IT’S TIME LIBERTY NATIONAL LIFE INSURANCE COMPANY 2013 TORCH DECEMBER 2012
What a great year!
It has been such a privilege to work with all of you toward making Liberty National the best it can be. I know this year has had some change and even a little uncertainty, but I think you have taken it in stride and have had the flexibility and determination to get us going in the right direction. For that, and for all of your success, I thank you.
2012 truly has been a standout year, but now I want to focus on something far more important – the present.
Recently, I had sort of a revelation … an epiphany. As I celebrated my 60th birthday, it dawned on me that while I am proud of the accomplishments I’ve made in my life, there are still things I want to do. I need to make sure I embrace my time on
this earth more than ever. I need to make sure I get to work on achieving any and all of the remaining goals I have in my life, right now.
I hope you understand the urgency I’m talking about. Every moment is precious, and any moment wasted is one we can never get back. While last year I asked you to take a leap of faith, this year, I’m asking you to take it up a notch and live life every day with this motto in mind: it’s time.
It sounds simple enough, but when you really grasp its meaning and apply it to your life, this expression can have quite a profound impact on everything you do.
One of Merriam-Webster’s definitions for ‘time’ is “an opportune or suitable moment.” What I’m telling you is, now – today, tomorrow, this month, this year – is an opportune or suitable moment for you to take your career and transform it into something incredible. And yes, it does have to be right now … because hesitation brings nothing but wasted time, and wasted time means wasted opportunity.
So what do I mean by taking action right now? I mean we have the opportunity to make our careers and our Company the best in the market by potentially bringing 20,000 new jobs to this struggling economy. Right now it’s time to lift someone up who has been laid off or who has been working in a dead end job for which he’s overqualified. It’s time to offer some financial protection to families, to help that grieving widow and make sure her family can keep their house and her kids can afford to get a college education. It’s time the spotlight shines on you and the efforts you contribute to the success of our Company, our customers, and our economy. It’s time to bring new life to your Branches and to ensure our Company remains a place for those willing to work hard and make good lives for themselves.
Remember, Liberty National is the home of the Opportunity of a Lifetime, so let’s make that a reality every day.
I have every confidence LNL will reach $100 million per year in four years. But the clock is ticking; the zero hour is here. The time to take action is now. Keep in mind tomorrow is never guaranteed … but today is.
It’s a critical time for all of us here, but it’s also an exciting one. So let’s all say goodbye to any delays, excuses, or hesitations that do nothing but impede our immediate progress toward the next great thing in our lives. I hope you’re all ready, because right now, it’s time.
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What I’m telling you is, now – today, tomorrow, this month, this year – is an opportune or suitable moment for you to take your career and transform it into something incredible.
It’s Time
Roger SmithPresident and Chief Executive Officer
insight
Top Agency Builder – ocToBer
livin’ The dreAmCongrats to Unit Manager Gabriel Speaks on his rockin’ new ride. Imagine pulling up for an interview and parking next to that car! #motivation #swagger ipod
Currently playing:
“Time Has Come Today”
By The Chambers Brothers
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NEWSPublished by Liberty National
Life Insurance Company for the dissemination of information to its
Agents. Prior permission must be obtained from Liberty National
Life Insurance Company for reproduction or other use
of material herein.
LIBERTY NATIONAL
libertynational.comlnlcareers.com
mylibertylife.comlnlacademy.com
torchmarkconvention.com
TORCH STAFF
Marketing Content Manager Christie Gibson
Editor Roberta Boyd King
Senior Staff Writers Brynn Caccamo, Katrina Kotzen
Staff Writer Seth Cohn
Jr. Staff Writer/Staff Photographer
Brittany Feagans
Senior Graphic Designer Cal Slayton
Contact the Torch staff at [email protected]
to send photos and community involvement news, or to update
your home address.
facebook.com/LibertyNationalIns
twitter.com/LibertyCareers
linkedin.com/company/551206
youtube.com/LibertyNationalIns
MyLibertyLife.com
flickr.com/photos/LibertyNational
pinterest.com/LadiesofLNL
instagram.com/LibertyCareers
From left: Branch Manager Vickie Ketron with
November Agency Builder Carol Speaks
TwiTTer updATeThe Official Liberty National Twitter page has gotten a makeover! Follow us @libertycareers and check out page 7 for more details!
Happy HolidaysTo our liBerTy nATionAl FAmily!We hope all of our Agents and Managers enjoy celebrating the holidays – you deserve it!
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Liberty National Branch Managers descended on Las Vegas Nov. 26-29, making the Venetian Hotel and Casino their home-away-from-home during the fall Branch Manager Meeting.
It’s Time to implement what you learned by growing your Branch, increasing your production, and hitting the JACKPOT in 2013!
President and CEO Roger Smith announces
LNL’s 2013 theme, It’s Time.
Branch Manager Kathy Blanco takes the stage during the Branch Manager Meeting.
Senior Vice President Rob Gray motivates the crowd.
Branch Managers Tim Aderholt and Jeff Miller
are psyched for success in 2013.
Branch Managers Jonathan Jones, Jill Wilmeth,
and Sherri Young are recognized.
EVP and Chief Agency Officer Steve DiChiaro is ready to shake things up with Branch Managers Vickie Ketron and Troy Dew.
