LITER & BACKBAR EVENTS SEE INSIDE FOR SAVINGS ON YOUR FAVORITE BRAND JULY / AUGUST 2019
LITER & BACKBAR
EVENTSSEE INSIDE FOR
SAVINGS ON YOUR FAVORITE BRAND
JULY / AUGUST 2019
NEWPRODUCTS
100% VEGANGLUTEN FREE
IMPROVEDFORMULAS
SODIUM CHLORIDEFREE
NEWPACKAGING
PARABEN FREESULFATE FREE
LITER SALE
SHAMPOOCHOOSE FROMABB618862551105 VolumeABB618862551006 MoistureABB618862550702 Color ProtectionABB618862550900 GentleABB618862550801 Detox
CONDITIONERCHOOSE FROMABB618862561005 VolumeABB618862560800 MoistureABB618862560602 Color ProtectionABB618862560701 GentleABB618862560909 Recovery Treatment
ABBA® Pure Performance Haircare has made a commitment to formulating products with the cleanest ingredients available, while never sacrificing the performance that our customers demand. This is a delicate balance and one that we look to improve upon every day.
SAVE 25%
SAVE 26%
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR2
SAVE UP TO
34%
#showyourmop
SHAMPOO LITERSCONDITIONER LITERS
LITER SALE
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 3
BY THE COLORS OF THE SEASON
2019 SWATCH RING INTROINCLUDES20 Tubes Permanent Color (stylists choice)20 Tubes Ammonia-Free Color (stylists choice)11 Tubes Fun & Glam (stylists choice)5 FREE NEW Permanent Color Series .11 (one of each color)10 FREE NEW Direct Dyes (one of each color)1 FREE NEW 5 Volume Developer1 FREE NEW Swatch Ring
CDHSRI19
www.ColorDesignHair.com
SAVE 26%
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR4
50% OFFBACKBAR SIZE 25 oz.
BUST THE BRASSREMOVES RED INALL BROWN HAIR
BEYOND HEALTHY HAIRREBUILDS. REGENERATES.REPAIRS BONDS.
BUY 2, GET 1 FREE!BONDFIX STRENGTHENING CONDITIONER 6 OZ.CELBOND2
25% OFF GEM LITESBROWN TAHITIAN PEARL COLORWASH OR COLORDITIONER 8.25 OZ.
BEST SELLERSGEM LITES FLAWLESS DIAMONDVIRAL SILVER & LIGHT PINK
GET FREE:MIXING BOTTLE AND FORMULA GUIDE
PRIMARY MIX COLORSVIRAL YELLOW, RED & BLUE
Photo: @ssooniestyle
Haircolor achieved using Viral Colorditioner with BondFix: Purple, rose gold, coral, blue, magenta, green, lilac, turquoise, silver
25%OFF
ILLINOIS SALES ONLY
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 5
ILLINOIS, INDIANA, MINNESOTA, OHIO AND WISCONSIN SALES ONLY
Keratin Complex® continues to revolutionize the smoothing industry with the introduction of their most powerful keratin treatment to date—KCMAX™ Maximum Keratin Smoothing System. This transformative three-step system combines a proprietary keratin blend with the most advanced smoothing technology to deliver straighter, smoother and healthier hair.
Why We Love KCMAX:• Straighter, smoother results in just one treatment• Eliminates frizz for up to three months• Dramatically increases the strength of damaged hair• Delivers luminous shine and silky softness• Cuts styling time and makes blow drying faster and easier• Conditions and moisturizes• No wait time – the minute you leave the salon
you can put your hair in a ponytail or clip• 90 minute treatment• Formulated with proprietary keratin technology
for stronger, healthier hair• Cumulative results• Perfect for all hair types• Grow your retail! KCMAX Daily Treatment Spray maintains
the longevity and effectiveness of the treatment
INTRODUCING
KCMAX™ Maximum Keratin Smoothing System
STRONGER STRAIGHTER SMOOTHER
Incredible results that shine!
NEW!
Before After Next day air-dry
Take The Treatment To The Max!Send every client home with KCMAX Daily Treatment Spray to maintain the longevity and effectiveness of the treatment.
