ISTECH and APA – Air Pollution Abatement Technology Presentation – Abstract Rome – September 10, 2016
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ISTECH and APA – Air Pollution Abatement Technology
Presentation – Abstract
Rome – September 10, 2016
2
Who we are
INNOVATE
3
An accurate development plan going to ISCLEANAIR
o Business Angelo Grant Award o Soft Loan
o Seed Capital o Double Capital Increaseo Networking on value chain
o M&A
o VC / Private Equity
o IPO (planned)
§ Bright Idea/ Initial R&D§ Proof of Concept§ Strategic and Business Plan§ Prototyping and
experimentation sites§ Patents planning
§ Executive Team§ Support Functions§ Commercial Trials§ Manufacturing e Distribution
Agreement Models§ Trade Shows § Completing test plans and
experimentations on many sites§ Dissemination and Public Relations§ Intellectual Properties strategies
(worldwide) and patents registration§ Go to market (starting on validation -
Since IV Q 2013)
§ Execution through ISCLEANAIR
§ Sales Growth Planning
§ Sales force
§ Market acceptance
§ § Multiple applications
§ R&D further developments
§ Production plant focused on core technology
§ Scale – up phases, enabling worldwide expansion
§ 2012 – Italy§ 2013 and 2014 - First exploratory
mission abroad
to2012 > 2014ISTECH: START-UP
Starting APASinitiative
2015 – 2016 >ISCLEANAIR: SCALE – UP
2004 > 2011IDEA and CONCEPT
4
Pathways to success: a taxonomy to introduce a real disruptive innovation on blue and red oceans (a huge market at global level)
5
Patents (2006, 2008, 2012, 2013, 2015, 2016 )
§ Starting from ideas, relevant know – how developed
§ Patents registered (EPO – PCT and patents on main industrial countries worldwide)
§ Cooperation agreements and activities on the IP value chain
§ IP strategies on continuous improvement
o Develop new know – how, new patents and new IPRs
o Augment patents on inventive territories
o Enforcement of existing rights
o IP sons planned (to develop new patents)
o Maintaine and innovate inventions
Intellectual property strategies
6
The technology: how we clean the air we breathe
EachAPApla�ormgeneratesabubbleofpurifiedairofabout25mofradius
Clean Air outflow
SecurityCamera
A wide set of innovative
and advanced integrated services
Video
Polluted air inflow
Digitalsignage
Adver�sement
Easilydisposableliquids
§ AIR POLLUTION ABATEMENT is an intelligent and modulate air cleaning system
§ It is –less, use only water and abates with very high
o Particulate matter
o Heavy metals
o PAH (Polycyclic Aromatic
Hydrocarbons),
o Pollen, spores, light hydrocarbons
o NOx, SOx, CO and CO2
§ It works at ground level, not at the source
7
APA technology: overview (1/3)
▪ APA is an innovative system for the abatement of ambient air pollutants at ground level
▪ know–how and several patents
▪ APA traps and removes particulate matter, heavy metals, PAH (Polycyclic aromatic hydrocarbons ), pollen, spores, light hydrocarbons, NOx , SOx and CO2 in every indoor and outdoor area
▪ Flow: ≥ 1000 / 1.350 – 3.000 m3/h.
