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Kenya: Country Diagnostic - RemitSCOPE Africa

Feb 20, 2023

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Page 1: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA

KenyaCountry diagnostic

PRIM E AFRICA

Page 2: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA

Contents

1. Migration and Remittances

• Remittance flows into and out of Kenya

• Emigration and Migration

• Informal remittance flows

• Remittance data collection frameworks

2. Financial Services Landscape

• Payment systems infrastructure and payments interoperability

• Know Your Customer requirements

• Distribution of access points

• SACCOs, Fintechs and payment integrators

• Financial Inclusion

• Mobile Money Usage and Growth

3. Regulatory Environment

• Overview

• Licencing

• Compliance

• Other association regulations

4. Remittances Market Structure

• Market Structure and Value Chains

• Pricing and Transparency

• Access

• Informal channels

• PRIME Africa Corridors

5. Financial Services for Remittance Users

• Financial services for diaspora

• Case studies of innovation

6. Stakeholder and Coordination

7. Policy Actions

8. Annex

9. Bibliography

2

Co-funded by the European Union

Page 3: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA

ObjectivesThe Platform for Remittances, Investments and Migrants’ Entrepreneurship (PRIME Africa), is an initiative of theInternational Fund for Agricultural Development (IFAD), through its Financing Facility for Remittances (FFR), inpartnership with the European Union. It aims to address the development opportunities that remittances providethrough innovations, partnerships and scalable products that promote more affordable and fast remittancestransfers. Prime Africa’s Objectives are:

1) To reduce remittance transfer costs to Kenya in support of the Sustainable Development Goal (SDG 10.c) andthe Global Compact for Migration

2) Reduce the use of informal channels to Kenya

3) Enhance financial inclusion through remittance-linked financial services.

This Diagnostic provides an assessment of Kenya’s remittance market, especially in light of COVID-19, using amarket-oriented approach. It covers a supply side analysis as well as a review of 3 key inbound corridors.

The findings and recommendations of this diagnostic study will inform the ‘Roadmap’ for a prioritisedapproach to interventions leading to the achievement of PRIME Africa goals. It is envisaged that funding willbe made available for the public and private sectors for Roadmap implementation.

3

MethodologyData and relevant information for this diagnostic study have been gathered using:

1. Primary Data Collection

• Interviews with key stakeholders: regulators, associations, remittance service providers (moneytransfer operators, banks, mobile network operators, aggregators and fintech start ups offering crossborder remittances)

• Mystery shopping exercises for data related to service providers, pricing and products

2. Secondary data

• Desk-based research -Review of relevant, recent and authoritative sources

Data collection was conducted between October 2020 and January 2021.

Two-virtual National Task Force Meetings are scheduled for Q1/Q2 2021.

Page 4: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA

Abbreviations ADLA Authorised Dealer with Limited Authority

AfDB African Development Bank

AfCFTA African Continental Free Trade Area

AFI Alliance for Financial Inclusion

AML/CFT Anti-money Laundering / Combating the Financing of

Terrorism

API Application Programming Interface

B2B Business-to-business

CAK Communications Authority of Kenya

CBK Central Bank of Kenya

CDD Customer due diligence

CMA Capital Markets Authority

CRR Cash Reserve Ratio

CRRF Comprehensive Refugee Response Framework

DFS Digital finance service

DMAG DMA Global

DT-MFIs Deposit-taking MFIs

EAC East African Community

EAPS East African Payment System

EAMU East African Monetary Union

ESAAMLG East and Southern Africa Anti-Money Laundering

Group

FDI Foreign Direct Investment

FGD Focus group discussion

FinTech Financial Technology

FIU Financial Intelligence Unit

FRC Financial Reporting Centre

FSPs Financial Service Providers

FX Foreign Exchange

GCM Global Compact for Migration

GDP Gross Domestic Product

GoK Government of Kenya

G2P Government-to-person

IB/OB Inbound/Outbound

IGAD Intergovernmental Authority on Development

IMTOs International Money Transfer Operators

IOM International Organization for Migration

KBA Kenya Bankers Association

KDIC Kenya Deposit Insurance Corporation

KEPSS Kenya Electronic Payment and Settlement System

KITS Kenya Interparticipant Transaction Switch

KMP Kenya Municipal Program

KYC Know-Your-Customer

MFIs Micro Finance Institutions

MMPs Mobile Money Providers

MoMo Mobile Money

MNOs Mobile Network Operators

MRPs Money Remittance Providers

MSDG Migration and Sustainable Development in Kenya

MTOs Money Transfer Operators

MVNO Money virtual network operator

NBFIs Non-Bank Financial Institutions

NHIF National Hospital Insurance Fund

Non-DT Saccos Non-deposit-taking SACCOs

NPS National Payments System

NSSF National Social Security Fund

NTSA National Transport and Safety Authority

ODA Overseas Development Assistance

PASS Pan African Switch System

PEAs Private employment agencies

POS Point of sale

PSPs Payment Service Providers

P2P Peer-to-peer

P2G Person-to-government

Regtech Regulatory Technology

RSPs Remittance Service Providers

REPSS Regional Payment and Settlement System

ROSCAs Rotational Savings and Credit Associations

RTGS Real Time Gross Settlement

SACCOs Savings and Credit Cooperatives

SARB South African Reserve Bank

SASRA SACCO Societies Regulatory Authority

SDGs Sustainable Development Goals

SLA Service-level agreement

SOE State-owned enterprise

SSA Sub-Saharan Africa

Suptech Supervisory Technology

VSLAs Village Savings and Loan Associations

W2B Web to business

4

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Summary

Migration and Remittances

• Kenya is a net inbound remittance market, receiving USD just over 3 billion in 2020 (with the USA and UK as the main sending markets), compared with outflows at USD710 million (2018). Remittances account for nearly 3% of GDP and are a leading source of forex in the country.

• The USA, the UK, South Africa, the UAE and Germany are the top send countries (CBK 2020), while according to the FinAccess Survey 2019, Uganda, Tanzania and theUSA are the main receive countries. Germany is the largest send market from the EU, although volumes are small (USD89 million in 2020).

• Remittance inflows into Kenya hit a record high in 2020 despite COVID-19 and both the World Bank and the Central Bank of Kenya (CBK) projecting a fall. Whilst theunderlying reasons behind this increase are still unknown, it is thought to be due to an increase in the use of formal remittance services and people sending additional fundsto support relatives back home.

• Kenya is a net receiver of migrants with a mixed migrant profile. It hosts over 1 million immigrants, 47% of whom are refugees and asylum seekers.

• There are an estimated half a million Kenyans formally living overseas, who are largely skilled and use legitimate channels to migrate mostly to USA, Europe and withinAfrica. Increasingly, lower skilled Kenyans also migrate to the Middle East, with estimates suggesting there are as many as 120 thousand Kenyans living there (official datais unavailable).

• There is also no data available on the prevalence and scale of informal remittance flows from and to Kenya, however, stakeholder interviews suggest that it is commonplacefrom border countries.

• The CBK currently collects and publishes total remittance inflow data in USD on a monthly basis, broken down into North American and European flows and the Rest of theWorld. It also publishes an Annual Report with a summary of the sector performance.

Financial Environment

• Kenya has a well-developed national payments system (NPS) to support remittances, however regional payment systems with potential to reduce costs of intra-regionalremittances are underutilised. The CBK is reviewing its National Payment Strategy 2021-2025 which outlines measures to enhance Kenya’s global lead in digital payments.

• Kenya has well-established civil registration and national identification systems, where 88% of people have a foundational ID, and is in the process of implementingintegrated biometric identification as a next step.

• The financial services distribution network is extensive and comprises bank and non-bank providers, mostly concentrated in urban areas.

• SACCOs play an important role in providing financial services and are increasingly formalizing their operations. Fintechs have made a strong entry into the marketheightening product diversity and competition.

• Financial inclusion levels are one of the highest in Africa with 8 out of 10 adults formally financially included. This has mainly been achieved through the uptake and use ofmobile money wallets (79% of adults).

• M-PESA is a dominant market player in Kenya's mature mobile money landscape, characterized by activity levels of above 50% and 66% of the customer-base usingadvanced digital financial services (such as saving, credit and insurance products).

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Summary

Regulatory Environment

• Money Remittance Regulations for providers wishing to offer inbound and outbound remittances are clear and include mobile money providers. Kenya has no foreign

exchange control regime; however, remittance provider types are limited, and licensing and approvals may take considerable time.

• There are 17 licensed Money Remittance Providers (MRPs) in Kenya. IMTOs do not need to be licensed but operate through commercial banks and licensed MRPs as

agents.

• Following increased incidents of suspected terrorism funding and a rapidly growing financial services market, Kenya has developed a robust AML/CFT framework. In

2015, 13 MTOs were closed until they could demonstrate compliance.

• Risk-based CDD is discretionary and applies to various financial products and to all FSPs, banks, non-banks and PSPs, but there are no tiers or thresholds and there are

no lower-risk or basic accounts.

• Kenya has consumer protection and data privacy laws that cover international remittances; however, services (especially digital) are not always transparent in terms of

pricing and dispute resolution mechanisms are always not clear for digital-based services which undermine trust.

• Kenya has deposit protection insurance in banks, deposit-taking MFIs and mortgage companies. It also requires operating RSPs to hold some funds in an escrow account.

Kenya also has taxation of mobile money and has just introduced digital service tax, which will both increase the cost of using digital remittance services.

Remittance Market Structure

• The structure of the Kenyan remittance landscape varies according to the different migration profiles. It is a highly digitized market driven by high financial inclusion rates

and prevalence of mobile wallets. More than half of all remittances are terminated into M-PESA wallets, and over half of transactions are channeled through Equity Bank.

• Remittance value-chains to and from Kenya involve a number of players, including the sending party, banks or international remittance aggregators, a licenced entity in the

receive market and pay-out sub-agents. Digital remittance services should be much more streamlined that traditional cash-based that rely on partners and pay-out agents.

• In Kenya 41 commercial banks, 14 Deposit Taking (DT) MFIs, PostBank, 17 money remittance providers and two MMP have direct license to offer inbound and outbound

money transfers. IMTOs partner with these entities and pay-out via their own networks and sub-agents (mainly forex bureaus and lower-tier banks).

• Whilst market share data for companies is unknown, the type of services and operators used vary by geography, corridors and the profile of migrants. Whilst there is no

official data, interviews suggest SendWave and WorldRemit are the largest senders of remittances into Kenya globally.

6

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Summary

Remittance Market Structure cont.

• At 7.5% of the send amount, the average cost of sending remittances to Kenya is above the SDG recommended 3%, but lower than the average cost for SSA 8.5% and other intra-

Africa corridors. There are low-cost services from many of the largest send-markets where competition is more intense.

• There is low transparency in Kenya (as in many other countries) on the range of remittance services and the total cost of sending / receiving money. Whilst transparency is

mandated by the Government, full disclosure on total costs to non-customers is often unavailable.

• Digital channels are driving down remittance costs although full impact is yet to be realized as players set up cross border integration partnerships. It is possible to send remittances

mobile-to-mobile wallet to 7 other African countries from Kenya, and it is possible to receive remittances mobile-to-mobile from 6 countries, making it one of the most integrated

globally.

• Access to international remittances in Kenya is among the best on the continent, with a good distribution of MTO agent locations and mobile money agents (where funds have been

received into wallets).

• Anecdotally, the use of informal channels to send and receive money to/from Kenya is high, especially within the East African region. Hawala service providers are also prevalent,

although many of the Somali hawala providers are registered as MTOs in Kenya.

• The main informal channel used within the region is via registered and unregistered M-PESA agents residing in other countries and offering cross-border money transfer and cash-

in/cash-out services.

• PRIME Africa will focus programme activities in three inbound remittance markets to Kenya, including Germany from the EU and intra-Africa, Uganda and South Africa.

• The average cost of sending money from Uganda to Kenya is 4.1% of the send amount. However, stakeholders suggest that the Uganda to Kenya remittance corridor is still

predominantly informal with transfers made through unapproved M-PESA agents. These services may even cost more than formal mobile-money transfers, but customers

are willing to pay a premium for the trusted service.

• Kenya's diaspora in South Africa is relatively small with a mix of formal and informal migrants. Stakeholder interviews portray a growing corridor since COVID-19. Notable

usage of informal channel includes Hawala traders and routing money through Botswana to avoid foreign exchange controls.

• The Kenyan diaspora in Germany is the largest in the EU, however, it is still very small with 14 thousand people. Whilst average costs are relatively high at 7.7% of the send

amount, online operators such as WorldRemit and SendWave have much more competitive pricing around 3% of the send amount.

7

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Summary

Financial Services for Remittance Users

• Kenya has high levels of financial inclusion in terms of account ownership. However, there are opportunities for remittances to further drive usage and increase linkages

between payment channels and financial services. The Kenyan banks offer a wide range of diaspora-related financial services, but Kenyans abroad can also access

domestic products and services.

• The Kenya financial service providers offer a diverse range of diaspora-focussed financial products. There are not many products focussed specifically to remittance

beneficiaries.

• Equity Bank and Kenya Commercial Bank provide two examples of innovation in diaspora financial services. Kenya is a global leader in financial services for the diaspora.

Stakeholder Coordination

• At present, interventions from development partners on remittances are limited in Kenya, apart from descriptive research studies. The CBK plays an active role in

supporting the sector, and the Remittance Association advocates for the sector’s interests.

8

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Summary Priority Policy Actions

A. Implement a Remittances Data Strategy that enables improved data analytics and generation of market information, including disaggregated remittance inflows,

outflows, channel usage and estimates of informal flows. A review should also include the impact of COVID-19 on the market-place.

B. Expand remittance providers licensing categories to ensure even distribution of access points, improved access and choice.

C. Identify and leverage opportunities for cross-border remittance payment and settlement through regional bloc retail payment systems.

D. Improve transparency in the remittances market and review pricing and cost structures.

E. Address the high use of informal remittance services within the region.

F. Champion an open API culture for ID authentication and verification and between banks and payment service providers (PSPs).

G. Support transition to full payment ecosystem interoperability across channels.

H. Financial education and awareness especially around international remittances, fraud, cyber security and consumer protection.

I. Support industry to lead in innovation for world-leading remittances, payments and remittance linked financial services.

J. Leverage the National Remittances Taskforce Meeting to create a Working Group for the coordination, implementation and review of improving Kenya's remittance

landscape.

9

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Migration and Remittances

10

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

This section provides an overview of the migration patterns and other socio-

economic activities that drive inbound and outbound remittances in Kenya as

well as a sender/receiver profile. It also examines informal flows, accuracy,

consistency and accessibility of remittance data.

Remittance flows into and out of Kenya

Informal remittance flows

Remittance data collection frameworks

Emigration and Migration

Important Note on Data:

There are a number of different data sources that are used in this next section. Data is not

always consistent across the different sources. Data, where available, has been used by the

Kenyan Government, but is supplemented by international databases where data it is not.

