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* * Chapter Seventeen Understanding Accounting and Financial Information Copy ri ght © 2010 by the M cGraw-H il l Companies , I nc. All ri ghts re s erved.  McGraw-Hill/Irwin   
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*ChapterSeventeen

Understanding

Accountingand FinancialInformation

Copyri ght © 2010 by the McGraw-Hil l Companies, Inc. All ri ghts reserved. McGraw-Hill/Irwin  

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• A lifelong weightlifter whowanted a protein-packedcookie to take to the gym.

• Due to accountingtroubles, his Bakery Barn business was in trouble.

• Became a supplier foranother company andhired a comptroller and anew CEO.

SEAN PERICH Bakery Barn

Profile

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• Accounting -- Recording, classifying, summarizing

and interpreting of financial events and transactions

in an organization to provide interested partiesneeded financial information.

• Outside parties - like employees, owners,

creditors, unions, investors and the government -make use of a firm’s accounting information. 

WHAT’S ACCOUNTING? What is

 Accounting?

LG1

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*The ACCOUNTING SYSTEM 

What is

 Accounting?

LG1

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*ACCOUNTANTS’

RESPONSIBILITIES

What is

 Accounting?

LG1

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• Managerial Accounting -- Provides information

and analysis to managers inside the organization to

assist them in decision making.

• Managerial accounting is involved with:

- Costs of production

-Costs of marketing

- Preparation and control of budgets

- Minimizing tax liabilities

MANAGERIAL ACCOUNTING Managerial 

 Accounting

LG2

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*USERS of ACCOUNTING

INFORMATION 

Managerial 

 Accounting

Users Type of Report

Government tax authority Tax reports

Government regulatoryagencies

Required reports

People interested in theorganization’s income 

Financial statements found inannual reports

Managers of the firm Financial statements andinternally distributed financial

reports

LG2

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• Financial Accounting -- Financial information and 

analyses are generated for people primarily outside

the organization. Outside users are interested in

these questions:

- Is the organization profitable?

- Is it able to pay its bills?

- How much debt does it owe?

• Annual Report -- A yearly statement of the financial 

condition, progress, and expectations of the firm.

FINANCIAL ACCOUNTING Financial 

 Accounting

LG2

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• Key things to watch for and read:

HOW to READan ANNUAL REPORT

Financial 

 Accounting

LG2

- Management’s

discussion and

analysis of operations

- Balance sheet

- Income statement

-Statement of cashflows

-  Auditor’s opinion 

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• Private Accountants -- Work in a single firm,

government agency, or nonprofit organization.

• Public Accountants -- Provide accountingservices to individuals or businesses.

• Certified Public Accountants (CPAs) --

 Accountants who have passed a series of examinations established by the American Institute of 

Certified Public Accountants (AICPA) and met a

states requirements for education and experience.

PUBLIC vs. PRIVATEACCOUNTANTS 

Financial 

 Accounting

LG2

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• When a company is suspected of fraud or otheraccounting wrongdoings a court will commission

a forensic accountant to search for foul play.

• Forensic accountants look for proof a company is“cooking the books.” 

• Problems within Enron, WorldCom, and ourfederal government were found by forensicaccountants.

BALANCE SHEETS SHERLOCKSLegal Briefcase

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*STEPS to CONTROL

ACCOUNTING PRACTICES

Financial 

 Accounting

LG2

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• Auditing -- Reviewing and evaluating the

information used to prepare a company’s financial 

statements.

• Independent Audit -- An evaluation and unbiased 

opinion about the accuracy of a company’s financial 

statements.

• Certified Internal Auditors (CIAs) -- Accountants

who have a bachelor’s degree and two years of 

experience in internal auditing and pass an exam

administered by the Institute of Internal Auditors.

AUDITING CHECKS ACCURACY  Auditing

LG2

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• Tax Accountants -- Accountants

trained in tax law and are

responsible for preparing tax 

returns or developing tax strategies.

• Government and Not-for-

Profit Accounting -- Support for organizations whose purpose is

not generating a profit, but serving

others according to a duly 

approved budget.