GROW RETAIL
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR6
ILLINOIS, INDIANA, MINNESOTA, OHIO AND WISCONSIN SALES ONLY
NEW! STRONGER. STRAIGHTER. SMOOTHER.
BUY 1, GET 150% OFF! KERAWHIP® HYDRATING CREAM CONDITIONER 8.5 OZ.KCXKCDSTHR
GET DIGITAL WITH US!Share your before and after transformations for a chance to be featured on our social channels! Don’t forget to tag us! #keratincomplex
@keratincomplexofficial@keratincomplex |
Why We ♥ Kerawhip:• Keratin-enhanced to condition
and smooth frizz• Moisture-rich formula restores
resilience and shine• Coconut and safflower seed oils
give hair a healthy sheen
MAKE OVER $5,000
PURCHASE1 KCMAX Maximum Keratin Smoothing System 16 oz.
- KCMAX Maximum Keratin Pre-Treatment Shampoo 16 oz.- KCMAX Maximum Keratin Smoothing Treatment 16 oz.- KCMAX Maximum Keratin Treatment Spray 4 oz.
4 KCMAX Daily Treatment Spray 5 oz.
RECEIVE FREE4 KCMAX Daily Treatment Spray 5 oz.1 In-salon display
KCXKCMAX16PRCMP SAVE 16%
MAKE OVER $10,000
PURCHASE1 KCMAX Maximum Keratin Smoothing System 33.8 oz.
- KCMAX Maximum Keratin Pre-Treatment Shampoo 33.8 oz.- KCMAX Maximum Keratin Smoothing Treatment 33.8 oz.- KCMAX Maximum Keratin Treatment Spray 8 oz.
8 KCMAX Daily Treatment Spray 5 oz.1 In-salon display
RECEIVE FREE8 KCMAX Daily Treatment Spray 5 oz.1 In-salon display
KCXKCMAXLTRCMP
SAVE 21%
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 7
ILLINOIS, INDIANA, MINNESOTA, OHIO AND WISCONSIN SALES ONLY
EBO: THE SPEEDY SMOOTHING SOLUTIONGet certified at keratincomplex.com and transform your business!
BACKBAR ESSENTIALSSAVE 20%
SAVE 13%
#SMOOTHIN60PURCHASE1 Express Blow Out® 33.8 oz.
RECEIVE FREE3 Infusion Keratin Replenisher 2.5 oz.
KCXKCSMTHN
SHAMPOO & CONDITIONER LITERS
ADDICTED TO SMOOTHPURCHASE1 Express Blow Out® 16 oz.
RECEIVE FREE1 Clarify Shampoo 16 oz.1 Smoothing Quick Guide
KCXKCADSMTH
Why We ♥ EBO:• Unique 1-hour treatment• Eliminates frizz for up to 6 weeks• Helps promote vibrant and intense color results
SAVE 10%
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR8
ILLINOIS, INDIANA, MINNESOTA, OHIO AND WISCONSIN SALES ONLY
HEALTHIER HAIR. VIBRANT, LONG-LASTING COLOR.
#MERMAIDHAIRPURCHASEGraffitiGlam™ Try-Me Kit
INCLUDES11 GraffitiGlam™ Shades 3.4 oz. (one of each), GrafittiGlam™ swatchring
RECEIVE FREEVent BrushKCXKCMRMDHR
SAVE 20%IT’S A BLONDE THING®
Keratin Lightening System®
Available in 1.7 oz. and 5 oz.
NEW!Keratin Obsessed™THE ULTIMATE KERATIN TREATMENT SPRAY
SHADES FOR DAYSPURCHASE18 KeraLuminous® Permanent Hair Color 3.4 oz. (choose your own shades)
RECEIVE FREE6 KeraBrilliance® Demi-Permanent Hair Color 3.4 oz. (choose your own shades)1 6 Vol. Activator 32 oz.
KCXKCSHYDYS
SAVE 25%
SAVE 16%
• Eliminates frizz• Strengthens and repairs damage• Formulated with keratin, hydrolyzed silk amino acids
and coconut oil to nourish and moisturize• Softens the hair and leaves it feeling like silk• Increases manageability and dramatically cuts down
blow-dry time• Intensifies color vibrancy• Fights against color fade• Adds luminous shine and luster• Helps prevent breakage from brushing and combing• Lightweight results• Paraben-free and safe for color-treated hair• And so much more...
