LawLytics 4th Tuesday Legal Marketing Update For May 2016

4th Tuesdays: A Legal Marketing Update For

Lawyers(May 2016 Session)

Introduction

Victoria Blute

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LawLytics Community Manager

Panelists:

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Attorney & LawLytics CEO LawLytics Sr. Marketing Strategist

Dan Jaffe Larry Bodine

Dan Jaffe, Attorney & LawLytics CEO

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● J.D. - 1998● Admitted in WA & AZ● 10 years in private law practice● Built practices in Seattle & Phoenix● 100+ jury trials to verdict● Co-founded LawLytics in 2011● + 7 years in legal technology

Larry Bodine, Attorney & Senior Legal Marketing Strategist

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● Admitted in WI in 1981● Editor, The National Trial Lawyers &

Mass Tort Nexus● Former editor of Lawyers.com & The

ABA Journal● Former director of marketing, Sidley

Law Firm● Legal marketing blogger

About Our May 2016 Session

● Are you a “Super Lawyer”?

● How super is your marketing control?

● Long tail search

● The sunk cost fallacy & your law firm’s website

● How to switch website companies safely

● Consolidating multiple websites/blogs

● Why your website needs a built-in blog

Accolade Advertising

Are you a “Super Lawyer”?

So you’re “super”...

But are you in control of your messaging?

Long Tail Search

What is long tail search?

How does it affect your law firm’s website and business?

Long Tail Search For Attorneys

The Sunk Cost Fallacy & Your Law Firm’s Website

Can a once-great website be saved?

When is it time to start a new one?

Changing Website Companies

How to seamlessly transition with minimal stress…

Webinar: June 8, 2016 @ 10 AM PDT

Consolidating Multiple Websites/Blogs

When should you have more than one?

When should you consolidate them?

Built-In Blogs

The benefits of having an integrated blog on your law firm website...

Contact Us

Email: [email protected]

Call: 1-800-713-0161

Web: www.LawLytics.com/consultation/