John Barousse Design Profile and Portfolio web 041715

strategy & design for print & web.Q

B A R O U S S E D E S I G N

www.barousse.com

3625 Canal St, Suite 300

New Orleans, LA 70119

John Barousse, Principle/Creative

[email protected]

mobile: 504-931-5646 | off ice: 504-208-9250

www.barousse.com | [email protected] | of f ice: 504-208-9250 | mobi le: 504-931-5646 | 3625 Canal St . Suite 300, New Orleans, LA 70119 2


I N T RODUCT ION

FIRM DESCRIPTION:

Established in 1993 as John Barousse Design, Inc., Barousse Design is a registered S-Corporation in Louisiana. The Barousse Design team includes principles: John Barousse, creative director and graphic designer and Aimee Carlson Barousse, account service coordinator and event planner.

Barousse Design’s roots in multimedia reach back to 1993 – before the advent of the Netscape browser. While working for Tulane University John designed and produced the award-winning interactive CD-ROM “Discover Tulane.” In 1996, John designed some of the first commercial websites in the New Orleans area. In 2001, John began designing web-based applications for both inter- and intranet use.

At the beginning of his career, John worked for both Louisiana State University and Tulane University, as well as the New Orleans-based education design consultancy, Design Partners (now Zehno.) These formative years laid the groundwork in what was to become a long career in design for education.

John has designed admissions pieces, communications materials, campaign brochures and websites for schools throughout New Orleans. Barousse Design’s education clients include: Cowen Institute at Tulane University, Jesuit High School, Isidore Newman School, Metairie Park Country Day School, St. Martin’s Episcopal School, St. George’s Episcopal School, and St. Andrew’s Episcopal School.

In addition to the education market, Barousse Design has clients in insurance, healthcare, hospitality and small business.

CONTACT INFORMATION:

Barousse Design, Inc.John Barousse, [email protected]: 504-208-9250fax: 504-322-7618

Office:Level 3 Digital Media Group3625 Canal St., Ste 300New Orleans, LA 70119

Please visit our website at www.barousse.com

CLIENT LIST

Tulane UniversityCowen Institute at Tulane UniversityLoyola UniversitySt. Andrew’s Episcopal SchoolIsidore Newman SchoolSt. George’s Episcopal SchoolMetairie Park Country Day SchoolEast Jefferson General HospitalSt. Bernard Parish HospitalPeoples HealthLouisiana Health CooperativeBent MediaDyna-PlayEvent RentalEvent RestroomFood TherapyGCR & Associates Hospitality EnterprisesKona Fitness CafeMolly Kimball – NutrionistNew Orleans Cooking ExperienceSt. Francis Animal Sanctuarynola.comTabasco



I N T RODUCT ION

BAROUSSE DESIGN FACTS: John Barousse Design, Inc. is a Louisiana S-Corporation founded in 1993. “Barousse Design” is our DBA.

John Barousse is the principal creative director and designer. Aimee Carlson Barousse is the account

director and project manager.

John Barousse Design, Inc. is located in the shared offices of Level 3 Digital Media Group

3625 Canal St., Suite 300, New Orleans, LA 70119. Our office hours are Mon.–Fri., 9am–5pm

REFERENCES: Rick Redmann, Jr. Director of Marketing – Peoples Health 504-681-8971

John Sartori Director of Marketing Communications – East Jefferson General Hospital 504-889-7110

Brad Brewster President – Bent Media, Inc. 318-235-9436

SAMPLE LIVE WEBSITES: http://www.ejgh.org http://www.ejgh.org/capitalcampaign http://saesnola.org http://www.sbph.net http://soupfactorydigital.com http://jambanz.com

http://www.bigeasy.com http://www.southerncandymakers.com

http://backyardlivingnola.com http://www.yourrestroomdelivered.comhttp://www.sfas.orghttp://www.dynaplay.comhttp://www.customizednutritionnewsletters.comhttp://foodtherapyonline.com

Additional websites are cited in this document which may no longer be “live” online.



