IPSTAR Applications Introduction_new Template1

Introduction to IPSTAR ApplicationsIntroduction to IPSTAR Applications

Product Marketing IPSTAR

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IPSTAR User Terminal: Satellite Antenna & Modem

•Serve 10+ million Internet & voice users

• In 20+ countries APAC• Deploy a million+ User

Terminals

From October 2005, IPSTAR-1 satellite provides Second Generation (SG) ServiceThe world’s first truly next generation broadband satellite with 100+beams

The world’s largest broadband satellite with up to 45 Gbps Bandwidth

So far more than 25,000 sites of IPSTAR First Generation (FG) service deployed, on existing satellites with 7 gateways (GW):•Thailand & Myanmar GWs on Thaicom•Taiwan GW on ST-1 (also for Malaysia,..) •India GW on Insat-3B•Australia, New Zealand, Laos GWs on Intelsat/NSN•China GW on Chinastar-1

V4 17OCT05

IPSTAR-1Orbital Slot: +/-120oE

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The first & new era of broadband satellite

• IPSTAR satellite as the world’s – Heaviest satellite in orbit with 6.5 tons– Largest 2-way broadband bandwidth capacity (45Gbps/IPSTAR satellite vs. 1-

2Gbps/conventional satellite)– First truly dedicated / designed broadband & all-IP satellite– First hybrid Ku-Ka-beam satellite– Largest Ku-band footprint coverage (14 countries in APAC)– Highest number of spot beams of over 100 beams

• The impacts– Opening the new era of broadband satellite industry– Highest economy of scale, potentially with 10 million broadband users & 1 million

user terminal equipment– The best cost structure for any satellite-based broadband for both bandwidth &

user terminal– The first to prove satellite to deploy mass consumer broadband services & to play

substantial or mainstream role in complementing DSL’s blind-spot– Probably the most advanced & matured broadband satellite technology, solution &

system, ready for full fledge commercialization!– At least 3-5 year solo play without competitor in Asia-Pacific region– If a satellite solution is needed, IPSTAR is in the best position to do

V3 25SEP05

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IPSTAR Applications

IPSTAR

Home

Community

MDU

BusinessSME

HotspotCafé

School

Triple-Play/MultimediaVideo: WebTV, Broadcast TV,

Interactive TV, Video On Demand

Voice: Telephone, Videophone, etc.

Rural for Telephony &

Internet

Education

Telemedicine

Mobile Applications,

Trunk & Backup

Emergency & Disaster

Video Conferenc

e

UPDATE 15JUN05

SNG & TV Backhaul

Government/MilitaryLarge Enterprise

Intranet

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1. IPSTAR for Private IP Network (GRE Tunneling Protocol)

• Service– An IP Network allows multiple sites to communicate privately

over a Public IP network using Tunneling Protocol

• Type of Service– Intranet communication between head office and remote

branches – Extranet for extended communication to supplier, business

partner – Transactional Service: Batch or Transaction propose such as

Point of Sales, credit card verification, database query

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Virtual Private Network Application (Corporate Link, Intranet)

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IPSTAR for Private IP Network (GRE Tunneling Protocol)

• iPSTAR Intranet’s Advantage over terrestrial Intranet network– Lower Cost from Shared Bandwidth Network

• Customer can manage bandwidth by himself– Uniform High Quality Nationwide Access anywhere – Low Equipment Cost (good for multiple sites network)

• Special Build-in GRE Tunneling Network Box, no more VPN router required• Target Customers

– Bank HQ and Branches– Automobile and Dealers– Petroleum Industry– Retail Industry– E-Government

• Reference Customers in Thailand– Ministry of Interior– Ministry of Education– Revenue Department– Etc.

