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Introduction - Ramkhamhaeng University

Mar 13, 2022

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Page 1: Introduction - Ramkhamhaeng University
Page 2: Introduction - Ramkhamhaeng University

, ( ' I,. 2 2-. ,:'> *"".&* ,~ *? - c . * *,aa -1

: :w *\ 9-

i - * - r i - ia7 -& % , k+,' 9 * ;

5r**fl;"c'q {G * $ " " ,- -.. k40$$ .* . . ,?*a* 4,f : "".;A : #"t+$*+G*.B 1

* &id<'

" - 2

~ ~ 7 m @ ? 1 ~ t d t r . S : h f i ~ ~ < m n 3 f ~ ~ a ~ ~ 9 ~ ' f l 3 ' ~

Introduction to Manabement and Ofganizations I .

~ a ~ ~ v ~ 7 a a s ~ n 7 ~ 6 m n ~ ~

m5siit~uuiuaou~udmssrii3' 7 , ' k~d5zHucl? iud?r ipuR~~1~ui~n" J 4.

~~H~GII%%J A~nasudi6~ng~tri~u"soy'~mni~~~u~1rmr"s~ni1 a1m5h-nsm . ti, "-

(management) u 3 o n d n ~ n o r h u ~ d u ' n~m'clnis nhuk n5:u-r~ r n s d s r ~ i u

iionssudiu 7 'kuni~h~~u~~f~d7b"s~au' iudd5:~n~n1 uasd5:anFwa

a c u z r i ~ u ? ~ u ' u ' n i m n i ~ d i u ? u ~ i n ~ ~ ~ c l ? ~ u ~ u ~ u ~ a u n ~ ~ d m n ~ ~ ~ ~ ~ u d ~ ~ d d

Bovee and others bdi?.l., r n d h n ~ s nuiui iu n5zmu n i 5 d ~ ~

u55qrihuuiououo~dn35Tnu n ~ m u u w u nisp'ctoqdn1.r nisihi irr~-rnsa?uqu

n?wuindiiu 7 o huijds:Rn8)namrq~"uds~8nZ w w

Edwin 0. Flippo fldl?+ fm.m"~ni5 Hulfla n in iuuwu nisQ . " * & "'\.

e u h s nisdiu-iums u~rd~.r~~~~ir6~ns~~~n"u~n'un15si11i iuu1v'k~u~~~ ~~~.r~~q~ou'lqrl5~HiimtLW::u"d~%@kiJW

Luther Gulick ' flfjmii nis9'slm.r auiufiu Hiui?rncl.nui u

J d d 5 z r n n u u u n r i ~ ~ u ~ i n n u ~ u ' i 1 ~ ~ d ' ~ u r f l ~ ~ r u u i i rii o d i u l ~ c l ~ u s z r i i u i u f qun'u 1 1 ~ 1

c l ~ i a ~ d i ~ ~ a i a ~ r U i ~ a ~ i t ~ I

Peter Drucker nrh9.h ' ' I 2 wi59'mnl.r ~ u i u 8 u f 1 1 5 r h ~ i ~ ' k t f ~ ~ i q

r~]lVlul~Tmuy'du 3

Stepen P. Robbins nd i? i i nisGmni5 ~ u i u i i u nszu?un?sl,uni5

d~smuuiurra ~ ~ ? u s ? u ~~n5'5u~uni~~iuiu'ktfi~u~do~iu~d5z8n~n1wr~ar rls-~nBcrdruoilnCwoin5yclcla

M ~ O m v ~ m n i s WNIUG n ~ r u ~ ~ n i ~ ~ i u ~ r c r ~ m ~ ~ m o u d n i 5 m5d;ii uazm.rcl?uqu rdo~hshr~wluus'5q~0~~uiu%r]u~ddn1s

HR 416 3 1

*

Page 3: Introduction - Ramkhamhaeng University

R:IJ nisCmnis (management) auiufiq n.r:uauni.rhriiuuiu

nisqmnis

Management

2. n75Gmnisimaiurfluainn (universal) ~wsiz5~1~+15ndihJ

ds:qnsflfl66'uyna~6ni'i ua:~ns:~u~u'iio:~flua~6nis~~im'L~$~"sardn un: Jilfla?uil.iusiir 7 &aumluo~hs rdu ihummm iliuw8ol rflupiU kniw daldd

.

