www.iqd.agency
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www.iqd.agency
We believe in a better tomorrow. We are a
marketing agency that create amazing content
and emotional stories.
We help brands increase their brand equity,
loyalty and create an emotional connection with
their clients.
Alexander Novicov,
CEO at IQD
WELCOME MESSAGE
WHY
• Webelieveinabettertomorrowbybecomingbettereverydayandhelpingopenmindedindividuals.
Marketing is telling the world you’re amazing.
Content marketing is showing people that you are!
A BRIEF HISTORYA brief history of IQD Agency
2010
Started as a one man business with zero capital.
ESTABLISHMENT
2011
Started working with major brands in Cyprus.
Dominated the market in the digital marketing space.
WON MAJOR ACCOUNTS
2012
Won 8 global and local awards on digital
marketing and business.
AWARDS
2013
Opened a new office in London, UK.
NEW OFFICE IN THE UK
2016
Worked with major global and local brands. Created
amazing branding campaigns.
TOP BRANDS LIST
2017
Our goal is to become better than we were
yesterday.
EVOLVING EVERY DAY
PEOPLE DON’T BUYFEATURES THEY BUY THE STORIES
“Together we can achieve more’’
BEYOND A TEAMOF MARKETERS, DESIGNERS & DEVELOPERS.
MEET OUR GREAT TEAMOur heroes
CEO
ALEXANDER NOVICOVGraphic Designer
LOUIZA AINSLEYWeb Manager
MICHALIS SCHIZAS
Web DeveloperSTEVEN MCSORLEY
Office Admin
ANNA
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WHY CHOOSE US AS A PARTNERWe all believe in a better tomorrow.
We have a whatever it takes attitudewith our clients. We find solutions toproblems.
ATTITUDE
We don’t make promises that we can’tdeliver. We always deliver what wepromise.
WE DELIVER
We’ve been in the market for the last6 years and we continuously learnnew things as the digital world is ever-changing.
OUR EXPERIENCE
Our team is the most important asset.We want to have a happy team so ourclients can see amazing results.
OUR TEAM
We really care about our clients.WE CARE
We believe in growth, we competeevery single day against ourselves, wewant to become better than we wereyesterday.
COMPETING
“PEOPLE DON’T BUY WHAT YOU DOTHEY BUY WHY YOU DO IT’’
£18,5 BILLIONIS WASTED ON ADVERTISING IN THE
UK ALONE.
MARKETING IS ABOUT VALUES
We worked with Beauty Line on the dedicated blog site “Beauty Diaries”.
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PORTFOLIO SHOWCASE
EKA GROUPMARKETING CAMPAIGNStorytelling, Execution, Content, Video Production, Promotion.
We created an authentic story for EKA to increaseloyalty and brand ourselves.Activities: Offline & Online Creative Work,Video Production, Social Media Campaigns.EKA has been a client of ours since 2010.www.70yearseka.com
CAMPAIGN: BUILDING ON FAMILY MOMENTS
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Objective: Increase email database
EKALANDING PAGE
EKADESIGNS
PIRILLOS BAKERYPIRILLOSSTORYTELLINGFrom the idea to execution
We created an authentic story for Pirillos andconnect with our clients on an emotional level.We create social and offline designs since 2015.
STRATEGY: MARKETING STRATEGY
ALMYRO GLYKO STORY DEVELOPMENT
ALMYRO GLYKO STORY EXECUTION
CHARMM DESIGNSSTORY EXECUTION
SPARTA NOVELTYMARKETING STRATEGY Story: you against the world
Our task was to reposition Sparta Novelty as abrand. Position the brand to succeed in newmarkets and gain market share in their currentmarket.
We created a comprehensive marketing strategythat combines business goals with marketinggoals, an inspiring and emotional story, a clearcontent strategy, email marketing strategy (datastrategy), renamed the brand, designed a newlogo, created brand identity and social mediastrategy.
