1 Paper 207-2007 Introduction to the SAS® 9 Business Intelligence Platform: A Tutorial Greg Nelson ThotWave Technologies, Cary, North Carolina Abstract Business intelligence (BI) is a broad category of application programs and technologies for gathering, storing, analyzing, and providing access to data to help enterprise users make better business decisions. BI applications support the activities of decision support, query and reporting, online analytical processing (OLAP), statistical analysis, forecasting, and data mining. BI includes a set of concepts and methods to improve business decision making by using fact-based support systems. This tutorial will guide participants through the landscape of business intelligence and how it has been implemented in SAS 9. We will provide a broad overview of what things we can accomplish with BI, lay the groundwork for continued learning and discuss the tools and technologies and how they interact in some common architectural scenarios. The goal of this presentation will be to get users comfortable with the concepts and vocabulary of BI. We will also provide a demonstration of the capabilities of the SAS suite of BI tools and summarize which tools are best for the various functions we have to perform using real world examples. Table of Contents ABSTRACT .................................................................................................................................................. 1 INTRODUCTION ........................................................................................................................................ 2 DEFINING BI ............................................................................................................................................... 2 HISTORY OF BI ............................................................................................................................................ 2 BI PRODUCT LANDSCAPE ............................................................................................................................ 2 SAS AND BI .................................................................................................................................................. 4 UNDERSTANDING THE USERS’ PERSPECTIVE............................................................................................... 5 Features and Functions .......................................................................................................................... 5 SAS BUSINESS INTELLIGENCE FACILITIES .................................................................................................. 6 The BI Architecture ................................................................................................................................ 6 A GLOSSARY OF SAS BI CLIENTS ............................................................................................................... 8 Web Reports ........................................................................................................................................... 9 Stored Processes..................................................................................................................................... 9 Information Delivery Portal ................................................................................................................... 9 BI Framework....................................................................................................................................... 10 Enterprise Guide .................................................................................................................................. 10 Add-in for Microsoft Office .................................................................................................................. 10 FUTURE OF BI—BUSINESS INTELLIGENCE 2.0 ............................................................................. 10 REFERENCES: ............................................................................................................................................ 11 BIOGRAPHY: .............................................................................................................................................. 11 CONTACT INFORMATION: .......................................................................................................................... 12 SAS Global Forum 2007 Tutorials
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1
Paper 207-2007
Introduction to the SAS® 9 Business Intelligence Platform: A Tutorial
Greg Nelson
ThotWave Technologies, Cary, North Carolina
Abstract Business intelligence (BI) is a broad category of application programs and technologies for gathering,
storing, analyzing, and providing access to data to help enterprise users make better business decisions. BI
applications support the activities of decision support, query and reporting, online analytical processing
(OLAP), statistical analysis, forecasting, and data mining. BI includes a set of concepts and methods to
improve business decision making by using fact-based support systems.
This tutorial will guide participants through the landscape of business intelligence and how it has been
implemented in SAS 9. We will provide a broad overview of what things we can accomplish with BI, lay the
groundwork for continued learning and discuss the tools and technologies and how they interact in some
common architectural scenarios. The goal of this presentation will be to get users comfortable with the
concepts and vocabulary of BI. We will also provide a demonstration of the capabilities of the SAS suite of BI
tools and summarize which tools are best for the various functions we have to perform using real world
DEFINING BI ............................................................................................................................................... 2 HISTORY OF BI ............................................................................................................................................ 2 BI PRODUCT LANDSCAPE ............................................................................................................................ 2
SAS AND BI .................................................................................................................................................. 4
UNDERSTANDING THE USERS’ PERSPECTIVE ............................................................................................... 5 Features and Functions .......................................................................................................................... 5
SAS BUSINESS INTELLIGENCE FACILITIES .................................................................................................. 6 The BI Architecture ................................................................................................................................ 6
A GLOSSARY OF SAS BI CLIENTS ............................................................................................................... 8 Web Reports ........................................................................................................................................... 9 Stored Processes ..................................................................................................................................... 9 Information Delivery Portal ................................................................................................................... 9 BI Framework ....................................................................................................................................... 10 Enterprise Guide .................................................................................................................................. 10 Add-in for Microsoft Office .................................................................................................................. 10
FUTURE OF BI—BUSINESS INTELLIGENCE 2.0 ............................................................................. 10