11/2/15 1 INTRODUCTION TO DESIGNING ON A GRID ART-2413 • Easy overview (intro to a Lynda.com course). • http://www.lynda.com/Design-Foundations-tutorials/ Foundations-Layout-Composition-Grids/373790-2.html OVERVIEW OF LECTURE • Introduction • Structure • Grid to line up and separate • Grid related Power of Thirds (and Fifths) and placing Focal Points • Leading the Viewer’s Eye HISTORY • Recognition of proven behaviors of human reading styles, especially in relation to western languages • Made popular by International Typographic Style • (aka Swiss Style) • “Helvetica” (documentary) and lectures for Project 5 will further explain the obsession with “THE GRID” • Modernism • “Graphic Design” origins and relation to structural disciplines like architecture - http:// www.aisleone.net /2009/design/myths-misconceptions-about-grid-systems/ HISTORY • Recognition of proven behaviors of human reading styles, especially in relation to western languages • Made popular by International Typographic Style • (aka Swiss Style) • “Helvetica” (documentary) and lectures for Project 5 will further explain the obsession with “THE GRID” • Modernism • “Graphic Design” origins and relation to structural disciplines like architecture - http:// www.designishistory.com /home/ swiss / HISTORY • Recognition of proven behaviors of human reading styles, especially in relation to western languages • Made popular by International Typographic Style • (aka Swiss Style) • “Helvetica” (documentary) and lectures for Project 5 will further explain the obsession with “THE GRID” • Modernism • “Graphic Design” origins and relation to structural disciplines like architecture HISTORY • “The grid system is an aid, not a guarantee. It permits a number of possible uses and each designer can look for a solution appropriate to his personal style. But one must learn how to use the grid; it is an art that requires practice.” • Josef Müller-Brockmann
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Intro Grids FALL15 · 2019. 11. 16. · 11/2/15 2 • Josef Müller-Brockmann(see 1953, 1960) •WimCrouwel OVERVIEW OF LECTURE • Introduction •Structure • Grid to line up and
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Transcript
11/2/15
1
INTRODUCTION TO DESIGNING ON A GRID ART-2413
• Easy overview (intro to a Lynda.com course). • http://www.lynda.com/Design-Foundations-tutorials/
HISTORY • Recognition of proven behaviors of human reading styles,
especially in relation to western languages
• Made popular by International Typographic Style • (aka Swiss Style)
• “Helvetica” (documentary) and lectures for Project 5 will further explain the obsession with “THE GRID”
• Modernism • “Graphic Design” origins and relation to structural
disciplines like architecture
- http://www.designishistory.com/home/swiss/
HISTORY • Recognition of proven behaviors of human reading styles,
especially in relation to western languages
• Made popular by International Typographic Style • (aka Swiss Style)
• “Helvetica” (documentary) and lectures for Project 5 will further explain the obsession with “THE GRID”
• Modernism • “Graphic Design” origins and relation to structural
disciplines like architecture
HISTORY • “The grid system is an aid, not a guarantee.
It permits a number of possible uses and each designer can look for a solution appropriate to his personal style. But one must learn how to use the grid; it is an art that requires practice.” • Josef Müller-Brockmann
11/2/15
2
• Josef Müller-Brockmann (see 1953, 1960)
• Wim Crouwel
OVERVIEW OF LECTURE • Introduction • Structure • Grid to line up and separate • Grid related Power of Thirds (and Fifths)
and placing Focal Points • Leading the Viewer’s Eye
• Get ready….. • Link will be online to watch this again. It is an informative video,