Latitude 26 - Yachting Solutions for Joomla - Brochure 2012

Y A C H T I N G / S O L U T I O N S

LATITUDE 26 MOSTADVANCED

YACHTING SOLUTIONSFOR JOOMLA

XML FEEDSSYNDICATION

// YACHT BROKERAGEThe Yacht Brokerage solution for joomla was designed to answer the

needs of yacht brokerage and dealership companies.It includes lead

request management to store all yacht information requests. It is inte-

grated with 15 social networks through APIs and generates high quality

yacht PDF brochures. Furthermore, extended features in terms of RSS

Feed and XML feed generation allow your listings to be syndicated to a

large array of sites automatically : Vast, Oodle, Olx. As well, an xml feed

compliant to the openmarine standard.

// YACHT CHARTERThe Yacht Charter solution for joomla was designed to answer the needs

of yacht charter companies.It includes fleet management as well as

reservation management features. Each yacht has its individual avail-

ability calendar and allows reservation agents to manage requests and

send quotes. It is integrated with 15 social networks through APIs and

generates high quality yacht PDF brochures. RSS Feed and XML feed

generation allow your listings to be syndicated to a large array of sites

automatically : Vast, Oodle, Olx.

Solutions

SOCIALNETWORKSSYNDICATION

// DOCKS & SLIPSThe Docks And Slips solution for joomla was designed to answer the

needs of real estate agencies specialising in the sale or rental of yacht

slips and docks. The Docks And Slips solution includes a lead request

management to store all docks and slips requests. Linked to google

maps it provides to potential buyers immediate location of the marina

where the slip is located. The Docks And Slips solution is integrated

with 15 social networks through APIs and generates high quality PDF

brochures. RSS Feed and XML feed generation is included.

// MARINA MANAGEMENTThe Marina Reservation solution for joomla was designed to answer

the needs of marinas. The Marina Reservation solution includes a cal-

endar to book all reservations and a map representation of the marina

showing the slips numbers (custom flash map is created for a specific

marina at an additionbal cost). The Marina Reservation solution is inte-

grated with 15 social networks through APIs and generates high quality

PDF brochures. RSS Feed and XML feed generation is included.

Solutions

FEATUREDCLIENTS

Carine Yachts carineyachts.com

IYBLTD iybltd.com

Neoyachting neoyachting.com

Northside Marine northsidemarine.com.au

// CRMThe SurgarCrm Integration: allows to send all lead, financing, insurance,

transport requests to the SugarCrm application through a web service.

Additional CRMs like Salesforce could be integrated via their APIs

through a custom development.

Third party CRMs are only necessary for large organizations using al-

ready one of the CRM above. They can streamline through this integra-

tion their marketing and sales activities.

Our Yachting Solutions include alreay lead, broker and owners manage-

ment. It is linked to a built-in newsletter application and is sufficient to

small to medium size companies.

// FAX & SMS PLATFORMSThe FAX and SMS platform integration allows to send fax or sms mes-

sages to brokers or registered users through an the internet gateway.

*You need to have a subscription with the Fax or SMS platform provid-

er. (monthly subscription price is separate from our application price).

SMS messages can be sent to brokers when new lead requests is

received for example.

CORPORATEVERSION

Advanced Features

// SYNDICATIONListings are syndicated to The Yachting Net-

work: 15 web sites. Updated every 12 hours.

The Yachting Solutions generate XML feeds

for the syndication to OLX, Vast, Oodle. As

well the yachting solutions is Openmarine.

org XML Feed compatible. Subscribe and

send feeds to The Yacht Market, Boats & Out-

boards, Boat24, BoatShop 24, Jameslist...

// PDFSThe Yachting Solutions generate high quality

PDF flyers and brochures. All PDF include a

qrcode generated in order to offer a quick

access to the listing from mobile phones.

Companies using our solutions can now

present high quality documents to prospect

and can generate a monthly catalog with the

current listings. We can create custom de-

sign for the PDF catalogs and brochures for

an additional cost.

// SOCIAL MEDIAThe Yachting Solutions are integrated

through APIs with several social networks

in order to maximize the exposure of the

listings. A manual scheduler is accessible

through the control panel maintenance

screen in order to post manually to social

network. However the recomended way is to

use the application cronjob scripts in order

to schedule automatic postings at regular

intervals.