I N T RODUCT ION

COMPANY PRINCIPLES:

JOHN BAROUSSE: Creative Director, Graphic Designer

John Barousse has been a creative director and graphic designer for print and websites for over 20 years. He has been a frequent consultant, collaborator and designer for schools, hospitals, insurance companies, non-profits and entrepreneurs.

John’s areas of strength include project organization, creative strategy, branding design, web design, print collateral design and publication design. He has done work for Tabasco, Peoples Health, East Jefferson General Hospital, and Tulane University, along with many private elementary and secondary schools.

John’s abilities include: Graphic Design, Copywriting, Website Construction, CMS Installation and Maintenance, Photography, Illustration and User Training.

John is a creative problem solver, information architect, technology enthusiast, and team builder. He has the ability to work with senior business minds to help to articulate a brand to their customers through design that is both original and compelling. He is an effective “energizer,” not only in his work product, but in his work ethic and style, and he has the ability to draw teams together to share in ideas and ownership.

AIMEE CARLSON BAROUSSE: Account Director and Corporate Event Planner

Aimee Carlson Barousse is the account director and client contact for Barousse Design. She is also a world-class corporate event planner. Aimee’s work experience in all aspects of the communications industry has given her the ability and experience to exceed client expectations. Aimee started her professional career as a graphic designer and was one of the founding partners of Design III New Orleans. Aimee then moved into the account service realm at Bent Media as the account director for Blanchard Gold, Turner Broadcasting, Zatarain’s and Luzianne.

Aimee has worked as a corporate event planner since 2006. She has led, planned and produced events for the NFL, TEREX, Volvo, TD Ameritrade among others.

Aimee’s background as a graphic designer and production manager serves as an important link between the client and the design and production teams. Aimee is client-first, returns all phone calls, always online, and detail oriented. Her excel spreadsheets and project schedules are legendary in some circles. The oldest of four children, her nickname is “management” for a reason. It’s in her DNA.



Barousse Design, Inc. – Principal / Creative DirectorSeptember 1994 – Presenthttp://www.barousse.com

Own and operate, Barousse Design, Inc., a full-service graphic design and marketing firm specializing in new media development, information architecture, print, corporate branding and communications. Clients Include: Peoples Health, East Jefferson General Hospital, Tulane’s Cowen Institute, Watch Systems, McIlhenny Co./Tabasco, Loyola University, Tulane University, Louisiana Contemporary Arts Center Responsibilities: Operational/studio management, design and creative direction. Specifics in each area are as follows:n Client development, creative work plans, internet strategy consulting, project budgeting,

account services, developing and enforcing job standards, scheduling and job-tracking. n Creative direction: Concept development, art direction, design & production.

GCR & Associates, Inc. - Creative Director / Marketing Department ManagerApril 2002 – July 2007http://www.gcr1.com

GCR & Associates, Inc. (GCR) has built an international reputation in the design and hosting of web-based management and reporting systems to support critical decision making in a variety of industries.

Challenge: n Work across all areas of the business, with central role being primarily with the GCR

Executive Team and Product Managers to create strategies to raise the profile of all GCR Product Brands (Airport IQ, Property Pro, Web Brims, etc).

n Planning, strategy and design for web sites, print collateral and exhibit graphics for business and consumer products.

Results/Highlights: n Created a new brand and positioning campaign for GCR & Associates, including

corporate identity system and tagline, positioning statements, proposal techniques, marketing initiatives, advertising, and corporate web strategy.

n Led the marketing initiative for GCR’s Airport IQ™ line of aviation software products, including: product naming, positioning, messaging, human interface development, an all print and web marketing materials

