YOU CAN’T TAKE BACK A PROMISE The Kenexa ® Brand Book
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Youcan’ttake back apromise
The Kenexa® Brand Book
Our promise is to improve companies and enrich lives because to us, business is personal.
improvingcompanies
We understand the basic principle that our customers hire us to improve their companies. It’s what is expected of us, and we take it seriously. The drive to improve companies is at the core of every decision we make and every product, service and solution we offer.
livesWith every person we recruit, every assessment we administer, every technology solution we deliver, every survey we conduct, every leader we develop and every compensation strategy we support, lives are impactedby our craft. Very few, if any companies, can claim this—and we’re proudof that.
In short, you could say we are in the business of improving companies and enriching lives. We improve companies by enriching lives and we enrich lives by improving companies. What could be better than that?
Enriching
Enriching Lives
EnrichingenricHingLives
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ourpositionTo us, business is personal.This statement has special meaning to us. And the fact is, we’re in this together—usually for a good, long while. That’s why we strive to build your trust from the beginning of our relationship and then keep it. We both benefit that way.
Business has two sides—the performance side and the personal side. The performance side is about driving results. Success and failure are constantly measured—defining metrics. And because business relies on metrics, we strive for measurable outcomes that prove we’ve helped companies become better.
To us, business is personal.
The personal side is all about relationships. We believe relationships arepersonal bonds that are as fragile as they are strong. We get that you’re our customer—and that your customers are our customers. It’s complex, but we get it.
To us, business is personal.
ourpersonaLitYIt is impossible to keep the unique personality of our organization from expressing itself through our work, our talents and our relationships—to really understand what we believe in, you must understand who we are.
We believe relationships are built on trust. To establish trust, you must be genuine. Our genuine personality consists of a Hero, Explorer and Jester.
Hero Explorer Jester
HeroWhen the going gets tough, the tough get going.First and foremost, we’re a Hero. Our journey never ends. We accept all challenges and meet them head on. We show courage in tough times, and we don’t rest until we accomplish our goals.
ExplorerDon’t fence me in.Next, we are Explorers. We are never satisfied with what we have, and we hold a high sense of adventure. We are curious about the world—restless—yet we are excited about the journey that lies ahead.
JesterIf you’re not having fun, try harder. Lastly, we are Jesters. We have a knack of adding humor to stressful situations—helping those around us cope. Always seeing the humor in every situation, we remind everyone it’s okay to have fun.
ourcuLture
The intersection of our external brand with our internal brand is defined through the number 10 of our 10exa—10 short statements that explain our culture.
The Number 10 is the glue that binds our external brand to our internal culture. It’s the perfect way to make what we believe a part of who we are.
No matter who they are, or what part of the world they live in, people define themselves by the work that they do. At Kenexa, we believe that when people are in jobs they love, they are not only more productive employees, they are also better parents, friends, partners and neighbors. Our work is to make this happen for everyone—and it’s how we serve humanity worldwide everyday.
promisesaren’t meantto be broken
Our promise is a commitment that what we do will improve companies and enrich lives—and to us, it’s personal.
becausepromisesaren’t meantto be broken
www.kenexa.com Copyright Kenexa®, 2012
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