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1 2 3 4 5 5 Campus Visit Ideas To Impact Your Fall 2014 Enrollment Jeff Kallay Cofounder and CEO [email protected] facebook.com/renderexperiences @renderthevisit
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KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

May 10, 2015

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Education

KYACAC 2014 Presentation
5 Campus Visit Ideas To Your Impact Fall 2014 Enrollment
Accepted and prospective students (and parents) will still be making campus visits thisspring (and summer) and it’s not to late to implement these five low-cost, high-impact ideas that can change the game for the fall. (And bring your pressing campus visitquestions, too!)
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Page 1: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

1 2 3 4

55

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit

Page 2: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Everything is Awesome!!! (on our campus)

click image to watch video

Page 3: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Setting the Expectations Revisiting the importance of the visit It’s all about yield"5 Ideas to Impact Your Fall 2014 Enrollment"Campus Visit Resources Your Questions"

Page 4: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 5: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 6: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 7: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 8: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

In 2013 we:Visited 85 institutions

Trained 1872 student guidesToured 88 campuses across the country

Presented on campus visits at 19 conferences!

Page 9: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 10: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 11: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visitKentucky

Page 12: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Arts & Science Group Student Poll

Page 13: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

- 84% use the web most heavily in ! researching colleges!- 71% say the campus visit is the ! most trusted source of information

Eduventures Survey of 7,867 High school junior and seniors.Reported in The Chronicle of Higher Education “Prospective Students Rely on Campus Visits and Web Sites to Learn About Colleges, Report Says”

Page 14: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Noel-Levitz

Page 15: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Noel-Levitz

Page 16: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

6.4%Higher 4-year graduation rate of those who visited campus "

vs. "Those who didn’t visit prior to enrolling"!

Completing College: Assessing Graduations Rates at Four-Year Institutions; Higher Education Research Institute, UCLA

Page 17: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

Page 18: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Revisiting the importance of the campus visit

But most college tour scripts are numbingly similar, and information is not really the point. Students and their families are looking for the ineffable moment when, through some alchemy of atmosphere, setting or vibe, they suddenly know this is the place for them.

Page 19: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Setting the Expectations Revisiting the importance of the visitIt’s all about yield"5 Ideas to Impact Your Fall 2014 Enrollment"Campus Visit Resources Your Questions"

Page 20: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

It’s all about yield

Yield 101 in 2014-3 or more post-acceptance visits

-Many families are visiting for the first time"!

-They are in control

Page 21: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

It’s all about yield

Page 22: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Integrate the four E’s Higher Education is the experience economy: 4 E’s

Entertainment Education

Esthetic Escape

Strategic Horizons, LLP

Absorption

Immersion

Active ParticipationPassive Participation

It’s all about yield

Page 23: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

It’s all about yield

Page 24: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Setting the Expectations Revisiting the importance of the visitIt’s all about yield"5 Ideas to Impact Your Fall 2014 Enrollment!Your Questions"Campus Visit Resources

Page 25: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Five Ideas to Impact Your Fall 2014 Enrollment

1 Recognize

Page 26: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 Recognize

Page 27: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 Recognize

Page 28: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 Recognize

Page 29: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 Recognize

Page 30: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Five Ideas to Impact Your Fall 2014 Enrollment

Celebrate2

Page 31: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Celebrate2

Page 32: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Celebrate2

Page 33: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Five Ideas to Impact Your Fall 2014 Enrollment

Separate3

Page 34: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5On daily campus tours"From their parents

Separate3

Page 35: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Separate3

Page 36: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Separate3

Page 37: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Five Ideas to Impact Your Fall 2014 Enrollment

Social Media4

Page 38: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Social Media4

Page 39: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Social Media4

Page 40: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Social Media4

Page 41: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4

5

Five Ideas to Impact Your Fall 2014 Enrollment

Connect

5

Page 42: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5Connect them emotionally to:"

Your locationYour campus"

Your faculty and staff "Current students"

Each other"

Page 43: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5

Your location

Page 44: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5

Your location

Page 45: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Greenville, SC

click image to watch video

Page 46: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5

Your campus

Page 47: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5

Your faculty

and staff "

Page 48: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect emotionally to current students and each other"

Page 49: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5

Page 50: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect5

Page 51: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect emotionally to current students and each other"

click image to watch video

Page 52: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect emotionally to current students and each other"

What is your bowling?

Page 53: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

Connect emotionally to current students and each other"“828 applications ahead of this date last year, 153 admits ahead and 32 deposits ahead!!!”

“We love you guys!”"Jennifer Waters"

Director of Admission

Page 54: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 55 Bonus Ideas Change your pronounsChange language“When you’re here this fall…”"Demystify day one,Go beyond the first week"Help them see themselves as graduates"Give them the tools to create their own stories, memories and experiences

Page 55: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit5

1 2 3 4 5Setting the Expectations Revisiting the importance of the visitIt’s all about yield"5 Ideas to Impact Your Fall 2014 Enrollment"Campus Visit Resources Your Questions!

Page 56: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit

www.civsa.org

Page 57: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit

www.renderexperiences.com

Page 58: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit

www.renderexperiences.com/connect www.slideshare.net/renderexperiences

Page 59: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

!

Visit Render’s ExhibitPlay Rory’s StoryCubes Win a color changing cup

Page 60: KYACAC 5 Campus Visit Ideas to Impact Your Fall 2014 Enrollment

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55

Campus Visit Ideas To Impact Your Fall 2014 Enrollment

Jeff Kallay Cofounder and CEO"[email protected]/renderexperiences@renderthevisit