Corporate Marketingn Conceptual development, design and produce complete branding and marketing

campaigns for B-to-B, and B-to-Gov business. n Oversee and execute all corporate marketing communications, including press releases,

proposals, advertisements, collateral, trade show materials, multimedia, and web sites.n Management, design and creative direction of all marketing materials, including all print,

web and email campaigns

Exhibit Marketingn Identify key audiences and core messagesn Create strong promotional and advertising copyn Conceptual development, design & production of exhibits, conference related graphics,

print collateral and corporate giveaways

Managementn Manage and motivate a team of 5 internal team members. Responsible for setting

strategy, incorporating team in collaborative creative solutions, establishing clear goals, in line with company’s initiatives, delegating creative and production segments to team members.

n Responsible for performance management of team members, including annual performance review and improvement development plans. Developed plan to identify employee strengths and facilitate building their role around those strengths.

n Manage vendors, budgets and production schedules

QAbilities and Skillsn Creative thinker / Seasoned Designern Able to work effectively under pressure and meet/exceed deadlinesn Strong management and motivational skillsn Proven leader and mentorn Creative copywriter / Good photographer, toon Over 15 years of web development experience

John Barousse Snapshot

Strategist, Creative Thinker, Designer, Branding Specialist,

Manager, Mentor, Computer Expert, Photographer, Creative

Writer and Problem Solver..

Career History

RESUMÉ



The Olson Group – Senior Art DirectorNovember 1999 – November 2000, Austin, Texas

Lead client contact for creative department; manager of the creative team and the production team. Concept, design & branding of many local and national internet technology start-ups. Clients Include: Psionic Software, Lombardi Software, Momentum Software, Dobson Cellular Communications, Aspyr, NetLever.com, Convio.comResponsibilities included: Creative and production team management, new content and brand development, developing and enforcing corporate identity and site standards, art direction, design and production.Specifics in each area are as follows:n Operational/Studio management: Client development, creative work plans/branding

strategy, account services, developing and enforcing job standards, scheduling and job-tracking.

n Art/Creative direction: Naming, branding, design and start-up strategy for technology firms; web site concept, architecture, design and execution.

Design Partners Inc. – Art Director1993 - 1994Concept and design of print materials, including several national publications; interactive multimedia creative direction and interface design.

Tulane University - Graphic Designer1992 - 1993Design of print and electronic recruiting materials for both graduate and undergraduate study; design of fundraising and development publications. Creative Director and Designer of Discover Tulane.

The Graham Group Ad Agency - Art Director 1991 - 1992Concept and design of print materials for business-to-business and business-to-consumer clients.

LSU Public Relations - Graphic Designer 1990 - 1991Design of print materials for both graduate and undergraduate study; design of fundraising and development publications.

EducationCum Laude 1990, B.F.A. in Graphic Design, Louisiana State University Dean’s Medalist - LSU College of Design

Specific Technical Skills

Digital Fifteen years of interactive multimedia development including concept, planning, architecture, management, art direction and interface design for web sites, banner advertisements, kiosks, and CD-ROMs.

Print Twenty years of print design experience for sheetfed and web press.Photography Fifteen years of fine art and commercial photography for personal and

project use. Five years of digital SLR experience. Expert command of Adobe Photoshop for photo editing and web design.

Software Proficient in: Adobe CS4 Studio (Flash, Dreamweaver, Fireworks, InDesign, Photoshop, Illustrator); Apple iMovie; Quicktime Pro; Omnigraffle Pro; Microsoft Office.

Technology In-depth knowledge of computer hardware, consumer operating systems, web browsers, html, and web technology as it applies to interface design.

Awards & Achievements

AMA – American Marketing Association Member • Addys – Austin Ad Fed • Best of Show - PIAS - Printing Industry Assoc. • Past President - AIGA New Orleans • National ADDY Strathmore Paper Company “Best of 1995” • Publish! magazine design annual Best Interactive Publication • Ad Federation of New Orleans Addys • CASE Grand Competition Silver Awards • ADDA of New Orleans, Best of Show • Ad Federation of Baton Rouge

Web Site http://www.barousse.com

RESUMÉ



B R A N D C A S E S T U D Y

Louisiana Health Cooperative | Creative Direction and Design | Advertising | Collateral | Direct Mail P R O J E C T D E SC R I P T I O N

How do you launch a new health insur-ance cooperative in the first year of “Obamacare?” Very carefully and with fresh creative! Barousse Design led the charge for this insurance startup. Supplied only with a generic logo, John Barousse created a multimedia campaign based on the positioning statement “Real Insurance for Real People.” The campaign included direct mail, newspaper, radio and TV. LAHC was not allowed to “advertise” but they were only allowed to “inform.” The creative direction was applauded by industry insiders as being just the right message to break the ice with a public inundated with negative messenging around this sensitive issue.

