autumn newsletter
Apr 06, 2016
autumnnewsletter
the evolution ofprintI recently sat talking to my dad about how the printing industry has changed over the years. For those of you who don’t know, my father Derek established Kingfisher over 30 years ago in 1982. He recently retired and handed the running of the business over to the second generation of the Bellotti family.
The comparisons to our industry from when he ran
Kingfisher Print & Design ten years ago are
unrecognisable. I joked that in the time he would have
had to get a quote back to his customers we would have
quoted the job, received and approved the artwork,
printed and delivered it! After much heated discussion
we agreed this is actually a true fact.
Dad said in the ‘good old days’ he would receive an
enquiry from a customer and it wasn’t uncommon not to
respond for at least three days, with print deadlines
averaging seven to ten days. Today our average print
turnaround is three to four days.
In the ‘good old days’, as long as your customer service
was slightly better than your competitor it was deemed
acceptable. We are now, rightly so, benchmarked against
the service you would receive in a top restaurant and if
you have any online ordering it needs to be of Amazon
standard - and why not!
Printers are offering a service so why shouldn’t it be the
best. Why shouldn’t we give first class customer service
all of the time? Our aim is to do this - there is always
room for improvement but on the whole I would like to
think that our approach to customer service is one
that would rival any other service driven industry.
Print is evolving. Customer demands are increasing,
and we need to not only keep up with these, but also a
step ahead by continually presenting new and innovative
ways that print can be used.
Our recent move into web2print with our communications
tool kit is testament of how we want to make sure we are
evolving too. We know we need to make the ordering
process as slick and efficient as possible and ordering
online is the way many of our clients are now choosing
to buy print. In my humble opinion the key to making this
type of process successful is to offer a brilliantly simple
solution which is user friendly without the danger of
becoming a faceless online company.
Many of you have told us that our strength is in our
people - we’ve made sure that the guys here at
Kingfisher, with all the years of print knowledge & design
experience, will work alongside our online solution to
ensure you get the best possible service.
AUTUMN 14
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request a quote If you’d like some more information about any of our services, or would
like a quote for a print project - get in touch:
T 01803 867087 E [email protected]
latesttweets
@KingfisherPD Fantastic
and very thought-provoking.
Thanks for sharing.
@printweek PrintWeek
Sharing the retro
#typography #type love -
see it on @KingfisherPD’s
@womenartdealers
Women Art Dealers
@KingfisherPD Jenny is a
legend with circles!
@bendaviestruro Ben Davies, Savills
We’ve just taken delivery
of our first 8 page
digital print brochure
from @KingfisherPD -
looks good, thank you!
@KF_Hampshire
Knight Frank Hants
Kingfisher Print. Awesome
quality. Awesome value.
First class print co!
@Luke_Tom - @KingfisherPD @AbsoluteTorquay @baypaUK LukeTom.com
be socialKingfisher Print & Design
Kingfisher Print Design
@KingfisherPD
Kingfisher Print
Kingfisher Print & Design
Kingfisher Print & Design
3
Lots of our clients already use our online artwork portal to upload and
approve artwork ready for print. Print ready artwork is uploaded to a link
that is sent out by email, on receipt of an order the files are uploaded,
preflighted and approved 24 hours a day - without the need to wait for
anyone from Kingfisher Print & Design to intervene. One of the benefits
is that they can have this process completed in the time they would
have saved the files and sent them across for us to check! This solution
is great for agencies and the clients we work with who produce their
own artwork. So what about our end users who rely on us, or an agency
to create branded print ready artwork. Well this is where our web2print
communications tool kit comes in.
Many of our customers are multi-site organisations who have a
strong brand that can be in danger of becoming diluted across the
organisation, and costly to keep updating with redesign and amendments.
Our web2print site has been built to accommodate each and every
element of an organisation’s marketing material – regardless of whether
it’s printed or not. We understand that a brand needs to be consistent
across a number of different medias and our rules based system allows
this - saving a lot of time and money.
