Katelyn Galloway Integrated Media Campaign

Watch Where You Step

Campaign‘Watch Where You Step’ is the first in a series of campaigns. The purpose is to create positive awareness for the smaller animals and insects of Australia. The campaign is aimed towards children. So that they will be able to grow up with a new perspective on all creatures big and small.

About Small and Mighty

Small and Mighty is a non-profit organisation that aims to provide awareness and acknowledge to children regarding smaller animals and insects. This includes how they aid the environment and help in our own homes.

Branding & Logo

Colour Palette

Small Town SkylineMarion Regular Bold Italics

Red#FF0000

White#ffffff

Black#000000

Font Palette

Website

Watch Where You Step

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Campaign: Watch

Where You Step

CompanyInformation

Contact Details

Campaign:Watch Where You Step

Company Details

Reasons(reason why the campign is occurring)

Reasons(reason why the campign is occurring)

Company Information

Campaign(events & Dates)

School base workshopsCommunity activitiesGame application

Website

Social Media

Social Media

#watchout

Smart Phone Game

Application

Smart Phone Game

Application

School and Community Based Workshops

Will be placed near community workshops to let people walking by know they are able to join in.

Flyer to parents from schools

Activity Packs for Children

Free Handout Merchandise

stickers and pins

Advertisement for Workshop

Advertisement

Katelyn Galloways2944575Typography for ScreenIntegrated Media Campaign