Learning Analytics Primer: Getting Started with Learning and Performance Analytics

Learning Analytics PrimerNavigating the Scope of Disruptive Analytics

Solutions to Deliver Maximum Impact

Mike RusticiwatershedLRS.com

@mikerustici

“Scalable learning is the new reason for large organizations to exist.”

John HagelFounder

Deloitte Center for the Edge Innovation

“Without data you’re just another person with an opinion.”

W Edward DemingManagement Systems Legend

“L&D is responsible for improving our most

important asset, our people. If we can

improve L&D, we can improve the world.”

MeI said that

measurementsurvey

page

05

14%

Not effective

at measuring

formal

learning

43%

Not effective

at measuring

experiential

learning

51%

Not effective

at measuring

informal

learning

Source: Measuring the ROI of Informal Learning, Brandon Hall, 2015

I want to use analytics to improve learning

58%28%

8%

3% 3%

LEO & Watershed Survey 2016

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

The biggest challenge of measuring the impact of learning in

my organization is…

9%

11%

10%

12%

13%

34%

11%

LEO & Watershed Survey 2016

No demand

Too hard

Cost

Don't know how to start

No access to the data

Competing priorities

Other

Global Human Capital Trends 2014: Engaging the 21st-century workforce - A report by Deloitte Consulting LLP and Bersin by Deloitte

DiscoverDiscover new knowledge through

study, experimentation and

practice.

DigestAssess the validity of knowledge

and ensure it has a positive

impact.

DistributeRapidly disseminate new

knowledge to the entire

organization.

Discover

Digest

Distribute

Learning Embedded Everywhere

askyourself

Are your learning systems going

to

get you there?

isn’t itbecause…

Small moves, smartly made

“In an exponential world, small moves,

smartly made can set big changes in motion.”

– John Hagel

getting there

What is the smartest move organizations can make right now to lay a foundation and

set themselves on a path to becoming a scalable learning organization?

What is the biggest enabler of scalable learning?

© Watershed Systems, Inc 2017

learning analytics.

Understanding learning analytics: Complexity

measurement

The simple act of

tracking things and

recording values. Can

be passively or

actively collected.

evaluation

The process of trying to

make meaning from the

data measured.

Descriptive analytics.

Does the data mean

something “good” or

“bad”?

advanced

evaluation

When data sets get large

enough we can use

advanced evaluation

techniques to discover

powerful insights. Data

mining, AI, machine

learning, etc.

predictive and

prescriptive

Make predictions and

decisions based on data

and advanced algorithms.

Recommendations engines

are the best example in

learning.

Learning

ExperienceLearner

Learning

Program

Understanding Learning Analytics: Categories

Understand an overall

learning program. Is this

initiative helping to meet

business objectives.

Understand a learner or group

of learners. Ensure

organizational readiness and

compliance.

Understand more about a

specific learning activity.

Maximize effectiveness and

spot problems.

xAPI &learning analytics platform

page

017

all data

Learning is so much bigger than the

LMS. Track informal and experiential

activities.

xAPI and the LRS present a transformative

technology for learning analytics. Seamlessly

bring all your data together in one platform and

perform real-time analytics tailor made for L&D.

business

impact

Include data about behaviors and

performance in your learning

analytics real time

Create, view, and distribute reports

seamlessly in real-time.

A brief history ofLearning Technologies Interoperability

SCORM 1.2

2001

Executive

Order 13111

1999

SCORM 2004

4th Edition

2009

Project

Tin Can

20102004 2006

2013

Experience API

1.0.0

2012 2014 20172000

1.0 1.1 200

4

2004

2nd

ed.

2004

3rd ed.

DoDI 1322.26 Enterprise-

Scale

Deployments

1.0.1 1.0.2 1.0.30.9 0.95

2016

Five steps to get started with Learning Analytics

Gather your Data

Approach 1: Start with what’s easy.• Use what you already collect.

• Identify what will be easy to send into an LRS.

step

Approach 2: Start with what’s valuable.• Prioritize what data you need for your specific purpose.

• Plan to collect what aligns with your end goal.

step

Gathering

Methodsstep

Performance

ChecklistConnectorsxAPI CSV Import

Which

method

should you

use?

step

Get to know your

data1. Check the data

2. Identify gaps

3. Take out the trash

4. Go for a data test drive

5. Find your footing

step

Get to know your data

Check the data.• Is the data reliable?

