1 Investment case • A robust business model, which provides both EPC as well as energy solutions. • SWDY’s segmental nature provides a logistical advantage and will enable the company to leverage on its extensive footprint in the MEA region. • SWDY’s management aims to reduce GCC competition risk for the wire and cable LoB via expansion into African countries i.e. Ethiopia. • Turnkey’s segmental revenue growth to benefit from MENA governments’ heavy investment in infrastructure. Upside Catalysts • SWDY has a cost advantage over other regional cable producers. This is because SWDY production facilities are located in countries that have cheap labor, energy, and S G&A costs. • Continuing with the M&A activities, we expect that SWDY might further benefit from increasing its market share as well as more distribution channels. • Should MENA’s governments’ tax shelters increase (as suggested by the Qatari government) the construction LoB’s earnings should improve. Downside Risks • The GCC area could experience an overcapacity in 2011. Such net additions might increase competition which, in turn, could negatively impact SWDY, decreasing it’s absolute gross profit per ton. • SWDY operates in emerging markets of MENA region, which expose it to riskier business environments. El Sewedy Electric – SWDY Company Profile El Sewedy Electric is a integrated cables and electrical products manufacturer in the Middle East, with the specialty in providing complete and integrated energy Solutions in sectors as diverse as: telecom, energy management, transformers, EPC, electrical products and wind energy generation. Shareholder Structure • El Sewedy Family 73% •Hassan A Salam 2% • Free Float 25% 52-Week Performance & Share Data (*EGX suspended 27 th Jan – 23 rd Mar 2011) SWDY.CA/SWDY EY | Hold Recommendation | Moderate Risk | LTFV EGP56.8 | Target Price EGP45.4 | Analyst: Muhammad El Ebrashi Key Performance Indicators EG P m n/FY E D ecem ber 2007a 2008a 2009a 2010a 2011e 2012e R evenue 9,348.3 11,445.9 9,290.7 12,902.0 14,942.2 16,806.1 G rowth R ate (% ) 62.7 22.4 -18.8 38.9 15.8 12.5 EB ITD A 967.7 1,242.8 1,035.0 1,363.1 1,295.9 1,524.8 G rowth R ate (% ) 51.5 28.4 -16.7 31.7 -4.9 17.7 EB ITD A m argin (% ) 10.4 10.9 11.1 10.6 8.7 9.1 NetIncom e 713.1 828.4 633.6 795.5 661.3 796.8 G rowth R ate (% ) 43.6 16.2 -23.5 25.6 -16.9 20.5 N etm argin (% ) 7.6% 7.2% 6.8% 6.2% 4.4% 4.7% PER 9.5x 8.2x 10.7x 8.5x 10.3x 8.5x P /BV 2.2x 1.8x 1.6x 1.4x 1.2x 1.0x EV/EB ITD A 8.4x 8.3x 10.0x 8.1x 6.8x 5.5x N etdebt/EB ITDA 1.4x 2.8x 3.5x 3.1x 1.6x 1.1x D ividend Yield N/A 1.9% N/A 2.5% 2.1% 2.5% S o urc e: C IC R D atabas e Sector: Engineering & C ables ISIN : EG S3G 0Z1C014 LastP rice (EG P) 39.48 52 W eek H igh 56.89 52 W eek Low 33.81 100-dayA v. Volum e 229 (000' shares perday) N o. ofShares (m n) 171.9 M arketC ap (EG Pmn 6,785 *P rices as atclose on 30th M ay2011 - 500 1,000 1,500 2,000 2,500 30.0 35.0 40.0 45.0 50.0 55.0 60.0 Jun-10 Aug-10 Oct-10 Dec-10 Mar-11 May-11 Shrs('000) EGP Volume SW DY EG X 30rebased