Newspaper Ad

:30 TV Commercial

:30 TV Commercial

Direct Mail

Scan for Video

Scan for Video

Why choose a health insurance option from LAHC? » You’ll be able to access the health care you need, when you need it.

» You’ll get preventative care, like vaccines, screenings and check-ups at no additional cost.

» You’ll get coverage for prescription drugs, emergency care, doctor visits, and many other health care services.

» You’ll get coverage for pre-existing conditions that may have kept you from getting coverage in the past.

Louisiana Health Cooperative

offers accessible health

insurance plans for individuals,

families and small business.

Want to know more?Ask your insurance agent,

visit myLAHC.org, or call

us at 1-800-510-2074.

LouisianaH e a l t h c o o p e r a t i v e

Real insurance for real people.

Enroll now to be covered in 2014. Visit myLAHC.org or call toll-free:

1-800-510-2074For additional information about the Affordable Care Act, the federal Health Insurance Marketplace (“Exchange”) and CO-OPs like LAHC visit: www.healthcare.gov or consult your insurance agent.

Exchange POS/HMOCommercial POS/HMO

It’s time for real insurance for real people.

A N N U A L E N R O L L M E N T H A S B E G U N - V I S I T M Y L A H C . O R G

Michael S. and Fred P.Entrepreneurs, N.O. Brew

New Orleans, LA

Introducing Louisiana Health CooperativeAccessible health insurance options for individuals, families and small business.

LAHC introductory postcard COMP 091713.indd 1 9/19/13 10:40 AM




I’m very people-oriented and I’m very active in different things. And we have to have good health to be able to do the things that you enjoy doing most, and to be independent in doing these things. My health is everything…Thanks to Peoples Health I have confidence that my health is in good hands. – Sue Miller, member since 2007

I love Peoples Health!

Sue Miller and son

Isn’t it time you switched to Peoples Health?

“”

"Marvelous"John Wenger Member since 2005

Peoples Health is the administrator for Tenet Choices, Inc.

How would I describe Peoples Health?

Peoples Health | Creative Direction and Design | Advertising | Collateral | Direct Mail P R O J E C T D E SC R I P T I O N

Peoples Health is a Medicare Ad-vantage insurance company serving Southeast Louisiana. John Barousse has been the primary design firm of record for the Peoples Health market-ing department since June, 2007.

For the past two years, we have deter-mined the visual creative direction for each years’ materials, including the corporate product brochure, website, direct mail, advertisements, and pro-motional items.

John is currently reviewing the Peoples Health corporate identity in an effort to help the Company create a corpo-rate identity standards manual and a system of standardized documents for employee use.

Corporate Brochure

Newspaper AdvertisementDirect Mail

Billboard

®

The Peoples Health Champions

program demonstrates the

excellence that comes through

life experience by recognizing

exceptional achievement

after age 65.

www.peopleshealth.com/champions

Joe Cook, Fox 8 WVUE-TVDavid Francis, The Times-PicayuneBen Hales, New Orleans SaintsAngela Hill, WWL-TV Channel 4Donna Klein, McGlinchey Sta� ord

David Manship, The AdvocateKaren Carter Peterson, Louisiana House of RepresentativesMark Singletary, New Orleans CityBusinessCarol Solomon, Peoples HealthJim Tucker, Louisiana House of Representatives

2009 Peoples Health Champions Selection Committee

“At 81, I now

appreciate the

joys in life – and

New Orleans –

like never before.”