Smoke Gray Fierce Purple Pink Passion Waterfall Teal Ultramarine Blue Tropical Green
Lavender Twilight Rose Pink Sunrise Peach Scarlet Red Clear
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 9
CHOOSE FROMRevlonissimo Technics Creme Peroxide 10 vol 30.04 oz. Revlonissimo Technics Creme Peroxide 20 vol 30.04 oz. Revlonissimo Technics Creme Peroxide 30 vol 30.04 oz. Revlonissimo Technics Creme Peroxide 40 vol 30.04 oz.
BUY 2, GET 1 FREE REVLONISSIMO DEVELOPER
BLONDERFUL BLONDE UPOffer your clients impeccable, cool blonde shades thanks to the powerful tone control provided by Blonderful™ Blonde Up Lightening Powder. This versatile lightener allows you to achieve up to 8 levels of lift in 45 minutes and can be used in a multitude of services!
• All over lightening• Highlights
• Balayage• Color stripping
Blonderful Blonde Up 500g
PURCHASE18 Revlonissimo Colorsmetique shades of choiceRECEIVE FREERevlonissimo Technics1 Anti Porosity Milk 8.5 oz.1 Barrier Cream 3.4 oz.1 Post Color Shampoo 33.8 oz.
REVPAMP19
FREE PROFESSIONAL SUPPORT PRODUCTS FOR THE ULTIMATE PAMPERING EXPERIENCE!A premium salon experience requires more than great color. Revlonissimo Technics are the perfect complement to any technical service!
SAVE 22%
SAVE 33%
SAVE 25%
FREE
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR10
TOTAL COLOR CARE IN SALON SERVICES SHAMPOO & CONDITIONERUse Total Color Care In Salon Services Shampoo and Conditioner to take care of color treated hair in the salon. Enjoy 25% savings while it lasts!
CHOOSE FROMAnti Fading Shampoo 33.8 oz. Anti Fading Conditioner 25.3 oz.
LIMITED EDITION STYLE MASTERS CALIFORNIA DAYS!Retail these limited edition products in your salon for added revenue and style!This special collaboration features packaging designed by Bodil Jane, a bold illustrator from the Netherlands, whose work will be sure to make your shelf pop!The formulas are perfect for the summer season or any time you’re looking to create beach inspired styles! Both are formulated with sunflower seed extract and UV filters to help preserve hair color.
GLORY WAVESA texturizing wave spray that helps to create body and natural looking waves
MOLDING CREAMWeightlessly provides extra texture to ends for artfully created, undone styles
SALON PROMOTION3 FREE TOTE BAGS & POUCHES PLUS ATTRACTIVE COUNTER CARDWITH PURCHASE OF6 CALIFORNIA DAYS PRODUCTS!
REVCAL19
Create Boldly. Live Boldly.
Limited Edition
Free Tote Bag & Pouch with purchase of any 2 products!
While supplies last.
Glory WavesA texturizing wave spray to create natural waves.
Molding ClayA light molding cream to provide extra texture for messy styles.
California Days.