Las Vegas photo: Irina Moskalev / Shutterstock.com
November Top Agency Builders# of
CodesAssistant
Unit Manager Unit Manager Branch
4 Michelle Bourdon Kenneth Keith Michele Sellors
3 M. B. Falkenberry Heath Johnsey Angela Hanson
3 Timothy Garrett Paul Mikell Tim Reeves
3 Lisa Blanton Kenneth Keith Michele Sellors
3 Deborah Hartman Steve Hartman
3 Christopher Schiro Todd Lomenick Jason Perry
2 Mallory Andler Lori Jewett Deane Jewett
2 John Ashley Philip Nichols Clint McLain
2 Charles Baine Marcus Rich Mark Woodruff
2 Timothy Barron Mark Wofford Jeff Miller
2 Bethany Blevins Sarah Rucker Byron Schreiber
2 Johnny Bragg Natalie Newsome Brian Cannington
2 Rachel Clabey Michael Smitherman Eddie Milner
2 Sean DeBarry Adam Van Daley Brian Cannington
2 Edwin Handy Tyler Mayo Robert Giles
2 Kimberly Landry Rachel Fenz Rex Smedley
2 Melissa Moore Keith Carr Brian Cannington
2 Michael Nash Bradley Gray Ricky Beard
2 Matthew Rollins Alan Beck Mike Isom
2 Gene Sherrod Henry Reece Cedric Higgins
2 Jeff Splawn Eric Sellors Michele Sellors
2 Ryan Weeks Christopher Graham Stephanie Jackson
2 Mark Woodruff Gary Dobbs Mark Woodruff
The November Agency Builder of the Month award goes to Michelle Bourdon of the Michele Sellors Branch. Michelle coded four Agents in November.
The Agency Builder of the Month award recognizes the Assistant Unit Manager who codes the most Agents.
For her achievement, Michelle received a framed certificate of recognition and a letter from Executive Vice President and Chief Agency Officer, Steve DiChiaro, congratulating her on her commitment to developing new Agents and helping to expand her Branch and the Company.
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New AUMs at LNL
Congratulations to the new AUMs! IT’S TIME to begin the next phase of your career with LNL!
Michelle Bourdon
Angela AmasonToni Burgin - UM
John Hadder - BM
John AshleyPhilip Nichols - UMClint McLain - BM
Charles BaineMarcus Rich - UM
Mark Woodruff - BM
Daniel BorreroJohan Blanco - UMKathy Blanco - BM
Debbie ButlerKristie Tate - UMRicky Beard - BM
Christina CarrEmily Davis - UM
Deane Jewett -BM
Briana ChavisDesh Lachman - UMOwen Wilson Jr. -BM
Nathanial De CanalSheri Kirch - UMTony Carter - BM
Andrea DevineCharles Rush - UM
Shannon Lambeth - BM
Jerika DrinkardRonda Schaeffer - UM
Scott Smith - BM
Cynthia EatonDwight Hixon - UM
Mike Isom - BM
Tabitha EllenburgJamie Phillips - UMClint McLain - BM
Marilyn FrickeCynthia Barreira - UM
Vickie Ketron - BM
Edgar GibsonJuanita Jackson - UMShannon Brown - BM
Candace HoustonRandall Bedwell - UM
Tim Reeves - BM
Latoya JonesBrenda Akins - UMCedric Higgins - BM
Joseph KampferLori Jewett - UM
Deane Jewett - BM
Russell LavioletteTyler Mayo - UMRobert Giles - BM
Kierra LeavellSteve Wade - UMJill Wilmeth - BM
Ladana LewisDavis Bass - UM
John Brooks Jr. - BM
Jeanette MiddletonAnthony Baldwin - UM
Byron Schreiber - BM
Trouble MorganUlysses Narcisse - UM
Robert Giles - BM
Sharon NickellJames Nauroth - UM
Steve Hargis - BM
Michael PattonPatricia Miller - UM
Owen Wilson Jr. - BM
Sabina PetersJohan Blanco - UMKathy Blanco - BM
Rebecca RileyDavis Bass - UM
John Brooks Jr. - BM
Richard SewellMichael McEachern - UM
Jason Neal - BM
Joanna StanfieldGemecia Marshall - UM
John Hadder - BM
Dwight StewartMatt Carter - UM
Jason Everett - BM
Terence SullensWilliam Etheridge - UM
John Hadder - BM
Melissa SumrallRandall Bedwell - UM
Tim Reeves - BM
Jeffrey VandegraftRick Kemp - BM
Congratulations!
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anniversaries
new unit managers
30 Years of ServiceRobert Bice Jr., AgentRobert New, UM
27 Years of ServiceCharles Rush, UM
25 Years of ServiceAlan Beck, UM
21 Years of ServiceFloyd Byers, UM
18 Years of ServiceRaymond Henderson, Agent
17 Years of ServiceRandall Bedwell, UMPatrick Stafford, UM
14 Years of ServiceAngela Hanson, BM
11 Years of ServiceJohn Love, Agent
10 Years of ServiceDenise Pugh, UMRubye Wyche, Agent
7 Years of ServiceEdna Owens, AgentGabriel Speaks, UMBrandy Vickers, Agent
6 Years of ServiceCedric Higgins, BM
5 Years of ServiceCraig Wilson, UM
4 Years of ServiceJason Adams, AgentDebbie Butler, AUMMissy Henderson, UMTodd Lomenick, UMCathy Meinecke, UMJacob Miller, UMBeverly Milner, AgentNick Slagle, BMJanet Tumminia, AgentJeff Wallmark, BMMark Wofford, UM
3 Years of ServiceNeal Bailey II, AgentRegina Butler, AgentPatricia Parrish, AgentSally Taggart, AgentKimberly Vinson, UMAlice Weston-Sherwood, AgentTonya Woodson, UM
2 Years of ServiceChester Gauger, AUMMichael Harkin, AUMJon Hill, Agent, AgentBernard Marsalis, AgentPatricia Miller, UMRonda Schaeffer, UMCarol Speaks, AUMJustin Waddle, UM
1 Year of ServiceAnthony Baldwin, UMFelisa Barrett, AgentJames Bishop, AgentJames Childress, AgentSteven Graves, AgentAlex Henderson, AUMJustin Lones, AgentDaniel Nuckolls, UMKris Reece, UMHunter Self, AgentBlease Turner, AgentLinda Varnadore, AgentCarl Williams, AUM
LNL anniversaries according to Company records.
