Introduction to Communication

Has marked “ the ability to communicate” as the most important factor for making an executive or manager “ promotable” than ambition/ hard work or education.

Stanford university graduates revealed that they were appreciated at work

majorly for “ being distinguished communicators”

1. Oral communication2. Self-motivation3. Decision-making4. Leadership5. Teamwork6. Personal appearance7. Written communication8. Academic performance9. Creativity10.Multilingual ability

Source: Cfore 2007-08

• Sender• Message• Encoding• Channel• Receiver• Decoding• Feedback• Noise• Context

It’s unavoidable It operates at two levels It’s irreversible It’s a process It often presents ethical challenges

Formal

Informal

Types of Communication

Downwards Communication : Highly Directive, from Senior to subordinates, to

assign duties, give instructions, to inform to offer feed

back, approval to highlight problems etc.

Upwards Communication : It is non directive in nature from down below, to give feedback, to inform about progress/problems,

seeking approvals.

Lateral or Horizontal Communication :Among colleagues, peers at same level for informationlevel for information sharing

for coordination, to save time.

1. Confirming2. Expanding3. Contradicting4. Circumventing5. Supplementing6. Expediting

Face to Face communicationTeleconferencingTelephone and Voice MailWritten communication (E-mail, IM,

and computer conferencing)Others

• Speed of establishing contact• Time required for feedback• Amount of information conveyed• Control over message• Receiver's attention• Personal vs. Formal• Cost• Permanent record• Effective for detailed messages

• Informing your supervisor about difficulties with co-worker

• Asking for few days of leave from work• Training new employee to operate

complicated computer program• Notify manager about local business

refunding• Reminding busy boss about overdue

reimbursement• Apologizing a customer for a mistake your

company made• Getting your boss’s reaction to the idea of

giving you more responsibility