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2. IPSTAR for Corporate Intranet Telephony

Branch office can make a phone call to its head office like an normal internal phone call

Branch office can make a phone call to its head office like an normal internal phone call

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3. IPSTAR for Rural Phone Network

IPSTAR Gateway

VoiceGateway

PSTN

Le

as

ed

Circ

uit

ATA2-8 ports

IP PABX

SoftSwitch

Pre-paidBilling

• Pre-paid Calling Card Public telephone • IP Centrex

• Pre-paid Calling Card Public telephone • IP Centrex

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4. IPSTAR for Video Conference

IPSTAR or Leased Line

Video ConferencingServer

CorporateHead Office

Branch Office

IPSTARGateway

Teacher inCenter Studio

Remote School

Live ProgramMulticast at256 kbps

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5. IPSTAR Multicast for CDN

10/100 Base-TEthernet

Local Multicast Server

Multicast File Transfer

MPEG-4

Content server

Local

Content server

Hub

Digital Cinema

IPSTAR

Gateway

Leased Line

User Terminal

• The central site will push the encrypted video files to store in the video server located in the remote site (6-hour download via 512Kbps link for a 2-hour movie)

• Remote site will display the movie from local server (offline)

• HDTV Quality (Speed 6 Mbps/MPEG-4) with 100’ Screen Projector + 5.1 Surround Sound

• The central site will push the encrypted video files to store in the video server located in the remote site (6-hour download via 512Kbps link for a 2-hour movie)

• Remote site will display the movie from local server (offline)

• HDTV Quality (Speed 6 Mbps/MPEG-4) with 100’ Screen Projector + 5.1 Surround Sound

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6. IPSTAR for SNG and Backhaul Network

IPSTARFlyawayTerminal

IPSTARGateway

Main TV Broadcast News Studio

Transmitted via IPSTAR then terrestrial link, the headquarters receives, edits & publish/broadcast the news

Transmitted via IPSTAR then terrestrial link, the headquarters receives, edits & publish/broadcast the news

Journalist takes a video of the breaking news incident

Journalist takes a video of the breaking news incident

Encoder with WirelessVDO sender

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IPSTAR Mobile VSAT Vehicle (MVV)

• Automatic pointing to IPSTAR satellite

• Use of GPS to determine exact site location

• Aluminum shell for robustness and weight-saving

• Ideal for SNG and Disaster Management Use

• Installed on a roof rack of a vehicle

• Available by Q1’2006

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IPSTAR Portable Antenna

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IPSTAR Auto-Pointing Antenna System

• Automatic pointing to IPSTAR satellite

• Use of GPS to determine exact site location

• Aluminum shell for robustness and weight-saving

• Ideal for SNG and Disaster Management Use

• Able to fit on a roof rack of a vehicle

• Available by Q1’2006

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iPSTARGateway

7. IPSTAR for E-Education

Lea

sed

Lin

e

Streamingserver

RemoteSchool

Teacher inCenter School

MulticastMulticast800 kbps800 kbps

ScreenHub

Class RoomMonitor

Questions/Chat

VDCserver

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Reference Project: iLearn by SBI

• Studio: BKK

• Available Sites: 10 iLearn centers

• (North 3, South 2, Central 1, East 1, North East 3)

• Transmission: IPSTAR

• Application:

VDC + Multicast Streaming

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8. IPSTAR for Mobile Phone Services

1. Mobile Trunk Base-station (BTS) Backhaul– To substitute other terrestrial solutions to fulfill service coverage. – Interim quick deployment or permanent basis

2. Ad-hoc (Mini-BTS or NanoBTS)– Add channels for major gatherings (concert, sports tournament, etc.)– Mission deployment for military, police, business, etc– Rescue mission, disaster recovery & management (tsunami)

3. Remote Mobile (Thin Route Telephony) (NanoBTS)– For Rural/Village Mobile Telephony– Military camp, mining camp, etc.– Resort, Game reserve, National Park, etc.– Fill any service blind-spots on a spotty opportunistic basis (island

deployment)4. Special Use (NanoBTS)

– Ship, Vessel (Cruise, Cargo/Oil Tank, etc.)– Offshore platform– Fixed Mobile Convergence Solution

5. IP, Broadcast, Bandwidth On Demand & Asymmetric– Especially for new 3G network

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Potential IPSTAR Applications for Mobile phone services

The world’s smallest

GSM basestation

IPSTAR Flyaway Set ODU120-180 cm. antenna

Manual & Automatic Pointing

IPSTAR User Terminal IDU

IPNanoBTS

Hybrid IPSTAR-NanoBTS provides low cost, easy & quick GSM deployment to

village, campus, mine, resort, ..