– Bruce Hirstius

Bruce HirstiusPeoples Health Champion

www.peopleshealth.com/champions

Bruce HirstiusPeoples Health Champion

On November 8, 2003, at the age of 75, musician Bruce Hirstius launched a new line of business for his Storyville Jazz Band. Bruce’s second line parade from St. Louis

Cathedral to a reception hall down Royal Street was intended as a unique wedding gift for his niece. But the exuberant, distinctively

New Orleans wedding procession was an instant hit, and through word of mouth a Storyville Jazz Band second line soon became

the new wedding day “must have.” One booking request came from as far away as New Jersey.

Bruce Hirstius exempli� es the concept that success comes from doing what you truly love. And when you see Bruce perform with his band at a music festival… a Saints game… a parade… or just about anywhere – it’s obvious

that Bruce loves music. More speci� cally, Bruce loves playing music while dancing and sharing the joyous spirit of New

Orleans with others. Bruce took a big risk by introducing what is typically a

funeral tradition to what is, for many, one of their most joyous days. With experience however, comes learning to trust your gut and it turned out that Bruce’s instincts were right on. From his very � rst second line at a funeral at the tender age of 13, Bruce could not have known that 62 years later he would bring the celebratory processional to an entirely new audience. Since that � rst wedding in 2003, Bruce has led a growing procession of second line parades sharing New Orleans-style music, dance and joy with countless celebrants.

� ankfully, Bruce keeps thinking of new ways to share his music with the world. “My wife keeps asking me when I’m going to give all of this up,” says Bruce. “I say, when I get old.”

Bruce Hirstius… Peoples Health Champion.

Join us as we honor Bruce Hirstius at today’s Saints game!

6

Peoples Health is your gateway to better health.

We’ll do everything we can to help you optimize

your health.

We want to make it easy for you to take care of yourself.

We work to make it convenient for you to access healthcare

services. We’ll be your connection to the resources you need

to be as healthy as you can be.

The key is access to quality healthcare.

You want to take good care of yourself. And we want to

help you. Our goal is to open doors and remove obstacles to

optimal health. We offer you the health services you need to

reach your goal.

Be as Healthy as You Can Be

65 is the new 40.

People are living longer and healthier than ever before.

■■ Doctor visits with low copays and

no referrals to see a specialist

■■ Prescription drug coverage with no deductible

■■ Hospital coverage with low copays and no deductible

■■ Some diagnostic tests with $0 copays

■■ Free fitness club membership

■■ Health and wellness events to learn

more about healthy living

■■ Social services for home and lifestyle issues

■■ Mental health coverage

■■ Care management for serious and

chronic health conditions

■■ Routine transportation, such as trips to

and from your doctor’s office

We offer...

People on Medicare

are living more active,

productive lives

than ever before—

often accomplishing

things once thought

impossible after a

certain age.

FREE fitness center

membership

All Peoples Health

plans come with

a complimentary

membership to your

choice of participating

fitness centers

throughout the area.

7

Eddie Conrad

Orleans Parish

Eddie embraces life to the fullest. His hobbies range from snorkeling to

stand-up comedy, from playing guitar and flute to speaking 12 languages.

He’ll tell you: “My health is my wealth.” He says he feels wealthy because he

knows Peoples Health is always there.




Cowen Institute at Tulane University | Creative Direction and Design | Education | Information Design P R O J E C T D E SC R I P T I O N

As the graphic designer of record for Tulane University’s Cowen Institute, Barousse Design has designed and produced numerous reports and stud-ies concerning public eduction in New Orleans and Louisiana.

Pioneering a New Role for Research Universities In Transforming Public Education

Special Annual Report 2012

Scott S. Cowen Institute for Public Education Initiatives

2

Opportunity Youth experience higher poverty rates and unemployment as adults. Of adults aged 25-28 years, 59 percent of men who were once categorized as Opportunity Youth were unemployed, compared to 25 percent of men who never experienced disconnection.

