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kimjon
internshi
p
portfolio
2012
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anex
hibitw
hichv
isits
selectski
reso
rtsan
d
openspe
ople
seye
stoc
limatec
hang
eand
thee
ffectitis
havin
gont
hew
orld
SPRI
NG
2010 PRESE
RVE
THEPOW
DER
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project brief
Design an exhibit from its program content,
form, location, and more.
The topic of my exhibit came out of my passion for
snowboarding. I figured to get young people to listen to
something about sustainability, it has to be about something
they love.
By using snowboarding, and the love for the mountain that I share
with many people, I created an exhibit which worked with many
influential snowboarders and companies to create an experience that willchange the way people view climate change.
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Burton is known as one of the
father of snowboarding. His love
and passion for boarding helped
popularize the sport, he feels a
true love for the sport.
Along with the love of the sport
is the same love for the mountain
and nature.
by 1982, burton was hosting
international competitions, and making
programs that revealed their brand
values. programs like chill gave
undeserving kids the chance to board,
and learn to ride taught all genders
and ages how to board.
the most recent programs the stash
start to take an environmentally
conscious stance and builds terrain
parks only from materials found on the
mountain.
in 2008, they started the green
mountain project, which started the
integration of environmentally friendly
practices and materials.
brand history
research
THE PROJECT STARTEDoff as an exhibit for
Burton Snowboards, but
eventually turned into
an exhibit about climate
change sponsored by
various snow industry
brands
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Climate change IS happening.
Burtons first step is Green Mountain
Project, but a very small one. Because
of the brands deep connection to the
sport, I thought it would make sense for
Burton address this issue more publicly
through an event.
the age group starts at teens and young
adults, and does not have an upper cap.
it is for the active outdoor people, who
love enjoying nature and the thrills it
provides.
whether it be jumping out of a plane,
taking a leap of faith, or concuring a
mountain, they are open to the idea.
but mostly, its for the person who en-
joys snowboarding and skiing, and just
loves snow
By using Burtons brand, we can reach
out to the younger teens and adults
by creating a connection with climate
change and something they love: the
snow
why this matters
demographic
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THE EVENT WILL BE EXHIBITED AT
THE TOP 10 ENVIORNMENTALLY
CONSCIOUS SKI RESORTS.
This acts as a system to recognize
resonsible resorts, and reward them
with publicity and increased revenue.
The event space will be located
between the ski lift and the resort,
where there is normally a large plot of
land.
site analysis
Alpine Meadows
Squaw ValleyNorthstar
Mt. Rose
Heavenly
Kirkwood
Sierra
research
THIS PHASE DECIDED
the basics of the exhibit.
Where it would go,
and what the programs
would be.
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2
4
3
The introduction area has places
to put your equipment, and panels
which lead you in
The shape of the entrance funnels in
riders, and the direction of it catches
them after they come down from the
lifts.
Panels of images and time lapse
videos provided by Extreme Ice
Survey introduce you to the problem
at hand
Sustainable boards are
displayed overhead inspired
by the progression of a snow
boarder jumping through the air
1
An ice sculpture lies in the middle of
the room under a melting form. As
you get closer, you trigger heat lamps
which starts destroying the piece of
art
narrative
THE EXPERIENCE IS
separated into 5 sections,
explained through
renderings and called out
in the floor plan.
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1
2
3
4
5
Large iceburgs contain
information on alternatives, and
suggestions on how to be a more
sustainable snowboarder.
floorplan
5
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model
THE FINAL PHYSICAL
model was built out of a
3d printed top, placed on
thin wire and paper.
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ahi
ghte
chsh
oest
oret
hatprov
idesu
sers
withah
ighly
custo
mize
dandop
timize
dpair
ofathleti
csho
es.
FALL
2009 techn
ica
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project brief
This project was to envision a new shoe retail
experience as a built environment; a space for
people to define their bodys relationship to the
ground, their image and identity which is driven by
fashion, and performance and health. This is NOT an ever
day shoe shop, this is a truly unique retail experience that
goes beyond simply the shoe.