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Kenya is a net inbound remittance market, receiving USD 3 billion in 2020, with the USA and UK as the main sending markets, compared with outflows at USD 710 million (2018). Remittances account for nearly 3% of GDP and are a leading source of forex in the country.

• Kenya is one of the five highest remittance-recipient countries in Africa, receiving USD 2,787 million in

2019 (CBK, 2019)[1] after Egypt (USD 26,781 million); Nigeria (USD 23,809 million); Morocco (USD 6,735 million)

and Ghana (USD 3,521 million) (World Bank Annual Inflows 2019a).[2]

• Remittances to Kenya remained resilient against the backdrop of COVID-19 and recorded record highs in

2020. Remittance inflows stood at USD 299.6 million for the month of December 2020, compared to USD 250.3

million for December 2019, constituting a 19.7% increase. At the end of 2020, cumulative remittance inflows

stood at USD 3.094 million, a 10.7% increase from USD 2.787 million in 2019.[1]

• Remittances are an important economic driver in Kenya's economy, contributing 3% to its GDP in 2018

(World Bank, 2019b)[3] and recording higher levels than foreign direct investment (FDI)[4] and portfolio equity flows.

Cash inflow from citizens working abroad is now Kenya’s leading source of forex, ahead of tourism and agricultural

exports.[5] Remittances are included in Kenya’s Vision 2030, the National Migration Policy, the Kenyan Diaspora

Policy and the Draft Payments National Strategy with commitments to grow remittances and reduce the cost.

• According to the CBK (2021),[7] top inflows in 2020 were from: USA (USD 1.67bn, 54%); UK (USD 230mn,

7%); South Africa USD 195mn (6%), Germany USD89mn (3%) the UAE USD73mn (2%) (author’s own

calculations based on data from the CBK).

• The World Bank estimates that remittance outflows from Kenya were USD 710 million in 2018 ((World Bank,

Bilateral Matrix, 2018). The CBK does not publish outbound remittances or inflow data by corridor. According

to the Matrix, which is based on estimates where data is unavailable, the top 5 outbound remittances destinations

for 2018 were: Uganda (USD423m, 59.5%), India (USD84m, 11.8%); Tanzania (USD35m, 4.9%), Egypt (USD18m,

2.5%); and Nigeria (USD13m, 1.8%). According to the FinAccess Survey 2019,[8] the largest outbound corridors

are Uganda (24%), Tanzania (12%) and the USA (10%).

11

Inbound Remittances (millions of US$)

Total remittance inflows and outflows for Kenya (in

millions of US$)

Source: World Bank Bilateral Remittance Matrix, 2015-2018[6]

Source: CBK, 2017-2020[1]

31

9

31

9

35

7

71

0

1.5

61

1.7

39

1.9

70

2.7

19

2 0 1 5 2 0 1 6 2 0 1 7 2 0 1 8

Total outflows Total inflows

1.0

04 1.3

39

1.3

43 1

.74

4

62

9 86

3

66

3

53

7

31

4 44

6

79

1

81

3

1.9

47

2.6

87

2.7

87 3.0

94

2 0 1 7 2 0 1 8 2 0 1 9 2 0 2 0

North America Europe Rest of World Total

Page 12: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA12

The USA, the UK, South Africa, the UAE and Germany are the top send countries (CBK 2020), while according to the FinAccess Survey 2019, Uganda, Tanzania and the USA are the main receive countries. Germany is the largest send market from the EU, although volumes are small (USD89 million in 2020).

• The FinAccess Survey 2019 is a survey of 11,000 households across Kenya. As

outbound remittance data is not available by corridor from the CBK, the FinAccess

Survey results provides insight. It is not clear from the survey the number of

households that received or sent money.

• The FinAccess Survey captures remittances sent both through informal

channels as well as through formal. This may help explain some of the

discrepancies between the formal data from the CBK for inbound 2021 (graph on

the left) and the FinAccess survey results, especially regarding inflows from

Uganda.

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

Source: FinAccess Survey 2019[9a]

Source: CBK, 2021[9b]

• This data has not been officially published by the CBK. The data captures

formal remittance flows by corridor. The data shows that remittance inflows

from the USA increased in 2020, accounting for nearly 60% of flows in Q4

2020. Remittances from the UK account for 7%. Inflows from South Africa

dropped significantly in Q4 2020.

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Remittance inflows into Kenya hit a record high in 2020 despite COVID-19 and both the World Bank and the CBK projecting a fall. Whilst the underlying reasons behind this increase are still unknown, it is thought to be due to an increase in the use of formal remittance services and people sending additional funds to support relatives

back home.

13

• In response to the COVID-19 pandemic, Kenya had a temporary decline in remittance inflows then recovered

and experience growth; remittance inflows stood at USD 299.6 million for the month of December 2020,

compared to USD 250.3 million for December 2019, constituting a 19.7% increase (CBK, 2021).[10]

• The CBK had projected a decline of 12.3% (USD 338m) but later revised projections after seeing an

increase of 1% (USD 24.7m) in June 2020. The World Bank also projected a 23.1% fall for Sub-Saharan

African countries in April 2020[12] but revised this to a 9% decrease in October 2020[13] . Looking forward, the

World Bank predicts a decline in 2021[13] as the full impact of diaspora job losses and declining business

performance is fully realized.

• The increase in remittance inflows could be related to either the diaspora deepening their support against

economic hardships at home, or as a result of travel restrictions prompting a significant shift from informal to

formal channels for sending money home. At present this analysis is hypothetical and not supported by data. At

the height of the lockdown in Kenya, financial service providers, including remittance providers, remained open

which would have supported the use of formal channels.

• In response to COVID, the CBK put in place measures to support the economy and the use of digital

payments (see Annex 1). Between February and October 2020, the volume of mobile money transactions up to

Ksh. 1000 increased by 114% with 200% increase in value, this tier accounts for over 80% of transactions. In the

same time period, the monthly volume of payment service provider (PSP) transfers increased by 87% and

business-related transactions increased by 82% and there were 2.8 million additional 30-day active customers

using MoMo.[14] CBK measures were implemented from March 16th 2020 and gradually ended by

31st December 2020,[14] mPesa then issued a 45% price reduction targeting low value transactions under Kshs

1.000 (USD 10).[15]

Total global remittance inflows into Kenya for

2020

N.B. COVID-19 pandemic started in March 2020

(in USD million)

Source: CBK (2020, 2021)[10][11]

259,4

219,0 229,0208,2

258,2288,5 277,0 274,1 260,7 263,1 257,7

299,6

0

50

100

150

200

250

300

350

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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0

200.000

400.000

600.000

800.000

1.000.000

1.200.000

1990 1995 2000 2005 2010 2015 2019

Emigrant Immigrant

Kenya is a net receiver of migrants with a mixed migrant profile. It hosts over 1 million immigrants, 47% of whom are refugees and asylum seekers.

14

• Kenya is mainly a destination and transit country for people in mixed migration flows from East

Africa, including refugees; irregular and economic migrants; and trafficked persons. Migrants,

mainly from African countries, transit through Kenya to reach South Africa; the Middle East; North Africa;

West Africa; Europe; and North America (ILO, 2020).[16]

• In 2019, there were just over 1 million international immigrants in Kenya (1,044,854) and as of July

2020, 496,289, (47%) of these migrants were refugees and asylum seekers (latest data available)

(UNDESA, 2019; UNHCR, 2020a).[17][18]

• Kenya is host to the third largest number of refugees and asylum seekers in the region, following

Uganda (1,444,873) and Ethiopia (916,678) (RMMS, 2018).[19] The majority of refugees are from Somalia

(53.9 per cent), while South Sudanese (24.7 per cent); Congolese (9 per cent); and Ethiopians (5.8 per

cent) make up the other major nationalities (UNHCR, 2020b).[20] This is attributed to: its geographical

location amidst neighboring countries which have suffered repeated civil strife and wars; having a relatively

reliable transportation network; and stable economy (IOM, 2018: 48).[21]

• Labor migrants from Asian countries, such as Bangladesh, India, and Pakistan, are also found in

Kenya; they mostly come to set up businesses (MGSOG, 2017: 6)[22], although actual numbers of this

category of migrants are yet to be published.

Kenyan Migrant Stocks 1990-2019

Source: UNDESA (2019)[17]

Source: UNHCR (2020a)[18]

Immigrants into Kenya and Refugee & Asylum Seeker

Numbers

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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There are an estimated half a million Kenyans formally living overseas, who are largely skilled and use legitimate channels to migrate mostly to USA, Europe and within Africa. Increasingly, lower skilled Kenyans also migrate to the Middle East, with estimates suggesting there are as many as 120 thousand Kenyans living there (official data is unavailable).

• Kenyan emigrants stand out for being skilled and educated and leave for employment or education abroad

through regular means. Total number of emigrants are estimated to be 525,400; top destinations are: United

Kingdom, United States of America, Uganda, Canada and South Africa (UNDESA, 2019a).[24a] Total number

• The number of Kenyans formally living in other African countries are higher than those residing in EU

countries, with 137,969 Kenyans residing in Africa versus 38,229 in the EU. The top host countries

include neighbours Uganda, Tanzania and others such as South Africa and Mozambique (UNDESA, 2019b).[24b]

Stakeholder interviews suggest there are significantly more Kenyans in South Africa who did not use legitimate

migration channels.

• According to the UNDESA (2019b), Germany has the largest Kenyan diaspora in the EU with 3% of the total

diaspora, approximately 14,000 Kenyans residing there. Across the EU, Kenyan diaspora sizes are small,

below 5000 in each country. The next largest Kenyan diasporas in the EU are in Sweden and Italy with an

estimated 5,000 and 4,000 people, respectively.

• Increasingly, low-skilled Kenyan migrant workers migrate to the Middle East and the Gulf countries for

work, as job opportunities are generally more than in other regions. This emigration type is facilitated

by private employment agencies (PEAs). Kenya has has a tightening of immigration processes to the Middle

East. Except for Egypt, Libya, Sudan and Turkey, data on the number of Kenyans in Middle East and North Africa

(MENA) countries is limited (Stakeholder Interviews, 2020). It is estimated that there are between 100 to 120

thousand Kenyans residing in the Middle East.[25a] [25b]

Migrant Stock by Destination

Source: UNDESA (2019b)[24b]

U.K149,797

(29%)

USA135,187

(26%)

Uganda36,822

(7%)

Canada28,920

(5%)

South Africa28,769

(5%)

Other Countries 145,942

(28%)

Please Note: Migrant Stock Bilateral Data from

the World Band and UNDESA does not include

data from the GCC. It is estimated there are up to

120 thousand Kenyans in the Middle East.[25a] [25b]

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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There is no data available on the prevalence and scale of informal remittance flows from and to Kenya, however, stakeholder interviews suggest that it is commonplace from border countries.

• The CBK does not currently have any data on informal remittance values. Accurate estimations of informal remittances are uncommon.

Informal remittance channels include sending money with friends and family; hawala; traders; bus drivers; informal agents; and

unregistered/unlicenced operators. By its very nature, data on informal remittances is difficult to collect. Surveys are the only method through

which it is possible to form an understanding of the prevalence of using informal across different corridors.

• The CBK has announced, Jan 2021, that it will be commissioning a survey on diaspora remittances as it seeks to increase the

inflows' support in development and economic growth. The information will include; the efficiency and cost of alternative remittance

channels, difficulties encountered in remitting cash/non-cash transfers, availability of information on investment opportunities for Kenyans in

the diaspora and usage of remittances received. Both the Bank of Uganda and Central Bank of Nigeria are collecting data on informal

remittances, it is recommended to coordinate so that it is possible to compare across countries and corridors.

• It is assumed, and reaffirmed through stakeholder interviews, that the prevalence of informal channels is higher to and from

countries where there are shared borders. For example, there is reported to be high usage of M-PESA person to person (P2P) transfers

from Uganda to Kenya, Safaricom's deactivation of roaming facility from Agent handsets did little to deter the practice. Similarly, there

are some MTN agents in Kenya border towns offering services to Uganda, although not as prevalent as M-PESA (Stakeholder Interviews,

2020).

• In FGDs in 2018 conducted in the UK, by FSD Africa, with participants from the Kenyan diaspora, all used formal channels to send

money home. In the 7 African countries that were involved in the study, the Kenyan diaspora was found to be the most digitised- using online

and app base services mostly terminating to Mobile Money and lowest use of informal Services (FSD Africa, 2018).[26]

• Remittance flows have increased since COVID-19, the trends are under continuous analysis hence the extent of this behaviour

change this is yet to be quantified. Some stakeholders were of the view that increases were due to informal flows going through formal

channels following border and service closures; for example between South Africa to Kenya (Stakeholder Interviews, 2020).

16

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• The Central Bank of Kenya collects inbound remittance data from reports submitted by all

permitted/licensed providers: commercial banks, Money Transfer Operators (MTOs) and Mobile

Money Providers (MMPs). This data is only collected in blocs from the send destinations e.g. North

America, Europe and the rest of the world by value and volume. This data is published monthly by the CBK

and is up to date, latest data available being December 2020 (CBK, 2020a).[28] Monthly remittance data is

useful for tracking remittance inflows patterns and identifying seasonal trends.

• The CBK also publishes an annual report with a summary of sector performance which includes a

summary of remittance inflows (Stakeholder Interview, 2020).

• According to one stakeholder, the CBK collects a lot of data for AML/CFT and reporting purposes,

however it has been suggested that at present the different databases are not comparable, integrated

nor interoperable. Apparently, this is something that the CBK is currently working on improving which will

ultimately improve supervision and oversight.

• The CBK is currently working on improving their data collection templates and systems from the

RSPs and are aiming to be able to provide more level of detail with more analytics by next year. Currently

data is only published by region. Also, currently banks do not have to report their inter-bank cross-border

account to account to the CBK which means they are not reflected in the remittances data.

Migration and

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EnvironmentRecommendations

The CBK currently collects and publishes total remittance inflow data in USD on a monthly basis broken down by North American and European flows and the Rest of the World. It also publishes an Annual Report with a summary of the sector performance.

17

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Priority Policy Actions

• Implement a data strategy that among other functions, enables improved data analytics and generation of market information including disaggregated

remittance inflows, outflows, channel usage and estimates of informal flows. Planned amendments to reporting templates could be informed by CBK data needs

as well as market needs with the following considerations:

o Harmonized templates and reporting across the EAC for consistency to ease eventual harmonization of regulations under the East African Monetary Union

(EAMU).

o More detailed outflow to the same level of detail as inflow data (above)

o Information portals publicly available for easy access to disaggregated inflow and outflow remittance data to inform business decisions.

o Access to market share information of remittance service providers to enhance transparency in the market.

• Industry collaboration on CBK's planned diaspora remittances survey launch in Feb/Mar 2021. Recommended collaborators could include: Institute of Africa

Remittances, Financial Sector Deepening Kenya (FSD Kenya) and the Financing Facility for Remittances (FFR) at IFAD to maximise opportunities and ensure

consistency across countries. This would present an opportunity for Kenya to share remittance best practice with other countries.

