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#DF16 Intuitive, Relevant, and Fast Student Engagement Avi Badwal & Michael Wood University of San Diego & Salesforce [email protected] @avibadwal1
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Intuitive, Relevant, and Fast Student Engagement

Apr 14, 2017

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Avi Badwal
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Page 1: Intuitive, Relevant, and Fast Student Engagement

#DF16

Intuitive, Relevant, and Fast Student Engagement

Avi Badwal & Michael Wood University of San Diego & Salesforce

[email protected] @avibadwal1

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#DF16

Avi BadwalSr. Dir of Enterprise Technology

Michael WoodAccount Executive, Salesforce

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#DF16 Engagement

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#DF16

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#DF16 Camping

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#DF16 Idea

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#DF16 Audience

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#DF16 Segment

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#DF16Omni

Channel

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#DF16 Calendar

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#DF16 Time

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#DF16 Content

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#DF16 Contributors

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#DF16 Design

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#DF16 Device

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#DF16 Imagery

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#DF16 Creative

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#DF16 Code

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#DF16 Test

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#DF16 Experiment

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#DF16 Track

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#DF16 Try. Learn. Repeat.

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#DF16 Target

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#DF16

Expect to stay up late. Creating a marketing strategy takes time.

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Don’t expect magic overnight. Plant the seed and be patient.

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Be consistent. No really, we’re talking regular drumbeat.

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The world keeps getting noisier. Don't make it worse.

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USD

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#DF16USD

Channels

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sandiego.edu/insight

Web

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EMAIL

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EMAIL

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Portal

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Mobile

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Mobile

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Print

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Voice

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E-Mail Results

Q1

0

1500

3000

4500

6000

+ -

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Monthly Active Users Mobile

Q1

0

2000

4000

6000

8000

+ -

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#DF16

?

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thank y u

#DF16