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Large Pool of the First Time Buyers to Give Meteoric Growth to the Asian Digital Camera Industry

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    TABL E OF CONTENTS

    Table of Contents

    List of Figures

    List of Tables

    1. Asia Digital Camera Industry and Forecast

    1.1. Asia Digital Camera Market Introduction

    1.2. Asia Digital Camera Market Size by Shipments, 2006-2012

    1.3. Asia Digital Camera Market Segmentation, 2006-2012

    1.3.1. Asia Built-in-Lens Camera Market

    1.3.2. Asia Interchangeable Lens Camera Market

    2. India Digital Camera Market Introduction

    2.1.1. India Digital Camera Market Size by Shipments, 2006-2012

    2.1.2. India Digital Camera Market Segmentation, 2006-2012

    2.1.3. India Built-in-Lens Camera Market

    2.1.4. India Interchangeable Lens Camera Market

    2.1.5. India Digital Camera Market Competitive Landscape

    2.1.6. India Digital Camera Market Future Outlook and Projections, 2013-2017

    2.1.7. India Digital Camera Market Macroeconomic Factors: Current and Projections

    3. China Digital Camera Market Introduction

    3.1.1. China Digital Camera Market Size by Shipments, 2006-2012

    3.1.2. China Digital Camera Market Segmentation, 2006-2012

    3.1.3. China Built-in-Lens Camera Market

    3.1.4. China Interchangeable Lens Camera Market

    3.1.5. China Digital Camera Market Future Outlook and Projections, 2013-2017

    3.1.6. China Digital Camera Market Macroeconomic Factors: Current and Projections

    4. Japan Digital Camera Market Introduction

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    4.1.1. Japan Digital Camera Market Size by Shipments, 2006-2012

    4.1.2. Japan Digital Camera Market Segmentation, 2006-2012

    4.1.3. Japan Built-in-Lens Camera Market

    4.1.4. Japan Interchangeable Lens Camera Market

    4.1.5. Japan Digital Camera Market Competitive Landscape

    4.1.6. Japan Digital Camera Market Future Outlook and Projections

    4.1.7. Japan Digital Camera Market Macroeconomic Factors: Current and Projections

    5. Asia Digital Camera Market Trends and Developments

    6. Asia Digital Camera Market Future Outlook and Projections, 2013-2017

    6.1. Cause and Effect Relationship between the Dependent and Independent Factors

    Prevailing in the Asian Digital Camera Market

    6.2. Asia Digital Camera Market Future Projections, 2013-2017

    7. Other Asian Countries Digital Camera Market Introduction and Size, 2006-2012

    7.1. South Korea Digital Camera Market Introduction

    7.1.1. South Korea Digital Camera Market Size by Sales, 2006-2012

    7.1.2. South Korea Digital Camera Market Segmentation, 2006-2012

    7.1.3. South Korea Digital Camera Market Competitive Landscape7.1.4. South Korea Digital Camera Market Future Outlook and Projections, 2013-2017

    8. Other Asian Countries Digital Camera Markets Future Outlook and Projections, 2013-2017

    9. Appendix

    9.1. Market Definition

    9.2. Abbreviations

    9.3. Research Methodology

    9.4. Disclaimer

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    L IST OF FIGURES

    Figure 1: Asia Digital Camera Market Size by Shipment in Million Units, 2006-2012\

    Figure 2: Asia Digital Camera Market Segmentation by Built-in Lens Cameras and

    Interchangeable Lens Cameras, 2006-2012 \

    Figure 3: Asia Built-in Lens Camera Market Size by Shipment in Million Units, 2006-2012\

    Figure 4: Asia Built-in Lens Camera Market Size by Shipment in Million Units, 2013-2017\

    Figure 5: Asia Interchangeable Lens Camera Market Size by Shipment in Million Units, 2006-

    2012

    Figure 6: Asia Interchangeable Lens Camera Market Size by Shipment in Million Units, 2013-