32 HR 416

."

Page 4: Introduction - Ramkhamhaeng University

flnuviimu (challenges) d

Page 5: Introduction - Ramkhamhaeng University

7. msP'nrnsvk11fin75fi ~Gu.j7ui'i~dr::ftn3ni w ~tnr:dqt:3n3~n

- ~31~~~7uu~s67-i7dr::8n5n7~ (efficiency) rmsdsz8n3 wn

(effectiveness) i ~ u n ~ ~ r ~ u u f i u u ~ t : ~ i 7 u w n w 8 ~ (outputs) n'uJ~$u~hc#i (inputs)

R ~ ~ ~ ~ U ~ U O I D ' W ~

Page 6: Introduction - Ramkhamhaeng University

nsmaun~rCnn7s Management ' Process

Page 7: Introduction - Ramkhamhaeng University

D = Directing (n7sdiu-aun7s)

Co = Coordinating (n7sdsamus7u)

R = ~ e b o r t i n ~ (msmuwu)

B = Budgeting (n7s~mhIudsauitu)

nsom gu (Harold D.Koorp) 16nh-aPInsnnurns9'mnisd

$u~~~sn 'Md7 f i u rns 5 dsams I6tlri \

P = Planning (~I~~IUWU)

9 o = organizing (n7sCmoIdn7s)

S = Staffing ( m m k y ~ ~ a )

, D = Directing (n~sd7u.runis)

C = Controlling (n~smuqu)

I

d a t d u s o u ~ u r f (Stepen P. Robbins) Injld~lInsruqun7sCmn7s d v 4

ny~s~~sd'o1d7t9un7s 4 d$an?s 16tt6

9 P = Planning (n75371 ttw U)

o = Organizing (n7s$aoIdnir)

( " 7 - b ) , L = Leading

C = Controlling (nisfi?~qu.$

I 1

u L v dd I RIUU h ~ a ~ ~ ~ ~ f ~ ~ m ~ ~ t ~ ~ n ' ~ n s s u t t a ~ ~ u ~ n n d ~ m ' f b l ~ t l o ~ ~ u " s w ~ s

H~o$$mnn~mht9urns f i m w n u d o ~ d d

i

r

0

\

36 HR 416

\

Page 8: Introduction - Ramkhamhaeng University
Page 9: Introduction - Ramkhamhaeng University

.4u 9 (Tmn15 (manager) nuiefiu yaaansuwm~un~54i~ciiu~~ui~~n'u 4 a you m~uvi~hclu8u1d H ~ ~ Y R R

aardai%41ut$~nol'~~ (do thing I (leader) M U I ~ ~ ~ J r l ~ ~ a 6 r h l ~ u a &doniYm (do right thing) GJUU n cnnaou{~mrn5m1u~t$uao~n15

okn'15 k doldd

vw m I. I (TOP rnanager)H~lufi9 ~RRRCJ5UWGtIIDUn15

die~wiuama~dnis&aum ~3o'Lu hud18q iydu o i ~ n ' o l ~ u ~ ~ c d u ~ n ' u u ~ ~ w naqnd#udwansrnu&oqdn~5 H ~ ~ L ~ U ~ U ' ~ ~ M I ~ ~ ~ I ~ I ~ ~ ~ ' U W ' ~ P I B U ~ I S ~ ~ ~ I ~ O ~ U S ~ ~ am~An15~du d5rmunssun15~5mrn5'L~~, ~<mnisoi?Ir dtr<u

2. #dnnw.rzknni.~ (Middle managers) (luiu% U ~ ~ ~ d $ ~ rnci7~ua1umniu8uu'~m5t6unn1~ ~u~~uuiu~in{<mni'i'i~$uq~ rdoudard m 5 d ~ ~ ~ u r ~ 1 ~ a u o 5 1 ~ ~ 1 u ~ $ o n r ) u k ~ ~ u ~ a a a d d ~ ~ ~ ~ i u o d m ~ ~ n n i q 5 L : ~ i i q