300m radius coverage, 7 channels for 100+ users, plus

broadbandIPSTAR provides early temporary communications during Tsunami rescue & relief operations in

southern ThailandV3 25SEP05

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Business Case: Base-station (BTS) Backhaul

• Base-station (BTS) Backhaul– To substitute other terrestrial solutions– Interim (quick deployment) or permanent basis (no need for further

investment)

BSC

Leased Line ipstar Gateway

User Terminal

PCM-IP Converter

Abis-Interface IPAbis-InterfaceIP

PCM-IP Converter

256 kbps

BTS TRXTRXTRX

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Business Case: Ad-hoc

• Ad-hoc– Added channels for major gatherings (concert, sports tournament, etc.)– Mission deployment for military, police, business, etc, & other mobile missions– Rescue mission, disaster recovery & management (tsunami)– Rapid deployment systems required for short-term communications

in difficult environments

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Business Case: Ad-hoc (con.)

•Fast, flexible and cost-effective solution– IPSTAR portable terminal kit coupled with nanoBTS, the whole system can be

• Delivered to the location by plane and carried by 1 staff• Installed within a few minutes and • Placed anywhere even in a small room

– IPSTAR Bandwidth on Demand allows mobile operators to customize the bandwidth for

each location and pay only the amount of bandwidth that they use.

120-180 cm. antenna and IPSTAR IDU IP NanoBTS

LANCable

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Business Case: Thin Route Telephony Use

• Thin Route Telephony Use– Rural/Village Mobile Telephony– Military camp – Resort, National Park – Mining camp, Remote Construction Site– etc.

Rural Military Construction Site

Resort

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Business Case: Special Use

• Special Use– Ship, Vessel (Cruise, Cargo/Oil Tank, etc.)– Offshore platform– Fill any service blind-spots on a spotty opportunistic basis (island deployment)

• New revenue streams for carriers • Customers can use existing handsets • Increase in marine opportunities

– Cruise and leisure sector– Merchant and military applications also likely

MobileNetwork

Retail Multimedia Broadband (RMB)Retail Multimedia Broadband (RMB)

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Sample IPSTAR Retail Broadband/Broadcast Products

Public BroadbandInternet Broadband: Leased Line, roaming, or revenue share modesFor Hot Spot, School, Internet Café, etc.

Community BroadbandInternet Broadband: 2M/1M In Building/Center/Neighborhoodplus Phone & IPTV Broadcast

Office BroadbandInternet Broadband: 4M/2M plus Phone

Direct Broadcast1Way IPTV Broadcast

IPSTAR Gateway

Data Center

NOC

•Internet• Backbone

•Content Provider

•PSTN•Corporate HQ

DSL

Hybrid DSL1Way IPTV Broadcast integrated with DSL modem

Home BroadbandInternet Broadband: 2M/1M plus Phone & IPTV Broadcast

Enterprise Intranet (EI)Group users shared same corporate leased Intranet bandwidth nationwide for IP & VOIP

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IPSTAR for Hotspot

Flexibly cope with many users in busy days

No bandwidth usage/ waste / cost in quiet days

Efficient bandwidth sharing among many locations

Link Backup & Burst-able Bandwidth for terrestrial hotspot networks

040303

Flexible & Quick Deployment• No need to wait for suitable wire infrastructure• Nationwide Anywhere / Anytime