A rules based system basically means that you ‘set’ the parameters of
how big (or small) each product can be designed and printed, what
strap lines, fonts & pictures can and can’t be used and which offices are
authorised to order what products. It is this type of system that allows us
to keep interacting with our customers - finding out how their marketing
tools need to be used and to offer quick and simple ways to amend and
order them.
Print is evolving and so are we. We are not going to hide behind the
changes to our economy or our industry and use it as an excuse not to
move forward. We want to embrace these challenges to make our
organisation more customer focused and at the forefront of the print
and communications industry.
Ross Bellotti, Managing Director
AUTUMN 14
kingfishergallery
Primary & Secondary Prospectus by Plymouth School for
Creative Arts
© Stephen Prior
Size: 310mm x 230mm portrait
Pagination: 4pp cover + 16pp text
Stock: 250gsm FSC uncoated
150gsm FSC uncoated
Inks: CMYK
Finishing: Fold, stitch, trim & pack.
Halcyon Palms Brochure by Barrasford and Bird Worldwide
Size: 210mm x 210mm
Pagination:
4pp cover + 20pp text
Stock: 300gsm silk
170gsm silk
Inks: CMYK
Finishing: Spot UV & foil outer
cover (foil - WGC 020 (Blue)).
Fold, stitch & trim.
Adult Learning Guide by Exeter College
Size: A4 portrait
Pagination:
4pp cover + 36pp text
Stock: 250gsm silk
130gsm silk
Inks: CMYK
Finishing: Matt laminate outer
cover, score cover, fold, stitch,
trim and pack.
4
25 January 2014 £3
Match Sponsors
vOspreys
Associate Match Sponsors
SCHOOL PROSPECTUS 2014/15
Plymouth School of Creative Arts22 Millbay Road, Millbay, Plymouth PL1 3EG
Find us
Follow us
Connect with us
Sponsored by
plymouthschoolofcreativearts.co.uk [email protected]
+44(0)1752 221927
We would love to hear your views and opinions on our vision for this innovative new school in Plymouth, and we will be arranging events over the coming year to keep you involved. Visit our website for information, follow us on Facebook and Twitter and join our mailing list.
“I was given a choice at school: pursue either arts or sciences. There was no happy medium on offer for a boy who enjoyed solving problems and making things with his hands. I stumbled across my flair for design engineering by mistake. Forty years on, I’m passionate about it. And I realised what I missed out on at school.”
James DysonDesigner and entrepreneur
PSCA08 Prim & Sec Prospectus 6.indd 4-5 18/09/2014 12:09
Local Views by Knight Frank
Size: A4 portrait
Pagination:
4pp cover + 12pp text
Stock: 350gsm FSC silk
170gsm FSC silk
Inks: CMYK
Finishing: Fold, stitch, trim &
pack by kind.
HP-Brochure-2014.indd 1 22/09/2014 10:43:38
local ViewSUSSEX • 2014
315535 Country View WEST SUSSEX.indd 1 28/08/2014 15:49
AUTUMN 14
short and leisure courses
Professional and accredited courses
adult learninG
Guide2014-2015
explorer offsetAfter a good few months of testing uncoated
paper stocks through our digital press we are
all in favour of using and recommending
explorer offset for the majority of our uncoated
digital printing. Explorer offset is a FSC® mix
credit, bright white paper and board with
excellent opacity, bulk and surface
smoothness - all of which have been
engineered to provide super print quality.
For quick turnaround digital jobs we hold stock of 110gsm,
160gsm and 300gsm and for litho printing we can order a
comprehensive range from 80gsm through to 400gsm.
we lovepaper
Order your kingfisher calendarsNow is the time to order your complimentary 2015 calendars, planners and scribble pads.
Last year we were inundated with
orders from our customers for
our complimentary large (A2)
and small (A4) wall planners,
desk calendars and large (A3)
scribble pads. We hope they’ve
adorned your walls, desks and
fridges well in 2014?
After finding them really useful
in the office we have added A5
notepads this year too!
We are asking you to get your
orders in nice and early - by
17th November so we can make
sure everyone receives their
freebies in early December.