TASK: MARKETING STRATEGY
SPARTA NOVELTY STORY DEVELOPMENT
SPARTA NOVELTY DESIGN
ROYAL CROWN WED DESIGN & DEVELOPMENT
SOCIAL CONCEPT DESIGNObjective: Increase brand awareness for Lordos Hotel
IOANNA PAPANICOLAOU BRAND IDENTITY
THE THANK YOU BOXCONCEPT DESIGN
SADE4U.COMBRAND IDENTITY & E-COMMERCE
NEWSLETTERSMonthly Newsletters
Consistently clean database & email verification
Unique Content: Interviews, Articles & Sales
Exclusive VIP Events
CREATIVE DESIGNObjective: Get people’s attention and brand awareness
SOME OF OUR CLIENTS
“TRADITIONAL MARKETING TALKS TO PEOPLE, CONTENT MARKETING TALKS
WITH THEM ”INSTAGRAM: @IQDAGENCY
WHAT WE DOWe don’t provide bulk services to any of our clients, everything is tailor made for each brand.
We create beyond marketing strategies for brands. Based
on each clients goals we create a comprehensive
strategy.
MARKETING STRATEGY BRANDING
We create unique brand guidelines that represent brands tone of voice and their design guidelines.
STORY DEVELOPMENT
We create authentic stories for brands to increase their brand equity and customer
loyalty. Stories help differentiate the brand.
CONTENT MARKETING
We create content for social media, blogs and video
production. With content we help our clients increase
their bottom line and sales.
DESIGN & DEVELOPMENT Beyond design & development
We create great websites with amazing User
Experience. Design and development.
WEB DESIGN
We build mobile apps on iOS and Android for
people to engage.
MOBILE APPS
We create custom Facebook applications .
APP DEVELOPMENT
“BUSINESS IS ALL ABOUT INNOVATION”
INSTAGRAM: @iqdagency
WHAT OUR CLIENTS SAY ABOUT USWhat some of our clients say about us
“IQD is a great company to work with. They are very helpful,enthusiastic and it's a gift to work with them in all things digitaland social media-wise. I highly recommend IQD Agency.” -Tony Wightman-Ex Marketing Manager for Mars Chocolate /Wellwood Consulting
“We hired Alexander Novicov over a year ago to be our nonexecutive director and IQD Agency to help us with our
marketing activities. I would have to honestly say it was a greatdecision; IQD genuinely cares and goes way beyond his call of
duty” - Sade Akinosho - Khairmax Ltd
“We can’t thank Alexander and IQD enough for completelyredesigning our website and helping us with all our socialmedia! They were a pleasure to work with; upmostprofessional at all times and spoke with a clear understandingwith all he was doing”Alia – H&C Accounting
“We worked with with IQD to create our new website and mobile applications. We strongly recommend them, they have the skills and the credibility. They say “Customers are oxygen” all the time; trust me you can feel it if you work with them. Thank you IQD for this informative journey.” Sakis Constantinides – Royal Crown Insurance
CLIENTS TESTIMONIALSWe have more than 29 client testimonials, here are a few.
… "I’ve had the privilege of working withAlex as from 2013 till today and in that timeI have known Alex to be a well-groundedand down to earth business professional .Istrongly recommend him for future work asa digital media strategist.
MARCOS KOMODROMOSCharter PR Practitioner
… IQD has been our marketing partnersince November 2010. Their experienceand professionalism help us to receiveexcellent results. I highly recommendthem.
VINA KOLIANDRICFO, EKA Group
… Alexander is a very hard working and
focused individual. He brings a goodlevel of business experience to anyproject that he undertakes and I would behappy to recommend his services.
PANAYIOTA KYRIAKOUMarketing Manager, DJKGroup
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NEVER ACCEPT AVERAGE ALWAYS DEMAND THE BEST. “Alexander Novicov- CEO”
Are you ready to take your brand to the next level?
23 Agias Paraskevis Nicosia, Cyprus
22 101 935
Cyprus Office:
Fb.com/IQDAgency
@alexnovicov / @iqdagency
www.iqd.agency
Get inspired on:
44 Broadway, Stratford
020 3130 0451
UK Office:
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