Target Hotspot Locations• Residential: Apartment, Condominium• Work: Office Building• Public Space: Conference Center, Exhibition Center, Coffee shop, Hotel and Hospital• Transportation: Airport, Train Station

IPSTAR Hotspot In a Box (HIB)

IPSTAR Terminal with built-in Hotspot Server

WLAN Transmitter

IPSTAR Hotspot HubIntegrated Hotspot

Service System

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Examples of Retail Multimedia Broadband (RMB)

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IPSTAR RMB Equipment & Devices

IPSTAR User Terminal ODU & IDUTwo-way, Simplex, One-way (broadcast

IRD)

WLAN Hub & Access Point

TVA (TV Adapter)IP Set Top Box

Personal Video Recorder

(PVR)

IP Phone Set & IP Video Phone Set for

Broadband Video Phone

Analog Telephone Adapter (ATA)

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Triple-Play Broadband Advantages

Broadband InternetBroadband Internet• Fast, Always On, Better Web & Online Experience & Productivity

• For Information, Communications (text/voice/video email), Connectivity• Media Sharing, Streaming, Download (Video, Photo, Music)• Transactions & Activities (Online Purchase, Banking, Game)

Broadband PhoneBroadband Phone• Flexible numbering/area code

• Flexible provision of line capacity• IP-Centrex Rich Features (call waiting, call forwarding, etc.)

• Low cost calls/minutes charge

Broadband VideoBroadband Video• Digital TV Broadcast

• Interactive TV (ITV) for Sports, Game-show, Home-shopping

• Video-On-Demand (VOD) for Preload & Preorder Movie, Music,

News• Personal Video Recorder (PVR)

for VOD & Time-shift TV

UPDATE 19JAN05

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Broadband Video Configuration (Customer Equipment)

IRD Simplex / Consumer TV Adapter

Simplex / Consumer PVR

Simplex / Consumer

PVR

TV Adapter

TV#1

TV#2 can show a difference TV channel

AV out

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Broadband Triple-Play: Internet-1

• High-speed Internet access– 2 Mbps/ 512 kbps – Fast, Always-On connection, Unlimited

usage (Fair-share)– Bandwidth for Internet access is not

contentious with IPTV– Readily deployable anywhere

nationwide• Web-TV

– Access Internet with your TV (via TVA) anywhere inside home

• Web-Push– Hundreds of popular websites pushed &

readily stored & updated in Home Server hard disk

– User can access very fast than any broadband

29OCT05

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Broadband Triple-Play: Internet-2

• IPHEN pre-packaged E-Home Services– Aggregation & customization of best web

& online services for IPHEN target’s users• Home-Banking

– Partner Banks provide convenient & secure online banking

– Users access via TV or PC• Home-Shopping

– Purchase merchandises on TV or PC– Large catalogue database are pre-loaded

in user’s Home Server for fast access & update regularly

– Online secure payment• Others

– E-Education, E-Government, E-Medicine, E-Travel, etc.

• Internet Radio (PODCAST-like)• Online & Offline Video Games

29OCT05

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Broadband Triple-Play: Voice

• Unified Messaging– Multimedia Email (Text, Photo,

Voice & Video Email)– Web access via PC or TV

anywhere inside or outside home• Video phone

– From home PC or TV to talk to other outside IPHEN users, or other compatible remote PC or 3G users

• VOIP Telephony– Low cost call rate– Free call for some special services– Use VOIP phone, handset or PC, wired or

wireless– IP-Centrex

• Call Forwarding, Call Waiting, etc.

– Flexible Numbering• Multiple numbers, virtual & portable

numbering, etc.