HOLD FACTOR0 - 1 - 2 - 3
HOLD FACTOR0 - 1 - 2 - 3
SAVE 25%
FREE
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 11
BUY 6, RECEIVE 1 FREE INTENSE VOLUME MOUSSE 6.76 OZ.Designed for all hair types and provides medium, non-sticky bounce and shine. Live the high life with our lightweight volume mousse designed to inject body, bounce and shine into any hair type. Contains antioxidant botanicals to hydrate and soften hair, while natural UV filter protects.• Creates natural, flexible volume from root to end• Hydrates and softens• Keeps hair healthy and beautiful
PHYIVMPLUS
BUY 6, RECEIVE 1 FREE CURL LEGEND - CURL ENERGIZING SPRAY 6.76 OZ.Curl Legend Spray is designed to address all types of curls. Hydrates and defines loose to tight curls. Enriched with ultra-nourishing, protein-packed Botanical caviar, this curl refreshing spray creates sublime, full-body curls without the weight. Elasticurl, a natural curl enhancer, redesigns curls and holds their shape. Curls are greaseless, shine and bounce with an ultra-soft lasting touch.• Defines loose to tight curls• Bouncy, ultra-soft and shiny curls• Lightweight curl definition• Frizz and flake free• Hydrates all types of curls
PHYPSCLSPLUS
BUY 6, RECEIVE 1 FREE CURL LEGEND - CURL SCULPTING CREAM-GEL 6.56 OZ.Curl Legend Cream Gel is designed for all types of curls from very fine to very thick hair. Enriched in ultra-nour-ishing, protein-rich Botanical Caviar, this curl enhancing cream creates magnificent curls. Elasticurl, a natural curl enhancer, offers lasting curl definition and hold with healthy movement. Curls are touchable, perfectly defined and bouncy with no crunchy residue.• Defines bouncy curls• Natural and lasting hold• Nourishes hair• Controls frizz for all types of curls• Non-crunchy finish• 94% natural and botanical formula
PHYPSCLCPLUS
PHYTO RE30CELEBRATING ITS ANNIVERSARYREPIGMENTING TECHNOLOGY TO DELAY AND REVERSE GREY HAIRPHYTO RE30, the first anti-grey hair treatment* that brings back color to your hair without using coloring pigments. The RE30 peptide, which is the result of 6 years of research, is revolutionary technology that is able to boost the natural pigment production while protecting from future depigmentation. The results are clinically proven: repigmented at the root, your hair grows back with color, stronger and softer.*by Phytosolba laboratories
BUY 6, RECEIVE 1 FREE PHYTO RE30PURCHASE6 Phyto RE30 1.69 oz.
RECEIVE FREE1 Phyto RE30 1.69 oz.
PHYRE306PLUS
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR12
BUY 6, RECEIVE 1 FREE SUBTIL TECH PRODUCTSCHOOSE FROMPHYCOSPLUS Color Out System
PHYEQUPLUS Equalize 6.76 oz.
PHYPRTEPLUS Pre tech Shampoo 33.8 oz.
PHYPHAPLUS pH Acid 33.8 oz.
PHYCLEANPLUS Clean Up 16.91 oz.
BUY 6, RECEIVE 1 FREE
BUY 6, RECEIVE 1 FREE SUBTIL CREME PERMANENT HAIR COLOR SHADES 2 OZ.
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 13
INDIANA AND ILLINOIS SALES ONLY
500ML BUDDIESBUY (your choice)shampoo & conditioner upsize 300ml to 500ml
CHOOSE FROMEVO199125 love is in the hair (repair)EVO199126 dry follicles unite (hydrate) EVO199127 great sculptures don’t use tofu (style) EVO199128 fat & happy (volume) EVO199572 tame the strays (smooth)
SPECIAL RATES WITH COMPLETE PACKAGE; TWIN SHARE. UPSIZE
KILLER HAZEHaze styling powder to adds volume and texture with a matte finish.Water Killer is a two-in-one dry shampoo and styling spray, to refresh the feel and smell of hair while replacing excess oil with volume and texture.BUY1 haze styling powder 50ml
GET FREE1 water killer dry shampoo 50ml
EVO199635
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR14
INDIANA AND ILLINOIS SALES ONLY
CHEAPER BY THE DOZEN
CHOOSE FROMplatinum blondelight beigecaramelcopperpurple redmahoganychestnutcool brown
BUY12 fabuloso intensifying conditioners 220ml
GET FREE24 fabuloso intensifying conditioners 30ml
STYLE TO SURVIVEBUY1 water killer dry shampoo 50ml1 shebang-a-bang dry spray wax 50ml1 spike brush 22mm1 spike brush 28mm1 spike brush 38mm
GET FREE1 evo stylist bag
EVO199646
FREE
FREE
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 15
ILLINOIS, INDIANA, MINNESOTA AND WISCONSIN SALES ONLY
CHOOSE FROMOUI93532 Advanced Climate Control® Heat and Humidity GelOUI93232 Advanced Climate Control® Heat and Humidity Gel - Strong HoldOUI93632 Advanced Climate Control® Defrizzing ShampooOUI93732 Advanced Climate Control® Defrizzing ConditionerOUI90732 Botanical Boost Curl Energizing & Refreshing SprayOUI97432 Curl Immersion® Coconut Cream Cleansing ConditionerOUI97832 Curl Immersion® Coconut Cleansing ConditionerOUI91032 Curl Quencher® Moisturizing Shampoo
OUI91132 Curl Quencher® Moisturizing ConditionerOUI91332 Curl Quencher® Moisturizing Styling GelOUI90132 Deep Treatment Curl Restoration TherapyOUI92232 Moisture Lock™ Leave-In ConditionerOUI95632 Ultra Nourishing Cleansing OilOUI98132 VitalCurl™ Plus Clear & Gentle ShampooOUI98232 VitalCurl™ Plus Balancing Rinse ConditionerOUI98332 VitalCurl™ Plus Tress Effects® Styling GelOUI91232 Water Works Clarifying Shampoo
25% OFFSTOCK UP & SAVE ON ALL LITERS
SAVE 25%
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR16
Sample your clients with Original All In One Hair Treatment, a multi-benefit leave-in spray mask that provides 10 real benefits to all hair types!