Basing the model off the custom aesthetic shoe trends, I created a
shoe store that gave the user custom performance enhancements.
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Different types of training techniques
were researched, as well as science and
technology that could be used to help
athletes reach their maximum potential.
sport and technology
research
THE TOPIC I CHOSE
to infuse with shoes is
technology. I chose this
because I am fascinated
with technology and
gadgets and new
advancements that allow
people to do things that
they were not capable of
doing before.
Visits include similar retail stores
and training centers. Items under
investigation here were programspacing, graphics, technology, textures,
and interviews.
case studies
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There are many other sources like
Adidas Mi, nikeID, or Mongolian BBQ to
get a custom shoe, so what makes this
experience unique?
What we offer is more than just the
aesthetic appeal of a shoe. This venue
focuses primarily on the performance
aspect of the shoe. The aesthetic portionhowever is not left out, as there will be
a monthly change in stock to follow the
hot trends of the current market.
This venue will focus mainly on young
to mid age adults of all nationalities and
gender. The venue is specialized for
committed athletes, who put there all
into the sports they play. They are moresusceptible to paying a larger sum for
customized, higher end gear.
competition
demographic
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The development of my own brand
covers aspects from the brand name,
the quality and feeling the brand is going
for, as well as concept generation and
logo developments.
brand development
process1
THIS STAGE WAS
developing the brand
off of the research I had
done. As well as initial
space planning.
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15'-2 3/16" 32'-10 13/16"
74'-8 1/16"
14'-11 1/16"
42'-3"
27'-11
1/2"
14'-3"
20'-8"
8'-2"
11'-8"
The site is located on Melrose Ave, a
retail heavy street. Existing dimensions
were taken, and the surrounding
environment was also noted. Later, the
billboard is utilized as part of the design.
Using my own body was the best way
to find the right measurements for the
motions and programs that would be
taking place.
Full scale tape mock ups allowed me to
find a running footprint with the right
area and safety.
site analysis
self proofing
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process1
process2
process1the pitch
end pitch
THIS STAGE BEGAN
to form the actual retail
store based on the
required dimensions of
the exercises, and the
required space for each
program
After a program and experience matrixwas made, programs were explored
through sketching.
programmingsequence
area name
activities
capacity
emotion
materials
fixtures
dimension
1
Approach
Walk by, Jump T est
3-25 (0)
Intriguied, Competitive
Data & Colors
Jump Test, Sign In Screen
Sidewalk
2
Entrance
Sign In/ Info
2-5 (1)
Impressed
Geometric Shapes
Turf Walkway
4'x8'
3
Browsing
Look at Displays & Testing
4-15 ( 2)
Amazed, Curious
White Glow, High Tech
Shoe Displays
1'x15'
5
Production
Rapid Prototyping
1-2 (1)
Amazed
Metals, Laser
Rapid Prototype Machine
4'x8'
4
Testing
Laser Scanner, Running, Jumping
1-2 (3)
Invigorating, Active
AstroTurf, Track
Scanner, Screens, Computers
All Leftover Space
7
Leaving
Walk Away
1-4 (0)
Satisfied
Data & Color
None
2'x5'
6
Purchase
Recieve Shoe
2-4 (1)
Excited
Metals, Glass,
Cashier
2'x8'
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These different programs were explored
through sketches, as well as sketch
models
sketch & models
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the pitch
THE MIDTERM
presentation was the
usual: Verbal presentation,
board with narrativesketches and renderings,
and last but not least
physical model
3
The facade approach shows a moving
graphic of dots, slightly representing a
foot.
Sign up for the Technica experience.
and while youre waiting an automated
shoe vending machine brings you your
product.
When its your turn, a technica tech
inserts a pressure sensitive insole, and
leads you through a series of exercises
that push your limit.
While you review footage of yourself to
improve your techniques, the pressure
information is
translated to a custom 3d printed inner
sole.
narrative
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The good ideas were developed in the
computer, and resketched
digital
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end pitch
THE MAIN MOVE IN
the final design was an
interactive wall which
became a ghost timer for
your run. Made of OLED
panels, they could twist
and also display graphics.