SPECIALIZED ACCOUNTANTS Tax 

 Accounting

LG2

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• What’s the key difference between managerial

and financial accounting?

• How’s the job of a private accountant different

from that of a public accountant?

What’s the job of an auditor? 

PROGRESS ASSESSMENT Progress

 Assessment 

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• Accounting Cycle --   A six-step procedure that 

results in the preparation and analysis of the major 

financial statements.

The ACCOUNTING CYCLE The

 Accounting

Cycle

LG3

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• Bookkeeping -- The recording of business

transactions. Bookkeepers divide a firm’s

transactions into meaningful categories and post 

them into a record book or computer program called a journal. 

• Double-Entry Bookkeeping -- Bookkeepers

record all transactions in two places so they cancheck one list of transactions against the other for 

accuracy.

BOOKKEEPING’S ROLE The

 Accounting

Cycle

LG3

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• Ledger -- A specialized 

accounting book or 

 program where all 

information is in one place.

• Trial Balance -- A

summary of all theinformation in the account 

ledgers.

BOOKKEEPING’S ROLE The

 Accounting

Cycle

LG3

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• Financial Statement -- A summary of all the

financial transactions that have occurred over a

 particular period.

FINANCIAL STATEMENTS Understanding

Key Financial 

Statements

LG3

• Key financial statements ofbusiness are:

- Balance sheet - Income statement 

- Statement of cash flows

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• Fundamental Accounting Equation -- The basis

for the balance sheet.

• The equation must always be balanced andincludes the formula:

o

 Assets = Liabilities + Owners Equity 

The FUNDAMENTALACCOUNTING EQUATION 

The

Fundamental 

 Accounting

Equation

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• Assets -- Economic resources owned by a firm.

Items can be tangible or intangible.

• Liquidity -- Ease with which assets can beconverted into cash.

ASSETS  Classifying

 Assets

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• Current Assets -- Items that can or will be

converted to cash within one year.

• Fixed Assets -- Long-term assets that are relatively 

 permanent such as land, buildings, or equipment.

Intangible Assets -- Long-term assets that have no physical form but do have value such as patents,

trademarks, and goodwill.

CLASSIFYING ASSETS  Classifying

 Assets

LG4

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• Liabilities -- What the business owes to others - its

debts.

• Accounts Payable -- Current liabilities a firm owesfor merchandise or services purchased on credit.

• Notes Payable -- Short or long-term liabilities a

business promises to pay by a certain date.

• Bonds Payable -- Long-term liabilities that the firm

must pay back.

CLASSIFYING LIABILITIES Liabilities and 

Owners’ 

Equity 

 Accounts

LG4

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• Owners’ Equity -- The

amount of the business that 

belongs to the owners minus

any liabilities of the owners.

• Retained Earnings -- Accumulated earnings from

the firm’s profitable operations

that are reinvested in the

business.

OWNERS’ EQUITY ACCOUNTS Liabilities and 

Owners’ 

Equity 

 Accounts

LG4

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• What do we call the formula for the balancesheet? What three accounts does it include?

• What does it mean to list assets according toliquidity?

• What’s included in the liabilities account on the

balance sheet?

• What’s owners’ equity and how do we determine

it?

PROGRESS ASSESSMENT Progress

 Assessment 

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• Income Statement --The financial statement 

that shows a firm’s bottom

line - that is, its profit after 

costs, expenses, and 

taxes.

• Net Income/Net Loss --The revenue left over or 

depleted.

The INCOME STATEMENT The Income

Statement 

LG4

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• The formula for the income statement:

o Revenue

o Minus Cost of Goods Sold 

o Equals Gross Profit 

o Minus Operating Expenses

o Equals Net Income before Taxeso Minus Taxes

o Equals Net Income or Net Loss

The INCOME STATEMENT The Income

Statement 

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• Revenues is the monetary value a firm receivedfor goods sold, services rendered or otherpayments.

• Cost of Goods Sold (or Manufactured) --Measures the cost of merchandise the firms sells or 

the cost of raw materials and supplies it used in

 producing items for resale.

• Gross Profit -- How much a firm earned by buying

(or making) and selling merchandise.