This innovative daily-use treatment spray can be used on wet hair as part of a care and styling routine or on dry hair to refresh!
10 REAL BENEFITS IN 1 PRODUCT1 Repair For Dry & Damaged Hair2 Shine & Frizz Control3 Heat Protection4 Silkiness & Smoothness5 Hair Color Protection/
with UVA & UVB Filters6 Easier Brushing & Ironing7 Incredible Detangling8 Long-Lasting Hairstyle9 Split Ends Prevention10 Adds Body
The result is silky shiny hair that is well protected and manageable without being weighed down!
RECEIVE 12 FREE!
FREE! ORIGINAL ALL IN ONE HAIR TREATMENT SAMPLES
PURCHASE (Any of the following) 12 Original All In One Hair Treatment 5.1 oz. 12 Coconut All In One Hair Treatment 5.1 oz.12 Lotus Flower All In One Hair Treatment 5.1 oz.12 Green Tea All In One Hair Treatment 5.1 oz.
RECEIVE FREE12 Original All In One Hair Treatment .3 oz.
PURCHASE (One of the following) 6 Original Conditioning Shampoo 10.1 oz.6 Coconut Conditioning Shampoo 10.1 oz.
RECEIVE FREE12 Original All In One Hair Treatment .3 oz.
PURCHASE 6 Dry Shampoo 10.1 oz.
RECEIVE FREE12 Original All In One Hair Treatment .3 oz.
PURCHASE 12 Super10r Hair Mask 10.1 oz.
RECEIVE FREE12 Original All In One Hair Treatment .3 oz.
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 17
INDIANA AND ILLINOIS SALES ONLY
FIBER LINE DISPLAY DEAL
INCLUDES3 Fiber 3 oz.3 Fiber Cream 3.3 oz.3 Fiber Foam 6.7 oz.
RECEIVE FREE1 Fiber Line Display
AMC669316478097
MINI PUCK GRAVITY FEED DEALToday’s man is on the go. Whether traveling or hitting the gym, convenient travel size products are extremely popular.
CHOOSE FROM5 Fiber 1.7 oz. AMC738678444917 5 Forming Cream 1.7 oz. AMC7386784449245 Pomade 1.7 oz. AMC738678444931
RECEIVE FREE1 Plastic Gravity Feed
American Crew is more than just another product supplier. It’s a
landmark in the history of men’s grooming. It’s the leading salon
brand created specifically for men and the stylists they trust.
FIRM HOLD GELAMC738678216231
DAILY MOISTURIZING SHAMPOOAMC669316068953DAILY SHAMPOOAMC669316092101
POWER CLEANSER STYLE REMOVERAMC669316068984FORTIFYING SHAMPOOAMC669316434567
3-IN-1AMC6693160585103-IN-1 TEA TREEAMC669316223062
DAILY CONDITIONERAMC669316078891
FREE DISPLAY
SAVE OVER
13%
SAVE 25%
25% OFF LITERS
American Crew Fiber is one of our best selling products because of its unique fibers that delivers superior texture and control.
Building on this fame, we introduced Fiber® Cream in 2018, an expansion of the Fiber® Line that caters to a medium or longer hair length and has been a huge hit.
