John Frederiksen General Manager Response Point Microsoft.

The Power of Innovation

Balancing Investments During Periods of Economic Uncertainty

John FrederiksenGeneral ManagerResponse PointMicrosoft

Microsoft Confidential. Do not distribute

Introduction


Business Climate:What We Hear From Our Customers:


“In the next decade, sweeping technology innovations driven by the power of software will transform communications.”

Bill Gates, October 16, 2007

Microsoft Office Communications Server 2007 Launch

Importance of Communications


Microsoft Research Priorities

Communication and collaboration

Human-computer interaction

Mobility

Natural language processing

Communication hardware

Speech technologies

Areas of Research that Touch Telephony


The Innovation “Playbook”Connect, Integrate, and Help Imagine New Possibilities

H/W Solutions

S/W Solutions

Partner Opportunities

New Customers

New Channels

New Markets


Experience Innovation: Bank of the Future


Experience Innovation: Bank of the Future


How can I prioritize and react to the sheer volume of communications and be more productive?

Communication Overload

How can I get a global organization to act in concert across boundaries?

Global/Distributed Customers, Partners and Teams

How can I leverage existing enterprise infrastructure and the Internet to lower communications costs?

High Cost of Communications€

¥

£

$

How can I integrate my communications and PC networking infrastructures?

Disparate, Complex Networks

Communications In Today’s WorkplaceEnvironment: Chaotic, Cost-conscious, Fragmented, and Demanding


The Software Turning Point

Unified Communications Platform

ProductivityInnovation Lower CostChoice


Experience Innovation : NASCAR Today


Experience Innovation : NASCAR Today


“With all the included features, Response Point is a cost-effective phone system-an equivalent phone system would have cost us about four times as much.”

Matt Spencer,President, Dixie Medical

Microsoft and Small Business Segment

Long-term infrastructure Investments

Telephony is an extension to their Microsoft infrastructure

Response Point leverages Microsoft’s SMB expertise


Response Point Learning's

~6 month Release Cycles…

Flexibility with New Partners…

Listen to your Channel…

Act Fast Ponder Less Learn

Thank You

Contact Information:[email protected]

mailto:[email protected]


Appendix


Microsoft’s Investment in Innovation

CiscoMotorolaHPOracle MicrosoftIBMIntelSonyGoogleApple

$7.1B

$2.2B

$3.6B$4.4B$4.5B$4.7B

$5.8B $6.1B

$1.6B$782M

SOURCE: 10K & 20K SEC Filings

R&D Expenditures For CY2007


Microsoft and Unified Communication

“In June 2007, we saw almost 200,000 conferencing minutes on Office Communications Server 2007. Now, if we would otherwise pay 10 to 20 cents a minute that’s an estimated $20,000 in savings.”

Oyvind Kaldestad, Director of Information Technology, Lionbridge

Investment areas:

Benefits the larger enterprise

Unified Messaging Instant Messaging Enterprise Telephony Conferencing


Changing Face of CommunicationVendor-centric PBX Era

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Phones

Applications

Hardware & Network

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Phones

Applications

Hardware & Network

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Open Communications Software Platform

Industry Standard IT Infrastructure

Interoperable Applications

Innovative Phones and Devices

Transforming Business ModelsUnified Communications Era

John Frederiksen General Manager Response Point Microsoft.

Documents

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msft innovation commitment

unified communications

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communications businesses

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