Learning 2.0gether_FB02_profiles_pages

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.eu

• Create a Profile• Create a Page

Module 5 – Facebook for SMEs

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a Profile

Facebook Profile ≠ Facebook Page• A Facebook Profile is a personal profile for one individual

person.• A Facebook Page is for a business, organization or brand to

share their stories and connect with people.• For a business you have to create a Page (Terms of Use)

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a Profile

You can create a Page without a Profile But: Having a Profile is recommended

A Facebook Page has only limited functions:• No search • You cannot comment on other pages

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a ProfileTo sign up enter:• First Name• Last Name• Email• Date of Birth• Gender

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a Profile

Confirm the email

Up to you – if you just want to use the Page it is not necessary• Step 1 Find your friends• Step 2 Profile Information• Step 3 Profile Picture

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a PageChoose between:• Local Business or PlaceIf walk-in costumers are visiting your business (e.g. Restaurant, Store etc.)• Company, Organization or

InstitutionIf you don’t have walk-in costumers (internet retailer, B2B etc.)

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a Page• Pick a Page name (You can only change the name of a Page

with fewer than 200 likes)• Add an accurate description of your business• Add your other channels (Blog, Webpage etc.)

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a PageAdd profile picture and cover• Check the rules on Facebook (Page

Terms)Check the newest version of the Page Terms. Currently, you may not include images with more than 20% text.• Be creativeCreative and professional images are like a well designed business card.

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a PageFacebook Cheat• Coverdisplays 851 x 315 pixels• Profile Picturedisplays at 160 x 160 pixels but must be at least 180 x 180 pixel• Facebook Page Guidelineshttps://www.facebook.com/page_guidelines.php

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a Page• Verify your Account (SMS message)• claim a username

– After creating your page it has a more or less meaningless URL (e.g. www.facebook.com/pages/My-Business/271047055038785)

– Customize the URL by changing your username (e.g. www.facebook.com/pages/My-Business)

You can only change your Page's username once.Double-check the chosen username.

This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

http:\\www.learning2gether.euCreate a PageBring your social media together• Integrate/embed Facebook on your

webpage/blog to create a social hub• Find plugins for your webpage at:

https://developers.facebook.com/docs/plugins/

• Find more on: http://www.socialmediaexaminer.com/10-ways-to-add-facebook-functionality-to-your-website/