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Based on the Lean Canvas by Ash Maurya and the Business Model Canvas wwwbusinessmodelgeneration.com. Licensed under the Creative Commons Attribution-Share Alike 3.0 Un ported License Examples: Customer acquisition costs, Distribution costs, Web hosting, Employees, Manufacturing, Support Examples: Direct sales, Subscriptions, Training, Support contracts, Upgrades Cost Structure Revenue Streams Key activities you measure Examples: Monthly active users, Website unique visitors, Soles calls, Revenue, Requests for info Path to customers Examples: Website, Soles force, Resellers, Distributors, Direct response ads The one insanely cool, feature that every review will rave about Key Metrics Channels The ''Wow!" Target customers Single, clear, compelling message stating why you are different and worth paying attention to Top 3 problems Top 3 features 1L Customer Segments Unfair Advantage Q Can't be easily copied or bought Solution Unique Value Proposition Problem
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Key Metrics The ''Wow! Channels€¦ · Based on the Lean Canvas by Ash Maurya and the Business Model Canvas . Licensed under the Creative Commons Attribution-Share Alike 3.0 Un ported

Aug 04, 2020

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Page 1: Key Metrics The ''Wow! Channels€¦ · Based on the Lean Canvas by Ash Maurya and the Business Model Canvas . Licensed under the Creative Commons Attribution-Share Alike 3.0 Un ported

Based on the Lean Canvas by Ash Maurya and the Business Model Canvas wwwbusinessmodelgeneration.com. Licensed under the Creative Commons Attribution-Share Alike 3.0 Un ported License

Examples: Customer acquisition costs, Distribution costs, Web hosting, Employees, Manufacturing, Support

Examples: Direct sales, Subscriptions, Training, Support contracts, Upgrades

Cost Structure Revenue Streams

Key activities you measure Examples: Monthly active users, Website unique visitors, Soles calls, Revenue, Requests for info

Path to customers Examples: Website, Soles force, Resellers, Distributors, Direct response ads

The one insanely cool, feature that every review will rave about

Key Metrics Channels The ''Wow!"

Target customers Single, clear, compelling message stating why you are different and worth paying attention to

Top 3 problems Top 3 features 1L Customer Segments

Unfair Advantage Q Can't be easily copied or bought

Solution Unique Value Proposition

Problem