‘BUILDING THE SUPERHEROES OF TOMORROW’ Tu-Phuong Nguyen 07554664 Emma Fortunaso 08303860 Nick Anderson
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‘BUILDING THE SUPERHEROES OF TOMORROW’
Tu-Phuong Nguyen
07554664
Emma Fortunaso
08303860
Nick Anderson
STRENGTH
POWER
Translating Values:
• Superiority
• Power
• Action
• Invincibility
‘BUILDING THE SUPERHEROES OF TOMORROW’
‘BUILDING THE SUPERHEROES OF TOMORROW’
Milk contains calcium and calcium is vital to bone development.
Milk is portrayed as a stimulus for super strength, much like Spinach is a stimuli for Popeye.
BUILDING A BRAND
Fun
Strength
Power
Using Humour and Parental Appeal
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