Advanced Features

// LISTINGS MGMTFront-End and Back end administration. Al-

lows multiple brokers managing their list-

ings in the front end. Pre-loaded templates

for Sailboats, Power Yachts. Fields and tabs

can be published or unpublished from the

backend. Flexible layout. Over 110 validations

pre-loaded: yacht make , engine make, elec-

tronic, electrical.... offering a turnkey solu-

tion. Built-in Sales cycle: for sale/contract

pending/sold.

// BROKERS INFOBrokers and Brokerage companies have an

extended set of fields in order to enter all

their contact information. Offices location

and contacts management is included for

brokerage companies with several locations.

A hierarchy of offices and brokerage groups

organizes the international or national loca-

tions. Documents and contracts are linked to

the offices.

// OWNERS INFOYacht owners information is created and

maintained in the solutions. It includes the

different contact informations and is linked

to the yacht listings to provide quick access

to the information. Owners have access to

the front end administration in order to re-

view traffic stats and inquiries about their

yacht. The owner contacts information is

then used during the contract generation

phase.

Social Marketing

// WHAT WE DO?All our yachting solutions provide a single interface where yacht listings

are created and maintained and are integrated with Facebook, Twitter,

LinkedIn and YouTube. Lacking a presence on these social media giants

is no longer an option. Our team has years of experience working on so-

cial media campaigns. Our design team will create the unique and engag-

ing social media layouts that you need to capture attention. Once design

customization is complete, we offer a monthly social media management

package in which we will tailor a social media strategy to suit your needs

with the goal of exceeding your social media objectives.

ADVANCED MARKETINGFEATURES

Social Marketing

ADVANCED SOCIALMEDIA

// HOW WE DO IT?We integrated social networks APIs in all our solutions in order to au-

tomate the generation and postings of listings status, special offers,

PDFs brochures to the main social networks. As soon as a new yacht

listing is created or updated , a yacht sold or reduced in price, update

postings will be done to the social networks automatically. We will pres-

ent a branding strategy in order to customize your youtube,Twitter and

Facebook pages in order to match your companys chart. Special social

events can be created in order to increase brand awareness before boat

shows or special sale events.

Online PR Services

// BEFORE SHOWSSocial marketing campaigns can be implemented

in order to acquire leads before a boat show. Cam-

paigns can be done via new model presentation

packs, games, video presentation. The goal be-

ing to acquire interested leads who would like to

know more about a particular model or being con-

tacted by your sales department or get an apoint-

ment during the boat show.

// BEFORE EVENTSocial marketing campaigns can be implemented

in order to present new models during a specific

launch event. Campaigns can be done via video

presentation, online press releases linking to

a specific fan page on facebook presenting the

event. This page will generate potentially new

leads and persons to be contacted or invited for

the event.

// BEFORE SALESocial marketing campaigns can be implemented

in order to present new models in the dealerships

and a sale event. Campaigns can be done via

video presentation, online press releases linking

to a specific fan page on facebook presenting the

sale event. This page will generate potentially

new leads and persons to be contacted or invited

for the sale event.

Consulting

WE AREA MODERNAGENCY

// SYNDICATIONListings are syndicated to The Yachting Net-

work: 15 web sites. Updated every 12 hours.

The Yachting Solutions generate XML feeds

for the syndication to OLX, Vast, Oodle. As

well the yachting solutions is Openmarine.

org XML Feed compatible. Subscribe and

send feeds to The Yacht Market, Boats & Out-

boards, Boat24, BoatShop 24, Jameslist...Y A C H T I N G / S O L U T I O N S

Latitude 26 Ltd - UK

88-90 Hatton Garden - Unit 36

London , EC1N 8PN

United Kingdom

T UK | +44 (0) 20 7078-4226

E | [email protected]

W | www.latitude26.co.uk

Latitude 26 - CH

Cran Montana

Switzerland

T CH | +41 (0) 27 483 12 20

E | [email protected]

W | www.latitude26.ch

Latitude 26 - USA

Miami, FL

United States of America

T USA | +1 (305) 394-9652

E | [email protected]

W | www.latitude26.us

Contact Us

Contact us about your project and we will advise you on the yachting solution to select. Our consultants will help you de-fine a social media marketing strategy for your company.