Rodney K. HomanUnit ManagerColumbus, MSCedric Higgins Branch
Congratulations to Senior Vice President Rob Gray for achieving Liberty National’s
November Director of the Month Award. Rob’s name will be engraved
on a Director plaque displayed at the Home Office. Executive Vice
President and Chief Agency Officer Steve DiChiaro recognized Rob at the
December Directors’ Meeting.
Senior Vice President Rob Gray
Director of the Month
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“Tweet tweet!”
“who’s there?”
“@libertycareers!”
“@libertycareers who?”
“ @libertycareers is the oFFiciAl lnl Twitter account!”
Follow us @libertycareers to stay up to date with all things lnl.
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On schedule for the 2013 Convention in
SAN DIEGO
TIM ADERHOLT BRANCHGainesville, GA
DREW ADERHOLT TIM ADERHOLTDARREN ALEXANDERRONALD ALLEN TIMOTHY BUCKNER MICHAEL BULLOCK SERGE CLOUATREYOLY DALECORRIE HILLCOREY HULSEYBILL LACOUNTCHRISTINA LAUDERDALETERRY MEDLINRANDY REEVESKENNY WESTCRAIG WILSON
RICKY BEARD BRANCHCorinth, MS
jAMIE BARNESRICKY BEARD*DEBBIE BUTLERCHAD ESSARYED FOWLER BRADLEY GRAYWILLIE MCGEE
KATHY BLANCO BRANCHTampa Bay, FL
jOHAN BLANCOKATHY BLANCO* DAVID BURGMANSTEWART ROSS
sKIp BOND BRANCHIndianapolis North, IN
SKIp BOND
JOHN BROOKs JR. BRANCHDothan, AL
DAVID BASSjOHN BROOKS jR.*TERRY FARRIS jOHN LOVEROBBIE RICHARDS
sHANNON BROwN BRANCHGreenville, MS
SHANNON BROWN*
BRIAN CANNINGTON BRANCHWaycross, GA
KEITH CARR CAROLYN EDWARDSSTANLEY jOHNSONMELISSA MOORESANDRA MULKEYNATALIE NEWSOMETINA NICHOLSCHRIS O’BERRY pAM ROLLERDAVID TOMpKINSADAM VAN DALEY
TONY CARTER BRANCHHuntsville North, AL
CHRIS CAMpjEFF LONES
TOMMY CLAY BRANCHChattanooga South, TN
MARTHA jOHNSON
TROY DEw BRANCHMeridian, MS
TROY DEW MARK MCMILLAN
HAIM ELfERsY BRANCHJacksonville, FL
HAIM ELFERSY*LARRY MCDANIEL
JAsON EVERETT BRANCHLittle Rock, AR
ROBERT BAILEY CHARLES BROWN jR.MATT CARDERMATT CARTER WES COFFEEROBERT CZERWINSKI DAVID HAjDUCH STEpHEN HARRIS BRENT HENDERSON MISSY HENDERSON TERRI HOGANSTEpHANIE LAWRENCE RYAN pOTTS pAM STANTON
ROBERT GILEs BRANCHLafayette, LA
TYLER MAYO
BILL KNOwLEs BRANCHMacon Central, GA
REGINA GREEN jASON jOINER
JOHN HADDER BRANCHBirmingham North, AL
DAVID BAILEY TRACIE BEAN TONI BURGINWILLIAM ETHERIDGEjOHN HADDER*WILLIAM HARRISONMILDRED jACKSON
ANGELA HANsON BRANCHAlexander City, AL
KENNY BUCKEDWARD CAMpBELL HEATH jOHNSEYMARIE TUCK
sTEVE HARRIs BRANCHAnniston, AL
jONATHON EVERLYjOHNNY GOSSSTEVE HARRIS*MEGHAN KING
CEDRIC HIGGINs BRANCHColumbus, MS
BRENDA AKINS ApRIL HATCHETT CEDRIC HIGGINS*HENRY REECE
MIKE IsOM BRANCHAlbertville, AL
LISA BECKED EDMONDSON NELLIE WILLARD
sTEpHANIE JACKsON BRANCHChattanooga North, TN
CHRISTOpHER GRAHAM SCOTT jACKSONSTEpHANIE jACKSON*
DEANE JEwETT BRANCHColumbus North, GA
EMILY DAVISDEANE jEWETT* DOUGLAS LYNCH
JONATHAN JONEs BRANCHBrewton, AL
jULIE HENSON
RICK KEMp BRANCHColumbia, SC
RICK KEMp*
VICKIE KETRON BRANCHKnoxville Metro, TN
CYNTHIA BARREIRA jAMES BOWMAN jONATHAN BOWMAN COURTNEY CALDWELLVICKIE KETRON*jACK LOEWYKELLI pORTER CAROL SpEAKSGABRIEL SpEAKS
BILL KNOwLEs BRANCHMacon South, GA
TONYA CARDWELL KAY FORDHAMTOMMY WAINWRIGHT
sHANNON LAMBETH BRANCHBaldwin County, AL
DOUG BARRETT DEMpSEY BELLCHARLIE RUSHHUNTER SELF
CLINT MCLAIN BRANCHJasper, AL
ALAN GOFORTHCLINT MCLAIN*pHILIp NICHOLS SCOTT pRITCHETT RAYMOND SMITH
JEff MILLER BRANCHSpringfield East, MO
