Latest Trends in Video Conerencing A Li eSize Exclusive Video conerencing is no longer a privilege or large, successul businesses. Leading video conerencing companies, like LieSize, have brought the highest qual- ity HD systems to the mainstream—oering a variety ovideo collaboratio n options t or organizations oall siz- es and purposes. In act, the benets rom advancements in HD video communication technology, accessibility to simple streaming and recording, and the availability ohigh denition screen sharing have helped transorm in- dustries such as medicine, education, law, manuacturing, architecture and more. So, what’s next or video conerencing? Take a ew minutes to learn about the latest trends in the market and how changes in the industry can positively enhance your organization’ s video collaboration strategy. Global Trends You’ve likely heard the ollowing buzzwords: Mobile Access. The Cloud. Virtualization. Sotware-as-a-Service (SaaS). Many solutions ranging rom email to high-end enterprise sotware have jumped on these IT trends. The direction both sotware and hardware are moving is leading to easier access, simpler usage, more ex- ibility and oten, improved price-perormance. Video conerencing is no exception. We’ve taken a closer lookat how these trends are driving change in the video collaboration space. LieSize was rst to HD, rst with one button streaming and recording, and now is once again redening video conere ncing by delivering HD video conerenc ing with mobile, cloud, and using virtualization technology . Mobile Access T oday’ s successul companies are on the move. Business travelers are covering vast ge- ographies and distributed teams are becoming the norm. Yet, to stay competitive in an increasingly challenging global economy , the collaboratio n that comes rom ace-to-ace communication is more important than ever. Accordi ng to Gartner Research, 80% obusinesses will be supporting a mobile work- orce using tablets by 2013* and as anyone who owns a current Apple® product will attest, many othese tablets are seemingly purpose-built or video communication. As a true innovator in the space, LieSize is already oering its crystal clear audio and fawless video on the iPhone®, iPad® and iPod® as part oits LieSize® ClearSea™ and LieSize® Video Center oerings. 1 Universal Video Collaboration HD video or anyone, anywhere and on any device.
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Technology as we know it today is starting to leave the desk
top and move into the cloud. The benets are groundbreak
ing—rom simplication o technology to ease o supporand considerable budgetary savings.
LieSize® Connections™ is a perect example o these ben
ets. Business-class, cloud-based video conerencing in
rastructure instantly removes traditional concerns abou
rewall traversal, bridges, endpoints and continuous main
tenance, management and upgrades. Since everything yo
need to conduct HD video collaboration is hosted securely o-premise, incorporating video into a new envi
ronment is as easy as ensuring webcams are available.
Virtualization
In its broadest sense, virtualization is about delivering the same eature rich unctionality o actual hardwar
and applications. Virtualization oten leads to greater IT efciency, more predictable service and signicant cos
savings.
LieSize is transorming the video conerencing industry by oering the
industry’s rst integrated, virtualized sotware platorm or video inrastruc-
ture—one that consolidates the capabilities o multiple products and makes
them instantly available rom one common interace. The LieSize® UVC
Platorm® represents a undamental change in how organizations buy and
deploy video collaboration inrastructure. With the LieSize UVC Platorm,companies no longer have to purchase, ship and provision separate, single-
purpose hardware devices. All UVC applications (UVC Video Center™, UVC Access™, UVC Transit Server™, UVC
Transit Client™) are integrated and instantly available on the LieSize UVC Platorm.
Sotware-as-a-Service (SaaS)
Industry experts continue to predict uture video conerencing deployments will not involve large license ee
complex installations or major concerns about long-term use and return on investment. Instead they are mov
ing to a SaaS model or many o their technology needs.
While many video conerencing solutions are rooted in technology and even hardware that does not lenditsel to a SaaS model, nimbler systems such as those rom LieSize are oering the ideal option– pay-as-you
go video conerencing or businesses that may not know who they’ll need to collaborate with today, let alon
tomorrow. Flexible licensing options and very low hardware requirements are making it possible or organiza
tions to get the solutions they need, or whoever could benet rom it, any given day.