…leadership, professionalism, and technical know-how… The Air Force’s Women Problem Strategies to Increase Women in Flag Officer Positions
…leadership, professionalism, and technical know-how… The Air Force’s Women Problem Strategies to Increase Women in Flag Officer Positions.
Jan 17, 2016
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…leadership, professionalism, and technical know-how…
The Air Force’s Women Problem
Strategies to Increase Women in Flag Officer Positions
…leadership, professionalism, and technical know-how…
• Problem Definition• Theory of Change• Target• Opponents• Allies/Partners• Strategy/Operation/Tactics
Outline
…leadership, professionalism, and technical know-how…
Background
• Officer vs. Enlisted• Flag Officer• Support Roles vs.
Operational Roles• History of Women• 20% female• 13,000 pilots/5% female
…leadership, professionalism, and technical know-how…
Theory of Change• Recruitment• More women operators• All jobs performance based
• Retention• Maternity leave policy• Fluidity among
components• Childcare options• Bonuses for critically
manned fields• Development• Women’s forum expansion
…leadership, professionalism, and technical know-how…
Theory of Change• More women operators• Bigger pool for promotion
• Bonuses for critically manned fields• Incentivize women to
remain vs. spouse• Women’s forum expansion• Seeing women in
leadership positions• Mentorship opportunities• Idea sharing
…leadership, professionalism, and technical know-how…
Targets
Gen. Mark A. Welsh, CSAF Secratary Deborah L. James, SECAF
…leadership, professionalism, and technical know-how…
Opponents
…leadership, professionalism, and technical know-how…
Allies & Partners
…leadership, professionalism, and technical know-how…
Strategic Level
• Coalition
• Direct Action
•Media
…leadership, professionalism, and technical know-how…
Operational Level
• USAF Women’s Officer Forum
• Congressional contact
• Budget Analysis
• Social/Traditional Media
…leadership, professionalism, and technical know-how…
Tactical LevelWomen’s Forum Congressional
Contact Budget Analysis Media
Women Conference FY17
Letter writing campaign
Cost Savings of Pilot Retention
Social Media Campaign #yesmaam
Break out sessions in existing conferences – ATA/ROA/MOA
MOA LobbyShow budget proposal for new recruitment arm/focus
Recruitment video
Keynote Speakers – Martha McSally & Tammy Duckworth
Representation in Senate Armed Services Committee
Publish results Op-Ed Writing Campaign
DoD Coalition BuildingFeature WASPs/Current Flyers on TV talk shows
…leadership, professionalism, and technical know-how…
Questions/Comments/Inputs?
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