Is10 innovative technology 8

AN INTRODUCTION TO CLOUD COMPUTING

Final Report GXMBA 2012 – Team D, Version 2.0Pavlo Boyko, James Hickson, Barto Lygren, Mercedes Martinez, Hiske Weissmann

Information Systems Management

Presentation Overview

1. Cloud Computing: What is it? James

2. Cloud Computing flavours, what are they? James

3. Cloud Computing : three layers Mercedes

4. The Cloud, a disruptive force of nature? Hiske

5. What does this mean for businesses and consumers? Bjarte

6. Cloud – The Why’s and the How’s Hiske

7. No free lunch, the challenges of cloud computing Pavlo

8. Conclusion and key takeaways. James

HEADACHE

Before Cloud Computing

Imagine you’re a company that wants to expand your business and use technology to grow sales. What do you need?

ORACLE

PEOPLESOFT

SAP

MICROSOFT

BU

SIN

ES

S A

PP

S

DC SPACE COOLING

UPGRADES

POWER MORE….HO

ST

ING

DEV, QA, PROD

TE

CH

STA

FF

GL

MU

LTIP

LE S

YS

TE

MS

=C

OS

T

HR

PAYROLL CRM

SALES

What Is Cloud Computing?

Rather than running apps yourself

Run in an external shared datacentre

JUST PLUGIN TO GET STARTED

• No dedicated hardware, no upgrades• No dedicated business apps• Not dedicated technical staff

WHAT DOES THIS RESULT IN?

What Is Cloud Computing?

ONE APPLICATION

MULTI-TENANCY ARCHITECTURE

• Like a shared office building• Everyone benefits from shared services like security• Each office can be customised• Can expand and grow as required

Cloud Computing – Three Layers

NE APPLICATION

INFRASTRUCTURE AS A SERVICE (IaaS)

Amazon, Google

PLATFORM AS A SERVICE (PaaS)Microsoft, Rack Space, IBM

SOFTWARE AS A SERVICE (SaaS)Salesforce.com, Apple

Hardware VirtualizationScalability, Reliability, Flexibility

Web Service through Application Programming

Interface (API)

-adding robustness and reliability to my business while reducing hidden costs-

Mature, rounded applications hosted externally

DISRUPTION PRE-CLOUD POST-CLOUD

Pricing model Pay up front irrespective of usage Pay-as-you-Go, controlled costs

Value chain Large established companies dominate HW, OS , SW and service industry

New player, including start-ups, can be competitive through innovation and agility

People Internal technologists have tight control over systems

Self-service concept loosens tight grip from tech people. Reduces dependency on internal tech staff to support infrastructure

Mobility In-house networks limit mobility and cooperation

Improved accessibility allows for access anytime and from anywhere

Business Planning

Scalability of business limited by large CAPEX or existing IT infrastructure

Cloud computing is scalable on demand allowing for easier planning

Power shift Power with providers; Locked into current provider and contract

Clients regains power: Its easier to change Cloud provider than IT platform.

A Disruptive Force of Nature?

What does this mean for consumer?

• Convergence of devices, increase in connection speeds and advent of mobility creates significant upside for consumers

• Data now synced between different devices through the cloud (Lap tops, work computer, home computer, smart phones, tablets etc.)

• Access services (Google doc, Spotify, Gmail, Dropbox etc.) from everywhere• Powerful computing processing can be done in the

cloud enabling mobility.

What does it mean for business?

• The perfect answer to many businesses (business cloud)• No software to install – easy access• Reduction of costs • More flexible and agile infrastructure for employees and end

customers - perfect on the road • Competetive advantage.• Easier to start new businesses and to scale it• Some particular challenges in business:

• Must find the right trade-off between safety, freedom, visibility and control (depends on the business).

• Business cloud requires implementation and management strategy (eg who will manage and own business data?).

Why move to the Cloud?

Why Not?

Don’t get left behind

Reduce CostsFlexibility

& Scalability

Increase productivity

Availability

Accessibility

Unanticipated benefits

Quick Set-up

How to move to the Cloud?

1. Ensure a clear mandate and support from the C-Suite

2. Understand the business problem you are trying to solve. Would you save money? What’s the opportunity?

3. Ensure laws and regulations don’t prohibit a cloud model (ie Swiss Banking regulations)

4. Codify the business requirements and review cloud offerings that match requirements

5. Leverage RFI/RFP process to select a cloud provider. Understand costs at scale!

6. Attempt to keep customisations to a minimum to lower TCO

7. Ensure you have sufficient bandwidth to support cloud specific solution

No Free Lunch, Cloud Challenges.

Data security and privacy. DoS Impacts AllWikiLeaks example

Contracts. Simple SLAs for complex

clouds.Lock-ins. Tech and org.

Managing the clouds.Strategic control. Management

capabilities.

Cultural barriers.Scalability Vs Predictability

Conclusion and Key Takeaways

• We have explored the key advantages of the cloud and the shared benefits of the multi tenancy architecture

• We understand that cloud is an umbrella term for multiple cloud based offerings

• We have explored the disruptive nature of the cloud and how it offers businesses competitive advantages.

• The consumer space will prove very interesting, especially considering the emergence of LTE, Big Data and improved devices.

• While positive we also outlined that cloud is not without its shortfalls, in moving to a solution CEO’s must understand the pro’s and con’s to ensure it is right for the business.

Appendix – references used:

http://www.busmanagement.com/article/What-Does-the-Cloud-Mean-for-Business/http://www.youtube.com/watch?v=5oA-M-ON2eohttp://articles.businessinsider.com/2011-10-28/research/30331722_1_home-computer-central-computer-desktop#ixzz21LQGDlThhttp://www.youtube.com/watch?v=TrSbYiI3R-chttp://www.youtube.com/watch?v=jKDOqbG_7cwhttp://www.youtube.com/watch?v=qEqaibAEbH0http://www.cloud-lounge.org/EN/why-use-clouds.htmlhttp://www.youtube.com/watch?v=SKa50STZ7CQhttp://www.zdnet.com/blog/hinchcliffe/eight-ways-that-cloud-computing-will-change-business/488http://mail2web.com/blog/2010/04/cloud-computing/http://en.wikipedia.org/wiki/Cloud_computinghttp://en.wikipedia.org/wiki/Introduction_to_cloud_computing#Improved_accesshttp://www.innovatrs.com/blog/bring-your-own-computers-to-work-cloud-computing-comes-of-age/http://www.cisco.com/cisco/web/solutions/small_business/resource_center/articles/do_business_better/go_up_to_the_cloud/index.htmhttp://www.accenture.com/us-en/outlook/Pages/outlook-online-2011-challenges-cloud-computing.aspx http://www.networkworld.com/news/2012/071112-cloud-computing-challenges-260829.html?page=2http://www.cloudbook.net/resources/stories/consumer-cloud-computing