~Tmn15srR'ugq n'u@'mnissruiuol'u E~n55udn~r)11~6~en'~ n15d.srmu.nu ni-r e&ua%qaiq uarfi15d~ iyfIuKU

I

Page 10: Introduction - Ramkhamhaeng University

udnis ifluko'~msfin3miaRciu U

6 %M#~UIU (supervisors) $?HU'~ auuiu (foreman) ~fluvi'u

Q17N8lUWU (line managers H(~IC/ (functional managers) g~mms

Page 11: Introduction - Ramkhamhaeng University

Managerment Roles

tau: fh~cih (Henry Mintzberg) ~ i ~ a u a ~ n ~ i n ~ 0 u ~ ~ i n i 5 ~ ~ u n ~ 5

I. unwn A~lllfjditriud (Interpersonal roles) d d v dd cfluunuinn tnuau'ou~uymmatta::n15::ruinou 1 cltduagouuar

d jCwirbnir &d5::nou&u 5qn55uviiq 7 I6ccr-I V d d

1 .I d5::mu (figurehead) n15rhruintdufin$i~"so{ttnu~au

~u~iuaurduc~iun~~~iu~io5::tiiuu#u~u u a

1.2 {$I (leader) 5 ~ ~ i ~ o ~ n 1 5 R i l ~ c c 5 4 ~ u ~ ~ T$u$~an5:(iul#

@vi'u'ukuiymdju'Gmiu m5~nou~ucc~::aouuiulunuid

1.3 {d5::~7uuw (liaison) ni5tcRiuunuin~d~::~7u~iu h u i

tn"s~tilu(network) ai~uniu~uwYu~Cu~Si?uui~niu~~n

2, unurnhuri~aa7da~a (Informational roles)

2.1 ~5rmiu<o~adiam5 (monitor) n i 5 i i m ~ u ~ i ~ m ~ ~ o q a I?U ,

mulucta::muuonoudn~5 t ~ o a i i ~ ~ n u t # i l ~ c d u ~ n ' ~ o ~ ~ n i 5 c c ~ : : ~ ~ c c a i ~ o u

2.2 ~n%mrrhqah~ls (desseminator) ni . rd~chu#~~qa~~%~

anmuuondo@6fi~~uu'qm'Iu~u'auuiu. tdopkni$wauumu ~"sodrm'oqa 2.3 $5::m#~~us'~"soTo11+n (spokesperson) (dud~u~"so'L$

c an'urriauuiurnrruon oudn~~cdu~CuuTu~ iu /~ tu~u i~~ouo~dn~5 H ~ D ua&d

rfluvi'u

3. unu7nthun77$maub (Deision roles)

Page 12: Introduction - Ramkhamhaeng University

do1~8~n~ . ru i i ~a~ i~no l ' a . j r Cm ~ u l a n ~ u l

urce allocator) na7uiuiinlums , ,

P'R~5.rniwtl~ns~n~iir~aua.j~n~~'I2iu"d.rt:8n~n~~ w 4

3.4 @~5~7dognq (negotiator) ~nu5~~11aulun75<rn7~~baz

~ ? % 4 7 5 ~ ? 1 ~ ~ ~ 1 t u " . j ~ ~ ~ h 5 rdu t1i51ddrnfk~ n15~~5~1daso.j ni5nCddijhu

iaun'un~n7w nfluol'u

Management Skills

h u h nan UR atze) l6nplm6aan~~Gnw:w3~

nalu81~75n (skill or compete

, 1. rinu~ri7urnclii~ (Technical skills) d5znauha ~ n u f

b: ~a~um~~sot rn : rnsru '7~~~u~dn7~d~u"~~7~ na:uaun15%4~auaud ygnwolr

~~ud~'e.ji,'nw:~unn~iin lhri ?fi?nsau run? noaianslai uwnd tSu 34 d di~rinw:~~.ju~a1ust76~u~noio~a"~1~5~r~uol'u 1 ~ 3 7 : l f l ~ ~ f l ~ ~ d ~ f l d ~ l n ' ~ d 7 ~