▪ Consumption: 400 - 550 W
▪ Activity: H 24, or based on need
▪ Noise: 38 – 40 / 50 – 55 dBA/1m
▪ Input: water and saline solution
▪ Output: liquid like rainwater, easy to dispose of (APA system generates no waste)
APA generates a bubble of
30 m in radius
Example of industrial application
Water
Flow of outbound clean air
Flow of inbound polluted air
hotspot
Axial-flowfan
Chemicalsalinesolu�on
Diskstructure
8
▪ of distributed smart absorbers at ground level for the
ambient air from pollution
▪ APA is a smart multifunction platform
- Equipped with sensors enabling in situ and/or remotely monitoring and control in real time (cloud – based) and integration with possible business systems
- and the requirements necessary, allowing any possible corrective interventions
- That can be turned off as the air quality improves, thus generating an additional cost reduction
▪ integrated with solutions of energy and supply from renewable resources
▪ Can be integrated in different ways (the current limit of structure is about 0,5 m3
decor systems and closets and be suitable for the
as well as scalable and strongly patented
APA
APA APAAPA
APAAPA
APAAPAAPA
Multifunctional technological integration in every cluster of application
APA technology: overview (2/3)
9
▪ APA technology is mainly commercialised through the following solutions:
▪ Theofferenvisagesthesupplyofturnkeysolu�ons.Withintheintegratedmul�disciplinaryprojects(SmartCi�es/“Ci�esoftomorrow”),innova�vesolu�onsareproposedforthesupplyofadvancedservicesaddressedtothepopula�onandtopublicadministra�on(e.g.mul�–u�li�es,consor�aofmunicipali�esandpublicenterprises,
mixeden��es)
APA Large and Slim
APA Panel /Totem
APA Vent
▪ Devices for industrial settings, equipped with sensors revealing the concentration of pollutants, with different capacity of range and air cleansing and sensors revealing the functioning of APA systems
▪ Devices for urban settings, equipped with sensors revealing the concentration
advertising/informative panels or multimedia touchscreen monitors
▪ Special devices for waste-to-energy plants, incineration plants and biomass plants, with abatement of pollutant emissions under the limits prescribed by law against investment and management costs particularly competitive compared to other technologies currently used
APA technologies: solutions
10
APA technology: competitive advantages as compared to the existing products on the market
▪ act at ground level and mainly work by absorption (using activated carbons) or by accumulation
▪ APA uses simply water and, if necessary, small amounts of chemical saline-based «additives», inert and cheap
The cost of APA consumable materials is about
- 10% compared to the systems based on activated carbons
-
▪ Has much lower overall running costs than the “competitor” products (reduced TCO) and, in particular:
- Energy consumption times less than the average
- Reduced frequency of maintenance and limited physical interventions
▪ ▪ Can work simultaneously with other solutions (alongside), in an integrated way, in order to increase the
KW for 1.000 hours
of activity
Interventions for 1.000 hours of
activity
Hours of maintenance for
1.000 hours of activity
APA 500 0,2 2,7
Main competition
5.000 >2 41,0
11
Competitive technology comparison
FEATURESTECHNOLOGIES
APA Filter based tech ScrubbersOther
(commonly)
Possible use-casesIndoor – Outdoor – Industrial and urban areas
Indoor – industrial
Indoor - industrial
Indoor - Industrial
Indoor - Industrial
Platform extensibility High Low Low Low Low
Range
Radius 25 m per platform at ground level / At source per special applications
At source At source At source At source
Maintenance costs
Low (simple water & ordinary maintenance required)
High (frequently and need for special treatments of waste disposals)
High (frequently and need for special treatments of waste disposals)
High (frequently and need for special treatments of waste
disposals)High
Total Cost of Ownership
Low (and no need for special disposals )
High (recurring costs)High (recurring costs)
Very high (recurring costs needed for bio-reactordisposals)
High
Energy consumption Very low High High High High
12
AREALAPAMULTIMEDIA
TOTEM
APA TOTEM Enabler
13
AREALAPAMULTIMEDIA
TOTEM
APA TOTEM Enabler
14
§ Effectiveness of the abatement:
APA
APA APAAPA
APAAPA
APA
APAAPA
A TYPICAL CLEAN AIR ZONE:
a distributed cluster of APA Systems in each
area of need
PARTICLES
15
▪ also available):
Concentrations after ten-day use of APA technology
Concentrations of matter present in the ambient air before the use of APA technology
Application at ACEGAS - APS Application at
Measurements carried out by third parties revealed better results than ISTECH’s ones themselves
Application in Rome – City centre
Via Petroselli with working APA
Nearby Via Arenula – without APA
Co
nce
ntr
atio
n [µ
/m3
]
Comparative data (wide room)
Par
ticl
e d
ensi
ty [a
.u.]