    2017

    Figure 7: Asia Interchangeable Lens Market Size by Shipments in Million Units, 2006-2012

    Figure 8: Asia Interchangeable Lens Market Segmentation by Lenses for 35 mm format cameras

    and Lenses for

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    Figure 19: India Interchangeable Lens Camera Market Size by Shipment in Thousand Units,

    2006-2012

    Figure 20: India Interchangeable Lens Cameras Market Size by Shipment in Thousand Units,

    2013-2017

    Figure 21: India Interchangeable Lens Market Size by Shipments in Thousand Units, 2006-2012

    Figure 22: India Interchangeable Lens Market Segmentation by Lens for 35 mm Format Cameras

    and Lens for

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    Figure 39: China Interchangeable Lens Camera Market Size Future Outlook by Shipment in

    Million Units, 2013-2017

    Figure 40: China Interchangeable Lens Market Size by Shipments in Million Units, 2006-2012

    Figure 41: China Interchangeable Lens Market Segmentation by Lens for 35 mm Format

    Cameras and Lens for

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    Figure 59: Japan Interchangeable Lens Market Segmentation by Lens for 35 mm Format

    Cameras and Lens for

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    Figure 79: South Korea DSLR Camera Market Size by Sales in Thousand Units, 2013-2017

    Figure 80: South Korea Mirrorless Cameras Market Size by Sales in Thousand Units, 2010-2012

    Figure 81: South Korea Mirrorless Camera Market Size by Sales in Thousand Units, 2013-2017

    Figure 82: Market Share of Major Players in Digital Compact Camera Market of South Korea,2011 and 2012

    Figure 83: Market Share of Major Players in the DSLR Camera Market of South Korea, 2011

    and 2012

    Figure 84: Market Share of Major Players in the Mirrorless Camera Market of South Korea,

    2011 and 2012

    Figure 85: South Korea Digital Camera Market Size by Sales in Million Units, 2013-2017

    Figure 86: Other Asian Countries Digital Camera Market Size by Shipments in Million Units,

    2013-2017

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    L IST OF TABLES

    Table 1: India Digital Camera Market Size by Value in USD Million, 2012

    Table 2: Market Share of Major Players in the DSLR camera Market of Japan, 2006-2012

    Table 3: Cause and Effect Relationship Analysis between Industry Factors and Expected Digital

    Camera Market Prospects in Asia

    Table 4: South Korea Digital Camera Market Size by Sales Revenue in USD Million, 2010-2012

    Table 5: Correlation Matrix for China Built-in Lens Camera Market

    Table 6: Regression Coefficients Output

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    ASIA DIGITAL CAMERA MARKET SIZE BY SHIPMENTS, 2006-2012

    ..represents ~% in the total shipments of the digital cameras across the globe. This makes

    the region the largest digital camera market in the world on the basis of the shipments. Theshipments of the digital cameras have grown at a CAGR of ~% during 2006-2012, where the

    shipments have reached ~million units in 2012 by growing from ~million units in 2006.

    Figure: Asia Digital Camera Market Size by Shipment in Million Units, 2006-2012

    ASIA INTERCHANGEABLE LENS MARKET INTRODUCTION AND SIZE, 2006-

    2012

    .owing to the growing consumer demand for the interchangeable lens cameras. The

    shipments of the interchangeable lenses to the region have grown at a CAGR of ~% during 2006-

    2012. The shipments of these lenses have reached ~million units in 2012 by growing from ~

    million units in 2006. The high growth in the disposable income of the population and low

    penetration level of the digital cameras among the consumers has

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    Figure: Asia Interchangeable Lens Market Size by Shipments in M illion Units, 2006-2012

    INDIA DIGITAL CAMERA MARKET SIZE BY SHIPMENTS, 2006-2012

    The Indian digital camera market has experienced a strong growth over the last six years in

    which the market has grown at a CAGR of ~% during 2006-2012. The size of the Indian digital

    camera market was ~million units annually by shipments in 2012. While in 2006 only ~million

    units of the digital cameras were shipped to the Indian market. A combination of several industry

    favorable factors such as sound economic growth, high consumer spending, low penetration level

    of digital cameras ..