• Inclusion of remittance modules in household surveys to understand and form national estimates on the size of the informal market. For example, expanding

on the remittance questions in the FinAccess Surveys. Such data would also serve to guide policy decisions and action plans to formalize informal remittances and

support efforts to curb illicit flows.

Migration and

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EnvironmentRecommendations

Migration and Remittances

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Financial Environment in Kenya

19

Financial inclusion

Mobile Money Usage and Growth

Distribution of access points

Payment systems infrastructure and

payments interoperability

Know Your Customer requirements This section looks at:

• The payment system infrastructure in Kenya that supports the remittances

market

• Identification and addressing systems that are required to access

remittances and other financial products

• Financial inclusion in Kenya and the use of digital payment instruments

Migration and

Remittances

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EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

Covid-19 responses

SACCOs, Fintechs and payment integrators

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Kenya has a well-developed national payments system (NPS) to support remittances, however regional payment systems with potential to reduce costs of intra-regional remittances are underutilised. The CBK is reviewing its National Payment Strategy 2021-2025 which outlines measures to enhance Kenya’s global lead in digital payments.

• Kenya has a well-developed national payments infrastructure that enables remittance companies and banks to be able to settle remittance transactions easily and

direct money into bank accounts and mobile wallets. Kenya has a Real Time Gross Settlement system (RTGS), the Kenya Electronic Payment and Settlement System

(KEPSS) and an Automated Clearing House (ACH), the Nairobi Automated Clearing House (NACH).

• Interoperability between payment channels allows RSPs and remittance recipients to be able to easily move money between different payment channels. Kenya has

some-level of interoperability between different payment channels, with Kenswitch, PesaLink (IPSL) and bilateral agreements all enabling the service.

• Mobile-wallets have been interoperable since 2018 through a multilateral approach, rather than a third-party aggregator, offering real time transactions at the same

cost as inter-network payments. Kenya does not have a central switch that provides full interoperability between bank accounts, cards and mobile wallets where each has

interoperability between themselves. See more information on Kenya’s payment system and interoperability in Annex 2. Despite these levels of interoperability (mostly

account to account), the Kenyan market remains fragmented at authentication and distribution levels. For example, Mobile Money, Agency Banking and Merchant

services are close looped and agents serve customers from multiple FSPs, through different terminals and pre-funded accounts. The implication for remittances is that customers

can only use specified cash out providers thus limiting their choice and Agents end up preferentially partnering with dominant providers as the cost of serving smaller players is

higher.

• The CBK is currently reviewing its National Payment Strategy 2021-2025 which outlines measures to enhance Kenya's global lead in digital payments. Facilitating

industry-led interoperability emerges as a priority area as do trust, security and innovation.

• The Central Bank has two regional payment and settlement systems to process large value payments: The East Africa Payment System (EAPS) and Regional

Payment and Settlement System (REPSS). Whilst these initiatives have the potential to drive down costs of inter-regional remittances (EAPS) and settlement between regional

RSPs, usage is low due to low Intra Africa trade traffic, more competitive bank led legacy systems and low awareness. The PanAfrican Payments and Settlement System

(PAPSS), developed by the African Export-Import Bank (Afreximbank), and currently under development, is designated to support implementation of the African Continental Free

Trade Area (AfCFTA) by enabling cross border trade payments to be made and settled in African currencies (Afreximbank, 2020).[29]

20

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Kenya has well-established civil registration and national identification systems, where 88% of people have a foundational ID, and is in the process of implementing integrated biometric identification as a next step.

• Kenya has a well-established national ID system, administered by the National Registration Bureau, a component of the Ministry of Interior and

Coordination of National Government, State Department for Immigration, Border Patrol and Registration of Persons. About 88% of Kenyans have this

foundational credential which is useful for identification, access to public and private services. It is mandatory for citizens aged 18 years and

above. The civil registration system issues birth certificates which must be produced when enrolling in schools and applying for an ID or passport.

• ID can be checked through the Integrated Population Registration System (IPRS) national database which is real-time. All licenses financial

service providers can access the IPRS upon application and approval by the Ministry of Interior Government through API. The automated fingerprint

identification system checks against duplications and multiple entries (Open Society Justice Initiative, 2019).[35]

• Introduced in January 2019, Huduma Namba is an advanced nationwide biometrics registration that is integrated across several public

services through an e-government portal. The register is meant to link with other existing government databases, such as the National Social

Security Fund (NSSF), National Hospital Insurance Fund (NHIF) and the National Transport and Safety Authority (NTSA). The Government of Kenya

conducted a round of Huduma Namba registration from April to May 2019 and indicates 36m people were registered. More recently, the Government

communicated that issuing of cards for those registered will commence in January 2021 and the current national Identification card will be

phased out at the end of 2021.

• Challenges: There are concerns that Huduma Namba identification contravenes certain provisions of the law including exclusion of currently

unregistered citizens, stateless persons and those unable to provide biometrics which may result in subsequent denial of government services (Citizen

Digital, 2020).[36]

• Under the Common Market Protocol, citizens of the EAC can travel within Kenya, Rwanda, South Sudan and Uganda using national identity cards in

addition to regional and international passports. Issuance of the East African Passport commenced in 2017 and is expected to develop integrated e-

immigration management systems and services (East African Community, 2017).[37]

21

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The financial services distribution network is extensive and comprises bank and non-bank provider which are mostly concentrated in urban areas.

• Commercial Banks – According to some analysts, Kenya is overbanked. There are 41

commercial banks. The total branch network is 1,401 branches; of the 41 banks, 19 have

59,578 agents under the agency banking model (CBK, 2020d).[38] The competitive market

environment and recent restrictions on movement due to COVID-19 pandemic has seen banks

investing heavily in digital banking services and encouraging the use of Agents for low value

transactions. Bank Agents double up as Agents for Insurance companies and offer cash-in/cash-

out services, account opening. Clarification needs to be sort on whether banks’ agents can pay-out

international remittances as stakeholder interviews vary.

• Deposit taking Micro finance Banks play a complimentary role to commercial banks, as opposed

to being competitors. They offer a vital service channel to the significant proportion of the

population lacking access to commercial banks (AMFIK, 2017).[39]

• Mobile Money Providers – There are three Mobile Money providers: Safaricom M-PESA, Airtel

Kenya and Telkom Kenya. M-PESA is the market leader of the 3 Mobile Money providers with

98.8% market share; Airtel Kenya’s Airtel Money 1.1% and Telkom Kenya’s T-Kash 0.05% market

share all three have a total of 246,1374 Agents (CA, 2020).[40] Equity Bank offers Equitel, a Mobile

Virtual Network Operator with a customer base of 1.88 million (Equitel, 2020).[41]

• Microfinance Institutions (MFIs) – Three wholesale MFIs focus on lending to MFIs: Micro

Enterprises Support Program Trust (MESPT), Soluti Finance East Africa and Oiko Credit. Of the 34

credit only institutions with a total of 486 fully fledged branches: 230 are in rural areas and 156 in

urban areas (AMFIK, 2017).[39] It is estimated that MFIs serve about seven million depositors and

close to 1.5 million borrowers (ORCA, 2015).[42]

22

Financial Service Access Points

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SACCOs play an important role in providing financial services and are increasingly formalising their

operations. Fintechs have made a strong entry into the market heightening product diversity and competition.

SACCOs began as informal savings associations but have formalised their operations in the last

decade to include Front Office Service Activities (FOSA), Back Office SACCO activities (BOSA), Digital

solution offerings, Agency Banking and card services. The 188 Deposit taking SACCOs are regulated

by SASRA while 6,000 non-deposit taking SACCOS are supervised by the Commissioner for Co-

operatives.

Through their branches, they offer financial service products and are key in expanding reach to rural

areas. Following increasing incidents of fraud, SASRA plans to license non-deposit taking SACCOs

with deposits of over $2 million (SASRA, 2020).[43]

Fintechs: The Fintech landscape has experienced remarkable growth attributed to the mature

payments ecosystem and conducive regulatory environment. Of the estimated 150 fintech start-ups,

mobile payments (examples M-changa, Wayawaya, LipaPlus) and lending platforms (examples Tala,

Branch, Farmdrive, Okash) and Tanda which makes shops into banking and Mobile Money agents

(Nzekwe, 2020)[44] (Tanda, 2021)[45].

See p.38 for Kenyan based Fintechs offering cross border remittance services.

Payment Integrators: The expanding payments ecosystem has led to the emergence

of integrators who serve various providers especially merchants to enable them accept various

payment instruments. IPSL (PesaLink), Jambopay, Cellulant, DPO and iPay are examples.

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Financial inclusion levels are one of the highest in Africa with 8 out of 10 adults formally financially included. This has mainly been achieved through the uptake and use of mobile money wallets (79% of adults).

• Kenya has one of the highest financial inclusion rates in Africa after Mauritius and South

Africa with 83% of people formally financially included (FinAccess, 2019)[46] ; 6.1% informal;

and 11% excluded. This is largely driven by the high adoption of mobile money.

• The gender gap in financial services usage declined marginally from 8% to 7% between

2016 and 2019 and 5% (91% men and 86% women) for mobile usage way below sub-

Saharan Africa’s average of 13%. This is largely attributed to affordability, low literacy skills

and where families do not approve of usage (GSMA, 2020).[47]

• Inclusive solutions targeting previously excluded segments such as youth, women,

elderly, persons living with disability, low-income earners, MSMEs and Islamic

Finance are increasing and bridging gaps. Examples include: fee waiver for transactions lower

than Ksh1,000 (USD 10); youth savings products; alternative credit scoring based lending to

reduce reliance on collateral-v=based lending; low-value basic accounts, dedicated call centre

line serving persons with disabilities and Sharia'h compliant microfinance (CFI, 2018).[48]

• Financial literacy efforts are paying off, the dynamic nature of

advancements in technology, necessitates sustained efforts. CBK, Payment providers

and Development partners have typically championed such efforts.. Awareness levels are

increasing even amongst bottom of the pyramid and illiterate customers (OECD/INFE, 2020).[49]

• Usage of informal services especially amongst rural dwellers and older

persons persists. These include savings groups, and Rotational Savings and

Credit Associations (ROSCAs) and Money Lenders (FinAccess, 2019).[46]

24

Financial services usage by FSP type

Source: FinAccess, 2019

Financial inclusion by country

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M-PESA is a dominant market player in Kenya's mature mobile money landscape characterized by activity levels of above 50% and 66% of the customer-base using advanced digital financial services.

• Kenya's mobile money ecosystem is mature with intense competition and collaboration

between service providers: mobile money, commercial banks, MFIs and Fintechs.

• Mobile money is the key driver of narrowing the financial services access

and usage gap, a conducive regulatory landscape has also been a key enabler. The

Communications Authority (CA) reported 30.5 million mobile money accounts in Kenya,

served by over 200k agents (CA, 2020).[50]

• M-PESA is a dominant market player with 98 percent market share. Equity Bank

offers Equitel, a Mobile Virtual Network Operator. Other MNOs offering mobile money in

Kenya include Airtel and Telkom’s T-Kash. Mobile Money providers enable remittance

inflows and outflows.

• Growth in the use of mobile money has been significant with activity rates amongst

all subscribers increasing from 51 percent to 71 percent between 2016-2019.

• According to FinAccess (2019),[51] 66% of customers are advanced DFS users

mainly determined by uptake of second- generation products such as mobile

investments, crowdfunding, and overdraft solutions. However, remittance use cases are

limited, for example users including diaspora customers can only transfer to or receive via

Mobile Money.

• Diasporans with an M-PESA wallet using roaming services can access all self-

service services (those not requiring an agent or merchant). Roaming is not available in

all countries e.g. Safaricom has no roaming partner in some markets such as Lesotho.

25

Agents 195,854 24,805 2,525 -

Active Customers 30,193,833 310,359 13,999 1, 660,000*

Market share 98% 1% 0.04% -

1st Generation Products

P2P/Send Money √ √ √ √

Cash in/cash out √ √ √ √

Bill Payment √ √ √ √

Airtime Purchase √ √ √ √

Bulk Payments √ √ √ X

2nd GenerationProducts

Cross Border Remittances

√ √ X √

Merchant payments √ √ √ √

Digital Lending √ √ √ √

Digital Savings √ √ X X

Microinsurance √ √ X √

Crowd Funding √ √ X X

Investments √ √ X X

Bank2Wallet/Wallet2 Bank

√ √ √ √

Card Solution √ X X √

Overdraft √ X X √

Migration and

Remittances

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EnvironmentMarket Structure

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EnvironmentRecommendations

*Equitel customer base considered bank

clients and not counted in MNO market share.

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Financial Environment

26

Priority Policy Actions

• Support transition to full payment ecosystem interoperability across channels: The current situation requires pre-funding of accounts for liquidity management. A

national switch would enhance efficiency of settlement mechanisms. This, in turn, would enable operators to free up funds otherwise tied up in pre-funded accounts. A real time

cross border interoperable platform integrating national and regional retail payment systems would then be more achievable from this vantage point and

could ease the flow and settlement of cross border payments, ultimately reducing costs for both users and service providers.

• Agent interoperability would benefit agents by enabling consolidating different service provider floats into a single account, In future this could possibly be

extended to bank agents under Pesalink model .

• Merchant interoperability – a universal Quick Response (QR) code would ensure interoperability but more importantly eliminate the need for Point of Sale devices as

both merchants and customers can access it through app based smart phone or feature phones. This would be a significant move towards a fully open, efficient and

affordable payments ecosystem driving down costs especially for the poor and informal businesses (FSD Kenya, 2018).[52]

• Identify and leverage opportunities for cross border remittance payment and settlement through regional bloc retail payment systems. The Pan Africa Payment and

Settlement system (PASPP) looks promising as it has a Digital Payment module whose usage can extend to remittances (Afreximbank, 2020).[53]

• Open APIs for authentication and verification of e-KYC as currently KYC must be repeated for each service onboarding. This would also expand the number of providers

who can safely access this register for e-KYC authentication (CBK, 2020b).[54]

• Advocate for service providers to sustainably make permanent some COVID measures such as reduced fees, expansion of transaction and balance limits.

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Regulatory Environment

27

To engage in cross-border money transfers it is necessary for operators and their

partners to operate according to the rules and regulations of the host jurisdiction. Each

country has its own regulatory environment. Regulations governing licencing (in terms of

who is allowed to operate in the market); compliance, including anti-money laundering (AML)

and combatting the financing of terrorism (CTF) frameworks and know-your-customer (KYC);

consumer protection; exclusivity; and, the rules of engagement.

This section presents the regulatory environment pertaining to international remittances in

Kenya, assessing whether it is fit for purpose, proportionate, fair and in line with achieving the

PRIME Africa goals.

Licencing

Compliance

Overview

Other association regulations

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Money Remittance Regulations for providers wishing to offer inbound and outbound remittances are clear and include mobile money providers. Kenya has no foreign exchange control regime; however, remittance provider types are limited, and licensing and approvals may take considerable time.