Email your requirements to
we are happy for you to order
enough to go right around your
offices, so please share this with
your colleagues! All we ask is you
order responsibly.
• A2 Wall planner large
• A4 Wall planner small
• Desk calendar
• A3 Scribble pad
• A5 Note pad
getting inkedInk, or as some newbie’s to the print game call it - paint! Ink is something that, as printers, we take for granted that it will - a. work and b. cause us no issues. In most cases this is true but when you look at how press technology has changed ink is still trying to catch up.
Ink has changed massively over the
years - it was originally made using
loads of unsustainable products, crude oil being one.
We now have a product which is made of vegetable minerals
and sustainable components.
The down side to this is that the quality of the ink has not evolved as
fast as the press technology and this causes problems as the presses
now run superfast and the ink cannot always keep up! The original
mix was made from presses that would run at speeds of up to
10,000 sheets per hour but now our press runs at 18,000 sheets
per hour – a massive difference!
Running at high speeds generates heat from the friction of the rollers.
This makes the viscosity of the ink poor which in turn causes ink fly.
The viscosity of the ink means that when the inking rollers on the press
are spinning so fast the ink cannot hold on. You know when you are
down at the funfair on the waltzers and you are shoved into the corner
of the ride, usually by someone rather larger than yourself - well this is
the same effect, you want to stay where you started but you just can’t
hold on!
The ink flies off the rollers into tiny threads which float around and
normally stick to the nearest solid thing they can find - no not the printer
but the frames and guards of the press! Hence why when you look at a
multi coloured press the units have a tinge of the colours that are mainly
printed on them.
Ivan Percival, Print Room Team Leader
Read more print tales from Ivan on our blog kingfisherprint.co.uk/blog
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AUTUMN 14
wall planner
desk calendar
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AUTUMN 14
The standard measurement of paper size uses the ISO system, most commonly the A Series.
This series of paper sizes is
based on proportion, so the
measurements of a sheet are
directly related to those of the
size above or below it.
Using standard sizes reduces
waste, and is good for the
environment. However, often
non-standard formats are chosen
for greater impact, to set a piece
apart from others: sometimes
a balance needs to be found
to create an exciting piece that
which has minimum impact on
the environment.
It is possible to maximise
resources: talk to us about how
to best use the space available
to keep costs — both to yourself
and the environment — down.
artwork tipThe units of measurement in paper are gsm (grammes per square metre). Suggested weights of paper:
Booklet Paper: Cover – 130-200gsm
Text – 100-150gsm
Leaflet Paper: 70-200gsm
Brochure Paper: Cover – 150-250gsm
Text – 80-170gsm
Business Card: 350gsm Board
Catalogue Paper: Cover – 115-250gsm
Text – 70-150gsm
Insert Paper: 80-150gsm
Magazine Paper: Cover – 170-250gsm
Text – 70-130gsm
paper sizethe A series
A0
A1
A2
A3
A4
A6
A5
ISO A series B series C seriessystem mm × mm mm × mm mm × mm0 841 × 1189 1000 × 1414 917 × 12971 594 x 841 707 × 1000 648 × 9172 420 × 594 500 × 707 458 × 6483 297 × 420 353 × 500 324 × 4584 210 × 297 250 × 353 229 × 3245 148 × 210 176 × 250 162 × 2296 105 × 148 125 × 176 114 × 162
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AUTUMN 14
artwork tipPaper over 150gsm needs to be scored to avoid cracking on the fold.
foldinggetting it rightThere is a huge range of ways paper can be folded to create interesting formats and reading experiences
A: 4-page standard fold
B: 6-page concertina fold
C: 8-page concertina with fold-in
D: Letter fold
E: 8 page roll fold
F: 8-page broadside
G: 12-page broadside concertina
H: 16-page broadside concertina with short outside fold
I: Double parallel
J: Triple parallel concertina
K: Gate fold
L: Double gate fold
M: Open gate fold
A B C D E
F G H I J
K L M
Kingfisher Print & Design Ltd
Wills Road, Totnes, Devon TQ9 5XN
T 01803 867087 F 01803 867088
www.kingfisherprint.co.uk