    Figure: India Digital Camera Market Size by Shipment in Million Units, 2006-2012

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    Table: India Digital Camera Market Size by Value in USD Million, 2012

    Segment Market Size by Value in INRCrores

    Market Size by Value in USDMillion

    Compact Point & Shoot Cameras

    DSLRs

    Interchangeable Lenses andaccessories

    Total

    INDIA INTERCHANGEABLE LENS MARKET SEGMENTATION, 2006-2012

    share of the interchangeable lenses for 35 mm format cameras in the Indian

    interchangeable lenses market has declined from ~% in the year 2006 to just ~% in 2012 on the

    basis of shipments. While on the other hand the share of the interchangeable lenses for

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    INDIA DIGITAL CAMERA MARKET COMPETITIVE LANDSCAPE

    MARKET SHARE OF MAJOR PLAYERS IN THE COMPACT POINT & SHOOT

    CAMERA MARKET IN INDIA, 2011 AND 2012

    The Indian market of compact point & shoot cameras is dominated by Sony which accounted for

    ~% of the sales of these cameras in 2012. This is followed by Nikon with ~% share in the total

    sales of compact camera in the country. Canon is the third largest player in the category whose

    share has increased from ~% in 2011 to

    Figure: Market Share of Major Players in Digital Compact Camera Market of India bySales, 2011 and 2012

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    2011 2012

    Sony Nikon Canon Others

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    CHINA INTERCHANGEABLE LENS CAMERA MARKET

    CHINA INTERCHANGEABLE LENS CAMERA MARKET INTRODUCTION AND

    SIZE, 2006-2012

    The interchangeable lens camera market in China comprises of DSLR cameras. The market has

    registered a robust growth during last six years on account of high demand for the DSLR

    cameras. A total of ~million units of shipments was recorded in the country in 2012 which

    increased from ~million units in 2006 by growing at a CAGR of ~% during 2006-2012. The

    high demand for the DSLR cameras among the Chinese consumers is driven by a combination of

    factors such as .

    Figure: China Interchangeable Lens Camera Market Size by Shipments in Million Units,2006-2012

    CHINA DIGITAL CAMERA MARKET FUTURE OUTLOOK ANDPROJ ECTIONS, 2013-2017

    The digital camera market of China is estimated to experience a strong growth through 2017 on

    account of high demand for cameras with interchangeable lenses. The market is projected to

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    grow at a CAGR of ~% during 2012-2017 where it is estimated to reach shipment of ~million

    units in 2017 from shipment of ~million units in 2012. The market is expected to grow with a

    double digit year-on-year growth in ..

    Figure: China Digital Camera Market Size by Shipment in Million Units, 2013-2017

    JAPAN INTERCHANGEABLE LENS CAMERA MARKET FUTURE OUTLOOKANDFUTURE PROJECTIONS, 2013-2017

    The interchangeable lens camera market in Japan is estimated to grow at a CAGR of ~% through

    2017 where the market is estimated to reach ~million units in 2017 by shipment from ~million

    units in 2012. The high demand for the mirrorless interchangeable lens cameras and the DSLRs

    among the Japanese consumers .

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    Figure: J apan Interchangeable Lens Camera Market Size by Shipment in Million Units,

    2013-2017

    JAPAN INTERCHANGEABLE LENS FOR < 35 MM FORMAT CAMERA MARKET

    INTRODUCTION AND SIZE, 2006-2012

    The shipment of the interchangeable lenses for < 35 mm format cameras has increased

    consistently during last six years in Japan. The market for these lenses has grown at a CAGR of

    ~% during 2006-2012 where their shipment has reached to ~million units in 2012 by growing

    from the shipment of ~million units in 2006. The market for these lenses has experienced robust

    year-on-year growth during last six years, however faced decline in .