The Impact

In the United States in 2011, Opportunity Youth cost taxpayers

approximately $93 billion in lost tax revenues and increased costs for social services. The total lifetime economic

cost of all Opportunity Youth is estimated to be $1.6 trillion (or $258,240 per youth from

the age of 16 years and older.)

In the New Orleans metro area in 2011, Opportunity Youth

cost taxpayers between $170 and $220 million in lost tax revenues

and increased costs for social services. The total lifetime economic cost of all Opportunity Youth in the New Orleans area is estimated to be between $3.1 and $4.1 billion.

The low educational attainment of Opportunity Youth impacts their rate of employment and economic earnings. The average annual earning of a

high school dropout is $18,900, compared to $25,900 for high school graduates and $45,400 for college graduates.1 Earnings estimates based on full-time, year-round employment dramatically illustrate the differences in the impact of low educational attainment over the worker’s lifetime. The estimated lifetime earnings of a high school dropout are $1.0 million (in 1999 dollars), compared to $1.2 million for a high school graduate. Individuals with a bachelor’s degree are estimated to earn on average $2.1 million over their lifetime, more than twice the lifetime earnings of a high school dropout.2

The Impact of Disconnection

Source: Opportunity Road: The Promise and Challenge of America’s Forgotten Youth

Source: The Economic Value of Opportunity Youth

Reconnecting youth 6x9 booklet PROD 5-16-2012.indd 2 5/22/12 9:24 AM

2 3

Scott S. Cowen Institute for Public Education Initiatives

200 Broadway Street, Suite 108New Orleans, LA 70118504.274.3690http://education.tulane.edu

For more information about Opportunity Youth in the New Orleans area and ways the community can be involved to address the issue, visit the Cowen Institute’s website at:

http://www.coweninstitute.com/reconnecting-opportunity-youth/

Reconnecting Opportunity YouthThe Issue | The Impact | The Opportunity for New Orleans

Data Reference GuideMay 2012




Problem? Solved.

John [email protected]

www.gcr1.comTEL 504 304 2500 / 800 259 6192FAX 504 304 2525

2021 Lakeshore Drive, Suite 500 New Orleans, LA 70122

UNO Research & Technology Park Advanced Technology Center

Information Management Systems for Urban Planning, Project Management,

and Disaster Recovery

GS-35F-0670MFSC Group 70, Part 1, Section B & C General Services Administration

GCR & Associates, inc.

GCR & Associates, Inc. | Corporate Identity | Website | Print P R O J E C T D E SC R I P T I O N

From 2002 - 2007, John Barousse was the in-house creative director at consulting firm GCR & Associates, Inc. In that time, John rebranded GCR, designing a new trademark symbol, positioning statement, corporate identity standards system, website and brochures. John also designed a design template system for in-house project managers to create their own proposals and business documents.

Since GCR provides consulting services in aviation, law enforcement, transportation and urban planning, John devised the positioning state-ment, “Problem? Solved.” as part of an overall strategy to create corporate brand cohesion and to answer the cli-ent question: “What does GCR do?”

The “glass-look” of the trademark symbol represents GCR’s status as a leading edge technology firm.

Trademark / Business Card

Business Document Cover

Website Designs




AirPortal

Rates & Charges

Airport IQ Marketing Campaign | Corporate Identity | Website | Print | Environmental

GCR presents the ultimate tool for analyzing

the activities occurring at your airport at

a glance, at any time, from anywhere:

Airport IQ Data Center.

Airport IQ Data Center is web-based, real-

time, flight activity tracking and reporting

software for all U.S. airports. Airport IQ Data

Center features live flight tracking for arriving

and departing aircraft, weather information,

FAA 5010 data, current airline and airport

news, and critical operational activity

reports—all from your web browser!

Try Airport IQ Data Center today!Register for a 30-day FREE TRIAL.

