Janta choupal pitch deck

Janta Choupal ©“A smart app for smarter city”

(Patent Application # 2433/MUM/2014)

The Team

Prabhakar Singh (Founder & CEO) Strategy & Marketing, Exp 7 Yrs

Ajitesh Karwade (Marketing Manager) Marketing & Execution, Exp 3 Yrs

Avinash Mahajan (CTO) Project Management, Exp 13 Yrs

Ashok Mehta (Software Specialist) iOS Development, Exp 5 Yrs

Jitendra Sharma (Software Specialist) Android Development, Exp 3 Yrs

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Our Story/Opportunity

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Our Story/Opportunity Contd…

• We all face such kind of problem.

• We don’t have time to complain about these issues.

• If someone takes initiative process is very cumbersome.

• There is no guarantee that issue will be resolved.

• No transparency in issue resolution process through leaders/bureaucrats.

• We are not properly connected with the people who actually affects our social life.

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Opportunity Evaluation

Evaluation Methodology:

• Door to Door Survey

We contacted 15000 house holds (approx)

• 65% voters don’t know who is their elected representative.

• 90% voters are not connected with their elected representatives through any medium.

• 99.99% voters had some social or civic issues.

• 70% of voters use smartphone

Here comes Idea of “Janta Choupal”

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Solution ~ Janta ChoupalWhat is Janta Choupal?

• World”s first Political Social Media application.

• It bridges the gap between actual voters/electors and their elected representatives.

How it works?

• Through this app electors of certain geographic location can report social issues/views through text, photo or video.

• User can vote, comment and share issues/views posted on the timeline.

• All the posted issues will be assigned to elected representative and he can’t change the status without commenting.

• Leader can also post his views and can take public opinion.

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Solution ~ Janta Choupal Contd…

Uniqueness of Janta Choupal:

• Registration Process: After basic credential user need to enter StateConstituencyLegislativeWard this will assign the hierarchy of elected representative to user pertaining to his location.

• Unique Algorithm: Through this user will be in automatic connection with his fellow ward user.

• Support for Issue: Issue will get endorsed by fellow ward users who are facing same problem by simply voting on it.

• Impact on Elected Representative: As issues are being endorsed by actual voters it has to be resolved at earliest.

• Unlike facebook & other social media it creates more connected local society for better social governance.

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App Screenshot:

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Rollout of Product/Service

• We have already launched our app (Beta Version).

• Currently there are more than 500 users on the app.

• Our app idea is unique and connects to general mass having all the content of virality.

• Now we are focusing on innovative marketing with the association of local elected representatives & media.

• We are giving seminars in colleges to spread awareness about our service.

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Social Impact of Janta Choupal• It will bring stake holder of society e.g voters,

elected representatives and bureaucrats in common platform.

• It will help to ensure better governance through individual participation of stake holders.

• This will enhance public responsibility towards society through “Citizen Journalism”.

• Leaders hierarchy would be inter connected through this app to ensure transparency and accountability.

• Common voter can directly associate themselves with elected representatives from Corporator to CM.

• Leaders/bureaucrats can work efficiently by focusing on the nature of the problem without much deviation.

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Engagement Factor of JC

Through partnership with local media we would announce:

• Issue resolution and follow-up

• Issue of the Day (Printed on news paper daily)

• Citizen Journalist of the Month

• Leader of the Month

• Leader’s rating

**Currently we are targeting 1lac user in Indore city for model development then we will expand to other metro cities.

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Competition

• Though political social media is a unique concept.

• All existing social media app/services e.g (facebook, whatsapp, twitter) are posing potential threats.

• As all mentioned services are “Global Social Media” we want to become “Local Social Media”.

• Content of our app would provide more engagement factor than rest of the lot.

• All globally centric social media are not concerned about to connect users locally.

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Target User base: 100 million active social media users.

• Marketing at targeted geographical area

• Research and data analytics

• Election Exit Poll (Accurate & cost effective)

• Ads of various Government or NGO schemes

• Election marketing through social media

• Survey through app

• Online poll

• News feed

Revenue Opportunities:

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Quick Bites:

• We are seeking appointment with MP govt for supplement of 181 service.

• Also seeking appointment with AAP’s Delhi Govt as our application resembles their “Swaraj Model”

• We aspire to become a powerful social media platform which would play vital role in next general election-2019

• Janta Choupal could be biggest marketing platform for all kind of election

• We want to become “Facebook of political social media”

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Testimonial/Awards:

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Thank You

Adwortech

www.adwortech.com & www.Jantachoupal.com