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LCI Website Why do we have LCI Website? Organization’s Marketing & Communication Tool Who are the targets? Lions Non Lions Potential Lions Donors When and where can we access LCI Website? Anytime and Anywhere
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LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Apr 02, 2018

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Page 1: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LCI Website �  Why do we have LCI Website?

ü Organization’s Marketing & Communication Tool

�  Who are the targets? ü  Lions ü Non Lions ü Potential Lions

ü Donors

�  When and where can we access LCI Website? ü Anytime and Anywhere

Page 2: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Technical - Website Address �  URL – Uniform Resource Locator

�  It is the address of a World Wide Web page (www)

�  What is the URL of Lions Clubs International? ü  http://www.lionsclubs.org/EN/index.php

�  What do we use to retrieve, present and traverse information resource on the World Wide Web? ü Web Browser (eg Firefox, Chrome, Internet Explorer,

Safari)

Page 3: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Traditional Website Design �  Header

ü  Navigation Bar (Top and/or Side) o  Menu and Submenu (Multi-levels, Dropdown, Expansion)

ü  Header Images (optional)

•  Body ü  Static and/or Dynamic Contents ü  Main Messages and/or Stories ü  Postings ü  News and Events

•  Footer ü  Contact, Policy, Terms of Use, Sitemap ü  Social Media links

Page 4: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Home Page of LCI http://www.lionsclubs.org/EN/index.php

Page 5: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LCI Main Menu Navigation Bar

Main Menu - each item on the navigation bar links to specific web application or subdomain or separate domain website :

ü  MEMBER CENTER http://members.lionsclubs.org/EN/index.php

ü  LIONS 100 http://lions100.lionsclubs.org/EN/programs/centennial-legacy-projects.php

ü  CLUB LOCATOR https://directory.lionsclubs.org/?language=EN

ü  LCI SHOP https://www2.lionsclubs.org/

ü  MyLCI https://mylci.lionsclubs.org/Login.aspx?l=EN

ü  LCIF http://www.lcif.org/EN/

ü  LCICON http://lcicon.lionsclubs.org/EN/index.php

ü  DONATE https://www.lcif.org/EN/support-our-work/donate-now.php

Homepage

Page 6: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Secondary Menu Navigation Bar

�  Each menu item expands to submenu and sub-items when mouse-over :

Page 7: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Test � How do you know which menu page

you are in?

Page 8: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

�  Look at the colour focused or highlighted Menu Item:

�  Look at the Menu Item and Drilldown Arrow >

Page 9: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

MEMBER CENTER (1/5) �  Repeated Menu:

Expansion and Fixed

�  Fixed Menu requires you to drill down to submenu to select an item

�  Expansion Menu allows you to see everything with mouse-over and you can click the item in one go

Page 10: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

MEMBER CENTER (2/5) �  Fast Links and Member Center Highlights

Page 11: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

MEMBER CENTER (3/5) �  Expansion Menu (Mouseover) :

Page 12: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

MEMBER CENTER (4/5) �  Drill Down Menu (2 Mouse Clicks) :

Page 13: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

MEMBER CENTER (5/5) �  Only SERVE! and LCI FORWARD do not show the

repeat menu on the left side of the page

�  Newer trendy design – more pictures and video

Page 14: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Question �  Which Menu design type do you prefer

ü  Traditional drill down – mouseclick?

ü Modern trendy expansion – mouseover?

�  https://www.youtube.com/watch?v=ZU59cO1cmsE

Page 15: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LIONS 100 (1/2) �  Menu

Page 16: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LIONS 100 (2/2) �  Menu items

Page 17: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Club Locator

Page 18: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LCI SHOP

Page 19: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LCICON

Page 20: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

DONATE

Page 21: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LCIF

Page 22: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

LCIF Website �  What is the key focus of LCIF Website?

�  Who are the key targets?

�  Where is LCIF website? How do we go to LCIF Website? Ø Go directly to the URL : www.lcif.org Ø Go indirectly from LCI website

Page 23: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

�  How do I get to the homepage of LCIF?

�  What are the menu items of LCIF?

�  If I click DONATE on LCI main menu, where does it go to?

LCIF > Ways to Give > Donate Now

�  How do I navigate quickly to see the whole LCIF Programs?

�  Where do I go to look for LCIF forms?

Page 24: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

�  I have completed browsing LCIF and I want to go to LCI. How?

�  I want to know about Melvin Jones Fellowship, what is the quickest approach?

�  What is redundant menu item on the side menu bar of MEMBER CENTER? Is it a bug?

�  Go to Member Center > Lions > Awards > Excellence Awards > Club Excellence Awards, how many levels have you drilldown? How do you go back to Awards?

Page 25: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions
Page 26: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Good IT Practice �  Phishing Protection

http://members.lionsclubs.org/EN/resources/phishing-protection.php

Page 27: LCI Website · LCI Website ! Why do we have LCI Website? ! Organization’s Marketing & Communication Tool ! Who are the targets? ! Lions ! Non Lions

Future IT Training Schedule �  Oct 28, 2017 (Sat) - MS Word for club’s event flyer,

newsletter and brochure

�  Nov 25, 2017 (Sat) - MS Excel for the club’s financial accounting

�  Dec 16, 2017 (Sat) – Facebook & Social Media