LA MAISON by FENDI
LA MAISON
by F
EN
DI
The house of FENDI was
establ ished by Adele and
Edoardo Fendi in Rome in 1925.
The opening of the f i rst FENDI
boutique– a handbag shop and
fur workshop fol lowed. Soon
winning international acclaim,
FENDI emerged as a brand
renowned for i ts elegance,
craftsmanship, innovation and
style. In 1965, begins the
WWW.FENDI.COM
collaborat ion with Karl Lagerfeld.
In 1992 Si lv ia Venturini Fendi
seconds Karl Lagerfeld in the
creat ive direct ion. In 2000 the
LVMH Group acquires FENDI
becoming in 2001 i ts majori ty
shareholder. Today FENDI
is synonymous with qual i ty,
t radit ion, experimentat ion and
creat iv i ty, not only in fashion but
also in home col lect ions.
BRAND
WWW.DUREXPROPERTY.COM
DUREX PROPERTY GROUP is a
property development company
with more than 15 years of
experience, a leading real estate
developers in Panama. They
have experiences in off ices and
commercial spaces construct ion,
with a wide cl ients portfol io made
up of Mult inat ionals and National
Companies and Corporat ions of
high recognit ion.
DEVELOPER
Q TOWER _ PUNTA PACIFICAwww.lamaisonsantamaria.comLA MAISON _ FENDI
DUREX IS RESIDENTIAL PROJECTS
THE RESIDENCES _ OCEANFRONT LIVING
YOO PANAMA _ BY YOO BY STARCKwww.yoopanama.com
HYDE _ WANDERS & YOOwww.hydetowerpanama.com
The mission of the group has always been characterized
in developing important col laborat ions with renowned
international designers to provide comfort and innovative
designs in the projects that make them truly unique.
PDC _ PANAMA DESIGN CENTRE. OBARRIOwww.pdcpanama.com
ROYAL BLUE PLAZA _ VIA PORRAS
EL CANGREJO _ PLAZA
DUREX IS COMMERCIAL / OFFICE PROJECTS
PDC _ PANAMA DESIGN CENTRE. COSTA DEL ESTE
PREMIER PLAZA _ VIA BRAZIL
Projects are careful ly planned to combine different v is ions,
start ing by f inding the perfect locat ion, next-generat ion
designs, eff ic ient internal distr ibutions, and f i rst-class
comforts and luxuries.
OUR OFFICES WORLDWIDEMIAMI // NEW YORK // ZÜRICH // LUGANO // COMO // DUBAI // MOSCOW // SHANGHAI
We’re united by a common ethos,
enduring values and a desire
to harness our global expert ise
for the bene t of the cl ients and
communit ies we work for. During
our professional growth, we
have expanded our knowledge
in many areas From Architecture
to Design to our recent. Across
al l our markets we aim to be
wherever our cl ients need
us to be. Achieving this goal
means encouraging our people
to broaden their experience
international ly.
We work in more than 10 countr ies
around the world in di fferent
types of project . Our strength
and growth as a global rm
provides one further important
benefi t . As the world faces
increasingly pressing chal lenges
in areas l ike cl imate change and
the management of important
natural resources, perspective
on the most effect ive responses
is v i tal .
A ++ are a vibrant, diverse f i rm
working across four Regions, yet
scale alone isn’t our strength.
HUMAN SUSTAINABLE ARCHITECTURE
WWW.A2PLUS.GREEN
DESIGN
Carlo Colombo is considered one of the most important
international Architect and designer. He started his
career r ight away with designing for top level
brands. From this moment he col lects hundreds of
col laborat ions with the most important brands of design
made in I taly l ike Antonio Lupi, Artemide, Bentley Home,
Bugatt i Home, Flou, Flexform, Franke, Giorgett i , iGuzzini ,
Penta, Pol i form, Trussardi Casa, Varenna, just to mention
some. Beyond the design of products and furniture,
Colombo also takes care of strategy and marketing for
the companies, develops graphic projects and curates
exhibit ions, works as a consultant and Art Director. The
work that ini t ia l ly was concentrated on design and interior,
extends progressively also in the f ield of construct ions
in I taly and abroad. In 2004 the architect is awarded
as designer of the year; in 2009 wins an international
competit ion for the design of the two mult i funct ional
towers in Abu Dhabi and from 2011 teaches design at the
De Tao Masters Academy of Bei j ing in China. He receives
a lot more awards al l over the world, amongst them the
El le Decor International Design Award the Good Design
Award of the European Centre for Architecture Art
Design and the Chicago Athenaeumin, Red Dot Design
Award, the Interior Innovation Award e and the i f design
award with Teuco. In 2017 in Switzerland he was awarded
by the I tal ian Console with t i t le of Knight.