29OCT05

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Broadband Triple-Play: Video-1

VOD Channels• 95% of TV programs are non-Live

(pre-produced/recorded)• IPHEN Push-Stored-Playback Architecture

– IPSTAR Broadcast Beam push video files to all users’ PVR hard disks, creating extensive VOD & “Virtual Channels” of 200+ PayTV channels equivalent

1 . Movie-On-Demand in SDTV & HDTV (MOD)• Basic Movie (HBO model)

– 1-2 years after theatrical release– Monthly subscription (same price to local PayTV)

• Premium MOD (Video Rental model)– 3 months after theatrical release– Old movies : Monthly subscription– New movies : PPV (same price to local DVD rent)

• Premier Movies (Theatre model)– Same time to theatrical release– PPV (same price to local theatre)

2 . Personalized TV Channels / Bouquets (PNTV)– 50-200 channels in News, Sports, Music,

Documentary, etc . of many Genres & Sub-Genres

15NOV05

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Broadband Triple-Play: Video-2

IPTV Channels• IPSTAR Broadcast Beam bandwidth can provide

some 20-50 live IPTV channels (1 Mbps SDTV MPEG-4 with DVB-S2 Receiver)

3. Interactive IPTV (ITV)– Sports with multiple views or Live Programs: Game

Shows, Talk Shows, Concerts, Events, etc.– Supply of live & Interactive contents are very limited

& expensive, thus only a few actual “Shared Channel” are used to provide Interactive TV

4. Broadcast IPTV (BCTV)– Some selected must-carry national free-to-air or

popular branded PayTV broadcast channels, possible with Interactive Ad (IA) enhancements

– Minimum number of channels because users are assumed to have existing Free & PayTV broadcast services

14NOV05

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Broadband Triple-Play: Video-3

Broadcast TV Enhancements• IPHEN enhance & complement users’ existing local broadcast

Free & PayTV services5. Advanced Program Guide (APG)

– Personalized & Interactive Program Guide (PPG, IPG) for both VOD Channels, IPTV Channels, Users’ broadcast TV

– With PVR with inside & outside home remote management capability

– TV program Search (stored & upcoming title, actor, topic, genre, etc.)

6. Time-shift TV (TSTV): TV-Anytime– IPA converts user’s existing broadcast (DTH, cable, VHF/UHF) for

Home Server’s PVR to record user’s favorite TV programs for later viewing at convenient time

7. Place-shift TV (PSTV): TV-Anywhere Any-device– Redirect home’s broadcast TV contents (live or stored as Time-

shift TV in Home Server PVR) to be are repurposed to fit user’s devices & watched from anywhere outside home

– On Web, PC, PDA, Portable Player, 3G Mobile Phone• Also access video/photo/e-book stored in Home Server

14NOV05

Music Jukebox

InternetRadio

Remote Manage

TV andPause TV

ProgramGuide

PictureViewer

PlaybackRecordings

Broadcast Free-PayTV

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The Hybrid DSL-IPSTAR Triple-Play Strategy

• IPSTAR as a complementary solution for Blind Spot where ADSL is not available

• Use IPSTAR to deliver live broadcast TV for Under-Served Area where the ADSL’s line has a limited throughput

• Use IPSTAR’s Content Distribution Network (CDN) (second mile) to feed video content to each Cos when the ADSL’s backbone has a limited capacity

Service DSL Area Non-DSL AreaNon-Broadband

User (Video only)

Broadband DSL Broadband IPSTAR Broadband

None

Broadcast IPSTAR VideoOne-way

IPSTAR Broadband &

Video

IPSTAR VideoOne-way

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Potential Hybrid/Bundle/Synergy DSL-IPSTAR Options

DSL’s CO

IDC/Content

IPSTAR GW

Backhaul Link

DSL BackboneDSL Phone Line

DSL Modem

LocalContent Server

DSLAM

4. Standalone IPSTAR BB for any user

TV

IPSTAR withDSL ModemIP

+ V

oIP

IP +VoIP+ IPTV

FW/RT

2/3. IPSTAR IP Multicast or Simplex for DSL User

IPSTAR withDSL Modem

1. Standalone IPSTAR IP Multicast

TV

FW

5. IPSTAR IP Multicast at CO

6. IPSTAR as IP backbone at CO

TV

Updated 25FEB05

Question & AnswerQuestion & Answer