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Page 1: Kick Off

KICK-OFF

Page 2: Kick Off

ELSEMIEK HEINSDIRECTOR ‘COMMUNICATION AND MEDIA TECHNOLOGY INSTITUTE’@ROTTERDAM UNIVERSITY

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Rest of this morning’s program

Workshop introduction and assignment briefing (Hans)

Digital Natives (Véronique)

Personal introduction in teams (Y’all)

Lunch

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Your hosts for this workshop

Hans KempUXD minor teacher Rotterdam University

Sandra FiliusJanneke ScheerhoornEddy KlumperUXD minor students Rotterdam University

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Our facility

Communication and Multimedia DesignMedia TechnologyCommunication Digital Media

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Communication & Multimedia Design

Marketing

Technology

Design

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Workshop program overview

Every day we will start at 9:30, in the Study Landscape

Monday morning: kick-off and team assemblyMonday afternoon: concept sketching workshop

with Patrick Sanwikarja (Fabrique)Tuesday, Wednesday morning: no programWednesday 11:30 – 13:00: Exhibition in Open

Area

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Resources

All resources, announcements etc. will be made available for you thru

http://project.cmd.hro.nl/2009_2010/rotterdammoods/

All teams upload their results on this blog using a team account (HRO students can link from their minor blog)

For questions on the workshop blog, contact Janneke

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Wireless access

The Gobelins students can use a guest account for wireless access on the ‘Eduroam’ networkXP, SP3Vista, SP1Mac OSX/Leopard

Sandra has the login information for this guest account

Let your HRO team members help you with this, you can turn to one of the hosts for more help

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Housekeeping announcements

English is the common language in which we communicate during this workshop… all the time

We all suck at it, but it will level the playing field

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Housekeeping announcements

Add our emergency phone number to your cell phone contact list: +31 6 26 77 11 52

Monday and Tuesday night, school closes at 20:00

Tuesday afternoon and Wednesday morning, 20 Apple machines are available to work on (room 2.53)

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Housekeeping announcements

We will arrange for coffee, lunch and afternoon refreshment every day, for anything else you’re on your own

If you need any equipment such as video cameras, HRO students can borrow those at the Front Office (Tom/Rick)

Keep an eye on http://project.cmi.hro.nl/2009_2010/rotterdammoods/

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Your assignment

Each team, one color (do not show this to the other teams)

Develop a joint vision on the emotions and ‘city moods’ you all associate with your color

Create a ‘new media product’, for digital natives to explore these moods for the city of Rotterdam

Develop the concept to be demonstrated at the exhibition (Wednesday 11:30 – 13:00)

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Your assignment

Work towards a concrete result, in just a few days

Surprise us, look for the new, not the obvious

Go outside, be part of the city

Involve everyone, be a team player

Enjoy yourself and have fun together!

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VÉRONIQUE FICARA GOBELINS L'ECOLE DE L'IMAGE

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Teams

At the workshop blog you will find the list of names for the teams

http://project.cmi.hro.nl/2009_2010/rotterdammoods/

Go to the Study Landscape, find your fellow team members and introduce yourself