Paolo Colombo was born in Milan on 1970 and graduated
from Polytechnic of Milan in July 1998. Founder and
creat ive mind behind A + +, he has bui l t i ts international
reputat ion by designing and bui lding architecture
spanning from hotels to restaurants,residences to
commercial spaces, inspired and heavi ly rooted on the
broadest v is ion of sustainabi l i ty which becomes the
center and reference inthe development of his design. In
each real izat ion i t is expressed the need for a profound
and ongoing dialogue with what exists in i ts surroundings
and i ts inter ior, developing a new concept of environment,
Design and space combined with the material research
aimed at f inding a an “act ive” sustainabi l i ty where
every element has i ts funct ion and where space serves
as a stage to showcase the combination of elements
unexpected presences, to develop new sensory emotions
in search the ult imate target of true sustainabi l i ty:
the wel lbeing of the inhabitant. As creat ive director,
he coordinates professional ism catalyzing various
experiences and different cultures Among the many
nat ional and international projects in the past , the
is land Falcon Is land, a residential complex of 150 highly
innovative and sustainable vi l las in the UAE, the master
plan of a new urban sett lement in an area of 7.5 mil l ion
square meters in Albania, and many other development
currently under construct ion in the world.
A++ PARTNERS
We are a mult idiscipl inary team with ski l ls ranging from architecture to interior design
through communicat ion, graphic, procurement and engineering.
A++ TEAM
“LUXURY IS FREEDOM OF SPIRIT”
Kar l Lagerfeld
20
The Fendi adventure began on Via del
Plebiscito, a busy street whose locat ion in the
heart of Rome made i t the main thoroughfare
used by the transalpine ar istocracy. Adele
and Edoardo Fendi opened a small and
medium leather goods shop and set up what
was then a secret fur workshop. Success
came quickly and was confirmed when their
f ive daughters, decided to get involved in
the family business bringing new energy
and ideas. Nicknamed the f ive f ingers of
the hand, i t was they who, in 1965, invited a
young German designer to join the House. His
name: Karl Lagerfeld! After revolut ioniz ing
how to wear fur by ful ly reinterpret ing i t ,
t ransforming i t into a fashionable, soft , l ight
i tem of clothing, he launched the House’s
ready-to-wear col lect ion in 1977. He has
provided the art ist ic direct ion alongside
Si lv ia Venturini Fendi, who represents the
third generat ion of the family and deals with
accessories, men’s clothing and chi ldren’s
clothing. Always associated with the Fendi
image, the legendary Baguette bag, and
the t imeless Peekaboo have contr ibuted
to shaping the inf luence of the Maison. I t
is a reputat ion that has gone beyond the
borders of the Earth when Fendi put on a
show at the top of the Great Wall of China on
October 19, 2007, making this breathtaking
event the f i rst show vis ible from the Moon!
22
25
FENDI IS FUR
Since 1925, fearless experimentat ion with precious mink fur has driven FENDI’s
creat ions, combined with incomparable technical prowess, extraordinary
qual i ty of materials and, of course, the unparal leled creat iv i ty of Karl Lagerfeld.
FENDI IS LEATHER
The Fendi creat ions are l i tt le leather masterpieces, born from the creat ive spir i t
of the designer and crafted by the expert hands of art isans ut i l iz ing the f inest
qual i ty leather. The creat ion of each bag requires several hours of work. The f i rst
step involves cutt ing and f inishing the hides, which are then t inted r igorously
by hand, this is subsequently fol lowed by the assembly stage, a process that
requires extreme precis ion and patience.