W W W . A I R P O R T I Q . C O M

R E P O R T S I N C L U D E :

Airline Landing Report

Capacity Report

Market Share Report

Operations Report

Detailed GA Activity

2021 LAKESHORE DR.

NEW ORLEANS, LA 70122

800-259-6192

WWW.GCR1.COM

See Airport Run.Run Airport, Run.

Check the pulse of your entire operation,

in real time, all from one screen.

Run reports. Check operations.

Get aviation news. View air traffic.

Airport IQ. Run, Airport, Run.

DataCenter

GCR CustomerCustomer Company000 Mulberry LaneDunesbury, MA 00000

Flightpath: Track flights by arrival and departure FAA 5010: All 5010 information in one place.

Report Generator: Real time operations reports

Track Flights, Run Operations Reports and View FAA 5010 Data Online!

P R O J E C T D E S C R I P T I O N

GCR’s leading aviation software project

was named AIMS - Airport Informa-

tion Management System. As part of a

re-launch of the software, John renamed

the product “Airport IQ” and created the

concept of a suite of technology products

under the Airport IQ brand umbrella.

The new brand created a market sensa-

tion in the aviation industry, and clients

loved the new look and feel of the market-

ing materials, documentation and trade

show displays. Direct Mail

Document Cover Trade Show Display




Event Rental, Inc | Corporate Identity | Environmental

Even

t RENTAL

n

e w o r l e a n se v

ent .

com

Ev

ent FENCE

www.yourfencedeliv

er

ed.com

Lesley CarterWedding Coordinator

[email protected]

youreventdelivered.com

505 Amelia St. | Gretna, LA 70053TEL 504-362-8368 FAX 504-363-9191TEL 888-720-8368 CEL 504-450-3984

Even

t RENTAL

y o u r e v e n t d el i v

e red. c

om

your EVENT: Delivered.

Even

t RENTAL

n


ent .

com

Even

t RENTAL

y o u r e v e n t d el i v

e red. c

omYour event:

Delivered.

Your Event:

Delivered.

Even

t RENTAL

n


ent .

com

504-362-8368 • 888-720-8368 YOUREVENTDELIVERED.COM

504-362-8368 • 888-720-8368


John Barousse Design was hired to

update the identity of an aging family

business, which already had a martini

glass as their long-serving logo. The glass

was a “must-keep” for the client, so we

came up with a hip, fun way to integrate

the glass with the Company’s name and

web address.

In the process of designing new identity,

John developed the positioning state-

ment, “Your Event Delivered,” which then

became the Company’s web URL and

lead marketing slogan.

Following the launch of the new Event

Rental identity, we were hired to design

trademarks for new affiliate companies

under the same “event” brand umbrella:

Event Fence and Event Restroom.

Trademark / Business Card

Additional Brand Logos

Restroom Trailer

Delivery Truck Design

Delivery Truck Implementation




Nationwide Restoration, LLC | Corporate Identity | Advertising | Direct Mail | Website | Environmental

NATIONWIDERESTORATION866-417-1769

866-417-1769NWRSLLC.COM

NationwideRESTORATION, LLC

JIM PITTMANBusiness [email protected]: 504-583-5862

866-417-1769 | www.nwrllc.com

NEW ORLEANS ■ CHICAGO ■ ATLANTA ■ FT. LAUDERDALE

Is your disaster preparation headed in the right

direction?


John Barousse was hired to create an

original identity for Nationwide Restora-

tion, a new company created to aid busi-

nesses in recovery after a disaster.

The Company’s account team and first

responders all travel in Hummer H2 SUVs,

so it was of primary importance that

the corporate identity impart a feeling

of “toughness” and urgency and look at

home on the SUVs.

The trademark symbol, using the four

arrows, is meant to imply a compass while

imparting a feeling of movement, action

and travel. The primarily yellow and black

color scheme implies “caution” with a spar-

ing use of bright red expressing urgency.

In addition to design, John Barousse cre-

ated the positioning statement “Disaster

Recovery at Work” and wrote the collateral

materials.

