It is parents' duty to protect babies from car accident Why parents do not use child car seats? Children are our future.

It is parents' duty to protect babies from car accident

Why parents do not use child car seats?

Children are our future.

Change in Fatal / Fatal & Serious Injury RateAfter Installation of Child Car Seat

Change in Fatal Rate

0.13%

0.57%

0.00%

0.10%

0.20%

0.30%

0.40%

0.50%

0.60%

installment non installment

Change in Fatal & SeriousInjury Rate

1.05%

2.31%

0.00%

0.50%

1.00%

1.50%

2.00%

2.50%

installment non installment

Data : 2004 traffic accidents in Japan from the police traffic bureau

Fatal Ratedecreasedby 77.2%

Fatal & Seriousinjury Ratedecreasedby 54.5%

　　　　 When traffic accident happen?When traffic accident happen?

data ： 2004 the status of traffic accident in Japan (Traffic Bureau of National Police Agency ）

Shopping

32%

Visit

21%Driving 6%

Hospital visit 2%

Amenity 3%Restaurant 3%Homecoming 3%Sightseeing 4%

11 ～ 20Km/h　 12%

21 ～ 30Km/h　 13%

Below 10Km/h 5%

31 ～ 40Km/h

23%

41 ～ 80Km/h

36%

81 ～ 100Km/h　 3%

Over 101Km/h 2%

Unknown 1%

The number of infant death tollaccording to the purpose of driving

The speed of fatal and serious injury accident without child car seat.

Short distance, normal speed, so child car seat is not necessary?But, driver become careless at this time.

Others17%

Commuting10%

Stop 5%

Danger of Holding a Baby in Car

Adding 30 times weight of the baby’sweight momentarily when colliding at a speed of 50 kilos per hour.

Example:Collision under the conditions of 10kg’s baby at 50km/hr 300 kg weight!!! Is it possible for a Mom to hold a baby in 300kg? Absolutely, NO! A baby is crushed to the ceiling of the car; A baby is thrown outside of the car by break through the front window glass; A baby is crushed to the front seat!!!!

Customer’s Buying Habit in Car Seat

When did you buy?Where did you get most valuable information before purchase?

Outlets43%

Catalogue15%

Internet11%

Magazine7%

Others24%

Beforechildbirth

62%After childbirth

shortly 21%

Before 3 months11%

Before 6 months4% Before 1 year

2%

Sales rep. in outlets have richer knowledge about car seats

=> Good recommendation to the customers

=> Catch customers’ loyalty since their maternity stage

Classification of Child Car SeatFor Nursing Infant

New born ~ 10kgFor Infant9 ~ 18kg

For Kids15 ~ 36kg

For Nursing Infant to InfantNew born ~ 18kg

For Infant to Kids9 ~ 36kg

For Nursing Infant to Kids (new born ~ 25Kg)

Combi Child Car Seat Conception

<Mother’s　Touch>

Like holding a baby by Mom’s arms sweetly!!

How “Mother’s Touch” can protect a baby?

To protect soft baby’s neckBaby’s neck is not developed completely yet.

The proportion of baby’s head is bigger (4-head figure) than adults.

Strongest impact - Front CollisionThe most dangerous collision is the FRONT IMPACT.

During the front collision, baby’s neck is exposed to heavy burden.

Traveling direction

Dispersion of impact

Capture of body by Mother’s TouchThe impact power is spread

by capture of body (from headto back) on the

seat.

Correct Installation

Install the child car seat in proper direction according to weight!!

Backward facing Forward facing

Weight below 10kg Weight 9kg ~ 18kg

Make sure to install on REAR SEATsince it is comparatively safer!!

Where do you install child car seat?

Driver seat(A)

Front seat(B)

Rear seat(E)

Rear seat(D)

Rear seat(C)

Air bag

Not recommend!Most dangerous position

Prohibit!!!If air bag is installed.

Proper position Proper position

Can not be installed.

Can not install child car seat as the below seats.

Shorter seat belt

The below items requirelonger seat belt to install.+Prim Baby (Do Kids 5)+Prim Kids

Shorter depth seat

The below depth are required to install respectively.+Neosis First 2.5 43cm+Prim Baby, Zeus Turn, Prim Long, Junior seat 40cm

Can not be secured firmly

Seat facing sideward and backward

2-point seat belt

The seat like specially shaped with projecting or hollow on center part

All of Combi child car seat are installed on the seat which equipped 3-point seat belt only for safety reason.

All of Combi child car seat must be installed on the seat facing forward.