FENDI IS CREATIVITY
Out of I taly ’s r ich cultural heri tage and love for exotic elegance, emerged
the iconic brand Fendi that has successful ly establ ished i tsel f to be a
true epitome of everything that luxury fashion stands for. What sets this
fashion brand apart f rom others in the global fashion scene is i ts exquisi te
heri tage, premium craftsmanship and exceptional creat iv i ty. Offer ing
fashion-forward womenswear, c lassic menswear as wel l as styl ish bags,
shoes, accessories and eyewear, Fendi is best known for i ts unabashed
extravagance and sophist icated designs that fashion lovers swear by.
37
FENDI IS ROME
Palazzo Fendi is not s imply a f lagship boutique - i t ’s an experience that al lows
vis i tors to ful ly enjoy the magic of Fendi. Palazzo Fendi combines the Maison’s
commitment to creat iv i ty in al l forms, from its col lect ions to i ts architecture to i ts
ever-changing instal lat ions created in col laborat ion with emerging art ists .
40 4
1
In 2015, Fendi moved i ts global off ice to one of Rome’s most iconic structures,
the Palazzo della Civiltà Italiana . The symmetrical arches and travert ine marble
are an exceptional example of 20th century Roman architecture. Fendi ’s presence
in such a historic structure ref lects the commitment to honoring the Maison’s
heri tage whi le forging ahead into the future.
Fendi ’s restorat ion of the Trevi Fountain was a true labor of love, ref lect ing
the Maison’s Roman roots and i ts phi lanthropic commitment to the beauty
and splendor of the Eternal City. When the work was completed, the Trevi
Fountain gleamed, f inal ly returned to i ts prist ine bright-white condit ion.
49
F E N D I C A S A I S W H A T F E N D I I S A L L A B O U T
52 5
3
S ince 1989, Fendi Casa has been creat ing
furniture and prest igious design objects that
bring the unique Fendi f lavour into homes
al l over the world. A pervasive l i festyle
project where tradit ion is never nostalgic
and innovation is paramount. The col lect ion
contains a large variety of home furnishings,
decorat ive l ighting and accessories, al l
designed and manufactured using the
f inest materials and exclusive f inishes. The
production is 90% handcrafted by I tal ian
art isans using tradit ional techniques in I taly.
The high-level design, showcased on a
mult i - faceted and f luid stage, reveals a
sophist icated art de vivre, translat ing into a
l iv ing phi losophy. Sofas, armchairs, tables,
beds and exquisi tely f inished objects,
result ing from a meticulous design and high-
level craftsmanship, natural ly adapt to the
surrounding context . Fendi Casa introduces
a new dimension of exclusivi ty and glamour.
Excel lence and comfort highl ight the sofas
crafted tradit ional ly using prized materials
and leathers adorned with exclusive buckles,
st i tching and embroidery. Several FENDI
references are included in the design that
impactful ly comes back with a new, expressive
and unique moti f . Fendi Casa’s spaces
epitomize comfort ut i l iz ing premium leathers
and fabrics and invit ing designs.
56 5
7
Furnishings and accents str ike a harmonious balance between design
and funct ion, in a sett ing defined by f ine craftsmanship and elegance.
58 5
9
The design is pure and essential , with handmade
f inishings and an exclusive mix of colors and materials ,
thus al lowing to perform at the highest level .
69
70
78
Located in Santa María Golf & Country Club, La Maison is located
in the most prest igious residential area of Panama surrounded by a
spectacular golf course with 18 holes designed by Jack Nicklaus Design.
With an interior design done under the guidance and support of the renowned
I tal ian brand FENDI, La Maison is a project that presents a luxury tower
with large apartments that offer a sophist icated l i festyle with VIP treatment.
SANTAMARÍAGOLF & COUNTRY CLUB PANAMA
86
LAMAISONby FENDI
A singular structure so unique and breathtaking, that passersby are compelled to stop
and take i t a l l in. The technology, the design aesthetic and the innovation that went into
i ts creat ion are truly representat ive of where architecture is heading in the 21st century.
The bui lding looks as though i t was born
of the earth, r is ing from the ground as a
complex majest ic symbol of both ultra-
sustainabi l i ty and commitment to the health
and wel l -being of the planet and i ts people.