• Does it make sense intuitively?

• Do different data sources use similar structures?

• Is data represented in the same way between data sources?

• Are metrics consistent with your expectations?

step

Get to know your data

Identify gaps.• Are there learning activities you’re not tracking?

• Are you tracking the correct data about learning activities?

• What data will you need in the future?

step

Take out the trash.• Have you found excessive in the data?

• Is there junk data that you are collecting?

Get to know your data

Go for a data test drive.• Don’t just look at the raw data.

• Look at reports or visualization with this data.

• Compare new/clean data with historical data.

step

Find your footing.• Make sure you’re confident in the data you have before moving

on to step 3 (operationalize).

Operationaliz

e your data

Save souls from spreadsheet hell.• Eliminate manual work and reduce errors.

step

Make small improvements.• Automate manual processes.

• Incorporate new information into workflows.

Operationaliz

e your data

Report on additional metrics.• Go beyond completions, achievements, scores, and attendance.

• Add interesting analytics about your learners or experiences.

• Look at data from different angles (compare departments or teams).

step

Define Benchmarks• Define KPIs or benchmarks right away, even if you adjust later.

• Monitor data against these benchmarks from the start.

Explore your data

Explore surprises & study outliers.

step

Explore your data

• Ask more questions.• Form your own questions, see if your data can answer them.

• Consider the possible answers and resulting actions.

• Evaluate your program.• Look at the learning program holistically.

• Can you measure the impact on the larger business goal?

step

Explore your datastep

Build on what

you’ve learnedstep

If you started with what’s easy (in step 1)• Add metrics that are harder to capture, but more valuable to evaluate.

• Continue to iterate until you’ve identified your most valuable metrics.

If you’ve already identified your most valuable metrics• Use the Seven Steps of Learning Evaluation to reevaluate metrics.

• Identify if you need new metrics.

step

The future in practice

Visa University:

A new

ecosystem

A next generation learning

ecosystem brings this all

together.

This example from Visa

shows that the LMS is just

one small part of a modern

learning ecosystem.

analyze informal learning & learning streaks

page

037

What they learned:

• How do people choose to learn?

• Search:

• What are people searching for?

• What are they not finding?

• What resources are most popular?

• What resources are not being used (scrap learning)?

• Are people going on learning streaks?

Code Blue

When a patient's heart stops

and needs to be resuscitated.

Key Metrics

Time to

first drug

Time to

defibrillation

Time to

chest

Mock Code Blue/ In person

Observation

Mobile Simulation/

Defibrillator App

LMS Training Lab

Learning Analytics Platform

(Watershed)

Getting There: Modern Ecosystem

Post Hire

International Technology Giant: Customer Service

• Track activity across LMS and

support/ticketing platform

• Monitor Customer Satisfation

• Identify how KPI trends

are impacted by other

activity

AT&T: monitor cross-platform training

What they accomplished:

• Deliver compliance training across devices (mobile,

desktop)

• Tracked without using an LMS (learners could acces

from anywhere)

• Detailed understanding of how learners were using

the content

• Spotting troublesome areas and fixed problems

before too many users were affected

Getting Startedyes you can!

01Gather your dataJust start collecting data in a common

format in a central location. Make it low

friction and ensure you have access.04

Explore your dataStarting to understand not just “what” is

happening but “why.” Form questions and

see if your data can answer them. Often the

best answer another question. Can you see

impacts on the larger business?

02Get to know your dataUnderstand what you have. What is out

there, what is reliable and what is missing?

Do some simple evaluations and create

baselines.

05Experiment with your dataStart a new learning program with analytics

in mind. Set up well controlled experiments

and A/B tests to validate a hypothesis.

Create a culture of continuous

improvement.

03Operationalize your dataAutomate your way out of “Excel hell.”

Define some interesting metrics and KPIs,

start monitoring them routinely. What trends

do you notice?

06Show off your dataWe’ve long known that learning is vital, not

we can probe it. Go forth and show the

world!

ourcontacts

watershed

210 Gothic Ct

Franklin, TN 37067

+1-844-220-0822

http://watershedlrs.com

@watershedlrs

me

Mike Rustici

Founder and CEO

[email protected]

@mikerustici