RANGEOptical particle size [µm]
%]
APA technology: overview (3/3)
16
§ Particulate matter (PM) is the air pollutant which has the most severe impact on human health
§ In a new estimation released at march 2014, World Health Organization reports that in 2012 around 7* million people died - one in eight of total global deaths – as a result of air pollution exposure
HUMAN HEALTH: air pollution is a huge problem all over the world
3.7 milliondeath
4.3 milliondeath
1600 citiesworldwide
*attributable to ambient air pollution
*attributable to household air pollution
reported high air pollution levels
Air pollution is a major problem for our health and the
environment – It kills half a million Europeans every year
17
The air we breathe is strongly polluted:the quality of life is limited and real costs are unsustainable
(Source: 2015 World Health Organization – 2010)
US$ 1.6 trillions (Europe):
economic cost of the approximate 600 000 premature deaths, diseases and losses of productivity caused by air pollution
US$ 97 billions (Italy):
The impacts are approximately the annual 4.7% of GDP
18
A business model (summary) on a global scale
Ø Multiple go to market strategies
ü Selling proposition for direct sales
ü Sales operations through business partnerships and channels
Operations on proximity markets
ü Projects and third party manufacturing
ü Direct strategic manufacturing
ü Technology to champions’ value proposition, including special offers and services
§ Turn Key Solution Provider for work places, production and industrial sites
§ Technology Solution Provider into multidisciplinary projects, with bundle offering, enabling “Cities of tomorrow” initiative and services to heavy polluted urban areas (indoor and outdoor)
§ IPR licensing to niche, special and vertical market segments (countries, special areas, industries, etc.)
§ Know - how and technology transfer to disseminate and expand technology
o Partnership agreements and alliances to attack addressable markets
o JVA and special projects, also to introduce technology
Planned a modulate production plant, focusing on core technologies and for serving a potential big captive market
Ø A huge addressable markets, on a worldwide base:
ü Workplaces, industry sites, urban areas and multi-utility
ü Public and private locals and
ü Residential / consumers
ü Air Treatment Units
ü Hotel furnitures
19
An extraordinary addressable market: workplaces, production and industrial sites, urban areas
§ Ceramics manufacturing
§ Electrical energy producers (combustion installations)
§ Waste Management and Recycling
§ Metal forging, Iron and steel production
§ Glass - reinforced plastic and glass products
§ Wood working, paper and pulp production
§ Building & Constructions
§ Cement manufacturing
§ Textiles manufacturing
§ Chemicals
§ Baking and farinaceous manufacturing
§ Underground and train stations
§ Schools and baby schools
§ Airport and port workplaces and polluted areas
§ Gasoline stations
§ Malls and shopping centers
§ Parkings
§ Public / Private Buildings
§ Theaters / Cinemas / Museums / Hospitals
§
§ Cities of tomorrow and smart cities initiatives
Over than 800 M€ worldwide - OECD estimation - on a global scale, growing in the next 3 - 5 years, in addition, following Intenet of Things,
Smart Cities and “Cities of tomorrow” initiatives
20
The market: the overall dimensions and the structure of the offer
▪ The penetration of products and solutions in the market, currently based on technologies very far from the so-called BAT (Best
Available Technologies), is relatively low and estimated to be about 5%
▪ The structure of the offer is characterised small operators, about 300 in Europe, with a market share of less than 2%
▪ is currently ruled by solutions with HEPA
(€/mld) – OECD’s estimations
750
50
Public sector Private sector
§ About 2 million manufacturing enterprises are estimated in Europe alone, about 1 million of which have
highly polluting characteristics (ISTECH’s projections on Eurostat data).
▪ The potential market in Italy is estimated to be about 40.000 APA units
▪ with reference only
prevailing technology in the sector) for a total amount of about 20 billion US$, in 2020Outdoor applications of APA technology
21
Actually, we enables real “Clean Air areas”Presented at
January 2014
Systems at Ciampino Airport
§ Smart City Exhibition – Bologna, 2013
§ Ecomondo – Rimini, 2012 e 2013
§ Dissemination Day Green ITNET - Rome, 2013
§ Cisco Live – Milan, 2014
§ Clean Tech Forum – San Francisco, 2014