ACCOUNTS of the INCOMESTATEMENT 

The Income

Statement 

LG4

(Continued) 

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• Operating Expenses --Expenses a firm incurs in

selling goods and servicessuch as rent, salaries and 

supplies.

• Depreciation -- The

systematic write-off of the cost 

of a tangible asset over its

estimated useful life.

ACCOUNTS of the INCOMESTATEMENT

(Continued )

The Income

Statement 

LG4

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• Generally Accepted Accounting Principles(GAAP) sometimes permits accountants to use

different method of accounting for inventory.

• FIFO: First-In, First-Out

• LIFO: Last-In, Last-Out

• Each valuation can affect income and endinginventory valuation.

ACCOUNTING for WHAT’S COMING

and GOING in SMALL BUSINESS

Spotlight on Small Business

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• Statement of Cash Flows -- Reports cash

receipts and cash disbursements related to the three

major activities of a firm:

1. Operations

 2. Investments

3. Financing

The STATEMENT of CASH FLOWS The

Statement of 

Cash Flows

LG4

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• Cash Flow -- The difference between cash coming

in and cash going out of a business.

UNDERSTANDING CASH FLOW The Need for 

Cash Flow 

 Analysis

LG4

• Managing cash flow isa key consideration ofa business and can beparticularly challengingfor small and seasonalbusinesses.

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• You’re the only accountant employed by a small,

struggling firm.

• The firm requests a bank loan to keep operationsgoing and your boss suggests you record therevenue early.

This is against accounting principles, but youknow if you don’t get the loan, you may lose your 

 job. What do you do?

ON the ACCOUNTING HOT SEATMaking Ethical Decisions

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• Ratio Analysis -- The assessment of a firm’s

financial condition using calculations and financial 

ratios developed from the firm’s financial statements. 

• Key ratios include:

- Liquidity ratios

- Leverage ratios

- Performance ratios

- Activity ratios

USING FINANCIAL RATIOS  Analyzing

Financial 

Performance

Using Ratios

LG5

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• Liquidity ratios measure a firm’s ability to turn

assets into cash to pay its short-term debts.

• Two key ratios are:

- Current ratio

- Acid-test ratio

• This information is found on the firm’s balancesheet.

COMMONLY USEDLIQUIDITY RATIOS 

Liquidity 

Ratios

LG5

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• Leverage ratios measure the degree to which afirm relies on borrowed funds in its operations.

• Key ratios include:

- Debt to Owner’s Equity Ratio 

This information is found on the firm’s balancesheet.

LEVERAGE RATIOS  Leverage

(Debt) Ratios

LG5

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• Profitability ratios measure how effectively afirm’s managers are using the firm’s various

resources to achieve profits.

• Key ratios include:

- Basic earnings per share

- Return on sales

- Return on equity

• This information is found on the firm’s balancesheet and income statement.

PROFITABILITY RATIOS Profitability 

(Performance)

Ratio

LG5

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• Activity ratios measure how effectivelymanagement is turning over inventory.

•Key ratios include:- Inventory turnover ratio

ACTIVITY RATIOS   Activity Ratio

LG5

• This information is

found on the firm’sbalance sheet andincome statement. 

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• Multinational companies must adapt theiraccounting reporting to the rules of multiple

countries.

• Many countries have adopted InternationalFinancial Reporting Standards (IFRS) and arepushing to make them standard.

• The U.S. Securities & Exchange Commissionbelieves there should be such a standard.

The ACCOUNTING SHOT HEARDAROUND the WORLD

Reaching Beyond Our Borders

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• 2008: SEC offers proposed timeline

• 2009: 110 large companies have the option of using

IFRS

• 2011: SEC assesses progress of IFRS

• 2013: Final decision on the move to IFRS

• 2014: Large public companies will be required to

report in IFRS (pending SEC decision)

• 2016: All companies will be required to report in

IFRS (pending SEC decision)

TIMELINE for the MOVE to IFRSReaching

Beyond Our 

Borders

LG5

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• What’s the primary purpose of performing ratio

analysis using the firm’s financial statements? 

• What are the four main categories of financialratios?

PROGRESS ASSESSMENT Progress

 Assessment