TODD BAXTER jAMES BISHOp KIM FEAGERA. j. GOODjACOB MILLERjEFF MILLER*ALLISON pOBLOSKE TOMMY RECTOR MARK WOFFORD
EDDIE MILNER BRANCHBirmingham South, AL
EDDIE MILNER*FRANK VENEZIAMARY VENEZIA
EDDIE MILNER BRANCHPell City, AL
DANNY BICE
KEITH MITCHELL BRANCHJackson, AL
DONNA CHANCEY KIMBERLY jACKSONKEITH MITCHELL*SHEILA MITCHELLGINNY OVERSTREET SONjA OVERSTREET
JAsON NEAL BRANCHCullman, AL
FRED BUSSEYMICHAEL LOGAN
TIM NuCKOLLs BRANCHSpringfield North, MO
jASON ADAMS TIMOTHY AMEY MICHAEL CHAMBERSRONDA HEIN CATHY MEINECKETIM NUCKOLLS BRENT STANTON WENDI THORNTONTIMOTHY WERTZ
MARVIN ODELL BRANCHTuscaloosa South, AL
DOUGLAS LAVENDERCARLOS LOGAN
JAsON pERRY BRANCHFt. Walton Beach, FL
NICK BOUZIOSjOE CAMpUS IV C. WAYNE FISHER TODD LOMENICK jASON pERRY*
MITCHELL pHELps BRANCHCharlotte Central, NC
CHRIS CASTLEBERRYCATHERINE COLONNAMELINDA HARMONMITCHELL pHELpSASHLEY RABON
LONELL pLYLER BRANCHFlorence, AL
KIRK BUTLER jERRY CROWELLKAY pERRYMAN
HOwARD RALsTON BRANCH Dalton, GA
MARION BEACHAMFLOYD BYERS MARK CHANDLER CYNTHIA GRIFFIN BRANDON HERNDONOSCAR MEDRANO DORMAN pETERSON BILL RApER CHARLES ROGERS GARY SMITH
TIM REEVEs BRANCHPensacola, FL
TIMOTHY GARRETT pAUL MIKELL
BYRON sCHREIBER BRANCHDecatur, AL
ANTHONY BALDWIN BYRON SCHREIBER*ARCHIE TERRY
MICHELE sELLORs BRANCHFt. Worth East, TX
LISA BLANTON MICHELLE BOURDON KENNETH KEITH BRITTANY SELLORS jEFF SpLAWN
sTEpHEN sLAGLE BRANCHSpringdale, AR
jOHN HOLLOWAY
REx sMEDLEY BRANCHAustin, TX
jUANITA CLARK HUGHES DEWAILLY RACHEL FENZMICHAEL HARKIN KIMBERLY LANDRYCATHY OLSEN MARY OWEN REX SMEDLEY* CHRISTOpHER WEDEMEYER
AARON sNIDER BRANCHIndianapolis, IN
jENNIFER O’ CONNORAARON SNIDER
ALAN spAffORD BRANCHSt. George, UT
MARK HARGISCHRISTOpHER LOVELESSELIDORA LOVELESSjOSEpH LOVELESS LIZBETH WHITAKER RICHARD SILVAGREY YATES
MARK sTONE BRANCHTupelo East, MS
KELLYE GAMMELLpATRICK STAFFORD
RON TADLE BRANCHCleveland, TN
TONY BAILEYDANIEL HUNTER pATRICK KNOWLESRON TADLE*
TRAVIs TOLLIVER BRANCHSt. Louis South, MO
MARY KARNES
JEff wALLMARK BRANCHFt. Smith, AR
VETA MELVINKEVIN pETERSON
JILL wILMETH BRANCHNashville South, TN
RICHARD CRABTREEROSEANNE SILBERMAN STEVE WADEjILL WILMETH*
OwEN wILsON BRANCHOrlando North, FL
C.j. COLLAZO SR.SUSAN MCCRAY jULIE pALIUCA GARY RUDD GARY TETREAULT jR.KYLE TETREAULT OWEN WILSON*ELENA WILSONTONYA WOODSON
LARRY w0OD BRANCHCharlotte East, NC
HILLIARD BUCHANAN IVDEMETRIUS CASSELLASBUDDY MITCHELL THOMAS ROGERSLARRY WOOD*
MARK wOODRuff BRANCHMontgomery North, AL
GARY DOBBSDAVID MORRISGARY OATES CHARLES SMITHAUDRA STRICKLAND BRANDY VICKERSMARK WOODRUFF*
sHERRI YOuNG BRANCHEnterprise, AL
LEIGHANNE CREWSASHTON MCKELVYDAVID MILLERSHERRI YOUNG
Liberty National recognizes Agents, Assistant Unit Managers, Unit Managers, and Branch Managers, who are on schedule as of 12.03.12 for the 2013 Convention to be held June18 - June 21, 2013. Qualifiers and/or Torch Club honorees must meet applicable Company minimum standards and qualifications for production, persistency, DCN, and recruiting to attend and/or be recognized in our Company magazine. *10 percent and above growth
From John maxwell’s 21 Irrefutable Laws of Leadership
Do you know people who exemplify Maxwell’s Law of Connection? Perhaps you have that kind of relationship with your parents, a coach, or your Branch Manager. Isn’t it your connected relationship that makes you want to please your parents (no matter how old you are), your coach, or your Branch Manager … that make you want to help them or be like them?