“WHATEVER FENDI DOES
IT MUST BE DISTINGUISHABLE
IT MUST STAND APART
AND IT MUST HAVE
IT’S OWN IDENTITY”
Paola Fendi
98 9
9COMMON AREASLA MAISON by FENDI
Deep tones harkening the r ichness of the earth, l ighter and creamier
nuances bring an open and air iness to the main common areas.
LA MAISON _ LOBBY / RECEPTION
10
2 10
3
LA MAISON _ LOBBY / RECEPTION AREA
LA MAISON _ CHAMPAGNERIE
With a design aesthetic centered on clean modern l ines and dramatic materials , we were able to
add a great deal of sophist icat ion and at the same t ime, a touch of mysteriousness to this space.
LA MAISON _ BATHROOMS
LA MAISON _ BATHROOMS
Creamy colors, palpable textures and the f inesse of l ines that run
throughout the design, bespeak a near classical tr ibute with a
decidedly modern edge.
With a healthy amount of natural stone strategical ly instal led
throughout the interior space, we managed to further emphasize the
manmade/nature dual i ty.
LA MAISON _ SPA / WELLNESS AREA
11
2 11
3
LA MAISON _ SPA / WELLNESS AREA
LA MAISON _ SPA / WELLNESS AREALA MAISON _ SPA / WELLNESS AREA
11
6 11
7
LA MAISON _ POOL AREA
The water and the blue tones play a fundamental role in the exteriors,
mingl ing and mixing with the ref lect ions of the sky on the large
windows.
LA MAISON _ POOL AREA
LA MAISON _ BAR AREA
LA MAISON _ BAR AREA
That the natural world could be a de facto part of this design
project meant a great deal to i ts overal l direct ion and f low.
LA MAISON _ EVENT AREA
13
0
00
COMMON AREAS
13
3
LA MAISON _ ACCESS FLOOR
13
5
LA MAISON _ LOUNGE FLOOR
13
7
LA MAISON _ SPA - WELLNESS - GYM FLOOR
13
9
LA MAISON _ POOL AREA
14
1
LA MAISON _ INDOOR GAMES AREA
14
3
LA MAISON _ FENDI THEMATIC FLOOR
14
7
INTERIORRESIDENTIAL AREASLA MAISON by FENDI
14
8 14
9
LA MAISON _ LIVING AREA
15
1
LA MAISON _ LIVING / DINING AREA
A faithful reinterpretat ion of the codes of excel lence,
expressed in furniture and complements displayed
in a sett ing that describes a new dimension of
contemporary luxury.
LA MAISON _ MASTER BEDROOM
LA MAISON _ MASTER BEDROOM
LA MAISON _ MASTER BEDROOM
LA MAISON _ MASTER BEDROOM
16
4
01
KITCHENS
16
6 16
7
LA MAISON _ KITCHEN
16
8 16
9
LA MAISON _ KITCHEN
/ 0
1
BRUSHED BRONZE/ Handle
/ 0
2
BRONZE CARTIER/ Undertop profile
and Baseboard
/ 0
3
CALACATTA ORO/ Counter top and
backsplash
/ 0
4
ATLANTIC WHITE/ Flooring
/ 0
5
GLOSSYLACQUERED WHITE
/ Wall cabinet
/ 0
6
MIRROR/ Back wall cabinet
/ 0
7
CLEAR GLASS / Fire top
/ 0
8
GREIGE/ Internal drawers
17
3
/ 0
1
BRUSHED BRONZE/ Handle
/ 0
2
BRONZE CARTIER/ Undertop profile
and Baseboard
/ 0
3
CALACATTA ORO/ Counter top and
backsplash
/ 0
4
ATLANTIC WHITE/ Flooring
/ 0
5
GLOSSYLACQUERED WHITE
/ Wall cabinet
/ 0
6
MIRROR/ Back wall cabinet
/ 0
7
CLEAR GLASS / Fire top
/ 0
8
GREIGE/ Internal drawers / 0
1
/ 0
2
/ 0
3
/ 0
4
/ 0
5
17
8
02
BATHROOMS
18
0 18
1
LA MAISON _ BATHROOM
/ 0
3
MELAMINE EFFECT WALNUT WOOD/ Vanity structure
/ 0
1
BRUSHED WARM SUNSET/ Faucets
/ 0
2
BRONZE CARTIER/ Vanity legs
/ 0
4
ARISTON/ wall finishing.