This movement and
image also effects the
facade and draws people
in.
The main move in the final design
was an interactive wall which
became a ghost timer for your run.
Made of OLED panels, they could
twist and also display graphics. This
movement and image also effects
the facade and draws people in.
ghost timer facade
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ahi
ghen
dlux
uryb
outiqueh
otel
forth
e
feminin
ecos
met
icbr
andC
linique.
SUM
MER
2010 CLINI
QUE
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project brief
Brief: Design a hotel located on Hope St, LosAngeles.
Environmental Design 3 will explore issues related to
small-scale boutique hotels in the context of branding and
the Los Angeles areas urban fabric.
The design will encompass the entirety of the hotel experience
from arrival at the site to sleeping in style. Project developemnt will
consider the nature of the experience and its relationship to hospitality,
sources of insipration, and its relationship to space-making.
The first 7 weeks was dedicated to designing the public ground floor, and the
following 7 weeks revising the ground floor, as well as designing the suite room and
how these are tied together through the facade.
For this project, I chose a brand which was not my own demographic and interest category to
see if I could design for somebody other than myself
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Clinique believes that the layering of 3treatments is better for you.
Each spatial environment will be related
to each step. With each step comes an
increase in privacy, and luxury.
brand analysis 1 Cleanse/public/water therapy
2 Exfoliate/semi private/body scrub
3 Moisturize/private/3step personal spa
research
The footprint of the building is 100 x
157. The space alloted for the public
space is 3500 sq ft. and can reach up to
a 20 foot ceiling.
Each program of the hotel is given a
certain volume, and is placed within theboundry; reorganizing until the optimum
layout is designed.
volumetric massing
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The location is between the 110 and 10.
It is situated in Los Angeles down the
street from the Staples Center.
The Clinique Hotel provides an escape
from the hectic bustle of the city.
site analysis
100'-9"
160'-6"
100'-9"
72'-9"
160'-6"
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The entrance cooridor that joins the
street side to the parking structure stays
the same.
The main circulation core is located in
the middle of the entrance, and splits up
the private and public programs.
The restraunt takes the main corner
because it is the most busiest activity.
The shape is shifted to one corner tocreate an asymetrical footprint.
final massing
process1
The entrance has a 3 level inset to make
the transition from public to private
more noticable.
entrance
THIS PROJECT STARTED
its form development
based on the final
volumetric forms.
Each level of the door has a wall which
extrudes into the building. The layered
effect seen while entering repeats the 3
layered effect like the product.
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check in
retail
The shape was changed from an inset
box to a oval. This changed the cluttered
front desk, into a subtle and elegant
one.
The retail is located behind the check in.
The rooms and walls were offset from
the original cut see in the main hallway.
The individual rooms were canted
outwards, to give more space to the
individual client.
The form of the walls remain the same,
and the entrance and exits are changed.
The elevators act as pillars and a
gateway into the lounge.
Furniture and lounging chairs will be
arranged along the walls, and a water
feature is the centerpiece of the room.
lounge
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Technical Drawings
the pitch1
2
4
5
3
THIS PHASE MARKS
the completetion of the
public space design.
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1
2 3
4
5
The entrance is high and grand, with
soft light filling the cooridor
the check-in is slightly inset, from which
a glowing light can be seen.
The glowing light comes from the
private massage area.
The lounge is open to the bar and
includes a large water feature in the
middle.
the restraunt is a semi personal private
dining scene where 1 chef cooks for 3
tables closeby.
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The existing building is 150x 95 x 70
and has a concrete column structure
which cannot be altered. This willrestrict the room layout to 2 long rows,
divided by a hallway for circulation.
The dimension of one of these rooms is
35x17x12
The room floorplan was explored
through sketches, as well as fixture
design.
The public space was also redesigned
through sketches.
room restrictions
sketches
process 2
AFTER A PRESENTATION,
its back to the drawing
board with revisions of the
public space, as well as the
start of the private suite.
