Kehr Surgical Private Limited February 2012
Jun 03, 2015
Kehr Surgical Private Limited
February 2012
2
Contents
Executive Summary
Factsheet
Offices & Centres
Key Products and Services
Key People
SWOT Analysis
Financial Profile
Industry Analysis
Competitive Landscape
Competitive Benchmarking
Appendix
Kehr Surgical Private Limited
3
Executive Summary
Company Description
• Kehr Surgical Private Limited is a manufacturer of X and is headquartered in C
• The company adheres to quality standards such as D and E
Key Products and Services
• The company generate revenue through its product range which consists of Q, C, J, L, O, P, R,B and Z
SWOT Analysis
• Strength 1 is one of the major strengths of the company; however Weakness 1 is one of the key areas of concern
• The company can reap significant benefits owing to opportunity 1 while Threat 1 may have an adverse affect on the strategic initiatives and growth prospects of the organization
Financial Profile
• Kehr Surgical Private Limited generated total revenues of INR F mn in the fiscal year (FY) 20‐‐ registering a y‐o‐y increase of a per cent. The company earned a net profit of INR B mn in FY 20‐‐ as compared to a net profit of INR D mn in FY 20‐‐
• The financial profile of the company includes the profit and loss a/c , balance sheet and the key ratios depicting the key financial figures for FY 20‐‐, 20‐‐, 20‐‐ and 20‐‐, giving an insight into the company's financial performance
Industry Analysis
• Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per cent to reach INR B bn in FY 20‐‐
• The Medical Equipments market is classified into segments such as P, Q, R and S
• The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a CAGR of x per cent to reach INR B bn by FY 20‐‐
• The key drivers are A, B, C and D
Competitive Landscape
• Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
4
SAMPLE
FactsheetBasic Information
• Kehr Surgical Private Limited (Kehr) is a manufacturer of R
• The company has quality certificates such as:
‐‐
‐‐
• The company exports half of its production to U, I, O and P
• The company manufactures in segments such as Q, C, J, L, O, P,
R,B and Z
• The company manufactures surgical blades under the brands
such as H and J
• At every step of manufacturing at the company, Y is done to get
J regarding E and S used from receipt to sales and dispatch. Also
Q applications are used to ensure greater G and meet the B
• The company’s list of customers include Tl and U such as K, L, P,
etc. C such as B, N, D and theW. The company also supplies X to
Z and A
Brief Description
‐Auditor
Industry ‐
Corporate Address ‐
Tel No. ‐
Fax No. ‐
Website ‐
Year Founded ‐
Year of Incorporation ‐
Ownership ‐
Revenue ‐
Fiscal Year End ‐
Key Competitors: ‐
Source:
Brief History • 19‐‐:
• 20‐‐:
• 20‐‐:
5
Offices & Centres – India
Headquarters
Note:Source:
SAMPLE
6
Key Products and ServicesThe company generates revenue through products such as:
Source:
`
W
S
B
O
Products
X
U
N
C
SAMPLE
7
SAMPLE
Key PeopleKey Executives Shareholders of the Company
Source:
Shareholding Pattern
Ownership Structure
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
Name No. of Shares Held
‐‐ ‐‐
‐‐ ‐‐
‐‐ ‐‐
a%
Total Paid‐up Capital INR R
Total Number of shareholders ‐‐
Name DesignationDate of
Appointment Age (years)
‐‐ ‐‐ ‐‐ ‐‐
‐‐ ‐‐ ‐‐ ‐‐
Note:
T
8
SAMPLE
SWOT Analysis (1/2)
Source:
Internal Factors
• Strength 1:
• Strength 2:
•Weakness 1:
Strengths Weakness
9
SAMPLE
SWOT Analysis (2/2)
Source:
External Factors
• Opportunity 1:
• Opportunity 2:
• Threat 1:
• Threat 2:
Opportunities Threats
10
SAMPLE
Financial Profile
‐10
0
10
20
30
40
50
60
20‐‐
OM
NI
20‐‐
INR mn
20‐‐
B
V
20‐‐
C
A
Financial Snapshot Profit & Loss Statement
Note:
Financial Summary
Net Profit/Loss after tax
Total Income
• Analysis point 1
• Analysis point 2
Source:
‐‐‐‐Operating expenses
‐‐‐‐Depreciation
‐
‐
‐
‐
‐
‐
‐
‐
‐
2010
‐‐‐Other Income