    Figure: J apan Interchangeable Lens for < 35 mm Format Cameras Market Size by

    Shipments in Million Units, 2006-2012

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    JAPAN DIGITAL CAMERA MARKET COMPETITIVE LANDSCAPE

    MARKET SHARE OF MAJ OR PLAY ERS IN THE DIGITAL CAMERA MARKET IN

    JAPAN BY BRAND, 2011

    The Japanese digital camera market is dominated by Canon which holds ~% of the total digital

    camera sales in the country. This is followed by Sony which represents ~% of the digital camera

    sales in Japan. Panasonic is the third largest player and holds ~% share in the digital camera

    market of Japan. Nikon is the fourth largest player and accounts for ~% of the

    Figure: Market Share of Major Brands in the Digital Camera Market of J apan, 2011

    MARKET SHARE OF MAJOR PLAYERS IN THE MIRRORLESS CAMERA

    MARKET IN J APAN, 2010-2012

    The mirrorless camera market in Japan is dominated by Olympus which accounts for ~% of the

    sales of these cameras in the country. This is followed by Panasonic which holds second position

    and accounts for ~% of the sales of the mirrorless cameras in Japan. Sony is the third largest

    Canon Sony

    Panasonic Nikon

    Casio Fujifilm

    Olympus Pentax

    Ricoh Others

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    player with a share of ~% in the mirrorless camera sales in the country. Nikon holds fourth

    position with a share of

    Figure: Market Share of Major Players in the Mirrorless Camera Market of J apan, 2010-2012

    OTHER ASIAN COUNTRIES DIGITAL CAMERA

    MARK ET INTRODUCTION AND SIZE, 2006-2012

    The other Asian digital camera markets such as South Korea, Malaysia, Thailand, Singapore and

    Philippines also contribute significantly in the digital camera market of Asia. The shipments of

    digital cameras in these countries together have however declined to ~million units in 2012 by

    decreasing from ~million units in 2006 reflecting a decline at CAGR of ~% during 2006-2012.

    The shipments of the digital cameras have increased .

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    Olympus Panasonic Sony Nikon Pentax Ricoh Canon Others

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    Figure: Other Asian Countries Digital Camera Market Size by Shipment in M illion Units,

    2006-2012

    SOUTH KOREA DIGITAL CAMERA MARKET SEGMENTATION, 2006-

    2012

    The digital camera market of South Korea is categorized into three segments which are

    compact point & shoot cameras, DSLRs and the mirrorless interchangeable lens cameras. The

    compact point & shoot cameras dominate the digital camera market and account for ~% of the

    total sales of the digital cameras. These are followed by DSLRs which represent ~% of the total

    sales of the digital cameras in the country. The third category of the mirrorless interchangeable

    lens cameras accounts ..

    Figure: South Korea Digital Camera Market Segmentation by Compacts, DSLRs and

    Mirrorless cameras, 2006-2012

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    SOUTH KOREA DIGITAL CAMERA MARKET COMPETITIVE

    LANDSCAPE

    MARKET SHARE OF MAJOR PLAYERS IN THE MIRRORLESS CAMERA

    MARKET OF SOUTH KOREA, 2011 AND 2012

    The mirrorless camera market of South Korea is dominated by Sony which accounts for ~% of

    the sales of the mirrorless cameras in the country. Samsung is the second largest player with a

    share of ~% in the sales of these cameras in the country. Nikon holds third position in the total

    sales with a share of ~%. Olympus and Panasonic hold ~% and ~% share ..

    Figure: Market Share of Major Players in the Mirrorless Camera Market of South Korea,

    2011 and 2012

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    2011 2012

    Others Panasonic Nikon Olympus Samsung Sony

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