Is your ecommerce store making some mistakes

Is Your Ecommerce Store Making Some Mistakes?

www.kudobuzz.com

What is the most important thing to your ecommerce

store?

Sales right?

But how can you get sales pouring in?

Catch your customers at every point of the sales

cycle

Attention phase

Do you have a high SEO ranking?

-

★ Use keywords in your title and page description★ Use between 40 and 70 characters in the title and

at most 150 to 160 characters in the description★ Use unique content. No copying, please

Attention phase

Interest phase

Is your site easy to navigate?

-

Interest phase★ Use a simple and neat layout★ Have a clear and concise product description★ Don’t have too many pop-ups

Preference phase

Can you win your customers’ trust?

-

Preference phase★ Proudly display reviews

from customers★ Ensure that reviews are

genuine and look it

Purchase phase

How easy is it to make payments on your site?

-

Purchase phase★ Use just enough security checks. Not too

little, not too much★ Don’t have unexpected costs at checkout★ Make membership before purchase optional★ Have a mobile-friendly checkout★ Error-proof your payment integration.

Payment should never decline

Repurchase phase

Would they remember you and run back to you?

-

Repurchase phase★ Get the shipping right★ Drive engagement on social media★ Send a few relevant emails per

month. No spam please

Takeaways★ Have a high SEO ranking★ Make your website simple and clear★ Proudly display your reviews★ Have a friendly checkout process★ Work hard at customer retention

Drive sales with a purposeful rather than a

distracting website

Cheryl Dzifa Tetteh@tdzifa_

www.kudobuzz.comwww.seodoctorapp.com