Introduction to Social Media for Small Business

Introduction to Using Social Media in Small

Business

Anne Mims Adrianblog.anneadrian.com

[email protected] April 14, 2009

Where to begin? Pick 1, 2, or 3.

“Today, if you're not staying current with Web 2.0 technologies' impact on business, then you're just not staying current. Period.”Sarah Perez of ReadWriteWeb

flickr.com/photos/rambleon/2384382498/in/set-72157604099911780/

Social media is not about

the tools & the technology

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Social MediaOnline technologies and

practices that people use to

share opinions, insights, experiences, and perspectives

with each other. en.wikipedia.org/wiki/Social media

Use a “start page”

Listen

flickr.com/photos/joyoflife/23724427/

Google Alerts

Know what people are sayinggoogle.com/alerts

Know what people are saying search.twitter.com/

Twitter Searches

Connect & build relationships

Go where the people are

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Try Explore LearnParticipate

by DOING

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Define your goals

blog.k1v1n.com/2008/10/defining-freerange-enterprise.html

flickr.com/photos/tomoski/2688883653/

Facebook Account

Facebook Page

Facebook Group

Facebook Lists

Divide friends into categories

FacebookAdvertisements

Integration of communities

Twitter Facebook LinkedIn

Discussion and examples using social media

Sandy Toomerstwitter.com/toomerscoffee

Heath Catestwitter.com/heathcates

Google me Twitter: aafromaa

delicious: aafromaa

AIM: aafromaa

Slideshare: aafromaa

Flickr: aafromaa

YouTube: aafromaa

Anne Adrianblog.anneadrian.com

[email protected]

ResourcesRSS in Plain English, a video introduction to using news readers from Common Craft http://www.commoncraft.com/rss_plain_english

Engaging Communities on their on Turf: Secrets of Social networkers http://connect.extension.iastate.edu/p79426457/

ResourcesFeeding Frenzy eXtension 30-Minute recording by Beth Raney, connect.extension.iastate.edu/p51525211/

Use a newsreader blog.aafromaa.com/2007/05/how-to-use-news-reader.html

Beginner’s Guide to Social Media in Extensionicollaborate.extension.org/wiki/

Beginners_Guide_to_Social_Media_in_Extension

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