Introducing Scenaria, Inc. - October 2011

October 2011

Leaders in analytics-based strategic planning

Technology Planning

For All Scenarios

Where Do You

Invest Scarce Resources?

How Do You Address Uncertainty?

Economic

Political

Social Technological

Environmental

Legal

Economic Uncertainty

Predict the average price for a gallon of

gas in 2025 (Reg. Unleaded in USD)

Text Your Choice To 1-747-444-3548

$3.00 = 146727

$4.00 = 146729

$5.00 = 146731

$6.00 = 146735

$7.00 = 146736

$8.00 = 146737

Visualizing Your Technology Options

6

5

4

3

2

1

0

0 10 20 30 40 50 60

7

Full Hybrid /

EV Technology

Engine

Technology

Transmission

Technology

Mild Hybrid

Technology

Vehicle

Technology

Pre

fere

nc

e R

an

kin

g (

-)

Fuel Economy Improvement (%)

(%)

Gas Price

$3

Example Data

6

5

4

3

2

1

0

0 10 20 30 40 50 60

7

Full Hybrid /

EV Technology

Engine

Technology

Transmission

Technology

Mild Hybrid

Technology

Vehicle

Technology

Pre

fere

nc

e R

an

kin

g (

-)

Fuel Economy Improvement (%)

(%)

Gas Price

$8

Example Data

Impact of Uncertainty on Technology

Legal Uncertainty:

Predict the annual percentage increase

regulated by the 2017-2025 fuel

economy standards

Text Your Choice To 1-747-444-3548

3% = 145122

4% = 145124

5% = 145135

6% = 145138

Efficient Frontier

Full Field of

Options Lowest Cost

Solution

All Technology

Combinations

60

55

50

45

40

35

30

Fu

el E

co

no

my

(M

PG

)

Added Cost per Vehicle (USD)

$ 0 $ 2,000 $ 4,000 $ 6,000 $ 8,000 $ 10,000 $ 12,000

Example Data

Visualizing Your Vehicle Options

3%

6%

4%

5%

Impact of Uncertainty on Vehicles

Annual Increase In

Fuel Economy (2020)

scenaria.com

Think forward. Choose wisely.