The success of our Fiber® Cream, our first Fiber Line expansion product has proven that expanding the Fiber® line works. We didn’t have a light weight product designed specifically for longer length hair providing volume and heat protection until Fiber Foam.
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR18
PREVENT DAMAGE. REPAIR HAIR.Go beyond the surface with the only salon system that rebuilds broken hair bonds.
REAL STYLISTS. REAL PEOPLE. REAL RESULTS.
OLAPLEX IS THE ORIGINAL AND ONLY BOND BUILDING PRODUCT THAT REPAIRS HAIR.
No.1 Bond MultiplierMix with lightener, colour or chemical services.
No.2 Bond PerfectorApply after shampooing, lightener or rinsing colour from hair.
No.3 Hair PerfectorUse once a week between chemical services to strengthen hair.
No.5 Bond Maintenance ConditionerProtects and repairs damaged hair, split ends and frizz by re-linking broken bonds. A highly moisturizing, reparative conditioner for all hair types that leaves hair easy to manage, shiny and healthier with each use. Color-safe. Strengthens & leaves hair stronger than ever. Benefits all hair types and textures.
No.6 Bond SmootherA leave-in reparative styling creme eliminates frizz, hydrates & protects all hair types. This concentrated leave-in smoothing cream is excellent for all hair types including colored and chemically treated hair. OLAPLEX N°.6 strengthens, hydrates, moisturizes and speeds up blow dry times while smoothing. Eliminate frizz and flyaways for up to 72 hours.
No.4 Bond Maintenance ShampooProtects and repairs damaged hair, split ends and frizz by re-linkingbroken bonds. A highly moisturizing, reparative shampoo that leaves hair easy to manage, shiny and healthier with each use. No.4 is color-safe and proven to reduce breakage and strengthen all types of hair.
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 19
INDIANA SALES ONLY
INTRODUCINGCLEANSE & STYLE DUOS
Moroccanoil Treatment Light 3.4 oz. and FREE Soap Fragrance Originale 7 oz. MORPRO1911US
Moroccanoil Treatment 3.4 oz. and
FREE Soap Fragrance Originale 7 oz. MORPRO1910US
PURCHASE ANY 3Mix and Match
RECEIVE FREE
HYDRATING STYLING CREAM 10.2 OZ.Lightweight styler conditions, increases manageability and refreshes day-two styles.
SMOOTHING LOTION 10.2 OZ.All-in-one styling lotion tames frizz and increases styling control with medium hold.
INTENSE CURL CREAM 10.2 OZ.Rich leave-in conditioner maintains curls’ shape while softening and deeply nourishing.
CURL DEFINING CREAM 8.5 OZ.Lightweight cream enhances the appearance of curls, increases bounce and movement.
HAND CREAM FRAGRANCE ORIGINALE 2.5 OZ.A luxurious and concentrated hand moisturizer created with nutrient-rich argan oil and avocado oil as well as cocoa, shea and mango butters to moisturize and help repair dry hands.Salon Value $12.00
Get the head-to-toe Moroccanoil experience with this essential set, rich in argan oil and infused with the signature Moroccanoil scent. Featuring two must-have products: the iconic Moroccanoil Treatment, ideal for conditioning, styling and finishing, and the luxuriously creamy Moroccanoil Body™ Soap, to deliver intense moisture with aloe leaf extract and shea butter.
SAVE UP TO
20%
Salons trust our range of styling and conditioning frizz-fighters every day. Now, when you buy three Moroccanoil hair care creams or lotions, receive a spa-favorite Hand Cream FREE and experience the mutual benefit of Moroccanoil Body™!
CRÈME CRÈMECREAM PROMO
DE LA
FREE
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR20
INDIANA SALES ONLY
For a limited time, SAVE 20% on Shampoo & Conditioner liters. This is the best time of year to stock your backbar and retail area with our array of high-quality cleansing and detangling formulas!
SHAMPOO & CONDITIONER LITERS
MORSHAMPMR1000US Moisture Repair Shampoo 33.8 oz.
MORCONDMR1000US Moisture Repair Conditioner 33.8 oz.
MORSHAMPHYD1000US Hydrating Shampoo 33.8 oz.