You can form a connection with almost anyone, whether it’s family, others in your Branch, prospects, customers, or social contacts. You just have to be open to it. And the more open you are, the deeper the connection becomes on every level.
open your mind and heart … and the world is yours!
1. True leaders touch a heart before they ask for a hand.
2. The stronger the relationship and connection between individuals, the more likely the follower will want to help the leader.
3. Six keys to connection include the following:
• Personal Authenticity
• Relationship
• Approachability
• Mutual Respect
• Belief in People
• Meaning & Depth
THE LAW OF CONNECTION #10
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10 - torch December 2012 it’s time http://cleantheworld.org/about-us.asp
The Liberty National November Branch Manager Meeting was held November 26-29 at the Venetian Hotel and
Casino in Las Vegas. During their free time, 80 Branch Managers, guests, and Home Office personnel rolled up
their sleeves and got their hands clean with a Closer to the Heart project benefitting Clean The World.
LNL Branch Managers Help Clean the World
Each day, 9,000 children around the world under the age of 5 die from preventable hygiene-related illnesses, specifically pneumonia and diarrheal disease. That’s more than 3.2 million children each year – more than AIDS and malaria combined. Each month, hundreds of thousands of hotels across the world discard tons of slightly-used soap and shampoo.
Founded in 2009, Clean The World’s mission is to collect and recycle soap and shampoo products discarded daily by the hospitality industry and distribute these and other donated hygiene products to impoverished
people to prevent the millions of deaths caused by hygiene-related illnesses every day. Clean The World carries out its mission by collecting, sorting, processing, and recycling discarded soap, shampoo, conditioner, and lotion from participating hospitality partners, and delivering them to domestic homeless shelters, impoverished countries, and places where natural disasters have compromised sanitary conditions.
As the world’s first high-volume soap recycler, Clean The World has put more than 11 million soap bars and 325,000 pounds of shampoo and conditioner back into human use, eliminating more than 750 tons of needless waste from landfills.
Liberty National volunteers worked in two-hour shifts at Clean The World’s Las Vegas Recycling Operation Center, separating soaps and bottles into separate containers. Kevin Williams, the Center’s director, said the time LNL spent volunteering saved the sparsely-employed facility six months worth of work! After the shifts, LNL President and CEO Roger Smith and Executive Vice President and Chief Agency Office Steve DiChiaro presented Clean The World with a $4,450 donation. Additional donations are still coming in and will be sent to the organization once the collection is complete. Matching funds from LNL’s parent Company, Torchmark Corporation, will double the total amount of the donation.
Launched in April 2012, Closer to the Heart is a long-term humanitarian project extending Torchmark Corporation Affiliates’ commitment to the community by making financial and service contributions to programs that provide hands-on assistance in the communities we visit.
Photos (clockwise):1. Branch Manager Brian Cannington is all smiles during his volunteer shift.2. A group photo of Branch Managers, guests, and Home Office employees who
volunteered with Clean The World.3. Liberty National volunteers separate soap and bottles into different containers.4. Branch Manager Mark Woodruff sorts through containers of soap.
Follow these steps – they’ll help keep liberty national’s internet reputation positive, which will help your recruiting and retention efforts going forward.
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With more than 50 million monthly visitors, Yelp.com has become much more than just a user review website. It’s now one of the top resources career seekers use to research, investigate, and ultimately determine if a Company is right for them and their families.
here’s two ways you should use yelp to help your recruiting efforts:
Recruiting Struggles? Let Help.
Add your Branch if it’s not already on Yelp, then ‘Claim Your Business’ – this allows you to personalize the page to attract new recruits!
Leave a great review on your Branch’s Yelp page to tell career seekers about Liberty National’s opportunity, culture, and what we’re all about as a Company!
1
if you do find your Branch, click on it ...
... then click the ‘claim This Business’ button.
if you don’t find your Branch, click the add button.Fill out the form and submit your Branch to yelp!
2
OR
How can you step up your personal recruiting? Is it time for you to take on a leadership position? What can you do to increase your personal production in 2013? With the New Year approaching, it’s Time to focus on your future at Liberty National.
2013 is a new year – don’t be afraid to step out of your comfort zone – It’s Time to Shine!!
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to soar above my comfort zone!
to go above and beyond my sales
expectations!
to make more
money!
to shift my focus to fya production!
to attend leadership academy and learn how to build my branch!
to code more
agents!
How can you step up your personal recruiting? Is it time for you to take on a leadership position? What can you do to increase your personal production in 2013? With the New Year approaching, it’s Time to focus on your future at Liberty National.
2013 is a new year – don’t be afraid to step out of your comfort zone – It’s Time to Shine!!
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to use social media
to recruit new agents!
to challenge myself and not
just make goals, but BREAK them!
to try new team-building tactics
like running a 5k, donating to a charity,
or creating a contest!
to qualify for the annual
convention!
to volunteer and help community members in need!
