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Page 1: Kiggit presentation
Page 2: Kiggit presentation

Football is just greater when shared with friends

Page 3: Kiggit presentation

But reality is that a lot of fans have to watch football matches in front of their TV

away from their friends and fellow fans

The pain

Page 4: Kiggit presentation

Follow scores & stats

Predict & challenge friends

Dynamic leaderboards

Chat

3 2

The medicine

Page 5: Kiggit presentation

Arsenal Sunderland

Chelsea Man City

Cardiff Newcastle

Celta Valencia

Levante Real Madrid

AC Milan Inter

Udinese Sampdoria

Esbjerg FC København

1. Create game

2. Challenge friends

X

X

X

X

X

X

X

X

Flow

Page 6: Kiggit presentation

Users get Kiggits when signing up and based on their actions and

progression in the game

Kiggits

300Kiggits

Arsenal Sunderland

Chelsea Man City

Cardiff Newcastle

Celta Valencia

Levante Real Madrid

AC Milan Inter

Udinese Sampdoria

Esbjerg FC København

X

X

X

X

X

X

X

X

500Kiggits

500 Kiggits

500 Kiggits

200 Kiggits in In-app purchase

+

Free-to-play

In-app purchase Users can also buy Kiggits to speed up and be

able to compete with friends

Business model

Page 7: Kiggit presentation

Online football betting

= 7 bn $ revenue

Social gaming != $6 bn

in revenue in 2013

“Gambling for money is not the prime motivation…”* !

People bet for social reasons, for fun and to create some excitement around a match - Kiggit takes that excitement and places it between friends.

* British Gambling Prevalence Survey

70%!of ALL bets

placed online are on football

The Market opportunity

Page 8: Kiggit presentation

Second screens & sports= 83%* + +

* study by

Page 9: Kiggit presentation

!

Kiggit’s core technology

Q4 2013 Q1 2014 Q2 2014

Roadmap

Page 10: Kiggit presentation

Competitionkiggit.com

Other football concepts

Predictionsconcepts

Social betting

Kiggit’s edge- Focus on football, - Group bets with friends - Much better gameflow

- Focus on social - Clear leaderboard positioning - Clearer gamification

- Push data - No advertising - Quick gratification

Page 11: Kiggit presentation

Active userskiggit.com

2014 2015 2016

Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4

Users web

Users mobile

Total active users

1 million World Cup 2014

Seasons kick-off in major European leagues

8 million European Championships 2016

No major leagues playing in June/July 2015

Premises- Churn: 30% of users churn/month- Expected customer lifecycle: 3-4 months- Churn is lower during major tournaments and league kick-offs in August

Page 12: Kiggit presentation

Daniel!Senior

Developer

Jakob!CEO &

Co-founder

Thomas!CTO &

Co-founder

Christos!Games

Designer

Team

Page 13: Kiggit presentation

Q4 2013 Q2-Q4 20142013

Self- funded

€100,000 €600,000

€500,000Closed

Investment

Page 14: Kiggit presentation

Why invest in us?kiggit.com

Technology We have a strong technological foundation revolving around node.js. Our technology is optimized for real-time sports data and user interactions. It is state-of-the-art. !Team Kiggit’s team is strong with complementary skills in development, games design and commercial. The founders have worked together in a startup before founding Kiggit. !Market We are targeting a global audience with an interest in football - that’s a lot of people! !Timing We are looking forward to the World Cup in 2014 which could prove to be a massive platform for us.

Page 15: Kiggit presentation

Contact Jakob Hagemann, CEO & co-founder [email protected] Tel. +45 31 58 99 65