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INTRO TO SOCIAL MEDIA A GUIDE TO THE NEOPHYTE T. J. & Shawn Grubb INFO 600 Summer 2010 Xavier University
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Intro to Social Media

Jan 20, 2015

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Shawn Grubb

A quick guide to the types of social media and some of the options within each type
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Page 1: Intro to Social Media

INTRO TO SOCIAL MEDIAA GUIDE TO THE NEOPHYTE

T. J. & Shawn Grubb

INFO 600Summer 2010Xavier University

Page 2: Intro to Social Media

What is this? This was a really small assignment I

worked with a colleague in the summer of 2010 for a INFO 600 Course as part of my MBA at Xavier University.

Really, this is a darn simple summary for the complete social media neophyte. If you are doing real research, the most useful information might be the sources at the end. Thx, Shawn

Page 3: Intro to Social Media

What is “Social Media”?CommunicationBlogs: Blogger, LiveJournal, TypePad, WordPress, Vox, Micro-blogging : Twitter, Yammer, Qaiku Social networking: Facebook, LinkedIn, MySpace, Bebo, Social network agg: NutshellMail, FriendFeed, Events: Upcoming, Eventful, Meetup.com

http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

Page 4: Intro to Social Media

What is “Social Media”?

CollaborationWikis: Wikimedia, PBworks, Wetpaint Social bookmarking (or social tagging):[7] Delicious, StumbleUpon, Google Reader, CiteULike Social news: Digg, Mixx, Reddit, NowPublic

http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

Page 5: Intro to Social Media

What is “Social Media”?

EntertainmentMedia and entertainment platforms: Cisco Eos Virtual worlds: Second Life, The Sims Online, Forterra Game sharing: Miniclip, Kongregate

http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

Page 6: Intro to Social Media

What is “Social Media”?

Reviews and opinionsProduct reviews: epinions.com, MouthShut.com Business reviews: Customer Lobby, yelp.com Community Q&A: Yahoo! Answers, WikiAnswers, Askville, Google Answers

http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

Page 7: Intro to Social Media

What is “Social Media”?

MultimediaPhotography and art sharing: deviantArt, Flickr, Photobucket, Picasa, SmugMug, Zooomr Video sharing: YouTube, Viddler, Vimeo, sevenload, Zideo Livecasting: Ustrea.tv, Justin.tv, Stickam, Skype, OpenCU Music and audio sharing: MySpace Music, The Hype Machine, Last.fm, ccMixter, ShareTheMusic Presentation sharing: slideshare, scribdhttp://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

Page 8: Intro to Social Media

What is “Social Media”?

Brand monitoringSocial media monitoring: Attensity Voice of the Customer, Attensity360, Sysomos Heartbeat Social media analytics: Sysomos MAP

OtherInformation Aggregators: Netvibes, Twine (website)

http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

Page 9: Intro to Social Media

Facts and Figures: What % of the US population uses

Social Media?

Page 10: Intro to Social Media
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Mind Blowing Statistics

What % of Facebook users log in each day? 50% What is Facebook fastest growing

demographic? 35 and older (16.5 million adults ages 55 and older engage in social networking)

How many Twitter accounts are there? 75 Million How many images are on Flickr? +4 Billion How many Wikipedia articles are there? 14 Million

Page 13: Intro to Social Media

Streamlining Social Networking: 7 Tools 8Hands -desktop app, organizes your profiles into one

place. AtomKeep - Import, synch and merge your profile data FriendBinder – aggregates your existing friends from your

networks and displays tem in a single stream of information.

FriendFeed – displays a personalized real time feed of what your friends are sharing on social networking sites.

Ping.fm – Updated multiple statuses simultaneously. Pond – Follow your friends, collect information, and share

your own. Shareaholic – Customizable browser to share content with

over 60

Page 14: Intro to Social Media

Sources http://globalwebindex.net/wp-content/uploads/2010/05/Glob

al-Map-of-Social-Web-Involvement-Global-Web-Index-2009.pdf

http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/

http://en.wikipedia.org/wiki/Social_media http://econsultancy.com/blog/5324-20+-mind-blowing-social

-media-statistics-revisited http://www.cio.com/article/512599/7_Tools_to_Better_Manag

e_Your_Social_Networks http://blog.forrent.com/category/senior-housing-an-after-55-

housing-and-resource-guide http://www.reemabeidoh.com/social-media/you-might-be-a-

social-media-addict-if/