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8/7/2019 Introduction to Red Rover http://slidepdf.com/reader/full/introduction-to-red-rover 1/19 How to engage more students with fewer resources Come on in! Increase and Measure Student Engagement with Social Media
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Introduction to Red Rover

Apr 08, 2018

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Page 1: Introduction to Red Rover

8/7/2019 Introduction to Red Rover

http://slidepdf.com/reader/full/introduction-to-red-rover 1/19

How to engage more students with fewer resources

Come

on in!

Increase and Measure

Student Engagement

with Social Media

Page 2: Introduction to Red Rover

8/7/2019 Introduction to Red Rover

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Current Student Engagement Level

40%max

*NSSE 2005

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Student Apathy is Still a Huge Problem

60%

*NSSE 2005

uninvolved

Meh.

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Tinto, Astin, and Barefoot Agree

Beyond financial concerns,the #1 reason

30% of studentsdrop out within their firstyear is because they don’t

get socially integrated

into the institution.

First Year

Sec o nd Y ear Ahh!

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There is Massive Social Integration Online

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But it’s Hard to Coordinate & Measure

Let’s Play Soccer

Meetupin theQuad? Official

Class of 2013

Anyone inChem101?

AdamsHall

We LovePugs

My Life In 

CollegeThe

A ccaf ellasMusic

ExcitedA bout

Graduation!

I’m new.Anyone

in my classinto comics?

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Say Hello To...

Hi.

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Whoo Hoo!

Increase and measure student engagement with social media

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Me!

Cinthia Class is the only person from her highschool to attend John Jay College. This separation and transition leaves her “nervous, scared,

and overwhelmed.”

Cinthia Class

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Orientation Before Orientation

Nancy Yang

Communications

2001

Before the official on-campus orientation, Cinthia is invited to jointhe John Jay Campus Directory (aka Red Rover).

Nancy invited you to add your profile to

the John Jay Campus Directory.

...and start connecting and sharing with

your classmates.

From: [email protected]

To: [email protected]

Set Up Your Prole

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Individual Student Identities

With the Campus Directory, faculty, staff, alumni, and students (likeCinthia) express who they are to their college community with

interests, a bio, and links to external social media profiles.

Cinthia Class

Law EnforcementWestchester

Volunteering Laughing

Involvement movies wri

friends history reading

traveling harry potter a

community service gove

see other interests [47]

2010

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Peer-to-Peer Engagement

Cinthia explores the Campus Directory to connect, learn,

and grow from people who are excited about the samethings as her.

Students Soccer Bradley Hall 9 people

Students My Location My Year My Majorin

Michelle Clifton

LOCATION

Bradley Hall

YEAR 

MAJOR 

2010

Marketing

see other interests (15)

entrepreneurship m

4 interests in common

Na Sing Lauj interests in common4

Follow

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Your Online Student Union

@ RashadAlaiyan

Can I get some motivating words while I finish summer school?

Add your comment...

Like Flag Permalink 

Cinthia Class You’ll do great! Here are some good vibes.

Diversity, a World of Opportunities

By pulling in all the social media activity of faculty, staff, alumni,and students into one place, Cinthia easily engages in relevant

conversations from across the web.

Following

Follow

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Me!

After Her First Year...

“As I move into my second year, I’d summarize my feelings as

comfortable because of the new friends I continue to makewith Red Rover”

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Track Institutional and

Individual Engagement

Admins are given detailed, real-time data to help youaccurately measure, quantify, and report engagement to

your administration.

Number of Connections

1-3 Connections (5%)

3-8 Connections (2%)

Interest Count

0-5 5-15 15+

User Count

Students Faculty Alumni

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Admins have the ability to target campus communications

down to only the people interested in the topic. Relevancy increases engagement.

Targeted Communication

Students Soccer 39 people

Students My Location My Year My Majorin

Michelle Clifton

LOCATION

Bradley HallYEAR 

MAJOR 

2010

Marketing

see other interests (15)

entrepreneurship m

4 interests in common

Na Sing Lauj interests in common4

Follow

Send a Message to 39 users

From:

How:

Subject:

Message

Email

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“Red Rover is a prime variable in the equation of increasedstudent engagement, and has greatly increased

communication with our students.”

Admin - Brandon Lytle

The Results Are In

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The Results Are In

IncreasedStudentEngagement

Fewer

InstitutionalResources

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Let’s Get Started!

Ok!

Hurry,a new year is right around the corner.

Contact us today to set up your personalized tour.

redroverhq.com | 877-479-4385 | [email protected]