§ Green Retail Forum Expo – Milan, 2014
§ Italian Beautiful Minds - Los Angeles, 2014
§ Ciampino Airport - Rome, 2014
§ GAP - Global Access Program UCLA - Los Angeles, 2014
§ Smart City Open Innovation Market Place - Barcelona 2014
§ Green City - Parigi, 2014
§ Clean Tech Summit Europe – Firenze, 2015
§ Internet of Things Solutions World Congress, OIMP – Barcelona, 2015
§ Maker Faire 2015 – Roma, 2015
§ Smart City World Congress, – Barcelona, 2015
§ Renault Italia – Innovation Day – Rome 2015
Ecomondo 2013 Prototipe Multimedia touchscreen
AREALAPAMULTIMEDIA
TOTEM
Up to date
22
UUnniivveerrssiittàà ddeellll’’AAqquuiillaa
Financial Times Group
A wide validation
§ First in the world effective “at ground level”, where people breathe (indoor – industrial sites - and outdoor – urban area in Rome, Italy, from Sept 2011 to Aug 2013)
§ First in the world with a “CLEAN AIR CITY” special models and initiatives (smart city), in implementations in L’Aquila and in a school in Rome (Italy)
ü Private Public Partnership joined with CETEMPS and University of L’Aquila, Industrial Engineering, Physical and Chemical Department and TUSCIA University (Viterbo)
§ Extraordinary track record in peer recognitions, R&D grants and awards
ü 4 Position Papers presented at “Urban Environmental Pollution” International Conference - Toronto (Canada) - June 2014) and 2 papers at Cornell University site
ü SME INSTRUMENTS PHASE 1– EUROPEAN COMMISSION (May 2016
ü “SEAL OF EXCELLENCE ”- EUROPEAN COMMISSION (February 2016)
§
23
Validation and key strategy factors
§ IMQ – Istituto Italiano del Marchio di Qualità
§ Cooperation with many University and research
entities: Enea, CNR Ibinet, University of Boulogne,
Tuscia University, University of Pisa - Cubit,
University of L’Aquila: DIIIE, DSFC e CETEMPS
§ Data reporting by client
§ Seal of Excellence – European Commission
§ Sme Instruments – Phase 1, European Commission
§ Innovation Excellece – Air Quality Alliance
International Award
§ Presentations and position papers at national (CNR,
IUPAC, Industrial Association, ecc.) an international
level (UE, USA, Canada, China, Saudi Arabia)
§ Grants, awards, case hystory, graduation thesis and
many peer recognition
Abstract
24
APA technology: validations and rewards
Selected innovation 2011 – 2012 Special award by press jury -
2014
First award - 2013
2016
2015
Global Access Program - 2014
Smart City World Congress - 2015
IoT Solutions World Congress - 2015
Horizon 2020's SME Instrument PHASE 1 - 2015
2015
2016
▪ 7 years of lab and over than 4.5 years of trials and tests onsites and urban areas
▪ Over 100 articles on TV, newspapers and magazines (among which the Financial Times – Merger Market, RAI and RAI Uno Mattina Ambiente, Il Sole - 24 Ore, ANSA, Il Mondo)
▪ Extraordinary track record in prizes and rewards and peer recognitions, among which:
INNOVATION EXCELLENCE 2016
25
“Clean Air City” model: an innovative service delivery platform at the service of people and the environment *
STRATEGIC
OBJECTIVES
AREAS OF FOCUS
SERVICES
ASSET
* Designed and planned with Cisco Systems Italy
SOCIAL: Improve citizen’s quality of life and a sustainable environment for population
ENVIROMENTAL: Enviromental level monitoring and pollution abatement
URBAN: re – thinking and re – design urban areas making the city smarter and truly liveable and sustainable
Multiservice Network
Infrastructure
Sensors, Pollution abatement systems
Videosurveiilance infrastructure and
video analytics
Datacenter infrastructure and Control and Managing
Room
Public Safety Citizen Services
Ro
ad s
afet
y
Th
reat
det
ecti
on
Cit
y E
nvir
om
ent
pro
tect
ion
Info
-mo
bili
ty
ho
tsp
ot
Gov
ern
men
t Se
rvic
es
Po
lluti
on
ab
atem
ent
e-G
over
nm
ent
solu
tio
ns
new
Urb
an d
esig
n a
nd
26
A relevante caseAPA Panel – Ciampino Airport (2015)
27
Clean Air City model: a relevant case – L’Aquila (2016)The innovative distributed application strategy
APA
28
School “pollution free”: outdoor site (2016)
29
APA Totem – Trento Smart City Week (Sept 2016)
30
APA Multimedia Totem (prototype) Green Retail Expo & Forum (2014)
31
CONTACTS
§ General
h�p://youtu.be/Bx1rX3qXqNE
§ Geo Scienza – Rai 2012)
http://www.rai.tv/dl/RaiTV/programmi/media/ContentItem-b0207759-a364-4f06-ab92-aa2490372343.html
§ ( 2014)
http://www.rai.tv/dl/RaiTV/programmi/media/ContentItem-64c4eed1-bc08-4a8d-99c3-4ff2a535cb0b.html
https://youtu.be/pmB2h7kMOcA
§ Demo site to Chinese (November 2013)
APAMULTIMEDIA
TOTEM
INTERESTING VIDEOS:
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