Original Trademark

Alternate Trademark

Business Card front and back

Vehicle Graphics

Website Design

Direct MailTrade Advertisement



W E B S I T E C A S E S T U D Y

East Jefferson General Hospital | Website | Corporate Intranet P R O J E C T D E SC R I P T I O N

In 2008-2009, Barousse Design (BD) was hired as the internet consultant to East Jefferson General Hospital (EJGH). BD led the in-house market-ing team at EJGH in planning and creative for their corporate intranet, “Team Talk”, as well as the hospital’s consumer-facing website. BD provided all site organization, strategy, concept-ing, design and implementation. oth sites were built using the open-source Joomla CMS.

www.ejgh.org

ejgh.org homepage

Team Talk Intranet homepage




East Jefferson General Hospital | Foundation Website P R O J E C T D E SC R I P T I O N

In 2011, Barousse Design (BD) de-signed and produced an HTML/CSS website for the EJGH Foundation’s campaign to fund a new Cancer Treat-ment center.

http://www.ejgh.org/capitalcampaign

ejgh.org/capitalcampaign homepage

Inner page




East Jefferson General Hospital | Website | Corporate Intranet P R O J E C T D E SC R I P T I O N

In 2010. Barousse Desgn (BD) was retained by EJGH as an internet consultant to strategize, design and implement a website for communicati-ing to physicians who practice at the hospital. BD named the website “EJ InforMD” and led the team in creat-ing editorial content. BD designed the website as a blog powered by the Wordpress open source CMS.

After 2 years of running the program, EJGH shut it down in November 2012.

ejghinformd.com homepage

ejghinformd.com feature




St. Bernard Parish Hospital | Website P R O J E C T D E SC R I P T I O N

Based on experience with the EJGH projects, Barousse Design was hired in 2012 to design and produce a Joomla-based website for the brand new St. Bernard Parish Hospital. Barousse Design managed the content organiza-tion and copywriting, and designed and coded the site as well.

www.sbph.net

sbph.net homepage

Internal page




Stewart Enterprises, Inc. | Website P R O J E C T D E SC R I P T I O N

In 2012, working as a contractor to Bent Media, Barousse Design led the creative team in the complete overhaul of Stewart Enterprises’ corporate web-site. As creative director, project lead, and designer, John Barousse lead the Stewart Enterprises in-house market-ing department in the reorganization and creative approach to their site. Barousse Design produced all of the strategy, architecture and design for the new site, supervised the produc-tion and trained the staff at Stewart Enterprises in the Joomla CMS.

stei.com homepage

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St. Andrew’s Episcopal School | Website P R O J E C T D E SC R I P T I O N

Barousse Design architected, designed and built a new website for St. An-drew’s Episcopal School.

The site features an upper-level intranet navigation bar, a marketing slider, a dynamic calendar driven by Google calendars, document manage-ment, and photo galleries.

As a parent of a St. Andrew’s student, John Barousse donated this site to the school, pro-bono.

John also photographed, wrote and designed a new print viewbook.

www.saesnola.org

saesnola.org homepage

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Print Viewbook




Hospitality Enterprises | Website P R O J E C T D E SC R I P T I O N

Barousse Design architected, designed and built a new website for the brands of Hospitality Enterprises. The Compa-ny’s website, bigeasy.com, presented a unique challenge, since the general public is mostly familiar with the indi-vidual companies owned by Hospitality Enterprises. Barousse Design designed a clever “portal” website via bigeasy.com that brought all of the brands under one website and gave them all a

The current version of the website at www.bigeasy.com has been taken over by another vendor and is no longer representative of our work.

bigeasy.com homepage mockup

Internal brand page




Miscellaneous Website Projects | Websites Through the Years P R O J E C T D E SC R I P T I O N

Since Barousse Design has been designing websites since the advent of the Netscape browser, many of our sites are no longer online. This page represents some of the many sites we’ve designed throughout the years.

Columbia Business School Website Columbia Business School Website

Metairie Park Country Day School Website



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