“Something web designy” Keeping users happy
Jan 24, 2015
“Something web designy”
Keeping users happy
1. Communication
Source: moo.com
Friendly language
Source: moo.com
Friendly language
Source: flickr.com/photos/duncan/
Touch points
Source: thebigwordproject.com
Touch points
Source: thebigwordproject.com
Touch points
Source: thebigwordproject.com
Touch points
2. KICS (Keep It Clear Stupid)
Book: Yes! 50 Secrets from the Science of Persuasion
Yes!
Source: http://www.flickr.com/photos/_vina
Limit choice
Source: wordpress.org
Where’s the banana?
Source: thebigwordproject.com
Where’s the banana?
3. Association
leemunroe.com
Source: http://www.youtube.com/watch?v=-w9aVkQghQA
We all associate
Source: amazon.co.uk
Shops
Source: smashingmagazine.com
Blogs
4. Sign-up forms
Source: freshbooks.com
Barrier to entry
Source: nytimes.com
Barrier to entry
Source: 37signals.com
Instant feedback
5. Defensive design
Murphy’s Law: Whatever can go wrong, will go wrong
Murphy’s Law
Source: facebook.com
Error messages
Source: digg.com
Help
404 pages
Source: twitter.com
404 pages
Source: leemunroe.com
404 pages
Source: futureofwebapps.com
Progress
Source:last.fm
Location
Source: deviantart.com
Breadcrumbs
1.Communication
2.Keep It Clear Stupid
3.Association
4.Sign-up Forms
5.Defensive Design