• The Central Bank of Kenya is the primary regulator governing financial services and formulates financial policies under the Central Bank of Kenya Act (2014). The

Central Bank of Kenya Act (2014) is charged with controlling and regulating banking and the financial sector as a whole. The National Payment Systems (NPS) Act No 39 of

2011 preceded the National Payment Systems Regulations (2014). Which provides for the authorisation and oversight of payment service providers, designation of payment

systems, designation of payment instruments and Anti-money Laundering measures (CBK, 2014). The Banking Act and its regulations govern the business of banking and

related matters (CBK, 2020). The CBK published Money Remittance Regulation in 2013.

• The regulations do not clearly define the entities that are eligible for licensing but outlines those that do not need additional licensing by virtue of their banking

license. These are: commercial banks; mortgage finance companies, the Kenya Post Office Savings Bank; the Postal Corporation of Kenya and deposit taking microfinance

institutions. Under the CBK Banking Act, the last two entities require an approval from CBK to offer money remittances. This means that there are no restrictions on the type of

entity that can offer remittance services, provided they meet the regulatory requirements.

• The regulations clearly outline the application process for licensing and renewal of licences as well as the prescribed form and fees, supporting documents, capital

requirements; the conditions on the issuance of the licence including requirements for disclosure of fees and currency exchange rates. Prohibited activities for remittance

providers include: acting as authorized gold dealers; lending money; deposit taking; maintaining current accounts on behalf of customers; establishing letters of credit;

and acting as custodians of customer funds. The CBK gives a service-level agreement (SLA) of 90 days for approval of new applications, however, stakeholders feedback

indicates that approvals take much longer sometimes up to 6 months. Once issued, licenses are valid up to 31st December and renewals must be done 2 months in advance.

There is opportunity to issue licenses on a rolling basis and extend term validity.

• Kenya does not have any specific regulation that covers remittance payment hubs, and therefore remittance providers require approvals when launching new products or corridors. Whilst this can cause delays, engagement levels are apparently good.

• Kenya no longer has foreign exchange controls but requires institutions dealing with Foreign Exchange to be licensed by CBK as stipulated in the Banking Act 2014.

Exceptions to this rule are Foreigners investing more than 75 per cent in company shares and Kenyans investing more than USD 500,000 who need approval from CBK.

28

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There are 17 licensed Money Remittance Providers (MRPs) in Kenya. IMTOs do not need to be licensed but operate through commercial banks and licensed MRPs as agents.

• Kenya has 17 licensed remittance service providers, 15 are MTOs and 2 are Mobile

Money Providers.[55] IMTOs such as Western Union, Moneygram, WorldRemit, SendWave etc

operate in Kenya through commercial banks and MTOs as agents as IMTOs do not

require licensing or approval. CBK was unable to provide a list of the number of IMTOs or sub-

agents operating in the country.

• According to the CBK, eligible entities can become sub agents of Banks or MRPs,

however, a survey of sub-agents in the market shows that majority are Forex Bureaus

and lower tier banks. This is attributed to the stringent AML/CFT requirements set by the

IMTOs and Bank Agents. At the same time, IMTOs encourage new participants to become Sub

agents for better agent network management as the Banks and MTOs recruiting subagents are

responsible for their performance.

• Both Mobile Money providers M-PESA and Airtel are licensed, but Airtel is yet to begin

offering services. Licensing MMPs to do cross-border transactions only happened in the last

couple of years. Previously, M-PESA had to be an agent of licensed entities (e.g. banks). As

such, many terminations into wallets still happens through banks.

• SACCOs, Mobile Money agents and MFIs do not currently offer remittances directly or as

subagents. According to SASRA, the regulatory body of SACCOs CBK has not found sufficient

risk controls for a Foreign exchange business. SASRA is currently building the risk capacities of

some of its members in order to become eligible in future (Stakeholder Interviews, 2020).

29

Remittance Market structure

✓ IMTOs do not get licensed, they operate through agents.

✓ IMTO Bank Agents only need to seek approval from CBK.

✓ MTOs need to be licensed to become IMTO Agents or to launch their

own remittance products.

✓ Sub Agent agreements between Banks and MTOs must be approved by

CBK, but responsibility for sub-agent rests with parent bank or MTO.

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Following increased incidents of suspected terrorism funding and a rapidly growing financial services market, Kenya has developed a robust AML/CFT framework. In 2015, 13 MTOs were closed until they could demonstrate compliance.

• Kenya has been adopting and developing its AML and CFT policies in cooperation with foreign partners to help tackle

and prevent criminal and terrorist organizations from receiving financial aid for their anti-human activity.

• Kenya is a member of the East and Southern Africa Anti-Money Laundering Group (ESAAMLG) an organization created

by 18 African states specifically to implement the FATF recommendations on combating money laundering.

• The Financial Reporting Centre (FRC, or the Centre) is a Government institution created in 2012 by the Proceeds of

Crime and Anti-Money Laundering Act (POCAMLA) 2009, with the principal objective being to assist in the identification

of the proceeds of crime and the combating of money laundering.

• Kenya’s established its AML framework in 2009 and since then has adopted a risk-based approach to AML/CFT

regulations and internal risk-assessments and has issued specific guidelines for mobile payments. See Annex 3 for a

timeline of AML/CFT regulations.

• Mobile money balance and transaction limits that were increased from USD700 to USD1500 are still in use.

• The NPS strategy 2021-2025 outlines a plan to implement security data analytics for near real-time monitoring of attempted or

suspected fraud, AML/CFT threats (CBK, 2020b).[56]

• According to the CBK ‘National Payment Strategy 2021-2025’ cyber threats and fraud were among the two main

concerns from the industry and stakeholders.

• Transaction splitting is a key AML concern: Split transactions equivalent to USD 10,000 or below are not permitted

in line with reporting requirements of the Financial Reporting Centre as provided under the Proceeds of Crime and Anti-

Money Laundering Act.

• The private sector relies on the state for core business functions, such as verifying national IDs to accord with Know

Your Customer (KYC) and Anti-Money Laundering (AML) best practices to carry out some private-sector transactions and

receive all government services (Caribou Digital, 2019).[57]

• Current AML/CFT management protocols are onerous and expensive to manage for example, requirement to screen all

remittance transactions regardless of value. Compliance is the highest cost driver in remittance businesses. such costs are

passed on to customers thus defeating the cost reduction purpose (Stakeholder Interview, 2020).

Closure of MTOs in Kenya over AML/CFT

concerns

In 2015, following an increasing spate of terrorist

attacks in Kenya, the Central Bank of

Kenya closed 13 money remittance providers all

Somali-owned over concerns about financing

terrorist groups like Al-Shabaab.

The CBK then issued regulations governing

the operations of the suspended firms and upon

compliance allowed them back to business. This

ensured a new chapter for Kenya's remittance

providers which has been upheld to date.

(Business Today, 2015)[58]

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Risk-based CDD is discretionary and applies to various financial products and to all FSPs, banks, non-banks and PSPs, but there are no tiers or thresholds and there are no lower-risk or basic accounts.

• For banks KYC compliance requirements are comprehensive and involve consulting a range of checklists.

o For regular accounts, applicants must generally provide an ID and then in certain instances proof of address,

source of income and a referee from their previous bank.

o For non-bank DFS the minimum documentation required is a national ID or passport, which must also be shown at

registration and for all transactions.

• Kenya has the Integrated Population Registry Service (IPRS) that banks and PSPs can check IDs against.

• Kenya does not have tiered KYC approach given that all account opening requires national ID or passport, however, M-

Shwari, the digital savings and lending product offered in partnership with M-PESA and NCBA has a tiered KYC model for

increased transaction limits [See Box]. See Annex 3 for an overview on Kenya’s Risk-Based Approach to consumer due-

diligence.

• Strict customer due diligence (CDD)[59] guidelines such as requirement for national ID at account opening, without

options for tiered KYC are exclusive to those who may not currently hold identification for example citizens who are

required to provide disproportionately more documentation to acquire national IDs by virtue of living close to porous

borders e.g. in North Eastern Kenya.

• Refugees and asylum seekers use Alien cards which are approved identification types.

• Mandatory requirements for National Identification for Kenyans in the Diaspora to access financial services may

exclude a sizeable number who may hold dual citizenship or lived abroad for many years hence not obtaining the ID

which requires physical presence in Kenya's provincial registration offices. Most Diaspora accounts also accept

EAC/Kenyan Passports and other verification documents.

• Remote onboarding for Financial Services is permitted but must be accompanied by subsequent

physical presence.

31

M-Shwari - A Case of Tiered KYC[60]

• M-Shwari is a Digital Savings and lending

product offered by Safaricom M-PESA in

partnership with NCBA Bank.

• An active M-PESA customer can activate M-

Shwari based on KYC done at registration which

is a national ID or passport and a completed

application form.

• Usage of higher savings limits require the

following additional KYC documentation:

• KSh 250,000 (USD 2,240): Identification

is validated against the Integrated

Population Registry Service (IPRS)

• KSh 500,000 (USD 4,500): M-

Shwari customers need to present an

original and national ID at a customer

service point.

• Above KSh 500,000 (USD 4,500):

Customers are required to present an

original and a copy of their PIN

Certificate at a Customer Service Center

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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Kenya has consumer protection and Data privacy laws that cover international remittances; however, services (especially digital) are not always transparent in terms of pricing, dispute resolution mechanisms are always not clear for digital-based services which undermine trust.

• The Money Remittance regulation sufficiently covers data privacy and consumer protection laws for PSP, Agents and Customers. Clauses include review and approval ofsub-agent contracts, confidentiality of customer and user information, prohibition from charging customers fees above those stipulated, openly displaying conversion rates andnot advertising free remittances without indication of forex margin charges.

Consumer Protection

• The Kenya Information and Communications (Consumer Protection) Regulations (2010) cover rights and obligations of service provider to consumers; consumersobligations to service consumption; safeguards and guidelines for providing customer service including provisions for people with disability:

• the right to receive clear and complete information about rates;

• the right to be charged only for the products and services subscribed to; and

• equal opportunity for access to the same type and quality of service as other consumers in the same area at substantially the same tariff.

• Regulation 41 of the NPS on Customer Service Agreements stipulates that providers of the service are required to sign customer service agreements with each user that meets aset minimum threshold (CA, 2010).[61]

• In practice, there is not always upfront transparency to customers in terms of all the charges they will incur when using digital remittance services that undermines trust inusing these services. Often it is necessary to be a customer or register to be able to view pricing. Furthermore, there are not always clear complaints and recourse mechanismsfor digital-based services.

Data Privacy

• Kenya passed the data protection law in 2019 which regulates the collection and processing of data and introduces elaborate obligations to persons who collect andprocess data. Key clauses include the Establishment of the Office of the Data Protection Commissioner (implemented in Nov 2020); Registration of Data Controllers and DataProcessors; lawful, fair and transparent usage of personal data,; Specific provisions for the collection, storage and processing of sensitive data (race, health status, ethnic socialorigin, conscience, belief, genetic data, biometric data, property details, marital status, family details including names of children, parents, spouse or spouses, sex or the sexualorientation); conditions of transfer of Personal Data Outside Kenya, exemptions and enforcement (Kenya Parliament, 2019).[62]

• Critics have identified gaps in the newly passed law including: Definition of reasonableness in duration of data storage, internationally recognized data protection principlesare not fully incorporated, rights of data subjects are not fully outlined and the proposed of the Data Protection Commissioner lacks institutional and financial independence toexecute its mandate effectively under the new law.

32

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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Kenya has deposit protection insurance in banks, deposit-taking MFIs and mortgage companies. It also requires operating RSPs to hold some funds in an escrow account. Kenya also has taxation of mobile money and has just introduced digital service tax, which will both increase the cost of using digital remittance services.

Remittance / Deposit Protection

• Remittance service providers are required to place a security consisting of either a surety bond, irrevocable letter of credit orinsurance bond for KSh 5 million (USD 45,000); it is not clear how this would be used as a non-paying out protection forremittance users.

• The Kenya Deposit Insurance Corporation (KDIC) is mandated to protect depositors against the loss of their insureddeposits in the unlikely event of failure of a member bank. The current membership comprised of 41 Commercial banks, oneMortgage Finance Institution and 13 Deposit Taking Microfinance banks. KDIC’s new revised coverage limit is KSh 500,000from 1st July 2020.

Taxation of mobile money

• In 2013, the National Treasury introduced a 10% excise duty on money transfer services without adequately consultingindustry stakeholders. The taxation policy on these standard transactions has the potential to reverse some of the financialinclusion and overall financial gains as well as incentivizing users to return to cash (Africa Growth Initiative, 2019).

• A Digital Service Tax commenced on 1st January 2021. The 1.5% tax is levied on income earned from services offeredthrough a digital marketplce by local/international individuals and companies. This is likely to affect online remittanceservices originating or terminating from Kenya as well as other Fintech products. The rationale behind the tax is to level thefield for service providers with physical and online presence (KRA, 2020).[63]

Cryptocurrencies

• In 2015 the Central Bank of Kenya issued two separate clarifications concerning the legal status of virtual currencies, suchas Bitcoin. The first one was addressed to the general public and concluded that ‘public should desist from transacting inBitcoin and similar products. The second document was a caution to ‘all financial institutions against dealing in virtualcurrencies or transacting with entities that are engaged in virtual currencies’ at a risk of ‘appropriate remedial action from theCentral Bank’ (Didenko, 2017).[64] While there are no immediate plans the revise this approach, future developments (suchas the possibility of state-issued ‘official’ virtual currencies) may prompt a revision of the existing regulation.

33

Agent Exclusivity and Invisible Barriers to

Approval

• The money remittance regulation makes no

reference to Agent Exclusivity;

however, the National Payment Systems

regulation prohibits exclusivity between

Agents and service providers. Some

licensed providers maintain exclusive

relationships by choice, Some IMTOs also

offer higher commission structures for service

providers to remain exclusive in what are

referred to as 'Freedom of Choice'

remuneration models.

• Stakeholder interviewed cited invisible

barriers to entry both at the point of

seeking approval to offer money remittance

services and when expanding locations or

new corridors. They further indicated that

only one Money Remittance institution has

been licensed since 2019.

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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Regulatory Environment

34

Priority Policy Actions

• Foster Transparency in the remittances market especially for mobile and digital services through improved disclosures of all pricing (fees and FX rates) provided live on

company websites for non-customers to view. Create more awareness around credible price comparison sites targeting the Kenyan remittance market.

• Expand remittance providers licensing categories to ensure even distribution of access points, improved access and choice. As an example, Forex Bureaus who are

highly liquid mainly offer remittance services as sub agents but have capacity to become full agents. Product based licensing compared to service provider licensing would

ensure products suitable for the market are licensed, this especially applies to Fintechs.

• Consider publishing the CBK’s tracking system for licensing and new product/corridor approval service level agreements. A tracking system would ensure service

providers can adequately plan their market entry.