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the pitch
THE FINAL DESIGN WAS
communicated through
sketch and computer
renderings, as well as a
physical model for both
public and private spaces.
The lounge features a layered interior, to
evoke the feeling of being protected
from Los Angeles by multiple layers.Lighting is placed within these layers
to make the level changes more
pronounced.
The trickling noise of a water wall echos
throughout the space creating a cool
calming experience.
public space
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The room is divided in half between the
wet and dry section.
The wet section features the luxury of a
3 step personal spa system.
private space
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R
ebran
dingC
ompe
edandc
reati
ngth
e
perfec
texp
erien
ceto
prom
oteou
rnew
product
linef
orth
elife
ofth
eBerlin
Spo
rts
addic
t.
SUMMER
2011 COMP
EED
SPORTS
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project brief
This studio took place in Berlin, Germany and
primarily focuses on how the millennial generation
views health and wellness, an obvious decision when
working for our sponsers Johnson & Johnson.
Our goal was to infiltrate Berlin sports culture, and develop
a strategy on how we will create a new product and brand
experience that authentically speaks to them.
This was my first group project, and result of this project could not have
been achieved without my partners, Terry Carr and Brandon Kim.
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processAfter 3 weeks of research and soaking
in Berlin, the first step was dumping
all that information we gathered into
tangible form.
This took form through mind mapping,
physical mapping, and creating a visual
language around our topic
sketching
WE WERE GIVEN A
small room as our studio,
and we completely
emerged ourselves into
the Berlin world of sports.
We continued
designing through more
brainstorming, sketching,
3d modeling, physical
modeling, and more
research.
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Physical and 3d models were used to
get a quick feel for the form, and to take
photographs for overlaying sketches.
modeling
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WE WERE GIVEN Aprep We tore up strips of a taught but
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the pitch
WE WERE GIVEN A
space on the bottom
floor of the studio we
worked at and were
required to create an
environment for our final
presentation to J&J and
Berlin Partner developers.
This is a progress of our
installation.
plan
install
The site was the ground floor of Bikini
Berlin, a rundown coffeeshop waiting
for construction. We painted the walls
dark to make the panels pop, and
installed projectors in the right places.
slightly flexible fabric purchased at a
local fabric store. This material would
allow us to span a large distance but
allow
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test & final
The bands represented our product
wrapping around the column of the
building. These bands became individual
projection screens. Coordinating 2
computers to run each side was a
challenge, as well as making sure thesequence was in order
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anad
justab
lewa
llsco
ncetha
tallo
wsth
e
usert
ocom
pose
diffe
rent
qualitie
sofli
ght
withits
2pa
rts,S
tacca
to&
Legato
FALL
2011 VIVO
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project brief
Brief: Design a lighting using BirchwoodComponents.
The components I chose were a 4 point high output
LED board. Our unofficial sponsers graciously provided our
class with components.
The concept of this light is based off sound. There are 2 modular
sizes, Staccato: a 10 sconce, and Legato: an 18 sconce. They can
be played together like different notes, and can be slide apart to allow a
warm light to leak out and sing.
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concept
VIVO
is the translation of sound
into a sconce light. The
user has the ability to
create any composition ofnotes
staccato legato
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VIVO
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formfinding
VIVO
is the translation of sound
into a sconce light. The
user has the ability to
create any composition of
notes
sound waves
After analyzing soundwaves, each form
was abstracted from each beat, and
turned into 3d.
The final form became more simplier to
focus on the light more than the shape
of the light.
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development
The shape and joinery method was explored through
Rhinoceros 3d and physical mockups.
2
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the build
To minimize costs, all
fabrication except welding
was done by me in the
school model shop.
the pieces were water jet,
and bent on a brake bend.
After welding together
edges were grinded flat.
The pieces were water jet, and bent on
a brake bend.
The bottom and top piece were welded
together, and grinded and sanded until
the edges were flat and butted up
against each other.
1
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The holes and imperfections were
filled in with bondo to create a smoothsurface. They were then painted and
sanded until smooth and consistent
surface.
