Introducing user virtualisation: a seamless user experience across all desktops, all users, all devices

AppSense

Introducing user virtualization: A seamless user experience across all desktops, all users, all devices...

20th October 2010

Gareth Kitson, Senior Product Marketing Manager

USER VIRTUALIZATION

• #1 provider of “User Virtualization” infrastructure solutions

• Enterprise software, services and support provider

• Enabling technology for virtual desktop adoption

• 5,000+ customers, 350+ Certified Solution Partners, 1m+ users in FY09/10

• 53% revenue growth in 2010, 265 employees

• Gold Microsoft and Citrix Partner Alliances, VMware, McAfee partnerships

• New York, San Jose, London, Manchester, Munich, Amsterdam, Paris, Oslo, Melbourne

AppSense at a Glance

NYC - HQ

UK - DEV

CA - CTO

Global Operations. NYC Headquarters, Regional US Offices, UK Development HQ, European Offices

ANZ - APAC

Systems Integrator Alliances

System Integrator

SI Offering

AppSense Component

Joint Customers

Virtual Desktop Services including Dynamic Desktop

Integrated Policy and Personalization

BaE, BHP Billiton, DuPont, GD, Royal Mail

Client Virtualization Services (was Thin Client Mgd Services)

Integrated Policy and Personalization

AA, Ahold, Bristol Meyers, Eli Lilly, FDA, Medicare

Smart Business Desktop Cloud Policy and PersonalizationACE Insurance, Electric Power Bd, Intuit, Whirlpool

Flexible Computing Digital IdentityAvon, DMI, Freshfields, Memorial Hermann, UTMB

Virtual Workplace, Desktop 21 Policy and Personalization DWP, Energy Australia, SPSA

Desktop Transformation Solution (based on MS Optimized PC) Policy and Personalization, App-V Best Buy, JPMC, Morgan

Stanley, Travelers

Replaceable PC Policy and Personalization, VMware AMB

Customers Include…

The heterogeneous nature of the desktop

Local Install

Virtual Desktop

Virtual Apps

Terminal Server

Heterogeneous desktop estate

Desktop PC

Laptop

Thin Client

PDA

Various accessing devices

Hardware

Operating System

Applications

Traditional desktop model

“Personal machine”

Increasingly complex environment

The heterogeneous nature of the desktop

Local Install

Virtual Desktop

Virtual Apps

Terminal Server

Heterogeneous desktop estate

Desktop PC

Laptop

Thin Client

PDA

Various accessing devices

Hardware

Operating System

Applications

Traditional desktop model

“Personal machine”

Increasingly complex environment

Virtualize the user

Maintaining the user experience in a complex environment

Citrix FlexCast, Terminal Server , Virtual Desktop, Streamed, Published, Cloud, Offline, Physical/Local

New Component-based Desktop

A standardized desktop with separated user environment

User environment

Corporate OS

Corporate Applications

User environmentCorporate OS

Corporate Applications

‘Traditional’ Desktop Experience

All accessing devices

Hardware

Operating System

Applications

• Infrastructure to manage users across all delivery platforms (VDI, TS, Virtual Apps, PC, Off-line etc)

• Scalable to thousands of users

• Enables the use of new desktop delivery models such as cloud

‘AppSense’ User Virtualization

• Personal Settings: A familiar working environment at all times

• User Policy: Tailoring applications, configuring and self-healing the desktop

• User Rights Management: Manage user rights on a per application or task basis

• User Installed Applications: Persisting user installed applications and plug-ins

2010 – the ‘P-to-V’ shift and heterogeneous desktop

Desktop refreshes enables other delivery mechanisms to exist

Combinations of local, virtual, published applications and desktops

Where relevant, component-based, stateless desktops

User environment

Corporate OS

Corporate Applications

Hardware

Operating System

Applications

Traditional DesktopComponent-based Desktop

The ‘P-to-V’ Shift

1. Virtualized apps to physical PC2. Published apps to physical PC3. Published and physical desktop

Customer Pain Points Solved By User Virtualization

#1 Desktop

Environment Challenges

#2Migrations &

Upgrades

#3Multi-Platform

Scenarios

• Centralized Management Issues

• Slow Logons• Lost User Settings• Support Issues

• Win 7 Refresh• OS Upgrades• Virtual App Migration• VDI Projects

• Local PCs• Streamed Apps, OS• Published Apps,

Desktops• Virtualized Desktops• Cloud Delivery

ExamplesRoaming ProfilesScript Challenges

Group Policy Issues

ExamplesWin XP <> Win 7

WS 2003 <> WS 2008PS4 <> XenApp 6

OS RollbacksView XenDesktop

ExamplesXenApp +

XenDesktop 1:N+Windows +

App-V +

TACTICAL STRATEGIC

Introducing User Rights Management

Released September 2010

John really requires User Rights Management

User Rights Management enables flexible control of policies, achieving optimal scenario

URM Functionality Options: Elevation

• Ideal for Non-Administrator users that require ‘specific’ Administrator rights

• Elevation of user rights for applications: Specify applications to run with Administrator credentials. The user is not an Administrator, but runs specific applications as an Administrator.

• Elevation of user rights for control panel applets: Elevate privileges for individual applets such as wireless internet, printer, date & time, ensuring a standard user can still make the changes they need to do their job.

URM Functionality Options: Reduction

• Ideal for Administrator users that do not require ‘Full’ Administrator rights

• Reducing Rights to restrict application rights: Specify applications to run with reduced credentials. The user has Admin credentials by default, but is forced to run specific applications as non-Admin.

• Reducing Rights to restrict access to system settings: Prevent an Administrative user from altering settings that they should not change. This could include firewall settings or to prevent the stopping of certain core services.

Summary

• User Virtualization is a recognized category and AppSense and the market leaders in this space

• Endorsed by Citrix and Microsoft and utilized by many global System Integrators

• Our unique scalable technology allows independent management of the user across computing platforms

UTMB decided to you Citrix XenDesktop to deliver virtual desktops to any user, in any location, on any device - however found they required more than basic profile management to personalize the standardized desktop components.

Kaweah Delta Health utilize AppSense to enable the standardization of their Citrix XenDesktop delivered Virtual Desktops across multiple accessing devices, including mobile Apple iPads. Users now receive the fastest logons and personalized desktops from standard desktop OS and Applications, regardless of how the desktop is delivered to them and across any accessing device.

QBE is utilizing AppSense user virtualization solutions to deliver desktop virtualization to support offshore developers and to help effectively manage their user profiles. With AppSense, QBE is experiencing faster logon times and end user satisfaction. In addition, AppSense is allowing seamless migration between desktops regardless of delivery mechanism or operating system.

Conexus Credit Union uses AppSense user virtualization technology to migrate users to new Windows operating system versions, as well as accelerate the adoption of App-V delivered applications by enabling the seamless sharing of user’s personal settings between App-V delivered applications, locally installed applications and published apps. They can now maintain personalization settings across any application and platform without effecting the user’s working experience.

Used by the most demanding enterprise customers

Awards

Citrix Ready | Solution of the Year

Everything Channel | Five-Star Partner Rating

Network Products Guide | Product Innovation Award

SearchServerVirtualization.com | Product of the Year Award

TechWorld | Desktop Software Product of the Year

Best of VMworld | Desktop Virtualization Category

Thank You