Combi R&D

New born infant dummydeveloped by Combi

Scene of test for collisionUltra Shock

Absorption Gel

Combi makes effort in R&D for ensuring the quality standard of our products.Combi’s in-house R&D team developed its own newborn baby dummy as per thereal newborn baby - in average weight (3.2Kg), body construction, and movement- and sensors are installed in 5 different places (more than 15 directions) fordetection. While doing collision test, we can get various data about the impactfrom crush and do corresponding analysis.

New born10kg1 year

15kg3 years

18kg4 years

36kg11 years

25kg8 years

Height140cm

Combi Child Car Seat Line Up

7years

Zeus Turn EG ZV-698use period : Newborn ~ around 4 years old (Below 18kg)weight : 13.9kgsize : W480xD620xH725(exclude Zeus Leg)3-point seat belt only

Zeus Turn S ZV-598use period : Newborn ~ around 4 years old (Below 18kg)weight : 13.5kgsize : W480xD620xH725(exclude Zeus Leg)3-point seat belt only

Oval Red (OR)

Broad Brown (BB)

Broad Gray (BG)

Oval Beige (OE)

Features & Advantage

360º Revolving seat

EggShock & EggShock

Protection for baby’s head from vibration

Side protection

Defense againstside impact

Dacco Cushion

ZV-698

Keep comfortableposture

Supporting Leg

Moresecureinstallation

Easysitting

Ventilated construction

3D mesh

Air throughform

Consumer Voice

The holding feeling is favorite. My baby feels as holding with my hands, so she is quite well and happy while driving. By Hiromi mum & Mitsuki

Easy reclining by one hand!!! Washable!!! Zeus turn are used for 3 years from my first boy to my first girl in

activity. Even my baby sits on it, I can easily recline it easily by one hand. Because of washable seat, I do not mind even it become dirty.

By Hidemi mum & Hime

Revolving seat is really usable! Rotated seat is very helpful for me. I wonder how to seat or unseat a baby on non-revolving seat. By Minori mum & Ryoka

Neosis First 2.5EG

use period : Newborn ~ around 4 years old (Below 18kg)weight : 11.5kgsize : W470xD550xH6903-point seat belt only

Neosis First 2.5EG

Smart Navy (SN) Smart Gray (SG)

Neosis First 2.5EGUsage period : New born ~ about 4 years old (below 18kg)

Retractable belt

With retractorthat make easyseating andunseating.

Super Safety LockPrevent the babyfrom accidentallygetting loose.

Angle control system

Checker: check if it is in appropriate installation angle.Adjuster: adjust the seat baseangle for the best installation.

Anglechecker

Angleadjuster *EG series only

Non flammable material

One-touch reclining

Neosis AS

Pop Navy (PN) Pop Yellow (PY) Victoria Navy (VN)

Neosis AS

period : Newborn ~ around 4 years old (Below 18kg)weight : 10.6kgsize : W470xD550xH6903-point seat belt only

Prim Long EG

use period : Newborn ~ around 7 years old *Below 25kg(around 115cm)weight : 7.4kgsize : W455xD552xH7023-point seat belt only

Prim Long S

use period : Newborn ~ around 7 years old *Below 25kg(around 115cm)weight : 7.2kgsize : W455xD552xH7023-point seat belt only

Prim Long

Excellent Red (ER)

Excellent Gray (EG)

Fine Yellow (FY)

Fine Gray (FG)

Prim LongUsage period : Below 25kg (new born ~ about 7 years old)

Easyinstallation

Long use

Baby seatNew born ~ 1 year

(below 10kg)

Junior seat about 3 ~ 7 years

(15 ~ 25kg)

Child seat about 1 ~ 4 years

(9 ~ 18kg)

Prim Long

Side Protection

Easy InstallationEggShock

EggShock α

Defense againstside impact

Can be installed every mode.

Absorbvibration duringdriving

Less powerforinstallation

Consumer Voice

Prim Long

Light & easy installation Prim Long is light and easy for installation. That’s why it is very helpful to install it from my car to another car. It seems that my baby is comfortable on it, she can sleep as soon as car driving By Ayumi mum & Kanon

Long use as the name of Prim LongPrim Long as its name can use long time. It holds my baby firmlyas easy posture, so I can concentrate to drive. Now my baby cometo sleep at once after putting on this child car seats. By Nobue mum & Kaito

Driving at ease by Prim Long Strongly recommended by the sales clerk, I bought Prim Long. Due to secure design, I can put may baby onto it at ease. Although he is crying, he stop crying after putting on it, and then he become good mode. By Kaoru mum & Yugo

Prim Baby

Prim Baby EG

use period : Newborn ~ around 1 year old *Below 10kgweight : 3.2kgsize : W435xD690xH346(exclude handle)3-point seat belt only

Prim Baby S

use period : Newborn ~ around 1 year old *Below 10kgweight : 3.1kgsize : W435xD690xH346(exclude handle)3-point seat belt only