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Liberty National Agents, AUMs, UMs, and Branch Managers are such ROCK STARS that we hire paparazzi to capture them in action! Event photos from Leadership Academies, Convention, Branch Manager Meetings, Closer to the Heart projects, and MORE are available to view and download on the OFFICIAL Liberty National Flickr page!
Use these photos for Facebook or LinkedIn, or simply to relive your experience in the Liberty limelight.
LNL On Flickr
flickr.com/photos/LibertyNational
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perspective
Embracing Change to Maintain an Ownership Mentality
Kathy BlancoBranch Manager Tampa, FLlibertynational-blanco.com
Being a leader means making choices – choices that not only affect you, but everyone who looks to you for guidance. It also means embracing change. During my three years as a Branch Manager at Liberty National Life Insurance Company, I’ve overcome many challenges by keeping a positive attitude, staying open-minded, and, most importantly, making changes.
In the beginning of 2012, we, as a Company, experienced a major change in the way we conduct business. I’ll be the first to admit I was initially anxious about the change in leadership. Sometimes it’s hard to venture out of your comfort zone to see the bigger picture, but I’m sure glad I did!
July was a month of many changes in my career. The lease of my old office with Liberty National was about to expire, and even though I was excited about moving into a new office, I was also nervous about the expenses I was about to incur. Knowing that this time around I’d be the one choosing where I’d be conducting business, my excitement outweighed my fear. My vision was to find an attractive, inviting new office that would warmly welcome new recruits and clients. I was fortunate to find just that.
In addition to changing my office location, I also made the decision to become an Independent Branch Manager. There were several factors I considered when making this decision, but the 10-year Vested Renewal Schedule turned out to be the perfect choice for me. Although significant, these changes only further fueled my desire for change. That’s right, halfway through 2012 and I was just getting started with the Tampa Bay Branch’s makeover.
In October, I visited one of Liberty National’s sister companies in Chicago. During this visit, my mind was going 100MPH – what I experienced in Chicago I might have heard from others in the past, but seeing it was completely different. I finally had the opportunity to observe what it takes to run a productive and effective organization. This visit made me realize that I had created a culture of average thinkers in my own organization. Suddenly, my perspectives of my role and the role of a business owner collided, opening my eyes to the true meaning of what it takes to be an Agency Owner.
Back in Tampa Bay, my first decision was to hire a full-time administrative assistant. My time as an Agency Owner is valuable and my goal was to develop as many Managers as
possible. Hiring an administrative assistant was the only way to alleviate me of all the administrative work I was performing on a daily basis. I’m now able to spend more time with my Agents, AUMs, and UMs, helping them develop and improve their leadership skills. It’s important to create a core group of leaders within your Branch, and to spend quality time with them to ensure their success and satisfaction.
Another significant change I made was in our Branch schedule. Our Agency meetings had been too early, which didn’t allow me enough time to meet with my core. By changing the time of these meetings, I’ve opened up time to role play before our recruiting sessions, discuss production, set objectives, discuss codes, and develop leadership. Our meetings are also more upbeat and enthusiastic now. We incorporate music, motivational videos, and inspirational stories in every meeting. I’ve created a weekly contest and reward the winner with cash every Monday. I’ve found this is a great way to get my Agents ready for a productive and successful week.
With all these changes in place, I am creating a culture of winners. I want my Branch to excel in everything they do and I want my team members to live abundant, fulfilling lives simply by doing what we do best – helping others. As motivational speaker Tony Robbins once said, “By changing nothing, nothing changes.” Don’t be afraid to step out of your comfort zone – It’s Time to better your Branch and your career.
I’m sure glad I did.
I’ve overcome many challenges by keeping a positive attitude, staying open-minded, and, most importantly, making changes.
16 - torch December 2012 it’s time
official agent standings: 2012 production
November
1. roseanne Silberman Nashville South, TN
$39,600Steve Wade - UMJill Wilmeth - BM
libertynational-wilmeth.com
2. charles Brown Jr.Little Rock, AR
$36,359Melissa Nuckolls - UM
Jason Everett - BM
3. Jason AdamsSpringfield North, MO
$31,526Brent Stanton - UMTim Nuckolls - BM
4. chris castleberryCharlotte Central, NC
$26,833Ashley Rabon - UM
Mitchell Phelps - BM
5. nick BouziosFt. Walton Beach, FL
$26,062David Brooks - UM
Jason Perry - BM
6. Kay FordhamMacon South, GA
$24,116Tommy Wainwright - UM
Bill Knowles - BM
7. Timothy wertzSpringfield North, MO
$24,101Brent Stanton - UMTim Nuckolls - BM
8. yoly daleGainesville, GA
$24,002Michael Bullock - UM
Tim Aderholt - BM
9. corey hulseyGainesville, GA
$22,562Craig Wilson - UMTim Aderholt - BM
10. Ashton mcKelvyEnterprise, GA
$22,234Leighanne Crews - UM
Sherri Young - BM
Qualifiers and/or Torch Club honorees must meet applicable Company minimum standards and qualifications for production, persistency/DCN, and recruiting to attend Torch Club and/or be recognized in our Company magazine.
