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1. 1 Brookale Pilot Program Arizona Communities
2. Make Life Easier For Everyone Seniors & Their Families
Marketing Managers 2
3. Make Life Easier for Seniors & Their Families 3
4. Online Video Trends 100 Million Americans watch online video
daily Consumers are 84% more likely to make a purchase after
watching a video 48 of the 50 top retailers use online video to
sell products Consumers will watch an online video 89-99% of the
time if available 4
5. 360 Virtual Tours Didnt Work Where it all began 5 Why?
Faster and easier to BUY and move in
6. Results 6 3/5 Communities During a Recession!
7. Promo Video vs. Floating Motion Video 7 Full walk through 7-
15 min 2-3 minutes Promo Video
8. Made Mistakes 8
9. Problem Assisted Living
10. How Do you Visit So Many Locations? 10
11. 11
12. 12
13. Late Living Video Directory 13 $0/mo $0/Setup Only 25%
Referral Fee
14. Email Alert 14 Dashboard
15. Make Life Easier for Marketing Managers Contact leads who
are ready to do business now. 15
16. Marketing managers sometimes feel like this 16
17. Why? 17 Results in Low Lead Conversion
18. What if? 18 Expectation Reality Reach out to people ALREADY
interested?
19. National Marketing Campaign 19 To drive traffic to the
website or the call center, and promoting Brookdale as senior
living solutions. Will Clark
20. Hole = Lost Prospects 20 High Bounce Rate
21. Hole = Referral Fees 21
22. Solution 22 86% Conversion Rate
23. Video On Your Website 23 Capture Emails & Convert More
Leads Magnetic Marketing + Your Video Analytics
24. Insurance Policy 24
25. 25
26. Pilot Program 26 Filmed for Free No Email Capture $0.00 per
Month Filmed for Free Purchased Analytics Upgrade with Email
Capture $179 per month 10 Communities 7 Communities
27. Success Story 27 Fellowship Square Mesa Moving in &
Never Visited in Person Arkansas
28. Results 12% Boost in Resident Move Ins over 4 months Saw
results within 15 days June Results: +3 Month In 25 years, never
happened before 86% Move In Conversion Marketing team reaching out
to interested leads 28
29. Ultimate Video Marketing Package 29 Capture Leads from Your
Websites Video Receive High Converting Leads from the Video
Directory