MORCONDHYD1000US Hydrating Conditioner 33.8 oz. MORSHAMPEV1000US Extra Volume Shampoo 33.8 oz.
MORCONDEV1000US Extra Volume Conditioner 33.8 oz.
MORSHAMPCL1000US Clarifying Shampoo 33.8 oz.
MORSHAMPSM1LUS Smoothing Shampoo 33.8 oz.
MORCONDSM1LUS Smoothing Conditioner 33.8 oz.
MORSHAMPCOLC1LUS Color Continue Shampoo 33.8 oz.
MORCONDCOLC1LUS Color Continue Conditioner 33.8 oz.
Salon Value $48.80-$62.40
CHOOSE FROM
SAVE 20%
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 21
SAVE 40%SALON SIZE BACKBAR
BUY COLOR STAY SHAMPOO 300ML, RECEIVE FREE COLOR STAY CONDITIONER 300ML($14.00 value)
CHOOSE FROMDeep Cleansing Shampoo 1000mlHoney & Oat Shampoo 1000ml Honey & Oat Conditioner 1000ml Therapy Rejuvenating Shampoo 1000mlThickening Shampoo 1000ml Thickening Conditioner 1000ml Brightening Blonde Shampoo 1000ml
Brightening Blonde Conditioner 1000mlNEW Cool Blonde Shampoo 1000mlNEW Cool Blonde Conditioner 1000ml Men’s Scalp Purifying Shampoo 1000ml Men’s Invigorating Conditioner 1000ml Diamond Dust Shampoo 1000ml Diamond Dust Conditioner 1000ml
Diamond Dust Leave In Crème 60mlSleek Blow Out Cream 150ml
BUY ONE, GET ONE FREE
SAVE 20%BRIGHTENING & COOL BLONDE
COLLECTION
CHOOSE FROM.Brightening Blonde Shampoo 300mlBrightening Blonde Conditioner 300mlBrightening Blonde Balm 100mlCool Blonde Shampoo 250ml Cool Blonde Conditioner 200ml
PH 630.260.2221 FAX 630.260.3411MIDWAYSTAR22
PRO
PRO SERIES | 1/2” FLAT IRONTHE MUST-HAVE IRON WITH INNOVATIVE VIBRATING TECHNOLOGYThe VIBRASTRAIT PRO Series offers the ultimate professional performance. Hair glides through the high-quality ceramic tourmaline plates effortlessly, minimizing damage — no tugging, no pulling! More hair is touched with each pass— decreasing styling time.
CHOOSE FROM
INTENSIVE HYDRATING BRO500072000 Saturate™ Hydrating Shampoo
FADE PREVENT BRO500224000 Vibracolor™ Color Last ShampooBRO500232000 Vibracolor™ Color Last Conditioner
MIRACLE REPAIR BRO500006000 Cloud 9™ Restoring ShampooBRO500011000 Cloud 9™ Daily Restoring Conditioner
DAILY CARE BRO500054000 Splassh™ Daily Shampoo BRO500078000 Splassh™ Daily Conditioner
DEEP CLEANSING BRO500061000 Peppermint Scrub™ Purifying Shampoo
SEMI-ANNUAL
LITER SALELITER SIZE 32 OZ.
SOME PRODUCTS ARE NOT AVAILABLE IN ALL AREAS. ADVERTISER RESERVES THE RIGHT TO CORRECT ERRORS AND TO LIMIT QUANTITIES. www.midwaystarss.com 23
41926MDW Please recycle this paper. Advertiser reserves the right to correct print or illustration errors and to limit quantities. © 2019 Williams Publications, Inc., Mpls., MN. Cover photo courtesy of KERATIN COMPLEX.
560 WINDY POINT DRIVE, GLENDALE HEIGHTS, IL 60139
PH 630.260.2221 FAX 630.260.3411www.midwaystarss.com
OUR BRANDS
Midway Star pledges our commitment to you, honoring our motto
“WHATEVER IT TAKES”Midway Star is committed to sell only to
licensed cosmetologists, professional salons and students of cosmetology.
We have a firm commitment to the beauty industry.
Find out how Midway Star can help you grow your business with our
premium products, state-of-the-art customer service, support
and education.
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