Deep Gray (DG)

Light Yellow (LY)

Light Blue (LB)

Prim BabyUsage period : New born ~ 10kg

3 different ways of usage

Baby seat Baby carrycot Rocking chair

Activityfor both outside

and inside

Non flammable seat

Canopy

One-touch belt adjuster

*Prim Baby EG only

Prim Kids plus Protect EG

use period : around 1 ~ 11 years old *9 ~ 36kg(around 75 ~ 145cm)weight : 5.2kgsize : W440xD460xH7603-point seat belt only

Prim Kids plus Protect

Moon Gray (MG) Earth Gray (EG)

Earth Beige (EB)

Prim Kids plus Protect EG

use period : around 1 ~ 11 years old *9 ~ 36kg(around 75 ~ 145cm)weight : 5.2kgsize : W440xD460xH7603-point seat belt only

Prim KidsUsage period : 1 ~ 11 years (9 ~ 36kg)

Junior seat with impact shield

weight : 9~18Kg

Junior seat with impact shield detached

weight : 15~25Kg

Booster seatweight :22~36Kg

Long use 3-ways

Impact shield with flap

The impact shielddoesn't shift easilywith the flap, andthe installation is easy.

Headrest with side cover

Headrest is vertically adjustable andthe width between side cover can beadjusted according to different usage.

Prim Kids plus ProtectPrim Kids plus Protect

Side Support(protection)

+Side support for side collision and good posture of child. Environment

Conscious Product

Satisfaction for Combi internal environment standard.

Eco-mark is printed on P/C, product on manual.

Prim Baby/Prim KidsConsumer Voice

My baby is sitting on Prim Baby during my bathing. I use Prim Baby not only as a car seat, but also as a baby chair. Especially it is very helpful when I take a bath as he is very happy playing toy inside Prim Baby. By Makiko mum & Kensuke

Combination Prim Baby & shopping cartI use Prim Baby for my two children as it is very convenient. When I goto super markets with carrying this seat, I can put it on a shoppingcart. It is like a baby stroller. Besides, he come to sleep shortly aftersitting on this seat. Maybe he is comfortable. By Aya mum & Ami

Stop to escape from car seat. == Prim Kids == After changing cart seat to Prim Kids, she stopped to escape from car seat. I think not being tightened up by shoulder belts and crotch

belts is good for her. Now she is willing to sit on the seat. By Maiko mum & Hibiki

Buon Junior Simple & Stylish Junior Seat

Buon Junior EGHU-230Using weight : 15 ~ 36 Kg *Using height : 95 ~ 145 cm

*Using period : 3 ~ 11 years Weight : 4.2kgSize : W455 x D455~465 x H670~810mm

Nova Beige (NE) Nova Black (NB)

Buon JuniorProduct features & Advantage

Side Protection & Adjustable headrest

Adjust the position of headrest, which can protect fromside impact, according to baby’sgrowth.

Ventilation

Polyurethane

Easy forcleaning

Drink holder

Can be attached at eithersides

Adjustable belt guider

Adjust the best position according tobaby’s shoulderwidth.

*Separated sheet

Prim Junior DuoUsage period : 3 ~ 11 years (15 ~ 36kg)

Qualifying the European standard(ECE R44/03)

Duo Usage

Backrest and seatbase can be usedseparately, whichdepends on thegrowth of the child.

Headrest

Headrest isverticallyadjustableto fit the child.

Shoulder Belt Guide

The belt guide can ensure theshoulder beltis positioningcorrectly.

High-back SeatProvide greatestProtection to upperhalf of child’s body.Let child can seatproperly evenwhile sleeping.

I go driving with my baby frequently. Zeus Turn, it is easy to seat or unseat a baby by 360º rotated seat.

I want to use one car seat with long applicable time. Prim Long, it is designed to be used from new born to 7 years. Prim Kids, it can be used from about 1-11 years.(9-36Kg)

Car seat is installed to many cars, mom’s car, papa’s car, and etc. Prim Baby, Prim Long, Light and easy installment Neosis First, it can be installed into various cars.

I want to use car seat as various purposes, e.g. carrycot, chair, and etc. Prim Baby, it can be used as car seats, carrycot and rocking chair.

Baby is unwilling to be fastened by shoulder belts and crotch belt. Prim Kids, it is fastened by shield impact or seat belt.

Recommended Selling Points

Child’s AGE and WEIGHT are also important criteria for selection!!

New born10kg1 year

15kg3 years

18kg4 years

25kg8 years

Possible Usage Combination of Combi Car Seats

7years

1

2

2'

or

3

In case you havea new baby whenyour elder child is 1~2 years old.