• Review taxation on mobile money and digital services. An impact assessment can be conducted to determine correlations with informal channels.

• Deployment of relevant Regtech and Suptech technologies would ease supervision in the expanding digital payments ecosystem, additionally, financial service

providers would be able to efficiently and cost effectively manage compliance.

• Facilitate awareness and customer education on dispute resolution mechanisms, cybersecurity and fraud to enhance trust especially for digital products

• Open API for authentication through IPRS and once Huduma Namba registry is accessible, authentication for providers with biometric functionality.

Recommendations Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

Environment

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Remittances Market Structure

35

First Mile: market structure

Pricing and Transparency

Informal Channels

PRIME Africa Corridors

Market Structure and Value Chains

Access

This section looks at the remittances market structure, looking at: the structure and

competition in the main send-markets; the pay-out networks in Kenya; and, for

outbound remittances. The cost of sending money to Kenya is assessed, drawing out

some cost drivers that have been identified, and finally insights into access to

services.

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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The structure of the Kenyan remittance landscape varies according to the different migration profiles. It is a highly digitized market driven by high financial inclusion rates and prevalence of mobile wallets. More than half of all remittances are terminated into M-PESA wallets and over half of transactions are channeled through Equity Bank.

36

• There is no publicly available information on the structure of the remittance market into or out of

Kenya. There are 17 MTOs licensed in Kenya that can offer services, the post office, and 41 commercial

banks and deposit taking MFIs (CBK, 2020e).[66] However, given that IMTOs do not need to be licensed to

operate in Kenya, but can partner with licenced entities, the number of IMTOs offering services to and from

Kenya is unknown. Furthermore, the prevalence of informal, unregistered service providers is also not known,

although one stakeholder suggests that informal remittance inflows into Kenya could be as much as USD1bn.

• Stakeholder interviews indicate that the choice of remittance service and market structure varies

between geographies, corridors, type of migrant, legal status, age of senders and receivers and

income/education levels. For example, younger, more educated Kenyans are more likely to use digital

services.

• M-PESA, with 98% market share reported revenues of USD 11.8 Million from M-PESA Global in 2019,

with the unspecified volume remittances contributing more than 50% of all inflows to Kenya. Further

reinforcing M-PESA's dominance in Kenya. (Safaricom, 2020).[67] It is estimated that 30% of inflows are

cash outs and 10% is paid into bank accounts (Stakeholder Interviews)

• Equity Bank processes about 50% of inbound remittances into Kenya due to its last mile distribution capabilities (USD1.6 billion in 2020). With a customer base of 11 million

account holders, 175 branches and 38,000 agents, Equity Bank acts as an aggregator in the market offering IMTOs the termination into own and other bank accounts, through

Agency banking agents and into mobile money wallets (mainly mPesa). 90% of Equity remittances are terminated to digital channels (Stakeholder Interviews, 2021).

• Stakeholder Interviews further identified a tendency for full cash-out of remittances received however, this pattern shifted at the height of the Covid-19 pandemic movement

restrictions, there has been a marked increase in digital usage. Remittances received from MTOs are typically cashed out at Sub agent Forex bureaus, MTO outlets or bank branches

offering MTO services. Liquidity is reportedly a challenge for paying out international remittances at mobile money agents. The preference for cash introduces a cost to access layer,

which is higher for more rural remittance recipients.

Source: Stakeholder interviews, 2020

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

Page 37: Kenya: Country Diagnostic - RemitSCOPE Africa

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Remittance value-chains to and from Kenya involve a number of players, including the sending party, banks or international remittance aggregators, a licenced entity in the receive market and pay-out sub-agents. Digital remittance services should be much more streamlined that traditional cash-based that rely on partners and pay-out agents.

37

z Payment

Method

Sending

ProviderNetwork

/Hub

Receiving

ChannelReceiving

Provider

Sending

Channel

Payment

Method

1st Mile – Sending 2nd Mile – Processing

• Cash

• Payment Card

• Bank Account

• Mobile Money

• In-person, branch

• Online

• Mobile

• Call Center

Money Account

• Fintech (Mobile

App/Web)

• Informal (in-person,

phone, bank transfer)

• MTOs

• Digital IMTOs

• Banks

• MMP

• RealTime system

• SWIFT

• Correspondent Bank

• Aggregators

• Payment Cards

• MT agents

• Banks

• MMPs

• Fintechs

• Payment Cards

• MT Agent

• Mobile Money

• Bank

• Informal

• Cash

• Payment Card

• Bank Account

• Mobile Money Account

3rd Mile – Receiving

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

Page 38: Kenya: Country Diagnostic - RemitSCOPE Africa

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CBK Direct LicenceContracted by Banks and

MTOs

Licensed under Banks

IMTOs offer remittances through Banks, DT MFIs and MTOs

Banks and DT MFIs Money Transfer Operators MoMo Providers Sub AgentsFintech and Online

Providers

• Banks offering x-border services

through SWIFT, EAPS etc

• Ecobank (Rapid

Transfer), UBA (Africash) and Postal

Service (PostaPay) have own remittance

products

• Most banks are agents of

IMTOs: Western Union, MoneyGram, RIA,

World Remit, SendWave and Xpress

Money (Unimoni). DTB Kenya has a

banking hall dedicated to remittances

• Banks offer SWIFT also to send and

receive services (e.g. KCB, Equity etc)

that focus on diaspora and remittances

MTOs have very distinct characteristics:

Dhahabshil, Tawakal, Juba Express etc. have

UK, UAE, USA, Somalia and South Sudan as key

destinations. Close to 90 percent of these are

Somali owned businesses, have their own

remittance payment platforms, international cash

out networks and are heavily cash focused

offering no digital send or receive

channels. Combined they have 52 agents with

46% in Nairobi. See Annex 8.

Others such as Flex, Upesi, and Mukuru MT are

more digitally focused.

• M-PESA Global offers send

and receive through

partnerships with 25 entities

including Aggregators and

IMTOs enabling send and

receive to 167 countries.

• Airtel Money licensed but

currently not offering

services

• Equitel is a payout partner

for Juba Express.

• Mostly Forex Bureaus and

lower tier banks who are sub

agents of Banks and MTOs.

• Form the bulk of remittance

outlets but are not listed in

CBK count.

• MFIs include Uwezo, SMEP,

Kenya Women’s Finance

Trust.

• There are 76 forex bureaus

in Kenya, not sure how

many are agents of IMTOs.

• Include web/App based

and online services such

as PesaBase who partner

with banks in Kenya to

offer remittances and

small-scale trade flows but

have received full licensing

in other jurisdictions e.g.

Australia.

In Kenya 41 commercial banks, DT MFIs, the Post Office, 17 money remittance providers and two MMP have direct license to offer inbound and outbound money transfers. IMTOs partner with these entities and pay-out via own networks and sub-agents mainly forex bureaus and lower-tier banks.

38

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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Postbank Kenya and Postal Corporation of Kenya Cross border remittance profiles

39

Kenya Post Office Savings Bank (KPSBP) also known as PostBank Kenya

• Postbank Kenya is a special type of bank regulated by the Kenya Post Office Savings Bank Act Cap 493B and primarily engaged in the mobilization

of savings for national development. It does not offer the full suite of banking services but is permitted to offer cross border remittances.

• In practice Postbank, intensively supported by WSBI and others, advances through partnerships in microfinance and digital banking and involving

many types of agents.

• Remittances: Postbank offers remittances as an agent of IMTO's including Western Union, MoneyGram, Ria Money and Express money who

leverage its extensive distribution network of 98 branches especially in rural areas (KPSBP, 2021).

The Postal Corporation of Kenya (PCK)

• PCK is also known as Posta and is a state-owned enterprise that provides accessible, affordable and reliable postal services countrywide. Its

scope includes Communication, Distribution and Payment solutions through its network of 623 branches in 10 regions (PCK, 2021).

• Posta has notably implemented a fully interoperable payments switch for processing third party small value payments for any local bank, channel or

payment instrument, and is linked to the RTGS. However, 50% of the post offices are not connected to the switch (The Standard, 2020).

• Own Products offered include Posta Pesa, Posta Pay individual and institutional domestic money transfer services.

• Cross Border Remittances: Posta is a sub agent of a commercial bank which offers IMTO services including Western Union, MoneyGram and RIA.

• Posta offers agency services for most commercial banks, Mobile Money providers, MicroFinance institutions and collects and disburses payments for

e-government and state- owned enterprises such as Water companies, Telkom Kenya etc. (PCK, 2021).

• Other innovative initiatives include disbursement of Government to Person (G2P) cash transfers, virtual postal addresses linked to mobile numbers

and has entered into a distribution agreement with Jumia (Standard Newspaper, 2020).

Page 40: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA

Whilst market share data for companies is unknown, the type of services and operators used vary by geography, corridors and the profile of migrants. Whilst there is no official data, interviews suggest SendWaveand WorldRemit are the largest senders of remittances into Kenya globally.

40

North America and Europe (Inbound)

• Traditional IMTOs incl. Western

Union, MoneyGram, Ria, Express

Money etc

• Online and app-based IMTOs incl.

WorldRemit and SendWave (significant

market share), SimbaPay etc.

• Banks via SWIFT

Intra-Africa (Inbound and Outbound)

• M-PESA agents acting as unregistered agents in the send-

countries (significant market share for neighbouring countries)

• Informal through buses and traders (neighbouring)

• Informal: Hawala (esp. from Somalia )

• Kenya-registered MRPs, incl. Dahabshiil, Upesi, Tawakal, Flex etc.

• Pan-regional banks especially for white collar, higher-income

workers and larger values (Equity, KCB etc)

• IMTOs and pan-African MTOs

• African FinTech – small but growing, including ChipperCash,

Eversend.

Middle East (Inbound)

• Regional IMTOs

incl. Dahabshiil, Transfast

• Hawala

• Mobile to mobile incl. c to M-

PESA (Qatar)

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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At 7.5% of the send amount, the average cost of sending remittances to Kenya is above the SDGrecommended 3%, but lower than the average cost for SSA 8.5% and other intra-Africa corridors. There arelow-cost services from many of the largest send-markets where competition is more intense.

41

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

Source: RPW Q4 2020

• The average cost of sending remittances to Kenya is 7.5% of total send amount,

which is marginally lower than 8.5%, the average send fee for SSA and global rate

of (RPW, Q4).[71] It is also significantly lower than several African countries with lower

volumes of remittance inflows.

• On average, it costs more to send remittances from other Africa countries,

including Tanzania, South Africa and Rwanda, than from Germany, Canada and USA.

Average cost of sending USD 200 within Africa (USD)

• It is important to consider that average costs are not always reflective of what

people are actually paying to send money home.

• For example, in high-volume corridors (such as UK and USA) SendWave offers

services for 1.2% and 2.7% of the send amount to send USD200 equivalent.

Uganda to Kenya cost 1% of the send amount with Western Union, and Germany

to Kenya cost 4.5% with WorldRemit and 0.1% with Remitly (see Graph on p43)

0% 2% 4% 6% 8% 10% 12% 14% 16% 18%

Malawi

Uganda

Rwanda

Tanzania

Kenya

Ethiopia

Senegal

Page 42: Kenya: Country Diagnostic - RemitSCOPE Africa

PRIM E AFRICA

There is low transparency in Kenya (as in many other countries) on the range of remittance services and the total cost of sending / receiving money. Whilst transparency is mandated by the Government, full disclosure on total costs to non-customers is often unavailable.

• There is poor transparency on remittance services and costs of using remittance servicesin Kenya. The CBK outlines in regulations that service providers must be upfront about costsahead of transactions.

• Challenges:

1. This is not always adhered to by operators (see screenshot) where the fee is not alwaysclearly disclosed to the customer.

2. It is necessary to have a local mobile wallet and a recipient telephone number to checkprices. As such comparing prices across service providers is challenging.

3. The amount received in the transaction sent was less than the amount stated upfront.Additional charges that had not been disclosed were incurred.

4. Cash-out fees are not disclosed.

• Fees and FX margins make cross-border remittances difficult to compare and contrast. Thisis further exacerbated with mobile money where there are also cash-out fees to consider makingunderstanding the real cost of using mobile money services challenging to the consumer, whichwill be driving use of informal channels.

• The graph on costs of sending money to Kenya from different send-countries by different operators, clearly demonstrates the variation in costs even between large well-known operators. Whilst Western Union is relatively expensive from Germany and UK, it is one of the most competitive services from Uganda. Operators can change their pricing daily based on the FX rate offered, and as such a competitive operator one week may not necessarily be the next.

42

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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Digital channels are driving down remittance costs although full impact is yet to be realized as players set up cross border integration partnerships. It is possible to send remittances mobile-to-mobile wallet to 7 other African countries from Kenya, and it is possible to receive remittances mobile-to-mobile from 6 countries, making it one of the most integrated globally.

43

• Mystery shopping conducted in Q4 2020, suggest that the cost of sending money

to Kenya using mobile have reduced from Uganda and Rwanda significantly

since Q2 2020 when the average cost was 7.1% of the send amount. This trend is

encouraging and demonstrate that there is room to improve efficiencies and align

costs to the SDG recommended levels of 3%.

• Even at 5.3% of the send amount to send USD200 to Kenya using mobile, this is

still relatively expensive compared with other mobile-to-mobile services globally.

It is not clear why the cost to send money mobile-to-mobile to Kenya (and from) is

more expensive. Additionally, mobile money attracts an additional 2-2.3% cash-out fee

from an agent or similar amount in transaction fees for using e-value instead, for

example for P2P and bill payments etc.

• It is not clear why services made over the internet are so high (averaging 7.6%

of the send amount). Services’ that offer cash-in/cash-out services via agents prices

can in part be explained by the commissions paid to agents. Average online services

from South Africa and Uganda are especially high. See Annex 10 for further analysis

of pricing into Kenya.

• Safaricom has standard pricing agreements for aggregators and MTOs, that are

dependent on volumes ranging from USD1.5 to USD0.5 per transaction.

International aggregators usually take a fee per transaction ~$0.25 / 1.5% There

needs to be consistency in the cost reductions over time to build trust with

consumers. Fees and FX margins should be publicly available on the MNOs website

overtime, so that customers can understand the variations in costs and compare like-

for-like across service providers. This should be mandatory within licencing

agreements.

2,3%

1,7%

7,1%

2,2%

3,2%

1,5%

4,4%

7,8%

0,0% 2,0% 4,0% 6,0% 8,0% 10,0%

Morocco

India

Kenya

Malawi

Nepal

Pakistan

Uganda

Zambia

% of the send amount

Receiv

e M

ark

et

Average Cost of Sending USD200 equivalent using Mobile-to-Mobile cross-border

remittance services to different recieve-countries (GSMA, 2020)

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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Access to international remittances in Kenya is among the best on the continent with a good distribution of MTO agent locations and mobile money agents where funds have been received into wallets.

• Kenya has the sixth largest physical pay-out network of agents in Africa (using Western Union and

MoneyGram agents as a proxy). In Q2 2020 there were 3,745 separate WU and MG agents, which is

equivalent to 7 per 100,000 people.

