YOU MUST fill in the gaps. Extension – YOU COULD consider WHAT this means in relation to consumers and Critics reviewing a film. Starter “C_____ is it____ an A__” - Oscar W_____ “Criticism is itself an Art” - Oscar Wilde
YOU MUST fill in the gaps.
Extension – YOU COULD consider WHAT this means in relation to consumers and Critics reviewing a film.
Starter
“C_____ is it____ an A__” -
Oscar W_____
“Criticism is itself an Art” -
Oscar Wilde
Title:
Film Reviews – Past Paper Question
Wednesday 21st January 2015
Unit FM2: Section A – Producers & Audience
Why?
Aims & Objectives
• YOU WILL re-cap prior learning.
• ALL OF YOU WILL analyse SOME opast paper exam material to determine whether reviews are important or not.
• ALL OF YOU WILL plan, prepare and produce an answer to a past paper question.
• Review the Learning.
AO1 Demonstrate knowledge and understanding of the film industry.
“Plan” HOW these examples CONFORM to or CHALLENGE the view that reviews are “of no importance for audiences”
3 minutes
Henry Jenkins (2006)
“Plan” HOW this Above the line Marketing product (Poster) ‘injects’ (Hypodermic Needle Theory – Katz & Lazarfeld – 1955) the viewer with the belief that a Review “IS important for audiences”
Hypodermic Needle Theory (Katz & Lazarfeld – 1955)
2 minutes
YOU MUST use the theory below to explain HOW persuasive Star Ratings in promotional material are for audiences.
“Explain” HOW this graph ‘signifies’ (De Saussure) the difference between what audiences think of a film and what critics think of a film.
2 minutes
“Develop Depth” -YOU MUST highlight some of the key information from this table AND establish the relationship (or lack of) between Good Reviews and Good Box-Office returns.
YOU SHOULD consider HOW the films box-office takings highlight audiences ‘diminished expectations’ (Kermode – 2012) and whether other theory applies to the BOTTOM table.
Highlight 5 minutes
Item 2:
User reviews on Breaking Dawn posted on Twilight fans’ website, Twilight Lexicon
“Develop Depth” -
• WHAT do the fans have to say about the film?
• HOW do the opinions around the film compare to the box-office takings and Critical Star Rating?
• Areas highlighted –
WHAT are these verbal codes suggesting?
5 minutes
Past Paper – January 2013
“Answer the Question”
YOU WILL answer the Question in 50 minutes (2 Lessons time)
• Research another Fan Site – ‘Fandom’• Look over Lesson resources• Look over Case Studies – HOW do the box-office
takings compare to the reviews?