AgenT BonuS For ThoSe on A Four-weeK AverAge
Qualifier Amount Unit Manager
Jason Adams $9,423 Brent Stanton
Kelly Kolodziejcyk $4,380 Rachel Fenz
Timothy Amey $4,138 Brent Stanton
Jeremy Jones $3,351 Julie Henson
David Burgman $3,331 Johan Blanco
Dylan Nuckolls $3,274 Melissa Nuckolls
Erik Chase $2,866 Rachel Fenz
Drew Aderholt $2,743 Craig Wilson
Terence Sullens $2,563 William Etheridge
Marri Andrews $2,460 Rachel Fenz
official agent standings: 2012 production
YeAr-To-DATe
1. corey hulsey Gainesville, GA
$351,630Craig Wilson - UMTim Aderholt - BM
libertynational-aderholt.com
2. Bill lacountGainesville, GA
$206,350Craig Wilson - UMTim Aderholt - BM
3. Serge clouatreGainesville, GA
$204,931Ritch Wharton - UM
Tim Aderholt - BM
4. corrie hillGainesville, GA
$203,513Randy Reeves - UMTim Aderholt - BM
5. charles Brown Jr.Little Rock, AR
$201,429Melissa Nuckolls - UM
Jason Everett - BM
6. douglas lavenderTuscaloosa South, AL
$196,994Carlos Logan - UMMarvin Odell - BM
7. Jason AdamsSpringfield North, MO
$192,722Brent Stanton - UMTim Nuckolls - BM
8. Kay FordhamMacon South, GA
$173,079Tommy Wainwright - UM
Bill Knowles - BM
9. Ashton mcKelvyEnterprise, GA
$168,788Leighanne Crews - UM
Sherri Young - BM
10. c. wayne FisherFt. Walton Beach, FL
$168,142David Brooks - UM
Jason Perry - BM
Qualifiers and/or Torch Club honorees must meet applicable Company minimum standards and qualifications for production, persistency/DCN, and recruiting to attend Torch Club and/or be recognized in our Company magazine.
it’s time torch December 2012 - 17
18 - torch December 2012 it’s time
official unit manager standings: 2012 production
Top 10 unit managers - First Year Agent Production in November
1. rachel Fenz Austin, TX
$108,521Rex Smedley - BM
libertynational-smedley.com
2. Kenneth KeithFort Worth, TX
$56,908Michele Sellors - BM
3. gabriel SpeaksKnoxville Metro, TN
$44,286Vickie Ketron - BM
4. Brent StantonSpringfield North, MO
$40,419Tim Nuckolls - BM
5. christopher grahamChattanooga North, TN
$40,025Stephanie Jackson - BM
6. craig wilsonGainesville, GA
$36,722Tim Aderholt - BM
7. heath JohnseyAlexander City, AL
$34,207Angela Hanson - BM
8. Steve wadeNashville South, TN
$31,159Jill Wilmeth - BM
9. Johan BlancoTampa Bay, FL
$30,813Kathy Blanco - BM
10. mark woffordSpringfield East, MO
$29,601Jeff Miller - BM
November
uniT mAnAger BonuS
Qualifier Amount Branch Manager
Rachel Fenz $10,880 Rex Smedley
Brent Stanton $8,104 Tim Nuckolls
Steve Wade $6,839 Jill Wilmeth
Christopher Graham $4,614 Stephanie Jackson
Melissa Nuckolls $4,390 Jason Everett
Craig Wilson $4,345 Tim Aderholt
Johan Blanco $3,651 Kathy Blanco
Gabriel Speaks $3,546 Vickie Ketron
Bradley Gray $3,516 Ricky Beard
Patrick Stafford $3,350 Mark Stone
Highest Total Production in November
1. rachel FenzAustin, TX$170,297
Rex Smedley - BM
2. craig wilsonGainesville, GA
$100,317Tim Aderholt - BM
3. Ashley rabonCharlotte Central, NC
$89,622Mitchell Phelps - BM
Qualifiers and/or Torch Club honorees must meet applicable Company minimum standards and qualifications for production, persistency/DCN, and recruiting to attend Torch Club and/or be recognized in our Company magazine.
official unit manager standings: 2012 production
Top 10 unit managers - First Year Agent Production Year-to-Date
1. gabriel Speaks Knoxville Metro, TN
$455,610Vickie Ketron - BM
libertynational-ketron.com
2. rachel FenzAustin, TX$369,965
Rex Smedley - BM
3. Tim BaucomCharlotte East, NC
$343,354Larry Wood - BM
4. courtney caldwellKnoxville Metro, TN
$270,292Vickie Ketron - BM
5. Brandon herndonDalton, GA$266,450
Howard Ralston - BM
6. craig wilsonGainesville, GA
$264,559Tim Aderholt - BM
7. paul mikellPensacola, FL
$253,440Tim Reeves - BM
8. Kenneth KeithFort Worth East, TX
$252,499Michele Sellors - BM
9. cathy meineckeSpringfield North, MO
$248,019Tim Nuckolls - BM
10. henry reeceColumbus, MS
$240,960Cedric Higgins - BM
YeAr-To-DATe
Highest Total Production through November
1. craig wilsonGainesville, GA
$1,023,020Tim Aderholt - BM
2. gabriel SpeaksKnoxville Metro, TN
$651,143Vickie Ketron - BM
3. rachel FenzAustin, TX$369,965
Rex Smedley - BM
Qualifiers and/or Torch Club honorees must meet applicable Company minimum standards and qualifications for production, persistency/DCN, and recruiting to attend Torch Club and/or be recognized in our Company magazine.