Interior material finishes were explored
for different reflection finishes: Spray
paint, mirrored vinyl, and gold/copper
flakes were applied.
3
4
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Rein
visionin
gthetra
ditiona
llobby
istg
roups
stra
tegy
bytaki
ngadv
antageo
ftod
ays
techno
logy
and
using
ague
rillasty
led
campaign.
FALL
2011 norm
l
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project brief
Create a pop up experience that can be easilymoved from location to location that uses material
less than 2 meter x 2 meters.
The brand chosen for this event is NORML, a non profit
organization whos mission is decriminalize marijuana.
Now its 2011, and technology is everywhere and times are
changing. People are revolting for what they truly believe in all over
the world like Occupy Wallstreet, and the revolts in Libya and Egypt
where social networking was integral to its success.
This rebranding and restrategizing of the traditional lobbyist groups approachwill use the revolters same guerilla styled campaign and use of technology to
acheive NORMLs goals.
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i
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NORM
Llet
s
lega
lize
it
final design
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conceptTHE PODS WILL BE
released among college
campuss that are located
in liberal states where
marijuana has been
decriminalized.
The message will be
planted and spread from
there.
Empty footprints representing the
non voters will be placed around
the pod to direct peoples attention.
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By turning the yes knob, a sheet
of sticker paper comes out with a
mission brief.
1 say something! use the stickers
2 let everyone else know
3 vote yes on prop 19
say something! spread your message w ith the stickers
let everyone else know!
vote yes on prop 19! 5/12/2012321
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& beyond
TODAYS ONLINE
society has created a
great breeding ground to
gather up forces.
Thanks to the internet
and social networking
groups, these events and
uprisings can become
viral and spread quickly.
Spawning at major metropolitan and
happening cities, the word will then
spread throughout America.
This process will be helped along
through the web.
Facebook will connect colleges to
each other to create a feeling of
camradery and to let each other
know that everyone is thinking the
same thing.
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Users will be encouraged to
spread the word by placing stickers
anywhere and everywhere, and
uploading them to NORMLs website.
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asus
taina
blesk
yscra
pers
howing
wha
t
canbe
poss
iblew
henw
eem
ployna
tural
proc
esses
toin
dustr
ialen
deav
ours
SPRING
2011 shen
long
tower
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project brief
This project was an annual competition foreVolo skyscraper. Because of our late start, the
project was only developed for 10 days with 3 other
colleages: Mikey Nitro, Joshua Wong, and Ini Archibong.
The brief this year was to redefine skyscraper design through
the use of new technologies, materials, programs, aesthetics,
and spatial organizations, along with studies on globalization,
flexibility, adaptability, and the digital revolution.
This is also an investigation on the public and private space and the role
of the individual and the collective in the creation of a dynamic and adaptivevertical community.
The site, Victoria Harbor
in Hong Kong has limited
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site
in Hong Kong, has limited
land space, heavy air
pollution, and limited
freshwater. Shenlong
Tower is a self sustaining
visionary skyscraper
that addresses these
problems.
Three of the major problems that Hong
Kong faces is limited land space, heavy
air pollution, and limited freshwater.
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The Shenlong Tower utilizes geothermal cooling, lowering the bottom surface
temperature of the three spirals to the dew point, which will produce large
amounts of freshwater throughout the day. The triple helix form maximizes the
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technology
SHENLONG TOWER IS A
self sustaining visionary
skyscraper, which utilizes
new and old technology to
create an environmentally
friendly building.
g y p
available surface area for the condensation to occur and allows the air to flow
through and bring more moisture. The massive heat exhaust generated from
geothermal cooling is stored in the floats and reused to heat the building.
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geothermal energy powers condensation plates heat distributed between heating water and cli-
mate control
geothermal heat exhaust gathered
The Tower sustains itself by floating directly on the water,
which generates its own energy through a multi-layered skirt
that utilizes the pressure created from the ocean current and
breaks created by boats arriving at its docks. The three island
support structure will create more dock space for the heavy
population of ships and private boats and also be the primary
green spaces for the skyscraper.
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