• Furthermore, Kenya also have the largest and most established mobile money agent network in

Africa (nearly 250 thousand agents) and most RSPs offer international remittances to be terminated into

or initiated from mobile wallets, which can then be CICO at mobile money agents.

• The bivariate map shows the underserved areas in Kenya with respect to money transfer agents

(not including mobile wallets). It is evident from the map that, the majority of people are well served in

Kenya, where only areas with relatively low population density have a long way to travel (those coloured

light purple).

44

Number of

agents

(WU & MG de-

duplicated)

PopulationPopulation

(100,000)

Agents

per

100,000

people

Gambia, The 1085 2,347,706 23 46

Ghana 2648 30,417,856 304 9

Kenya 3745 52,573,973 526 7

Rwanda 717 12,626,950 126 6

Nigeria 6310 200,963,599 2010 3

Uganda 1043 44,269,594 443 2

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

Source: World Data Lab data scraping for PRIME Africa

Money Agents and Population

Density in Kenya

Population in reach of a money agent in

Kenya. 12.9 million Kenyans do not live within

a 10km radius of a money agent

X Axis: Population density; Y Axis: Distance to agent

Population in reach of a money agent in

Kenya

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Anecdotally, the use of informal channels to send and receive money to/from Kenya is high, especially within the East African region. Hawala service providers are also prevalent, although many of the Somali hawala providers are registered as MTOs in Kenya.

• In Kenya, informal channels include: Physical transfers through friends and family, Transport and Courier companies, Migrant

Associations, Forex Bureaus not licensed to carry out cross border cash transfers, Retail outlets, unlicensed online money transfer

apps, Hawala and Hundi systems. Informality is mainly driven by: limited availability and accessible formal remittance channels; high prices;

unreasonable KYC requirements ; familiarity and easier access and usage of informal channels (GSMA, 2018).[72] In other cases, informal

channels are used for money laundering, to transfer proceeds of or to fund illegal activities.

• in Q1 2021, the Government of Kenya plans to conduct a survey with the aim of understanding the prevalence, use and costs of informal

service providers.[73] This survey will be conducted in Feb/Mar 2021 by the CBK in partnership with the Kenya National Bureau of Statistics

(KNBS), the Ministry of Foreign Affairs (MFA) and other stakeholders. The targeted information includes efficiency and cost of alternative

remittance channels, difficulties encountered in remitting cash or non-cash transfers, availability of information to Kenyans in the diaspora about

investment opportunities in Kenya and usage of remittances received. The survey provides an opportunity to gain evidence- based insights on the

prevalence of informal channels.

Hawala

• Most outbound transactions to Somaliland and Somalia are sent via Hawalas. Notably, a review of Hawala agents operating in Somalia e.g.

Dhahabshil, Tawakal and Amal (CALP, 2012)[74] shows the same agents are formally licensed in Kenya and other East African countries. This

could be attributed to the regulatory vacuum in Somalia and indicate a high possibility of self-regulation.

• Hawala are informal money transfer companies that transfer funds both domestically and internationally. This type of system was originally

developed to facilitate trade between distant regions where conventional banking institutions were either absent, weak or unsafe.

• Hawala money transfers typically weave in and out of formal channels. For example, The Somali Canadian Education and Rural Development

Organization (SCERDO), indicated that "Somali citizens can receive their Hawala remittance through their mobile phone" (SCERDO, 2015 quoted

in RefWorld, 2015)[75] and “Hawala organizations collect funds from Somalis living abroad and contract with agents on the ground in the country,

who use mobile phones and email to transmit money to the recipients" (WPI, 2014 quoted in RefWorld, 2015).[75]

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The main informal channel used within the region is via registered and unregistered M-PESA agents residing in other countries and offering cross-border money transfer and cash-in/cash-out services.

• With the rise of mobile money, and particularly informal service providers who make MPESA (from Kenya) and

MTN (from Uganda) more available to users on both sides of the border, the transaction costs have dropped well

below the cost of carrying cash. Informal MPESA services are freely available in Uganda through registered and

unregistered agents, and MPESA users can transact while roaming.

• MTN users’ lines switch off after 1 month of roaming in Kenya, which leaves customers to either rely on an MPESA agent

back home or one of the relatively fewer informal MTN agencies in Kenya.

• MPESA/MTN (UNREGISTERED)

• Dual agent in Uganda with formal MTN and informal MPESA (i.e. no agent number) through dedicated personal

lines (i.e. agents transact on behalf of customers). These agents are used for sending money both ways because

they’re ‘interoperable.’ Located throughout Uganda and pass on informal forex rates from money changers (+/-.1-

.5 UGX).

• MPESA/MTN (REGISTERED)

• Dual agent in UG operating formal MPESA (i.e. with agent number) through fiscal relationship in Kenya. A Kenyan

partner registers the agency to a Kenyan bank and address, but places the kiosk in Uganda. Like the unregistered

version, a co-located MTN agency makes it ‘interoperable.’ Operate on the border and pass on informal forex rates

(+/- .1-.3 UGX).

• While not formally licensed, MPESA in Uganda facilitates ‘interoperability’ both ways. The prevalence of both

registered and unregistered MPESA agents in UG facilitates both sending and receiving across the border, and this is

critical to driving informal preferences. Kenyans in Uganda can easily send money home or cash out by MPESA.

Ugandans in Kenya can build a relationship with an agent in Uganda near their family to send money home.

• Challenges are: whilst these roaming agents offer formal channels, they are not legal. There is no KYC conducted on the

sender and often there will be fake ID used to process the transaction.

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PRIME Africa will focus programme activities in three inbound remittance markets to Kenya, including Germany from the EU and intra-Africa, Uganda and South Africa.

• The Central Bank of Kenya (CBK) publishes monthly remittance inflows by three

regions: Europe, North America and Rest of World (including Africa). According to

CBK, 17% of their remittances so far in 2020 have come from Europe, which

includes EU countries, but also includes the UK, their 2nd biggest remittance

sender.[78a]

• Reflecting where their diaspora is, Germany, Sweden and Italy are the three

largest send markets from the EU sending USD94mn, USD23mn and USD

22mn respectively.[78]

• Uganda and Tanzania are the top African corridors remitting to Kenya, with each

country being responsible for approximately 7% of Kenya’s total inflows and

close to USD200mn. South Africa and South Sudan also remit USD109mn and

USD30mn respectively. Despite having the 6th largest Kenyan diaspora,

Mozambique is not a top remittance corridor for Kenya.[77]

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The average cost of sending money from Uganda to Kenya is 4.1% of the send amount. However, stakeholders suggest that the Uganda to Kenya remittance corridor is still predominantly informal with transfers made through unapproved M-PESA agents. These services may even cost more than formal mobile-money transfers, but customers are willing to pay a premium for the trusted service.

• Uganda hosts an estimated 36,822 Kenyans, representing 7 per cent of the Kenyan diaspora, the largest intra-

African migrant population from Kenya (UNDESA, 2019b).[79]

• According to World Bank estimates, a total of USD 2,719 in remittances was received in Kenya in 2018, 7 per

cent of this (USD 191m) was received from Uganda.[80] The CBK does not report it as a top corridor into Kenya

through formal channels, however, the FinAccess Survey 2019 suggests that 9.2% of Uganda’s remittances come

from Uganda (the 2nd largest send-country after the USA). The survey does not distinguish between money sent

through formal and informal channels.

• Uganda has a diverse range of remittance players, with remittances to Kenya using MTOs such as Dhahabshil,

Tawakal, Amal, Bakaal etc. who have presence in both countries, regional banks that offer competitive services, such

as Equity, KCB and EcoBank, and formal mobile-to-mobile services are also available through MTN and Airtel to M-

PESA, Western Union offers a competitive service at 1.2% of the send amount.

• However, interviews suggests that the Uganda to Kenya Corridor has a strong informal remittance presence

where M-PESA account holders offer unlicensed services to send funds to registered M-PESA users in

Kenya through a person-to-person transfer leveraging the East African roaming agreements in the region.

48

Source: RPW Q4 2020[81]

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• The average cost of sending USD 200 from Uganda to Kenya is 4.1% of the total amount making it one of the most competitive send corridors to Kenya.

• Banks and MTOs are the most competitively priced.

• Funds can now be sent from MTN Mobile Money to M-PESA, however, whilst this makes it easier it remains to be seen how this service will compete with roaming agents that are

formal but illegal.

• There is currently no place for Kenyans living in Uganda to understand and obtain information on the relative costs of the different service providers. There may be a perception

that informal services are cheaper.

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Kenya's diaspora in South Africa is relatively small with a mix of formal and informal migrants. Stakeholder interviews portray a growing corridor since COVID-19. Notable usage of informal channel includes Hawala traders and routing money through Botswana to avoid foreign exchange controls.

• In 2018, a reported 28,769 Kenyans lived in South Africa, representing 5 percent of total emigrants.

• According to data from the CBK (author’s own calculations), in 2020 remittance inflows from

South Africa summed to USD195 million, representing 6% of Kenya’s total inflows.[82] This

suggests that the average annual remittance for each member of the Kenyan diaspora in 2020 was

USD6,800. According to the CBK, remittances from South Africa to Kenya dropped from 10.8% of

inflows in Q1 2020 to 0.9% of inflows in Q4 2020.

• South Africa has foreign exchange controls with stringent KYC requirements such as proof of

address, proof of income etc. The emergence of Fintech led MTOs such as Hello Paisa and Mama

Money shifted the monopoly by banks and MTOs. The entry of Mukuru MT into Kenya and Uganda is

also expected to ease the transfer of funds from SA into these markets.

• Mobile money failed to scale in South Africa due to high levels of bank driven financial Inclusion

(93% second highest in SSA).[83] Re-entry of MTN Money and Vodacom M-PESA coupled with a more

conducive regulatory environment lowering dependency on banks show a more positive outlook.

• Informal services are driven by the high send costs and foreign exchange controls

and include sending through traders.

• Stakeholders reported significant growth in volumes since COVID-19 an indication of the

possibility of informal flows being routed through formal channels. For example, Hawala

providers and traders using Kenya as a transit hub to China, Somalia and the Middle

East. Transaction values notably increased from the average USD300 per month. According to South

African Reserve Bank (SARB), Authorised Dealer with Limited Authority (ADLA) licensees are not

allowed to send trade flows.

• Stakeholders anecdotally indicated that Kenyans send money home through Botswana to avoid

exchange controls in South Africa (Stakeholder Interviews, 2021).

49

At 10.7% to send USD 200 (Q4, 2020) to Kenya, South Africa

has one of the highest average send fees in Sub-Saharan

Africa. IMTOs Western Union and MoneyGram charge more while

new entrants Chippercash, HelloPaisa and World remit have more

competitive rates.

Source: RPW Q4 2020[84]

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The Kenyan diaspora in Germany is the largest in the EU, however, it is still very small with 14 thousand people. Whilst average costs are relatively high at 7.7% of the send amount, online operators such as WorldRemit and SendWave have much more competitive pricing around 3% of the send amount.

50

• Germany has the largest Kenyan diaspora in the EU with approximately 14,000, of

Kenyan migrants compared to other EU countries hosting an average of 5,000. According

to the CBK, Germany is the largest send market from the EU, with remittances valued at

USD89 million in 2020, accounting for 3% of Kenya’s total inflows. According to the

FinAccess survey 2019, Germany was the fifth largest remittance sending country to

Kenya, with 6% of remittance receiving households receiving money from Germany, on

par with the UK.

• The average cost of sending USD 200 from Germany to Kenya is 7.7%, which is one

of the highest from the EU. US-based fintech Remitly is the lowest priced,

charging no fees and levying low FX margins (0.1%), and WorldRemit offers 3.5%

and Wave also offers competitive services. Given the small remittance volume, this is not

a competitive market and is not a focus for many of the operators.

• The use of online financial services and digital payments is less in Germany than

other peer EU countries, with focus groups with other African diaspora citing

challenges with trust. The awareness, trust and uptake of online digital services is not

known in this corridor.

• IMTO Western Union is particularly high both via Postbank DE, cash and card. EcoBank’s

RapidTransfer is also offered from Germany.

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Source: RPW Q4 2020[85]

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Market Structure

51

Priority Policy Actions

s

• Review pricing and cost structures of cross-border remittance services, especially digital, and ensure they are efficient in alignment with the Draft

National Payment Strategy 2021-2025. Given M-PESA's dominant position in the market and as the main pay-out partner of international remittances,

enhance market competition, efficiency in cost structures and consumer protection to enhance choice.

• It is recommended for cross-border remittances pricing to be transparent upfront and available online. It is recommended that there is full discloser on

pricing, especially for mobile incl. displaying cash-out fees. Fees and FX margins should be publicly available on the MNOs website overtime, so that

customers can understand the variations in costs and compare like-for-like across service providers. This should be mandatory within licencing agreements.

• Streamlining mobile money remittance value chain – encourage operators to ensure they have the most appropriate solution for them. May not always be

through an aggregator.

• Address the conversion of formal channels to informal usage in other markets and decide whether to / and what action to take. For example beyond

disabling Agent till roaming facilities, what other actions can be taken to deter unauthorised M-PESA usage in Uganda? MTN Uganda deactivates

roaming services after 1 month.

• Review whether support is required through the Remittance Association to support cash only MTOs to digitise and assist with integration to mobile

money. This is especially the case for Somali-owned MTOs that are cash-based.

Recommendations Migration and

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Financial Services for Remittance Users

Case studies of innovation

Financial services for diaspora Aside from being a movement of money from a sending country to a receiving

country, remittances also have the potential to be a catalyst for financial

inclusion. A number of entities offer diaspora and remittance linked products in

Kenya.

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Kenya has high levels of financial inclusion in terms of account ownership. However, there are opportunities for remittances to further drive usage and increase connections between payment channels and financial services. The Kenyan banks offer a wide range of diaspora-related financial services, but Kenyans abroad can also access domestic products and services.

• In many countries, international remittances are the first interaction that people have with formal financial services and therefore

remittances have the potential to drive domestic formal financial inclusion. Kenya does not have the same need to drive financial

inclusion through international remittances as it is estimated that 50-60% of international remittances are terminated into mobile wallets (p.38).

Kenya has high-levels of financial inclusion (~80% of the adult population) with an impressive 66% of consumers using advanced digital financial

services. However, there are still opportunities to drive usage of financial services through international remittances.

• Kenyan diaspora with mPesa wallets have access to all of the financial services that can be accessed remotely whilst residing

overseas.

• Whilst it is estimated that only 10% of international remittances are terminated into bank accounts in Kenya, Kenyan banks have also

developed products specifically for the Kenyan diaspora to attract savings, investments and insurance. A key stakeholder suggests that

remittances sent to bank accounts are predominantly for investment purposes and to access additional products.