top vanity
/ 0
5
ATLANTIC WHITE/ Flooring
/ 0
6
MIRROR/ Vanity mirror
/ 0
7
CLEAR GLASS / Shower
/ 0
3
MELAMINE EFFECT WALNUT WOOD/ Vanity structure
/ 0
1
BRUSHED WARM SUNSET/ Faucets
/ 0
2
BRONZE CARTIER/ Vanity legs
/ 0
4
ARISTON/ wall finishing.
top vanity
/ 0
5
ATLANTIC WHITE/ Flooring
/ 0
6
MIRROR/ Vanity mirror
/ 0
7
CLEAR GLASS / Shower
/ 0
3
/ 0
1
/ 0
2
/ 0
4
/ 0
5
19
0
03
WALK IN CLOSETS | CLOSETS
LA MAISON _ WALK IN CLOSET
LA MAISON _ CLOSET
BRONZE GLASS/ Door closet
MELAMINE BROWN METAL PRINTED
LEATHER EFFECT / WIC Back panel
/ 0
2
BRONZE CARTIER/ Frame door
/ 0
1
MELAMINE EFFECT WALNUT WOOD
/ Structures.Shelves. drawers.chest of drawers.
/ 0
4/
05
ALCANTARA / Upholstery on the
drawers unit
MELAMINE CREME LEATHER EFFECT / Closet back panel
/ 0
7/
06
/ 0
3
TORTORA/ Door closet
/ 0
9
ATLANTIC WHITE/ Flooring
/ 0
8
ALUMINUM MOKA COLOUR
/ Hanging bar
19
8 19
9
BRONZE GLASS/ Door closet
MELAMINE BROWN METAL PRINTED
LEATHER EFFECT / WIC Back panel
/ 0
2
BRONZE CARTIER/ Frame door
/ 0
1
MELAMINE EFFECT WALNUT WOOD
/ Structures.Shelves. drawers.chest of drawers.
/ 0
4/
05
ALCANTARA / Upholstery on the
drawers unit
MELAMINE CREME LEATHER EFFECT / Closet back panel
/ 0
7/
06
/ 0
3
TORTORA/ Door closet
/ 0
9
ATLANTIC WHITE/ Flooring
/ 0
8
ALUMINUM MOKA COLOUR
/ Hanging bar
/ 0
2
/ 0
1
/ 0
3
/ 0
6
/ 0
5
/ 0
4
20
4
04
APARTMENTS
20
6 20
7
20
8
SQ M
3152239376
AREA
INTERIOR LOBBY TERRACE TOTAL
3 BEDROOMS + 1 4.5 BATHROOMS
| 08 - 23
21
1
LA MAISON _ PLAN 08-23
21
2 21
3
21
4
SQ M
3572039416
AREA
INTERIOR LOBBY TERRACE TOTAL
3 BEDROOMS + 1 4.5 BATHROOMS
SQ M
2802039339
AREA
INTERIOR LOBBY TERRACE TOTAL
TYPE A
TYPE B
| 24 - 53
21
7
LA MAISON _ PLAN 24-53
22
2
05
PENTHOUSES
22
4 22
5
22
6
SQ M
5653979683
AREA
INTERIOR LOBBY TERRACE TOTAL
4 BEDROOMS + 1 5.5 BATHROOMS
| 54 - 57
22
9
LA MAISON _ PLAN 54/56
23
1
LA MAISON _ PLAN 55/57
23
2 23
3
23
4
SQ M
59127137755
AREA
INTERIOR LOBBY TERRACE TOTAL
4 BEDROOMS + 1 6 BATHROOMS
SQ M
66027137824
AREA
INTERIOR LOBBY TERRACE TOTAL
TYPE A
TYPE B
| 58 - 59
23
7
LA MAISON _ PLAN 58
23
9
LA MAISON _ PLAN 59
24
0 24
1
24
2
SQ M
9094351344
AREA
INTERIOR TERRACE TOTAL
5 BEDROOMS + 2 8 BATHROOMS
| 60 - 61
24
5
LA MAISON _ PLAN 60
24
7
LA MAISON _ PLAN 61
LA MAISON