it’s time torch December 2012 - 19
20 - torch December 2012 it’s time
official branch manager standings: 2012 production
Category 1vickie Ketron
Category 2libertynational-ketron.com
Keith mitchellCategory 3
libertynational-mitchell.com
Kathy BlancoCategory 4
libertynational-blanco.com
Steve harrisCategory 5
libertynational-harris.com
cedric higginsCategory 6
libertynational-higgins.com
Skip BondTop Startup
libertynational-bond.com
CATeGorY LeADerS
it’s time torch December 2012 - 21
official branch manager standings: 2012 production
YeA
r-T
o-D
ATe
Category Branch Manager Growth % FYA % Performance Factor Production YTD
1 - - - - -
2 vickie KetronOwen WilsonJohn HadderRicky BeardJeff MillerMark Woodruff
43%32%25%21%19%13%
74%43%54%35%58%49%
117%75%79%56%77%62%
$1,244,091 $1,549,666 $1,292,562 $1,319,702 $1,078,909 $1,267,953
3 Keith mitchellClint McLain
23%10%
42%44%
65%54%
$896,517 $698,732
4 Kathy BlancoLarry WoodJason PerryJohn Brooks Jr.
47%33%29%11%
57%60%39%47%
104%93%68%58%
$760,551 $572,727 $801,610 $878,180
5 Steve harrisHaim ElfersyJill WilmethDeane JewettRex Smedley
44%36%21%20%18%
65%58%43%72%58%
109%94%64%92%76%
$462,615 $401,582 $380,843 $439,980 $637,502
6 cedric higginsByron SchreiberEddie MilnerRichard KempRon TadleStephanie JacksonShannon Brown
128%38%26%25%22%16%13%
97%65%42%63%74%68%68%
225%103%68%88%96%84%81%
$682,564 $337,933 $698,444 $226,341 $345,844 $371,602 $213,363
Qualifiers and/or Torch Club honorees must meet applicable Company minimum standards and qualifications for production, persistency/DCN, and recruiting to attend Torch Club and/or be recognized in our Company magazine.
CATeGorY LeADerS
MONTH-TO-DATEUNDER
CONSTRUCTION
NEW DESIGN COMING
JANUARY 2013
The New Year is nearly upon us! Instead of making the same ol’ health or fitness resolution, why not make a New Year’s
Resolution that will catapult your career … and increase your income? Make your 2013 goal to qualify for Leadership
Academy #LLA101: Fundamentals of Branch Building introduces future leaders to the basics of recruiting, training, and talent
management. Already attended #LLA101 in 2012? Set your sights on #LLA201: Building for Growth! Looking to take the next
step down Leadership Lane and obtain Branch Manager status? Then #LLA301: Top Gun is for you! There are no LLA limits in
2013 – Branch Managers and Directors stay tuned, ‘cause we’re cookin’ up something for you too!
It’s Time to take your career to the next level! Visit www.lnlacademy.com to view 2013 Leadership Academy dates and courses.
22 - torch December 2012 it’s time
IT’S TIME … TO QUALIFY FOR
LEADERSHIP ACADEMY!
I’m Psyched!!
Steve DiChiaroExecutive Vice President and Chief Agency Officer
I’m psyched about our 2013 Company theme. IT’S TIME … short and sweet, but with a magnitude of potential for us as individuals and as a Company. In 2012, we all took a Leap of Faith, and in 2013, IT’S TIME to take that Leap of Faith to the next level, to turn what might be into what is. IT’S TIME to stop worrying if we can do something and simply realize we can do ANYTHING — and do it extremely well.
When I look ahead to 2013, I see GROWTH in our mindset that will result in growth in personal production, commission earnings, bonus earnings, size and number of Branches, overall Company development, and for many of you, net worth and wealth. We made it through our year of transition in 2012, and now IT’S TIME to realize we have NO LIMITS! Anything and everything is possible.
Roger and I realize to successfully lead you, we need to know and understand each of you and your teams. During the first quarter of 2013, we are traveling to many Liberty National offices to ‘Share the Vision’ and learn more about you and how we can help you be successful. We understand that Branches are like the individuals within them … all different. What works well for one, may or may not work for another. But one question we will ask at every Branch is “What’s your passion number?” What production number must you reach? What production number excites you and your team members? Our goal will be to provide you with ideas that you can put into place to reach that passion number. Remember, given both your ability and desire to reach that goal, we will help you get there.
Growth starts with recruiting. Grow your team, and you grow your Branch. Expand your mindset and it has a domino effect on the rest of the team. Once you open your mind to new ideas, your mind can’t shrink back. But whatever your current mindset is, it’s probably not big enough. So throw aside preconceived
notions and open yourself to any and all possibilities. IT’S TIME for Liberty National to have the explosive growth for which we’re positioning. IT’S TIME to push our limits to see how far we can go.
Sure, you can pay your bills selling Liberty National products, but you can build your wealth selling the Liberty National opportunity. And that’s what we want for all of you — Agents, AUMS, Unit Managers, and Branch Managers. You were given the opportunity of a lifetime, and you should share that opportunity with others. Pay it forward, so others can pay it forward too.
What can you do immediately to push your limits? Hire the right people and do it in the right way. Make sure they have a realistic idea of what it means to join the Liberty National team, and that they know upfront what is expected. Get a commitment for success from every recruit. Help them realize at the beginning that being a Liberty National Agent is much more than just having a job. It’s a way of life and a career that can reap rewards beyond one’s wildest dreams.
The status quo doesn’t cut it at Liberty National, because our Company is a living, breathing, evolving entity. Be open to change, because if you’re not changing, you’re not growing. I’m excited about the future of our great Company. We made a worthy start in 2012, but we all know the BEST is yet to come.
it’s time torch December 2012 - 23
perspective
IT’S TIME to push our limits and see how far we can go.