Particulars 2008 2009 2011
Operating Income
‐ ‐ ‐
Total Income ‐ ‐ ‐
Expenditure (below)
Interest Expenses
‐ ‐ ‐
Other Expenses
‐ ‐ ‐
Total Expenditure
‐ ‐ ‐
Operating Income\EBIT
‐ ‐ ‐
Profit/(Loss) before Tax
‐ ‐ ‐
Profit/(Loss) after Tax
‐ ‐ ‐
11
SAMPLE
Ratio AnalysisKey Ratios
Source:Note:
Key Ratio Analysis
Improved Decline
• Analysis point 1
• Analysis point 2
• Analysis point 3
• Analysis point 4
• Analysis point 5
• Analysis point 6
Particulars y‐o‐y change
(2011‐10)2011 2010 2009 2008
Profitability RatiosOperating Margin ‐ ‐ ‐ ‐ ‐Net Margin ‐ ‐ ‐ ‐ ‐Profit Before Tax Margin ‐ ‐ ‐ ‐ ‐Return on Equity ‐ ‐ ‐ ‐ ‐Return on Capital Employed ‐ ‐ ‐ ‐ ‐Return on Working Capital ‐ ‐ ‐ ‐ ‐Return on Assets ‐ ‐ ‐ ‐ ‐Return on Fixed Assets ‐ ‐ ‐ ‐ ‐
Cost Ratios ‐ ‐ ‐ ‐ ‐
Operating costs (% of Sales) ‐ ‐ ‐ ‐ ‐
Interest Costs (% of Sales) ‐ ‐ ‐ ‐ ‐
Liquidity Ratios ‐ ‐ ‐ ‐ ‐
Current Ratio ‐ ‐ ‐ ‐ ‐Cash Ratio ‐ ‐ ‐ ‐ ‐
Leverage Ratios ‐ ‐ ‐ ‐ ‐
Debt to Equity Ratio ‐ ‐ ‐ ‐ ‐Debt to Capital Ratio ‐ ‐ ‐ ‐ ‐
Interest Coverage Ratio ‐ ‐ ‐ ‐ ‐
Efficiency Ratios ‐ ‐ ‐ ‐ ‐
Fixed Asset Turnover ‐ ‐ ‐ ‐ ‐Asset Turnover ‐ ‐ ‐ ‐ ‐Current Asset Turnover ‐ ‐ ‐ ‐ ‐Working Capital Turnover ‐ ‐ ‐ ‐ ‐Capital Employed Turnover ‐ ‐ ‐ ‐ ‐
12
SAMPLE
Annual Financial Ratios
‐8
‐6
‐4
‐2
0
2
4
2008 2009 2010 2011
‐4
‐3
‐2
‐1
0
1
2
2008 2009 2010 2011
Profitability Ratios
‐20
‐10
0
10
20
30
40
50
2008 2009 2010 2011
‐20
‐15
‐10
‐5
0
5
10
2008 2009 2010 2011
Source:Note:
13
SAMPLE
Industry AnalysisMedical Equipment Industry – Overview • The Medical Equipment market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per cent to reach INR B bn by FY 20‐‐
• This market can be classified into segments such as C, D, E and F
• Indian medical equipment market imports y per cent of its medical equipments from countries such as M, N, O, P
• Major trends observed in the medical equipment market are: Trend 1
Trend 2
Trend 3
Trend 4
Trend 5
• Some of the key drivers of the medical equipment market are: Driver 1
Driver 2
Driver 3
Driver 4
Driver 5
• Some of the Government initiatives towards the Medical equipment market were: Point 1
Point 2
0
20
40
60
80
100
INR bn
x%
20‐‐e
G
20‐‐e
F
20‐‐e
E
20‐‐e
D
20‐‐e
C
20‐‐
B
20‐‐
A
Market Size & Growth (20‐‐ ‐20‐‐e)
Market Segmentation (FY 20‐‐)
a%
d%
c% b% PONM
Source:
14
SAMPLE
Industry AnalysisSurgical Instruments Market – Overview Market Size & Growth (20‐‐ ‐20‐‐e)
Source:
Import ‐ Export Pattern of Major Surgical Instruments
• The Surgical Instruments market in India is estimated at INR A bn
in FY 20‐‐ and is expected to grow at a CAGR of x per cent to
reach INR B bn by FY 20—
• Surgical Instruments is a part of the X
• Some of the key drivers of the surgical instruments market are:
‐‐
‐‐
‐‐
‐‐
• Some of the major trends are:
A
B
C
49%12%
0
5
10
15
20
25
20‐‐
Q
20‐‐
P
INR bn
R
x%
20‐‐e
U
20‐‐e
T
20‐‐e
S
20‐‐e
0
1,000
2,000
3,000 F
E
20-- 20--
HINR mn
G
20--
D
C
20--
BA
ExportsImports
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐‐‐
‐‐
HS Code Description
‐‐
HS Code
15
Competitive Landscape (1/2)Company Name Description
Company 1 • ‐‐
• ‐‐
• ‐‐
Company 2 ‐‐ ‐‐ ‐‐ ‐‐
Source:
SAMPLE
16
Competitive Landscape (2/2)Competitive Scenario
Company Name Company A Company B Company C
Financial Information (INR mn – FY 2010)
Total Revenue ‐ ‐ ‐
Net Profit/(loss) ‐ ‐ ‐
Major Market Segmentation (Surgical Instruments)
Surgical Instruments
Sutures \Suture Needles
Cannulas
Forceps
Scissors
Retractors
Catheters
Blades
Knives
Scalpel
Offered Not OfferedSource: H: High; L: Low; M: Medium
SAMPLE
17
SAMPLE
Competitive Benchmarking
0
5
10
15
C
YT
B
RE
A
W
Q
PO
0
2
4
6
8
A
DS
C
J
H
B
GF
LK• Analysis point 6
• Analysis point 7
• Analysis point 8
• Analysis point 3
• Analysis point 4
• Analysis point 5
Key Financial Ratios – FY 2011
Source:
0
20
40
60
80
100
B
W
A
Q
%
• Analysis point 1
• Analysis point 2
M
18
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