BIOGRAPH Y Kai Marcus Schröter ““Tourism and Hospitality in Vietnam: t More Quality, not Quantity” Kai is a German national, born in Berlin on the 20 November 1967. A ‘full blood’ hotelier and tourism professional, he looks back on more than 22 exciting years within the industry. Kai held various managerial positions with international hotel brands InterContinental and Holiday Inn and had the pleasure of working in countries around the world. In Vietnam since 1998, Kai took on roles as General Manager of luxury hotel and tourism enterprises. Since 2007, he is the CEO of HTM Management Consultancy, a boutique hospitality and tourism management advisory firm, providing professional services for projects in Vietnam, Laos and Cambodia. Kai graduated from Hotel Management School Berlin, gained additional qualifications from renowned Cornell University – School of Hotel Administration and is currently pursuing his Master of Hospitality Management with the University of Toulouse le Mirail. An outspoken, but nevertheless constructive critic and strong supporter of the tourism and hospitality development in Vietnam, Kai provided strategic advice to industry leaders and tourism authorities. He has been invited as speaker and lecturer of industry topics on various occasions. In 2006, Kai chaired the Tourism Working Group of - 1 -