Page 13: Introduction - Ramkhamhaeng University

3. ~~W:&IUQ~?IN~(II (Conceptual skills) H U I U ~ ~ Fl11Ufl?U15fl

~ J R ~ I U ~ W R ~ R S S ~ ~ I S U M ~ I W ~ U U M D U ~ ~ I ~ L ~ ~ ~ ~ ' U U E S ~ T : : ~ U ~ ~ ' L L E J : : ~ P ~ ~ ~ N

614 7 rhdd1u~5o~dn1s~~o::~'i~15~1~~18ad5::1u'~~nd11"s~~1n:ds'~~~~~n~m~8o~ " a: dL 4

n ' u m w ~ t ~ ~ R ' o u l 6 ~ l u ' i ~ Q MUU ~n~::u0~~~71~dl(ifl~1nn'ucj9'mn155::~~~~

1

~ ~ i ~ d i r i ~ h r ~ i i r d ' r : : ~ n n ~ ~ l r y ' 9 ' m n i ~ ~ n ' ~ ~ n ~ r n i ~ 9 ' m n i ~

Page 14: Introduction - Ramkhamhaeng University
Page 15: Introduction - Ramkhamhaeng University

~ . r i ~ ~ ~ W Y U ~ ~ ~ l u n Y n ~ ~ n Y U n ~ ~ u a ~ n i ~ ~ ~ n i ~

n~auaun75$mn75 (Management Functions)

n'nwr: nmiuuuu nmsdslaurims m 5 8 h nmscl~uqw

Skill Planning Organizing Leading Controlling

+ 6 7 ~ 7 9

n754u

+ uulJ5y~u7fU

* nisrrusd7 i I

+ ~uu7udu '

dsa8n6n7w .

fl75~%l75~7tl7

* fl75195979i0509 \I I

1, f I 7 5 d 7 H ~ m f l 7 ~ ~ 7 ~

Page 16: Introduction - Ramkhamhaeng University

ci;~'clni~diidtrr~m~niw U

Effective Manager

I

Human Relation

HR 416

Page 17: Introduction - Ramkhamhaeng University

$+~1fl13uuu krh $+mfl13qfl1~i

Traditional Manager Modem Manager

fl33GGIn333:uu Managing system -

uuanwdu 7 b m s f i w s ~ u i u ~ u f i n u ~ u ~ m ~ ~ ~ w ~ ~ ~ 9 ' @ n ~ s ~ ~ n

yuumnis~~szuu xuu(systern) ~ E I pmaauii~nnudiq 7 drdua~a~i~u1un7wnu

Closed system no

interactive with environment

46

open system interactive

with environment

HR 416

Page 18: Introduction - Ramkhamhaeng University

k

Human Resources

Page 19: Introduction - Ramkhamhaeng University

2. nqzuavniq (Transformation) t

A~ln5sun15fi~u~wuos~u'n~~u (Employee's WO& Activities)

n-t5<mn7r (Management Activities)

rndulniirmz?"siru'un75

(Technology and Operations Methods) I

3. wnw3ol (Outputs)

%.461rrnzU%175 (Product and Services) I

wacliudmunidu (Financial Resilts) rdu f'ii'1$ Wmqu

C y a d n ~ l 5 (Information)

1. wqGn~5uuounu (Human Results) '

4. ~mwuan&ew (Environment) I8rrf-i nlsriiou &nu u5rrpfi9

mnlulalrrnz$u1 rUu6u I

1

I

:

a: Y eJcinli (organization) H U ~ U ~ U f ( ~ ? ~ 0 4 ~ n n ~ s l u k r d d ~ l ~ ~ u ~ ~ ~ d

~ u i d ~ ~ ~ u i u i ? u n ' u r d 0 ~ f ~ ~ ? ' m ~ d ~ z ~ u d ~ ~ ~ ' i r u ' ~ 4 ~ d ~ ~ ~ m ~ ? ' o~~~7inl.riRrrsiriin~m 1

o, d d ~ u t i u ~ ~ q j q m ~ ~ ~ D U ~ ~ F I U ~ ? U ~ U ~ ~ ~ M D ~ ~ ~ I S U ~ ~ ~ ~ ~ ~ U U rdu FISDU~?? rfiu !

nir q5fi~luui~dou q t f i ~ g ~ 7 m h ( j M A ~ ~ s ~ R ~ ' § M ~ D L O ~ U l ~ ~ q m a / u ~ u i u $.

i h m w z d o d i l s ~~olr icioun7sdiI~f i l i !

