Mar 26, 2015
Introducing Me-TV
80+ affiliates
In less than a year, Me-TV has accomplished something truly memorable…
Support from major broadcast groups including:HearstRaycomMedia GeneralCoxNewportTitanLondenBonten
BahakelCapitolNew AgeQuincyGrayNew LondonHubbard
and now coming to Las Vegas on KLAS 8.2 and Cox Cable 129!
including primary stations in 5 markets covering 50%+ of the USA
Iconic shows, characters and memorable episodes – all part of Me-TV
The Destination for Classic TV
• Library includes more than 60 classic titles.
• Includes series from Twentieth Century Fox Television Distribution and CBS Television Distribution as well as independent series owners and producers.
• Home to some of the best television programs ever produced including: M*A*S*H, Perry Mason, The Dick Van Dyke Show, the original Star Trek, Hawaii 5-0, Taxi and many more.
Critically Acclaimed and Award-winning SeriesMe-TV features many of the most popular and critically acclaimed series ever produced for television!
The Twilight Zone8 Nominations3 EMMY WINS
Bonanza12 Nominations3 EMMY WINS
The Bob Newhart Show
6 Nominations1 EMMY WIN
Happy Days9 Nominations1 EMMY WIN
The Dick Van Dyke Show25 Nominations15 EMMY WINS
Gunsmoke15 Nominations5 EMMY WINS
The Odd Couple14 Nominations3 EMMY WINS
The Mary Tyler Moore Show67 Nominations29 EMMY WINS
Classic Hits
Laverne & Shirley
Hogan’s HeroesI Love Lucy
Me-TV’s schedule is loaded with the biggest television hits your audience and advertisers remember and enjoy!
The Honeymooners
Taxi
The Brady Bunch Perry Mason
M*A*S*H
Highly Promotable Marketing OpportunitiesMe-TV packages and promotes series in a creative, contemporary manner that resonates with Boomers, their families and your business. From “Betty White Nights” to “Not So Royal Weddings,” to major holidays, MeTV takes today’s pop culture and calendar events and makes them memorable entertainment.
Ratings SuccessMilwaukee DMA #35Since the network’s national launch in December 2008, Me-TV has shown strong book to book growth in Milwaukee…
0
0.2
0.4
0.6
0.8
1
1.2
1.4
M-F 9a-3p M-F 3p-6p M-F 6p-7p M-F 7p-10p Sa-Su 12p-5p Sa-Su 6p-10p
HH
Rating
Nov 2010 Feb 2011
Source: Nielsen, Milwaukee Live +7, HH Averages, November 2010 /February 2011 Measurement Periods. Me-TV=WBME
+42%+29%
+225%
+33%
+25%
+33%
Against the CompetitionMilwaukee DMA #35After just two years, the popularity of Me-TV goes head to head with The CW and MyNetwork affiliates sign-on to sign-off
0.9
0.8
0.9
Mon - Sun 7a-1a
HH
Rating
Me-TV CW MyNetwork
Source: Nielsen Media Research Milwaukee DMA Feb 11 Live + 7
Against the CompetitionMilwaukee DMA #35
Me-TV also goes head to head with The CW and MyNetwork affiliates in key dayparts.
Source: Nielsen Media Research Milwaukee DMA Feb 11 Live + 7
0.90.8
0.9 0.9
1.31.2
0.7
1.4
1.1
0.91.0 1.0
M-F 9a-3p M-F 3p-6p M-F 7p-10p M-F 10p-12a
HH
Rating
Me-TV CW MyNetwork
Me-TV vs. CableMilwaukee DMA #35Equally competitive with local cable in Milwaukee - ranks amongst top 10 cable networks!
Source: Nielsen Milwaukee DMA Feb 2011 Live+ 7 HH Ratings
RANK M-F 9a-3p M-F 6p-7p M-F 10p-12a Sa-Sun 12p-5p Sa-Sun 6p-10p
1 NICK USA USA USA
2 TNT TNT ESPN TNT
3 USA USA NICK FX
4 TNT TBS HISTORY HISTORY TBS
5 MSNBC MSNBC DISNEY DISNEY
6 TBS NICK TBS DISNEY HISTORY
7 MSNBC DISNEY ESPN TBS
8 DISNEY FX MSNBC FX ESPN
9 ESPN ESPN FX TNT NICK
10 FX HISTORY NICK MSNBC MSNBC
Las Vegas DMA Viewer Profile: Adults 18+
Source: February 2011 Marshall Marketing Survey of Clark County Adults 18+
Male 51%Female 49%
GENDER %
AGE RANGES %
High School 28%Some College 25%Vocational/Technical 3%College Graduate 24%Some Graduate Work 3%Graduate Degree 14%
EDUCATION %
18-49 62%25-54 59%50+ 39%
OCCUPATION %
White Collar/Manager 29%Retired 20%Blue Collar/Operative 12%Clerical 10%
$30,000 to $50,000 22%$50,000 to $75,000 23%$75,000 or More 34%$100,00 or More 19%
HH INCOME %
Own a house 60%Rent 24%Live with Parents 9%Own a Condo/Townhouse 5%
PRIMARY RESIDENCE %
1 – 4 Years 17%5 – 15 Years 40%16+ Years 43%
YEARS IN CLARK CO %
Savings Account 68%Interest Checking Account 45%401K 41%Mutual Funds 20%
FINANCIAL SERVICES %
Las Vegas DMA Viewer Profile: Baby Boomers Ages 47 to 65
With its quality programming from the 50s, 60s, 70s and 80s, Me-TV attracts the Boomer consumer.
Source: February 2011 Marshall Marketing Survey of Clark County Adults, Baby Boomers 1946-1964
Male 50% 99Female 50% 101
GENDER % Index
AGE RANGES % Index
High School 28% 98Some College 23% 94Vocational/Technical 32% 67College Graduate 26% 108Some Graduate Work 5% 153Graduate Degree 15% 109
EDUCATION % Index
45-52 35% 30753-58 28% 30759-65 38% 307
OCCUPATION % Index
White Collar/Manager 29% 99Retired 28% 135Blue Collar/Operative 12% 106Clerical 8% 81
$30,000 to $50,000 20% 90$50,000 to $75,000 25% 105$75,000 or More 42% 124$100,00 or More 29% 151
HH INCOME % Index
Own a house 75% 125Rent 15% 63Own a Condo/Townhouse 7% 130
PRIMARY RESIDENCE % Index
1 – 4 Years 13% 1755 – 15 Years 33% 8316+ Years 54% 125
YEARS IN CLARK CO % Index
Savings Account 79% 115Interest Checking Account 55% 121401K 39% 95Mutual Funds 29% 141
FINANCIAL SERVICES % Index
Program Schedule
A Great Line-up with Appeal for Every Member of the Family!
KLAS 8.2 and Cox Cable Channel 129
KLAS 8.2 and Cox Cable Channel 129 Effective 9.26.11
KLAS 8.2 and Cox Cable Channel 129
Me TV Introductory Package
30 spots per month Mon-Sun 5a-5aTotal Investment: $300
As a incentive, if you book this for 3 consecutive months, you will get a bonus of 10 spots per month at no charge!
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I got some splaining to do!