• Additionally many Kenyans have domestic bank accounts and financial products, despite residing overseas. Equity Bank in Kenya does

not only monitor designated diaspora-owned accounts but also uses its core-banking, know-your-customer guidelines, combined with the country

code or the telephone number attached to the account to identify an account as a “non-national” or “diaspora account”. The bank then tracks the

balance sheet of these accounts, looking at transactions, deposits and loans. In relation to remittances received through Equity Bank at

approximately USD 3.5 million per day and over 25,000 transactions, the balance sheet of diaspora-linked accounts is low at 30,000 accounts and

USD 35 million in loans and USD 45 million in savings (2019) (Stakeholder interviews, 2020).

• The Kenyan diaspora is well-organised overseas (see IOM, 2017: 25 for list of organisations) and has ‘Kenyan diaspora SACCOs’ offering

them savings, credit and helping them to invest in Kenya.

• In relation to financial services for remittance users, in Kenya the opportunities are to develop additional products that meet the needs

of the diaspora and remittance receiving households, for example including using remittances as collateral for credit / loans, investment

products for the diaspora, products that give senders more control of their funds, interest on mobile money to incentivise a culture of saving.

Improved financial literacy among remittance beneficiaries will assist people to use the products available in an optimal way.

• In 2017, the IOM under the ACP EU, published the ‘Send Money and Invest in Kenya Guide’ for the diaspora offers information on how to

send remittances, the main operators, diaspora banking services including investments. See Guide.[86]

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Kenya financial service providers offer a diverse range of diaspora-focussed financial products. There are not many products focused specifically to remittance beneficiaries.

Product Category Offered by Key Features Enrolment Requirements

Diaspora Savings and

Current Accounts for

Businesses and

Individuals

Equity Diaspora Self-Service Portal, one of the Eazzy Banking self-service tools, for

account opening and management, stock trading and Insurance for families at

home.

Passport or National ID, Proof of

Address, KRA PIN certificate – all

notarized

HF – Letter of introduction from an

existing account holder, employer or

bank

NCBA Homeward product offers lending, insurance, investment and money transfer with 6

partners

KCB Offers Diaspora Mortgage, Diaspora Investment, money transfer and Insurance-

emergency medical cover, personal accident, inbound travel as well as Death and

funeral cover. Has agents abroad to assist with account opening.

Coop Offers accounts, investments, mortgage financing and money transfer with 7

partners

Mortgage HF • High interest savings account

• 100% mortgage financing

Pension and Social

Security Funds

LapFund Savings and Retirement Fund, Survivor Benefit and pension backed mortgage National Identification, minimum USD

100 contribution monthly

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Continued...

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Product Category Offered by Key Features Enrolment Requirements

Investments

Diaspora Investment Fund: African

Diaspora Asset Managers (ADAM)

Money Market Fund,

Fixed Income Fund, Equities Fund,

Property Fund and Business Growth

Fund. Payments via VISA cards, bank

accounts and MPESA

Membership-based

Diaspora Investment SACCO / Kenya

Diaspora SACCO / Kenya Qatar Diaspora

(KQD) SACCO

Savings , credit, real estate development,

investment opportunitiesMembership based

BritamMoney Market and Fixed Income Wealth

managementCopy of ID/Passport, KRA Pin Certificate

CytonnInvestments in real estate, unit trust,

pension and structured productsUtility Bill, Copy of Bank Statement

Insurance: Health, Life, Asset KCB Diaspora account

Emergency medical cover, personal

accident, inbound travel as well as death

and funeral cover.

Passport or National ID

• An example of remittances as collateral in Kenya - The Commercial Bank of Africa (now NCBA) and Safaricom (a mobile network operator) launched M-Shwari in

November 2012, making it the first mass digital credit service in Kenya. NCBA develops a credit score for M-Shwari customers by leveraging information moving through

the M-PESA system. This means that for international remittance customers using M-PESA to send and receive remittances, their transaction history increases their

credit score in order to access credit.

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Equity Bank and Kenya Commercial Bank provide two examples of innovation in diaspora financial services. Kenya is a global leader in financial services for the diaspora.

56

Equity BankLaunched in 2018 under the Eazzy Banking umbrella, Equity has introduced several self-service digital tools,

namely: EazzyNet, EazzyPay, the Eazzy Banking App, EazzyBiz, Eazzy Save, Eazzy Chama, and the

Diaspora Self-Service Portal.[92] [93]

In Q3 2020, 98% of transactions took place outside Equity branches, with 83% conducted through mobile and

internet banking.[94] Known for digital services innovation, Equity Bank was awarded the title of Africa’s best

digital bank for both 2019 and 2020 in the Euromoney Awards for Excellence.[95][96]

Kenyans are not limited to using Equity’s designated diaspora-owned accounts while abroad but can access all

financial services and manage these remotely. The Eazzy Banking App allows users to access all normal bank

services including sending money and paying for goods, services and bills. It incorporates fraud-combatting

measures through biometric fingerprint access control and one-time passwords to authenticate transactions.

Similarly, Eazzy online banking provides a one-time PIN to registered mobile numbers to verify the transaction

is authorised.[97]

Equity’s Diaspora Self-Service Portal is one of Eazzy Banking’s digital solutions. This tool enables clients to

open and check bank accounts; transact from their accounts via EazzyNet; send remittances to and from select

countries; buy and sell stocks and shares; obtain insurance for themselves and their families in Kenya.

Diaspora banking products include diaspora-specific current, Eazzy Save, junior, and business accounts. The

Diaspora Fixed Deposit Account facilitates lump sum investment and immediate borrowing, while the Diaspora

Jijenge Account promotes disciplined savings habits through requiring small monthly contributions and banning

partial withdrawal of funds.[93]

Equity provides two Diaspora insurance covers related to deaths and funerals: (1) Diaspora Last Expense

Cover provides cover for return transportation and funeral expenses for Kenyans living abroad and (2)

Diaspora Return Ticket Insurance enables the diaspora to return home upon the death of next of kin.[93]

Kenya Commercial Bank (KCB)KCB Diaspora Banking Unit was launched in 2012, initially offering a

range of accounts (including current, transactional, student and junior

accounts); mobile banking; and loans, mortgage and investment

products.[98]

In order to help diaspora manage risk and avoid financial losses, KCB

has subsequently developed a series of insurance products marketed

under the KCB Diaspora range, including a Death and Funeral Cover

and inbound travel insurance for emergency medical and personal

accident cover during visits to Kenya. The Death and Funeral Cover

encompasses the repatriation of remains; burial and coffin expenses;

the cost of accompanying family members; and funeral expense benefit

for 4 named dependents. In order to be eligible for these insurance

products, the policy holder must reside abroad; hold a valid Kenyan

passport or ID; have a KRA PIN certificate; and provide a notarised

proof of address.[99]

There is an agent presence in eleven foreign countries, including seven

US states, to facilitate the opening of diaspora accounts. There is no in-

person agent presence in the PRIME corridors (Uganda, South Africa

and Germany).

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Priority Policy Actions

• Support for more remittance linked financial services including insurance, pensions, investments and savings especially those that target the last mile

remittance beneficiaries. For Kenya to set an example globally of best practice and innovation in this area. These could include linkage to Government run

providers such as National Hospital Insurance Fund (NHIF) and National Social Security Fund (NSSF). To achieve this, support a shift towards account-based

remittance services as these cannot be offered as effectively with cash-to-cash remittances.

• It is recommended that interest paid to MNOs on their trust accounts is paid to low-income remittance (and other MoMo) users as interest on their

balance (or paid into an M-Shwari-type locked savings account). This may encourage and drive formal savings.

• Provision of remittance specific financial literacy- financial Literacy especially for remittance receivers and outbound senders on channels, price comparators,

checking fees and foreign exchange rate and remittance-linked financial services.

Recommendations Migration and

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Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

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Financial Services for Remittance Users

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Stakeholders and Coordination

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The Structure of Remittance Governance in Kenya

Other Relevant Supporting entities:

• Ministry of Information, Communications and Technology (ICT) andInnovation – Mandate comprises formulation of policies and laws thatregulate standards and services in the Information, Communication andTechnology (ICT) sector, Telecommunications and the Media industry(MINICT, 2021)[102]

• Communications Authority (CA) – The regulatory authority for thecommunications sector in Kenya and is responsible for facilitating thedevelopment of ICT sectors including broadcasting, cybersecurity,multimedia, telecommunications, electronic commerce, postal and courierservices (CA, 2021).[103] CA provides market information and performancestatistics of entities including Mobile Money providers.

• Competition Authority of Kenya – Mandate is to enforce the Act with theobjective of enhancing citizens welfare by promoting and protectingeffective competition in markets and preventing misleading marketconduct throughout the country (CAK, 2021).[104]

• Financial Investigations Unit (FIU) is a special wing in the Directorate ofCriminal Investigations that specializes in investigations on Financialcrimes reported (FIU, 2021).[105]

• Eastern and Southern Africa Anti-Money LaunderingGroup (ESAAMLG) – Kenya is a member of ESAAMLG an 18-membergroup dedicated to combat money laundering by implementing FATFRecommendations (FATF, 2021).[106]

• The Central Bank of Kenya Act (2014) gives the CBK the mandate to formulate and implementmonetary policy directed to achieving and maintaining stability in the general level of prices andto foster the liquidity, solvency and proper functioning of a stable market-based financial system(CBK, 2014).[100]

• As part of its oversight role in financial stability through maintenance of a well-functioningbanking system. The CBK carries out the following Remittance related functions:[101]

• Banking Supervision – Including Forex Bureaus and Money Remittance providers. InKenya, commercial Banks re permitted to provide remittances services under the BankingAct

• National Payment System – Under the National Payment System Act (2011), oversight ofpayment and settlement systems is a core central bank function through which the objectivesof safety and efficiency are promoted by monitoring existing and planned systems, assessingthem against the objectives and, where necessary, inducing change.

• Financial Markets for Foreign Exchange Management – The CBK provides indicativecurrency exchange rates which are determined by market forces. Remittance providers are atliberty to use this or other currency indicators.

• Statistics – This department publishes market information, for Remittances, theseinclude monthly diaspora remittance inflows.

• Banking Fraud investigations Unit – Investigates fraud complaints from commercial banks,other financial institutions and parastatals and advises the financial industry on fraudprevention and detection strategies.

• The CBK also drives national financial inclusion initiatives including Financial Access, Literacy andthe ongoing development of the 4-year Financial Inclusion strategy.

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At present, interventions from development partners on remittances are limited in Kenya, apart from descriptive research studies. The CBK plays an active role in supporting the sector, and the Remittance Association advocates for the sector’s interests.

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Recommendations Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

Environment

Regulators:

• Central Bank of Kenya – Working towards improvement of remittance data both utilised internally and published; aim is to make it more comprehensive and indicative of corridor,

channel and include outflows. Diaspora remittances survey planned by the CBK for Feb/Mar 2021 and remittances included in the Draft National Payment System.

• Ministry of Foreign Affairs – Actualizing policy actions stipulated in the National Diaspora Policy

Apex Bodies:

• Kenya Bankers Association – Providing Knowledge sharing on Kenya's remittance market

• Kenya Forex and Money Remittance Association – Advocating for the interests of remittance service providers and liaising with the Central Bank for non-regulatory governance

Development Partners:

• IFAD:

o Financing Facility for Remittances (FFR) – Implemented PRIME Africa aimed at maximizing the impact of remittances for millions of families in Africa, contributing to foster

local economic opportunities in the migrants' countries of origin and includes Kenya a focus country.

o Global Forum on Remittances, Investment and Development (GFRID)- An event aimed at facilitating creation of partnerships and the exchange of best practices in

maximizing the impact of remittances to the benefit of migrants' communities of origin. In June 2021, the GFRD event will be held in Nairobi, Kenya.

• FSD Africa in partnership with CENFRI have developed evidence-based, remittance-related knowledge pieces covering Kenya and other African countries.

• BFA Global – Conducted qualitative studies on refugee finance and policy and regulation pillars, in Kenya and Uganda leading to knowledge sharing and programme design.

• MSC (Microsave Consulting) – Consulting firm that has conducted behavioral studies on remittance beneficiaries and providers in Kenya and Uganda.

• IOM-has conducted studies on migrant remittances culminating in publications such the ‘Send Money and Invest in Kenya Guide’

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Stakeholders and Coordination

Priority Policy Actions

• There is limited evidence of policy action and programs resulting from remittance focused studies conducted in Kenya (and other SSA countries), thus

programmes aimed at implementing recommendations made on price reduction; promoting formal channels; and driving financial inclusion would be a suitable

entry point.

• Leverage the National Remittances Stakeholder Network (NRSN) to create a Working Group for the coordination, implementation and review of improving

Kenya's remittance landscape and implementation of the CBK's National Payment Strategy.

Recommendations Migration and

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Financial

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Stakeholders and

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Financial Services for

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Regulatory

Environment

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Priority Policy Actions

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Priority Policy Actions

Migration and Remittances

I. Implement a data strategy that among other functions, enables improved data analytics and generation of market information including disaggregated

remittance inflows, outflows, channel usage and estimates of informal flows. Planned amendments to reporting templates could be informed by CBK data

needs as well as market needs with the following considerations:

a) Harmonized templates and reporting across the EAC for consistency to ease eventual harmonization of regulations under the East African Monetary Union

(EAMU).

b) More detailed outflow to the same level of detail as inflow data (above)

c) Information portals publicly available for easy access to disaggregated inflow and outflow remittance data to inform business decisions.

d) Access to market share information of remittance service providers to enhance transparency in the market.

II. Industry collaboration on CBK's planned diaspora remittances survey launch in Feb/Mar 2021. Recommended collaborators could include: Institute of Africa

Remittances, Financial Sector Deepening Kenya (FSD Kenya) and the Financing Facility for Remittances (FFR) at IFAD to maximise opportunities and ensure

consistency across countries. This would present an opportunity for Kenya to share remittance best practice with other countries.

III. Inclusion of remittance modules in household surveys such as FinAccess planned in Kenya, especially to understand and form national estimates on the

size of the informal market. Such data would also serve to guide policy decisions and action plans to formalize informal remittances and support efforts to curb

illicit flows.

63

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Financial Environment

I. Support transition to full payment ecosystem interoperability across channels: The current situation requires pre-funding of accounts for liquidity

management. A national switch would enhance efficiency of settlement mechanisms. This, in turn, would enable operators to free up funds otherwise tied up in

pre-funded accounts. A real time cross border interoperable platform integrating national and regional retail payment systems would then be more achievable from

this vantage point and could ease the flow and settlement of cross border payments, ultimately reducing costs for both users and service providers.

a) Agent interoperability would benefit agents by enabling consolidating different service provider floats into a single account, In future this could possibly

be extended to bank agents under Pesalink model .

b) Merchant interoperability – a universal Quick Response (QR) code would ensure interoperability but more importantly eliminate the need for Point of Sale

devices as both merchants and customers can access it through app based smart phone or feature phones. This would be a significant move towards

a fully open, efficient and affordable payments ecosystem driving down costs especially for the poor and informal businesses (FSD Kenya, 2018).[52]

II. Identify and leverage opportunities for cross border remittance payment and settlement through regional bloc retail payment systems. The Pan Africa

Payment and Settlement system (PASPP) looks promising as it has a Digital Payment module whose usage can extend to remittances (Afreximbank, 2020).[53]

III. Open APIs for authentication and verification of e-KYC as currently KYC must be repeated for each service onboarding. This would also expand the number

of providers who can safely access this register for e-KYC authentication (CBK, 2020b).[54]

IV. Advocate for service providers to sustainably make permanent some COVID measures such as reduced fees, expansion of transaction and balance limits

64

Priority Policy Actions

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Regulatory Environment

I. Foster Transparency in the remittances market especially for mobile and digital services through improved disclosures of all pricing (fees and FX

rates) provided live on company websites for non-customers to view. Create more awareness around credible price comparison sites targeting the Kenyan

remittance market.