L

~~ln55unir~rnzri7Id~rO~~ui~hun'u

HR 416

i

Page 20: Introduction - Ramkhamhaeng University
Page 21: Introduction - Ramkhamhaeng University

4. t g ~ d ? a n 5 (Information) puiu8~ ni.~~~iiuu'o~ait~us-uu

u~:nisn~uuil~uni~u3ni~ n u ~ ~ n i . r m = ~ ~ u m . r ~ ~ ~ a u ~ ~ f l t l v i iod~iuni i m5

u~nisszuuRi5RumR (management information system)

5. L V ~ R ~ ? ~ U $ M ? ~ ' (Techniques) 1hn' ~m~a4flan%?th5 1 4 . a ~~nunui=mni4mQsmum~ r n l l s z q n ~ ~ ~ d o d ~ u ~ u n i 5 ~ m ~ u ~ ' i l o d i ~

gnsinsunrii~~qwa i

m~if iaudauou k~suuua"ui2i~n'uoudn~~nu"u101sl

.#

e~Anmuuu8u:jtu - 9, eudnlraikd~ai !

Traditional Organization New Organization

\

m i ~n8auIrr= .

lu'8mntju E/mnqu

Lu'u4lu ru'un'nktz v a ~Uirymma LUUYIU.J'IU

4lULlUU0735 4 ? ~ & ~ 5 7 2

C i'un75 j/741u~7u~u

~ ~ m r n s h a u l ~ ~ r n nis6m~u'l~hun'u

dmnp5z~iiuu ~u'uprii

uau~um~aniYti~7u Idu"uauiusr~n7j/i.~iu

n n r ~ ~ u d ~ ~ n = R m~iuiru~u~rru~mu

nirJi?.~?ulu osdnis d v rn~ri-~iuf!'lnunlm~n~ muna?iriinum ' qm=ni

50 \

Page 22: Introduction - Ramkhamhaeng University
Page 23: Introduction - Ramkhamhaeng University

' 1

' d~n~uiiqsnud 2

1. n 1 ~ ~ n 1 5 i l ~ a ~ u f f i ~ ~ a u ' 1 ~ 1 5 o i a n 1 5 d 1 1 i i ~ ~ 5 i i ~ ~ ~ ~ ~ ~ d n 1 5 1 ~ ~ ~ ~ u ' ~

" d'.

- ' . 2. &doah4 (stakeholder)

u d ' v drqw ~~~~nuaao~rsn'1u"ul6au'1~l5

3, w a3u1uunu1~~~n::n'n~r:ua~CjCmn151~5::~uoi1~ 7 ila::l3uY~ l~n~il ~ 7 1 u #uw'udrduaiYa4niati1415

4. ~jCmm~C(ld5r~n3n1~~~5ilunu1~1~nr:n"nw::a::~5~1~1~a11;1'n15C~n~5

~5::swcmuh6~~cnu~~i~uiudr i~~um1~ .

u d d 5. w D ~ I ~ ~ I C J ~ ~ H I ~ H ~ ~ ~ C ~ ~ ~ I ~ I I ~ ~ ~ U ~ U I Y I ~ ~ ~ : : H U I ~ ~ ~ I ~ ~ 7 a::l5fi14

rda1riwfi~iuilwinwai1udu

, 6. ~ ~ ~ ~ ~ U ~ ~ ~ ~ ~ ~ ~ ' A ~ ~ ~ ~ ~ R " ~ I ~ ~ I I ~ ~ : ~ ~ ~ ~ ~ ~ ~ R ~ H U ' . J I ~ H U " ~ U I L ~ : : O ~ ' I ~ ~ U

\

7. rm::uiiuftm~ia~dJt~nau~m

B R ~ T ~ ~ ~ ~ ~ C ( ~ R I U ~ T T U ~ H I ~ ~ I U ~ U E ~ U ~ ~ ~ Q I

8. ~~~d"ruucfluua~6ni~~~uuR"~~2iu l6n::a4dnl~~~~~j , .~ l6~iaul ln~l lmn6l4n'~

,$

i

i

i

.

>

b

HR 416