- 1.Introducing the opening of the Southeast United States market
and our authorized partner; Our recent acquisition of Creative
Water Concepts, Inc., makes it simple and convenient for all types
of businesses and organizations to create their own private label
water for marketing purposes or special occasions. Creative Water
Concepts has been the preferred private label bottled water
supplier for thousands of companies in the U.S. and Caribbean since
1996. www.yourmessageonabottle.com
2. Why use spin labeled water? Page 2 Not simply a LOGO! Enforce
your brand message, highlight differentiators, testimonials, use
multiple languages to engage more of the community. Economic,
effective and easy way to interact with clients and prospects.
Unique and fun way to engage your patrons. Emphasize community
involvement and corporate sponsorships. Ideal for making a lasting
impression, announce upcoming openings and events, new expertise
and offerings, or simply commemorate an event. 3. Page 3 Private
Label? Or Spin Label? Transform your water bottles into dynamic and
flexible marketing platforms! 4. What is a SpinLabel? The patented
spin label is actually two labels, a top label and a bottom label.
As the consumer spins the top label, information on the bottom
label is revealed through a window, thus increasing labeling space
on a package of approximately 75%. Page 4 5. What is so powerful
about spin labeled bottled water? Spin label bottled water allows
the creation of a focused message that is attached to a quality
bottle of water. The message often passes from one customer to
another, one customer to a prospect and prospect to prospect. It
delivers and creates word of mouth advertising. The message, clear
and direct, promotes the overall brand image, may support a
specific event or promotion and can be changed to take advantage of
new opportunities. For a fraction of the cost of traditional
advertising media or venues you can place your message on a
tangible product and in the hands of those that matter most: your
customers. Inspire confidence, display stability while providing
high quality hydration. 6. SpinLabel The Possibilities Generate
advertising revenue when you share panels on the base label with
your chosen partners for specials, discounts, or cross promotions.
This ad revenue could be additional income for your business or
help subsidize the cost of the water. Spinlabeled windows, presold
to sponsors, is a great vehicle for Charitable and non-profit
organizations to raise money at events such as walks, runs, sports,
school functions etc. SpinLabeled water with your message is great
to donate to these events. Provide water in each guest room and
sell on a per bottle basis, include in room fee or include in honor
bar refrigerator. Sell water at retail, hotel gift shop, hotel
pool, shows & concerts, restaurants, cold boxes, and by
cocktail hosts. Give away at valet parking promoting a patrons
return visit, vendor offerings and upcoming events. Use discount
codes to capture what customers are purchasing. 7. SpinLabel The
Possibilities 8. SpinLabel - FAQ Page 8 What is the minimum
quantity to order spinlabel water? Minimum orders for spinlabel
begins around 600 cases. Smaller orders can be accommodated. Do we
have to have all of the water delivered at the same time? No.
However, it is always preferable to have stock on hand (you will
not want to run out of spin water once you have it). We will work
with you on the proper delivery schedules. Who does the art work
for the labels? Our team can work with you to design the proper
messaging, or, we can provide templates and guidelines to your
existing agency or in-house creative team. What is the lead time
for delivery? Lead time for the first order is generally 7-10 weeks
from the date of approved artwork, afterward a normal delivery
schedule is established. Can we change the messages on the bottles?
Yes, we can design a program to refresh the base label messaging.
Make sure to discuss this with your Spin rep. How much does it
cost? For a fraction of the cost of traditional advertising media
you can place your message on a tangible product and in the hands
of your prospects & customers. Literally pennies more than
regular PL water. Spinlabel requires the adherence of two labels
that will cover the entire panel of your container, delivering up
to 75% more usable space. Pricing will vary, subject to quantities,
sizing, delivery schedules and label design. Why should I pay more
for a spinlabel? SpinLabel is not a logo wrapped bottle of water.
The spinlabel turns a standard, static PL bottle of water into a
dynamic marketing and promotional tool. Your message is delivered
directly to the hands of potential consumers on an informative,
interactive and fun platform. Your message will be read, they will
hold on to it longer, reading your message and showing it to
others. Deliver your message! Not just your logo. 9. Now that youve
decided SpinLabel bottled water is right for your business, lets
get started! Page 9 1. Determine container size and volume. Yearly?
Quarterly? Monthly? Seasonal? 2. Create a time line for delivery.
Estimated delivery will be 7-10 weeks from the time we have
received both a deposit and approved art work. 3. How much
inventory will you keep on hand? 4. Discuss your preferred delivery
schedule? 5. Develop your core message and branding. 6. What
message do you wish to convey to consumers of your product?
Consider any upcoming special offerings, events, sponsorships,
charities, golf tournaments etc. 7. How often would you like to
refresh this message? 8. Have you considering selling the space on
your spinlabel? If yes, then action steps must be taken to begin
the process of pricing and marketing this real estate, before label
design can be completed. 10. Thank you! Next steps? Contact Page 10
Barry Simons President SpinLabel Technologies, Inc. 561-429-6886
[email protected] www.spinlabels.com