II. Expand remittance providers licensing categories to ensure even distribution of access points, improved access and choice. As an example, Forex

Bureaus who are highly liquid mainly offer remittance services as sub agents but have capacity to become full agents. Product based licensing compared

to service provider licensing would ensure products suitable for the market are licensed, this especially applies to Fintechs.

III. Consider publishing the CBK’s tracking system for licensing and new product/corridor approval service level agreements. A tracking system would

ensure service providers can adequately plan their market entry.

IV. Review taxation on mobile money and digital services. An impact assessment can be conducted to determine correlations with informal channels.

V. Deployment of relevant Regtech and Suptech technologies would ease supervision in the expanding digital payments ecosystem, additionally, financial

service providers would be able to efficiently and cost effectively manage compliance.

VI. Facilitate awareness and customer education on dispute resolution mechanisms, cybersecurity and fraud to enhance trust especially for digital

products

I. Open API for authentication through IPRS and once Huduma Namba registry is accessible, authentication for providers with biometric functionality.

65

Priority Policy Actions

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Remittance Market Structure

I. Review pricing and cost structures of cross-border remittance services, especially digital, and ensure they are efficient in alignment with the Draft

National Payment Strategy 2021-2025. Given M-PESA's dominant position in the market and as the main pay-out partner of international remittances, enhance

market competition, efficiency in cost structures and consumer protection to enhance choice.

II. It is recommended for cross-border remittances pricing to be transparent upfront and available online. It is recommended that there is full discloser on

pricing, especially for mobile incl. displaying cash-out fees. Fees and FX margins should be publicly available on the MNOs website overtime, so that customers

can understand the variations in costs and compare like-for-like across service providers. This should be mandatory within licencing agreements.

III. Streamlining mobile money remittance value chain – encourage operators to ensure they have the most appropriate solution for them. May not always be

through an aggregator.

IV. Address the conversion of formal channels to informal usage in other markets and decide whether to / and what action to take. For example beyond

disabling Agent till roaming facilities, what other actions can be taken to deter unauthorised M-PESA usage in Uganda? MTN Uganda deactivates

roaming services after 1 month.

V. Review whether support is required through the Remittance Association to support cash only MTOs to digitise and assist with integration to mobile

money. This is especially the case for Somali-owned MTOs that are cash-based.

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Priority Policy Actions

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Financial Services for Remittance Users

• Support for more remittance linked financial services including insurance, pensions, investments and savings especially those that target the last mile

remittance beneficiaries. For Kenya to set an example globally of best practice and innovation in this area. These could include linkage to Government run providers

such as National Hospital Insurance Fund (NHIF) and National Social Security Fund (NSSF). To achieve this, support a shift towards account-based remittance

services as these cannot be offered as effectively with cash-to-cash remittances.

• It is recommended that interest paid to MNOs on their trust accounts is paid to low-income remittance (and other MoMo) users as interest on their

balance (or paid into an M-Shwari-type locked savings account). This may encourage and drive formal savings.

• Provision of remittance specific financial literacy- financial Literacy especially for remittance receivers and outbound senders on channels, price comparators,

checking fees and foreign exchange rate and remittance-linked financial services.

Stakeholder Coordination

• There is limited evidence of policy action and programs resulting from remittance focused studies conducted in Kenya (and other SSA countries), thus programmes

aimed at implementing recommendations made on price reduction; promoting formal channels; and driving financial inclusion would be a suitable entry point.

• Leverage the National Remittances Stakeholder Network (NRSN) to create a Working Group for the coordination, implementation and review of

improving Kenya's remittance landscape and implementation of the CBK's National Payment Strategy.

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Priority Policy Actions

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[email protected]@developingmarkets.com

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Annex

69

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Annex 1: Measures put in place by the CBK in response to COVID-19 and Impact

70

Agency & Participants Covid 19 Response Impact

CBK • Extension of repayment period for personal and household loans

• Lowering of the Cash Reserve Ratio (CRR) from 5.25 percent to 4.25 percent

• Total loans restructured of KSh 844 billion accounted for 29

percent of the total banking sector

• Additional liquidity of KSh 35 billion to support the banks as

they restructured performing loans

CBK • Lowering of Central Bank Rate to enable banking sector to lower lending and

deposit rates.

• Average commercial banks’ lending rates decreased to 11.89

percent, a 16-year low enabling provision of affordable credit

CBK, Commercial Banks,

Payment Service

Providers

• Waiver of mobile money fees for transactions under Kshs 1000 (USD9), interbank

transfers and B2W and W2B bank.

• Increased daily mobile money transaction limits from KSh 70,000 (USD 623) to

KSh 150,000 (USD 1,345).

• Daily limit for MoMo transactions – and MoMo wallet limit – increased from Ksh.

140,000 (USD 1,278) to Ksh. 300,000 (USD 2,738)

• Total monthly limit on MoMo transactions was removed

• PSPs and commercial banks directed to eliminate transfer charges between

MoMo wallets and bank accounts

• Between February and October 2020, the volume of

transactions up to Ksh. 1000 increased by 114% and the value

of these transactions increased by 200%. Transactions under

Ksh. 1000 account for over 80% of transactions

• 2.8 million new 30-day active customers using MM (CBK

National Payment Strategy, p.47)

• The monthly volume of PSP transfers increased by 87%and

business-related transactions increased by 82% between

February and October 2020

Source: CBK Annual Report, 2020

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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Annex 2 - Kenya’s National Payment System

The National Payment system is broadly categorised into:

• Large Value Payments – Comprises the Kenya Electronic Payment and Settlement System (KEPSS) which is a Real

Time Gross Settlement (RTGS) processing and settling domestic funds transfers in real time (t+1 after 2pm). KEPSS:

Upgraded in June 2020, transaction capacity now at 1 million from 50,000 per day (CBK 2020).

• East African Payment System (EAPS) – A funds transfer mechanism used to transfer money from one bank to

another across the border within the East African Community countries of Kenya, Rwanda, Tanzania and Uganda.

Transactions are carried out in the EAC local currencies.

o Performance: In 2019/2020, banks sent 3,020 transactions worth USD 496.1 million over the EAPS network.

The Kenya shilling was the leading trading currency with total values of USD 342.7 million (69.1 percent). Low

uptake by other member states is attributed to (1) reluctance to trade in each other’s currencies (EA 2019) (2)

low volumes of intra-regional trade within EA and stiff competition from banks with established correspondent

bank relationships in the region (CENFRI 2018).

• Regional Payment and Settlement system (REPSS) – A multilateral netting system with end-day settlement in a

single currency allowing regional trade transactions using local currencies thus reducing dependency on

dollars and euros. Only 9 member countries out of 21 participating in REPSS: Democratic Republic of Congo; Egypt;

Kenya; Malawi; Mauritius; Rwanda; Eswatini; Uganda; and Zambia. Central Banks of Burundi, Djibouti, Sudan and

Zimbabwe are in advanced stages of preparations to join. Low participation is attributed to countries with multiple

regional bloc memberships (COMESA, 2020) and low awareness amongst potential users. This system has the

potential to benefit remittance payments and settlement if there are large volumes.

• The Pan African Switch System (PASS) will enable its regional subsidiaries in West Africa, East Africa, South and

Central Africa and North Africa to create an ecosystem for switching and settlement of payment transactions across the

continent.

71

National Payments System (NPS)

Large Value payments systems

Kenya Electronic Payment & Settlement

system (KEPPS)

East African

Payment Systems (EAPS)

Regional Payment

and Settlement

System (REPSS)

Low Value payment systems

Automated Clearing House

Retail Payment Systems:

Cards, Mobile etc.

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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Annex 2 cont. - Interoperability and Switching in Kenya

• Bank Interoperability – The Kenya Interparticipant Transaction Switch (KITS) payments platform

connects all Kenya Bankers Association (KBA) members in one domestic network under the

commercial name PesaLink. This allows banks of all sizes and market share to benefit from an

interoperable payments network . KITS allows any customer of a KBA member bank to send and

receive funds in real-time from their accounts. In 2016, the KBA launched the Integrated Payments

Service Limited (IPSL) which had the mandate to develop and launch Pesalink, an instant payments

bank interoperability initiative. PesaLink has future plans to offer: G2P, P2G, bulk payments and

mobile money interoperability.

• Card Interoperability – In Kenya, as with other international markets, Europay, Mastercard and

VISA (EMV) enabled cards are interoperable and can be used at any member terminal locally and

internationally. Smart cards (credit, debit or prepaid) are increasingly in use at any enabled ATM,

POS terminals, kiosks, ecommerce merchants affiliated with institutions other than the institution

which has issued the card (issuer and acquirer are different institutions).

• ATM Integration – Kenswitch is a shared financial switch by a consortium of more than 20

commercial banks in Kenya, it facilitates the delivery of electronic banking services 24/7 via various

delivery channels. These include Service Activation, Account Enquires, Cash & Cheque Services,

Bill Payments and Money Transfer Services. The venture is supported by the CBK and the KBA

under the auspices of the National Payment Systems (NPS) Modernization and Reform Process

Project but is wholly and privately owned by Loita Transaction Services. Predominantly for ATM

sharing.

• Payment Gateway – For example, Interswitch which is a privately owned Africa based payments

processing company offering a variety of services with specialization on e-commerce payments.

72

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

Source: Draft National Payment Strategy 2021-2025, CBK

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Annex 2 cont. - International and Local Aggregators for Remittances

International Aggregators

• International aggregators play an important role in connecting RSPs to pay-out networks across multiple countries.

• International aggregators serving the Kenyan market include MFS Africa, Thunes, TerraPay and Homesend.

• Facilitate API integration across Remittance service providers-Mobile Money Providers, Payment card issuers, Banks, MTOs, thus extending reach, expanding payment options and

value-added services. These models typically depend on RSPs prefunding accounts.

• Safaricom has standard pricing agreements for aggregators and MTOs, that are dependent on volumes ranging from USD1.5 to USD0.5 per transaction

• International aggregators typically take a fee per transaction ~$0.25 / 1.5% or less per transaction

• International aggregators are testing interesting models of linking international remittances with other financial services and bill payment options.

• Play an important role in intra-regional trade .. That drives volumes.

Local Aggregators

• Niche aggregators are also emerging with headquarters in Kenya and offering remittance services, airtime top up and bill payments. These include EMQ Kenya who aim to be able to

offer more competitive rates than regional and international players.

73

MM Agents MM Wallet

MNO

Partner bank

MNO

Partner bankMM Wallet MM Agents

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Annex 3: Timeline of AML/CFT Regulation and Kenya’s Risk-Based Approach to Consumer Due-Diligence

74

A Timeline of Development in AML/CFT Regulation

2009: Establishment of the Anti-Money Laundering framework to connect the

respective legislation that the country had adopted.

2013: under NPS Act AML guidelines developed for Mobile payments services

mainly outlining use of acceptable identification during Mobile account opening, setting

daily and weekly transaction limits and carrying out KYC at the point of transactions and

suspicious transaction tracking and reporting.

2015: CBK introduced reporting for exposure to AML and terrorism financing, risk

mapping to inform CBK's risk-based approach to AML//CFT regulations and Internal risk

assessment.

2017: Proceeds of Crime and Anti-Money Laundering Amendment Act, 2017. The

new legislation and amendments are to enforce the AML and CTF framework and

mechanisms.

2017: Prevention of Terrorism Act (POTA) together with the Prevention of

Organized Crimes Act (POCA) tracking, identifying, and preventing or punishing

organized criminal or terroristic actions, as well as retrieve the criminal proceeds and

direct them to proper use and cause.

March 2018: CBK issued a Guidance note on conducting

Money Laundering/Terrorism Finance (ML/TF) Risk Assessments and submission of

annual reports.

Source: CGAP, 2019

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Annex 4: Further analysis on pricing to send money to Kenya

75

• Sending remittances to Kenya through banks attracts the highest fees, except for Rwanda where banks costs are lower than MTOs.

• Overall MTOs are cheaper than banks, despite MTOs paying commissions to agents at both send and receive side which are costs that are not incurred using

the other send channels. This shows that there is intense competition between MTOs in sending money using cash to compete for customers and against the

informal operators.

• It is evident that there are significant variations in cost even within the same corridor and using the same channels, especially in the charges offered by banks.

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance UsersRegulatory

EnvironmentRecommendations

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Remittance Outflows from Kenya (USD millions)

2015-2018

(World Bank, Bilateral Remittance Matrix)[9]

Remittance Inflows to Kenya (USD millions)

2015-2018

(World Bank, Bilateral Remittance Matrix)[9]

According to the CBK, UK, USA, Tanzania, Canada and Uganda are the top send countries while India, Uganda, Tanzania, Nigeria and Egypt are the top outbound destinations. Germany and Sweden are the largest send markets from the EU, although volumes are small (less than USD100million in 2018).

• The UK, USA, Tanzania, Canada and Uganda were the top five sending

countries from 2015-2018.

52

3 58

5

66

3 73

4

46

6 51

6 58

4

85

5

11

2

12

6

14

3 18

4

10

0

10

9

12

3 16

7

84 95 10

7

19

1

2 0 1 5 2 0 1 6 2 0 1 7 2 0 1 8

UK USA Tanzania Canada Uganda

83

78 86

84

58

57 7

7

42

3

37 39 42

35

14

14 15

13

13

12 15 18

2 0 1 5 2 0 1 6 2 0 1 7 2 0 1 8

India Uganda Tanzania Nigeria Egypt

• India, Uganda, Tanzania, Nigeria and Egypt were the top five receiving

countries from 2015-2018.

Nb. This data is from the World Bank Bilateral Matrix and does not include data

from the Middle East. Data varies from data published by the Central Bank of

Kenya. However, the CBK does not currently publish inbound or outbound data by

corridor.

The World Bank data indicates a significant spike in international remittances from

Kenya to Uganda in 2018, it is not yet clear what is behind this increase especially

without corresponding corridor data from other sources including CBK and Bank of

Uganda.

Migration and

Remittances

Financial

EnvironmentMarket Structure

Stakeholders and

Coordination

Financial Services for

Remittance Users

Regulatory

EnvironmentRecommendations

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Bibliography

77

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