J. · Archer Road, Gainesville, FL, 32608. Please book your reservations early and identify yourself as a PURC conference attendee in order to receive the special conference rate

Competition, Regulation, andOrganizational Restructuring

The transition to competition involves thoughtfullyexamining a maze of rules and traditional procedures.Regulators and executives confront numerous obstaclesin the path toward industry restructuring. Ultimately,meeting consumer needs efficiently requires that publicand private decision-makers evaluate a variety ofcontingencies to avoid unproductive paths. Thepurpose of this conference is to identify principleswhich can serve as a compass for guiding decisions.Sessions will provide an overview of the industrialterrain in energy and telecommunications, andpresentations will help develop strategies fororganizational restructuring needed in a changingmarket environment.

Sanford V. Berg, Florida Public Utilities Professor

THURSDAY, JANUARY 18University Centre Hotel - 1]th Floor

10:00- I:15 prn PURC Executive CommitteeMeeting and Luncheon(by invitation)

12:00- 1:30 pm Registration and Refreshments

9: 15-10:00 amJohn Landon, Senior Vice President,National Economic ResearchAssociates, Inc.,..UTility Strategies to Cope withIndustry Restructuring"

10:00-10:15 am Discussion

10:15-10:30am Break and Refreshments

Current Issues: Telecommunications

8:30- 9: 15 amJohn Mayo, Professor of Economics.University of Tennessee,•.Universal Service in CompetitiveTelecommunications Markets"

9: 15-10:00 amJulianne Meurice, Principal.Theodore BaiTY& Associates,"Restructuring to Meet CompetitiveIssues"

10:00-10: 15 am Discussion

10: I5-10:30 am Break and Refreshments

PLENARY SESSION - Roundtable Discussion

10:30-1 I:30 amJohn Lombardi, President,University of Florida

A group of private and public decision-makers will share their perspectives onemerging issues.

PLENARY SESSION

1:30- I :45 pmJohn Kraft, Dean. College of BusinessAdministration, Welcoming Remarks

Presentation of Gerald L. GunterDistinguished Service Award

Presentation of PL:RC DistinguishedService Award to Douglas N.. Jones

1:45- 2:30 pmDouglas N. Jones, Director, NationalRegulatory Research Institute,The Ohio State University."New Technologies, Entry, and TransitionalRegula/ion ..

2:30- 3: IS pmRobert Leone, Professor of OperationsManagement, Boston University,"Managerial Wid Regulatory Reorganization"

3: 15- 3:45 pm Discussion

3:45- 4: 15 pm Break and Refreshments

4:15- 5:15 pmSusan Clark, J. Terry Deason, Joe Garcia,Julia Johnson, Diane Kiesling, Commis-sioners. Florida Public Service Commission.Roundtable Discussion Oil Regulatory Issues

5:30- 7:00 pm Reception - Ground Floor Atrium

FRIDAY, JANUARY 19University Centre Hotel - ] lth Floor

7:45- 8:30 am Breakfast Refreshments

CONCURRENT SESSIONS

Current Issues: Energy Efficiency

8:30- 9: 15 amTracy Lewis, James Walter EminentScholar, University of Florida:Jeffrey Baxter, Economic Consultant."Pricing for Competition and Restructuring"

eONH~RENCE REGISTRATION FORI\l

Name

Titlc _

Depl. _

Organization _

MailingAddress __ ~ _.

Telephone (

Name for Namctag __ .~

Registration includes noon refreshments andreception on January 18; breakfast buffet onJanuary 19; all sessions and printed materials.

D Complimentary forPURe Sponsors& UF Faculty/Students

D 5300 Registration Fee for Non-Sponsors; amount enclosed _

Please make checks payable to UF.Division of Continuing Education

Return completed Registration Formby January 4, 1996 to:

Public Utility Research CenterP.O. Box 117142Attention: ;\la'1' CorensCollege or Business AdministrationUniver-sity of FloridaGainesville, FL 32611-7U2(904) 392-614H • (904) 392-7796 fax

PUBLIC UTILITY RESEARCH CENTJ<:REugene F. Brigham, DirectorSanford V. Berg, Executive Director

Founded in 1972, the Public Utility Research Center'smission is to promote teaching, service, and research inthe areas of energy; communications, and public utilities.PURC fulfills this mission by:I) offering a quality program for students;2) providing a neutral forum for the productive

exchange of ideas;3) sponsoring conferences, seminars, and

workshops which bring together representativesfrom the University! public and private sectors,and regulatory agencies;

4) developing methodologies that improvedecision-making in the regulatory process;

5) undertaking specific research that addresses'topics in the energy, utilities, and communicationsindustries.

PURC-aftiliated researchers in these areas includeEminent Scholars David Sappington and Tracy Lewis.

,\eeO~lMODATIONS: All sessions will take placeat the University Centre Hotel located at )535 S.W.Archer Road, Gainesville, FL, 32608. Please book yourreservations early and identify yourself as a PURCconference attendee in order to receive the specialconference rate of $60 single or double J -800-824-5637or (904) 371-3333. This rate will not be guaranteed afterDecember 20, 1995. Shuttle transportation to and fromthe airport is provided by the hotel if arrangements aremade one week in advance.

EDl.TATIONAL CREDIT: The material presented atthe conference qualifies for 6 hours of technical businessCPE credit for Florida CPAs: 7 hours of general CLERcredit for Florida law practitioners.

Il'IQl'IRlES: Please contact Pamela Cuff, ConferenceCoordinator at PURC, College 01' BusinessAdministration, University of Florida, Gainesville, FL326) 1-7142; (904) 392-6 J 48 or (904) 392-7796 fax.

COlVIPETITION, REGULATION,AND ORGANIZATIONAL

RESTRUCTURING

'i!. .::UNIVERSITY Of'1F~~ FLORIDA

PUBLIC UTILITYRESEARCH CENTER

Annual ConferenceJanuary] 8-] 9, 1996